<?xml version="1.0" encoding="UTF-8"?>
<rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:wfw="http://wellformedweb.org/CommentAPI/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:atom="http://www.w3.org/2005/Atom"
	xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
	xmlns:slash="http://purl.org/rss/1.0/modules/slash/"
	>

<channel>
	<title>Ad Operations Online &#187; Accel Partners</title>
	<atom:link href="http://www.adoperationsonline.com/tag/accel-partners/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.adoperationsonline.com</link>
	<description>Daily news on Ad Operations, Ad Networks, Ad Trafficking, Online Advertising, Online Marketing. The newest and most comprehensive Ad Ops resource for businesses and professionals alike.</description>
	<lastBuildDate>Thu, 09 Feb 2012 13:26:30 +0000</lastBuildDate>
	<language>en</language>
	<sy:updatePeriod>hourly</sy:updatePeriod>
	<sy:updateFrequency>1</sy:updateFrequency>
	<generator>http://wordpress.org/?v=3.3.1</generator>
		<item>
		<title>Tumri Secures Over $15 Million in New Financing</title>
		<link>http://www.adoperationsonline.com/2009/06/29/tumri-secures-over-15-million-in-new-financing/</link>
		<comments>http://www.adoperationsonline.com/2009/06/29/tumri-secures-over-15-million-in-new-financing/#comments</comments>
		<pubDate>Mon, 29 Jun 2009 08:15:20 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Operations]]></category>
		<category><![CDATA[Ad Serving]]></category>
		<category><![CDATA[Tumri]]></category>
		<category><![CDATA[Accel Partners]]></category>
		<category><![CDATA[display advertising solutions]]></category>
		<category><![CDATA[Shasta Ventures]]></category>
		<category><![CDATA[tenaya capital]]></category>
		<category><![CDATA[Time Warner Investments]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=4623</guid>
		<description><![CDATA[Time Warner and Silicon Valley Bank Join Impressive Investor Syndicate to Help Fuel Tumri’s Growth and Extend Leadership in the Dynamic Display Advertising Space MOUNTAIN VIEW, Calif. &#8211; Tumri, the leading provider of dynamic and intelligent display advertising solutions, announced that it has added over $15 million in new capital. The capital investment includes over [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.adoperationsonline.com"><img class="alignleft size-full wp-image-2292" title="Ad Operations Online" src="http://www.adoperationsonline.com/wp-content/uploads/2009/01/tumri_logo_rgb.jpg" alt="Ad Operations Online" width="117" height="70" /></a>Time Warner and Silicon Valley Bank Join Impressive Investor Syndicate to Help Fuel Tumri’s Growth and Extend Leadership in the Dynamic Display Advertising Space</p>
<p>MOUNTAIN VIEW, Calif. &#8211; Tumri, the leading provider of dynamic and intelligent display advertising solutions, announced that it has added over $15 million in new capital. The capital investment includes over $10 million in equity from Time Warner Investments and existing investors Accel Partners, Shasta Ventures and Tenaya Capital, as well as $5 million in debt commitment from Silicon Valley Bank.<br />
<span id="more-4623"></span></p>
<div style="display:block;float:right;margin: 5px 5px 5px 5px;"><script type="text/javascript"><!--
   GA_googleFillSlot("Digital_Media_Blog-large_rectangle_runofsite");
// --></script></div>
<p>Proceeds from the investment will help the company continue to grow its leadership position and expand all areas of the business including: global service and support, sales and marketing, infrastructure development, international expansion and continued innovation of its industry-leading dynamic intelligent advertising platform.</p>
<p>“Tumri’s unique approach to dynamic online display advertising is a true innovation amongst the next generation of display ad platform solutions,” said Rachel Lam, senior vice president and group managing director of Time Warner Investments. “Tumri has all the ingredients to redefine the online display advertising market. With Tumri’s outstanding executive team and its proven, scalable products that perform impressively for advertisers and partners, we believe Tumri is a clear leader in this exciting space.”</p>
<p>Tumri’s recent C-level hires and Yahoo! Smart Ads partnership, combined with the impressive capital investment, solidifies the company’s ability to extend its leadership position. The Tumri platform is enabling global brands to marry the high reach and branding impact of display with ROI results on par with search.</p>
<p>“This investment signals the confidence the investment community – particularly powerful strategic media partners like Time Warner – has in our ability to continue to innovate and deliver the next generation of advertising solutions,” said Calvin Lui, president and CEO of Tumri. “Our goal remains steadfast in creating a tremendous company that delivers unparalleled performance and unmatched services to transform the online advertising ecosystem.”</p>
<p>As the investments arm of one of the world’s largest media and entertainment companies with an objective of expansion into key strategic markets, Time Warner’s involvement in the deal substantiates the impact Tumri has made in display advertising. The financial support from Tumri’s investors will result in improved and enhanced services and capabilities for the Tumri solution – a dynamic display advertising platform that has already drawn the attention and adoption of the world’s leading brand marketers and publishers.</p>
<p>The Tumri platform seamlessly deconstructs ad creatives into core sub-components (i.e. brand logo, product image, offer/price, call to action, etc.), then allows advertisers to adjust each sub-component by targeting or performance parameters. The Tumri AdPod marries advanced targeting capabilities with a dynamic, interactive presentation layer, enabling advertisers to craft highly targeted marketing messages to consumers on-the-fly.</p>
<p>About Time Warner Investments</p>
<p>The Time Warner Investments group targets non-control strategic investments that have a clear impact on Time Warner&#8217;s divisional operations and directly enhance the Company&#8217;s ability to meet specific strategic goals. Time Warner Inc. is a leading media and entertainment company, whose businesses include interactive services, cable systems, filmed entertainment, television networks and publishing. For more information, please visit: www.timewarnerinvestments.com.</p>
<p>About Silicon Valley Bank</p>
<p>Silicon Valley Bank is the premier commercial bank for companies in the technology, life science, venture capital/private equity and premium wine industries. SVB provides a comprehensive suite of financing solutions, treasury management, corporate investment and international banking services to its clients worldwide. Through its focus on specialized markets and extensive knowledge of the people and business issues driving them, Silicon Valley Bank provides a level of service and partnership that measurably impacts its clients&#8217; success. Founded in 1983 and headquartered in Santa Clara, Calif., the company serves clients around the world through 27 U.S. offices and international operations in China, India, Israel and the United Kingdom. Silicon Valley Bank is a member of global financial services firm SVB Financial Group (Nasdaq: SIVB), with SVB Analytics, SVB Capital, SVB Global and SVB Private Client Services. More information on the company can be found at www.svb.com.</p>
<p>Silicon Valley Bank is the California bank subsidiary and the commercial banking operation of SVB Financial Group (Nasdaq: SIVB). Banking services are provided by Silicon Valley Bank, a member of the FDIC and the Federal Reserve System. SVB Private Client Services is a division of Silicon Valley Bank. SVB Financial Group is also a member of the Federal Reserve System.</p>
<p>About Tumri</p>
<p>Tumri is the leading provider of dynamic display advertising solutions. Based in Mountain View, CA, Tumri has developed an innovative advertising platform that creates a highly dynamic and interactive advertising experience. The Tumri solution &#8211; the AdPod &#8211; enables advertisers to craft highly targeted marketing messages to consumers on-the-fly. The Tumri platform seamlessly deconstructs ad creatives into core sub-components, then enables advertisers to adjust each sub-component by targeting parameters or optimize by performance metrics. As a result, the Tumri platform delivers highly relevant advertising messages to consumers while lowering creative production costs and timelines. Additionally, Tumri’s patent-pending platform optimizes performance at a sub-ad component level and delivers unparalleled consumer insights through its proprietary reporting. Tumri was named an AlwaysOn 2009 OnMedia 100 winner, a winner of two Internet Advertising Competition awards, an American Business Awards Finalist in 2009 in the Technology Ads &amp; Campaigns categories, a &#8220;One to Watch&#8221; company for Dealmaker Media’s 2007 Momentum Growth Conference and has been featured in The New York Times, The San Francisco Chronicle, and in BusinessWeek. Tumri is funded by the premier venture capital firms Accel Partners, Shasta Ventures and Tenaya Capital. To learn more about Tumri visit www.tumri.com.</p>
<div style='clear:both'></div>]]></content:encoded>
			<wfw:commentRss>http://www.adoperationsonline.com/2009/06/29/tumri-secures-over-15-million-in-new-financing/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Top Technology and Digital Media Leaders Converge at Stanford to Discuss Downturn&#8217;s Impact</title>
		<link>http://www.adoperationsonline.com/2009/02/18/top-technology-and-digital-media-leaders-converge-at-stanford-to-discuss-downturns-impact/</link>
		<comments>http://www.adoperationsonline.com/2009/02/18/top-technology-and-digital-media-leaders-converge-at-stanford-to-discuss-downturns-impact/#comments</comments>
		<pubDate>Wed, 18 Feb 2009 10:00:16 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Groups & Agencies]]></category>
		<category><![CDATA[Advertising Events]]></category>
		<category><![CDATA[Digital Marketing]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Internet Marketing Services]]></category>
		<category><![CDATA[LinkedIn]]></category>
		<category><![CDATA[Social Media Advertising]]></category>
		<category><![CDATA[Social Networks]]></category>
		<category><![CDATA[WPP]]></category>
		<category><![CDATA[Yahoo]]></category>
		<category><![CDATA[Accel Partners]]></category>
		<category><![CDATA[Adam Bain;]]></category>
		<category><![CDATA[Agile Software]]></category>
		<category><![CDATA[Arista;]]></category>
		<category><![CDATA[Arrillaga Alumni Center;]]></category>
		<category><![CDATA[audience network;]]></category>
		<category><![CDATA[Bangalore]]></category>
		<category><![CDATA[Barack Obama]]></category>
		<category><![CDATA[Bob Muglia;]]></category>
		<category><![CDATA[Brightcove Inc.]]></category>
		<category><![CDATA[California]]></category>
		<category><![CDATA[CBS Interactive;]]></category>
		<category><![CDATA[China]]></category>
		<category><![CDATA[Chris Hughes;]]></category>
		<category><![CDATA[CNET Networks Inc.]]></category>
		<category><![CDATA[Curt Hecht]]></category>
		<category><![CDATA[Dave Berman;]]></category>
		<category><![CDATA[David Thompson;]]></category>
		<category><![CDATA[digital media]]></category>
		<category><![CDATA[Duke Chung;]]></category>
		<category><![CDATA[eBay Inc.;]]></category>
		<category><![CDATA[Federated Media;]]></category>
		<category><![CDATA[Foundry Networks;]]></category>
		<category><![CDATA[Genius Inc.;]]></category>
		<category><![CDATA[IDG-Accel Partnership;]]></category>
		<category><![CDATA[India]]></category>
		<category><![CDATA[information technologies;]]></category>
		<category><![CDATA[Jayshree Ullal;]]></category>
		<category><![CDATA[Jboss;]]></category>
		<category><![CDATA[Jeff Weiner;]]></category>
		<category><![CDATA[Jeremy Allaire]]></category>
		<category><![CDATA[Jim Bankoff;]]></category>
		<category><![CDATA[John Battelle]]></category>
		<category><![CDATA[John Donahoe;]]></category>
		<category><![CDATA[Kevin Efrusy;]]></category>
		<category><![CDATA[London]]></category>
		<category><![CDATA[Mark Read]]></category>
		<category><![CDATA[Martin Sorrell;]]></category>
		<category><![CDATA[Matthew Barzun;]]></category>
		<category><![CDATA[Maven Networks]]></category>
		<category><![CDATA[Maynard Webb;]]></category>
		<category><![CDATA[Microsoft Corp.]]></category>
		<category><![CDATA[Mike Schroepfer;]]></category>
		<category><![CDATA[OpenX]]></category>
		<category><![CDATA[PALO ALTO]]></category>
		<category><![CDATA[Parature;]]></category>
		<category><![CDATA[Quincy Smith;]]></category>
		<category><![CDATA[Raghu Ramakrishnan;]]></category>
		<category><![CDATA[Redback Networks;]]></category>
		<category><![CDATA[Rob Bearden;]]></category>
		<category><![CDATA[SB Nation;]]></category>
		<category><![CDATA[Scott Dietzen;]]></category>
		<category><![CDATA[Springsource;]]></category>
		<category><![CDATA[Stanford Accel Symposium Hosted;]]></category>
		<category><![CDATA[Stanford Accel Symposium;]]></category>
		<category><![CDATA[Stanford University;]]></category>
		<category><![CDATA[Stanford;]]></category>
		<category><![CDATA[technology experts;]]></category>
		<category><![CDATA[Tim Cadogan;]]></category>
		<category><![CDATA[United Kingdom]]></category>
		<category><![CDATA[USD]]></category>
		<category><![CDATA[venture capital]]></category>
		<category><![CDATA[Veritas;]]></category>
		<category><![CDATA[Worldwide Sales;]]></category>
		<category><![CDATA[www.accel.com;]]></category>
		<category><![CDATA[Yahoo Inc.;]]></category>
		<category><![CDATA[Zack Urlocker;]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=2760</guid>
		<description><![CDATA[The 15th Stanford Accel Symposium Hosted by MediaX Will Feature Thought Leaders From WPP, eBay, Facebook, CNET, Yahoo! and LinkedIn PALO ALTO, Calif. &#8211; Accel Partners and Stanford&#8217;s MediaX announced their 15th symposium, which will feature unfiltered industry insights and offer the unique opportunity to learn and discuss the impacts of 2008&#8242;s dramatic events on [...]]]></description>
			<content:encoded><![CDATA[<p>The 15th Stanford Accel Symposium Hosted by MediaX Will Feature Thought Leaders From WPP, eBay, Facebook, CNET, Yahoo! and LinkedIn</p>
<p>PALO ALTO, Calif. &#8211; Accel Partners and Stanford&#8217;s MediaX announced their 15th symposium, which will feature unfiltered industry insights and offer the unique opportunity to learn and discuss the impacts of 2008&#8242;s dramatic events on the world of digital media and technology. The Symposium brings together the Stanford research community, high-technology business leaders, and entrepreneurs who are collectively driving developments in this rapidly changing arena.</p>
<p>The Accel symposium is geared towards entrepreneurs, academic and industrial researchers, investors and executives to learn first-hand how to be better informed about new trends in digital media, advertising, and next generation media-oriented business models. Attendees will explore the future of information technologies and services, and will gain critical direction and insight to take back to their companies and help drive their strategic and operational decisions.</p>
<p>Topics will include:<br />
<span id="more-2760"></span></p>
<div style="display:block;float:right;margin: 5px 5px 5px 5px;"><!-- PUT THIS TAG IN DESIRED LOCATION OF SLOT Digital_Media_Blog-large_rectangle_runofsite<br />
--><br />
<script type="text/javascript"><!--
  GA_googleFillSlot("Digital_Media_Blog-large_rectangle_runofsite");
// --></script><br />
<!-- END OF TAG FOR SLOT Digital_Media_Blog-large_rectangle_runofsite<br />
--></div>
<p>1. The Obama Administration Impact on Innovation Sectors</p>
<p>2. Digital Media Advertiser &amp; Technology Priorities in a Downsizing World</p>
<p>3. Trends in Datacenter Infrastructure and Cloud Computing</p>
<p>4. Will the Recession Strengthen Open Source or Destroy Profitability?</p>
<p>5. SaaS Crossing the Chasm: Are We There Yet?</p>
<p>“We are very excited to be hosting our 15th Symposium,” stated Kevin Efrusy from Accel Partners. “We have great panelists and speakers this year that will explore what 2008 has meant for us and how it will impact the future of technology. It is important to learn from each other what we&#8217;ve done right and what has hindered our growth during this economic crisis.”</p>
<p>Symposium participants will include the following key industry figures:</p>
<p>Keynotes:</p>
<p>* John Donahoe, CEO, eBay Inc.<br />
* Sir Martin Sorrell, Chairman and CEO, WPP</p>
<p>Speakers and Panelists:</p>
<p>* Jeremy Allaire, CEO and Founder, Brightcove, Inc.<br />
* Adam Bain, President of Audience Network, Fox<br />
* Jim Bankoff, CEO, SB Nation<br />
* Matthew Barzun, National Finance Team for Barack Obama and Former Chief Strategy Officer, CNET Networks, Inc<br />
* John Battelle, Chairman and CEO, Federated Media<br />
* Rob Bearden, Former President, Jboss; President, Springsource<br />
* Dave Berman, President of Worldwide Sales and Service, WebEx<br />
* Tim Cadogan, CEO, OpenX<br />
* Duke Chung, CEO, Parature<br />
* Scott Dietzen, SVP of Communications and Products, Yahoo!<br />
* Curt Hecht, President, Vivaki Nerve Center<br />
* Chris Hughes, Facebook, and Architect of Obama’s Digital Campaign Strategies<br />
* Bob Muglia, President Server and Tools Business, Microsoft Corp.<br />
* Raghu Ramakrishnan, Chief Scientist for Audience and Research Fellow at Yahoo, Inc.<br />
* Mark Read, Strategy Director, WPP<br />
* Mike Schroepfer, VP Engineering, Facebook<br />
* Quincy Smith, CEO, CBS Interactive<br />
* David Thompson, CEO, Genius Inc., Former CMO, WebEx<br />
* Jayshree Ullal, President and CEO, Arista Networks<br />
* Zack Urlocker, VP of Products, Sun Microsystems<br />
* Maynard Webb, CEO, LiveOps; Former COO, eBay, Inc.<br />
* Jeff Weiner, President, LinkedIn; Former EIR, Accel Partners</p>
<p>The 15th Stanford Accel Symposium hosted by MediaX is a one-of-its-kind gathering place for technology experts, stakeholders, leaders, and media. The one-day conference offers insider views and industry intelligence on the changing trends and leading-edge services and experiences in technology and digital media.</p>
<p>What: The 15th Stanford Accel Symposium &#8211; The Delta Conference: The Impact of 2008&#8242;s Dramatic Events on the World of Digital Media and Technology</p>
<p>Where: Arrillaga Alumni Center at Stanford University, Palo Alto, CA</p>
<p>When: February 25, 2009, 7:30 am to 3:45 pm</p>
<p>A full agenda can be accessed by visiting: http://www.accel.com/symposium/index.html</p>
<p>To register for the event please visit: http://www.acteva.com/booking.cfm?bevaID=171594&amp;CFID=14396248&amp;CFTOKEN=74742849.</p>
<p>About MediaX</p>
<p>In a world where industry increasingly seeks inspiration from sources outside its own corporate walls, and modern research universities move toward the integration across disciplines of ideas borne out of basic research that have true impact in the world, MediaX embodies a new model to facilitate these activities.</p>
<p>MediaX builds bridges among the best faculty and student scholars at Stanford and thought leaders from influential companies to address questions of real importance within both academia and industry. Our activities are driven by a steadfast belief in the inspiration that emerges at the intersection of industry need and academic research; at the intersection of various disciplines addressing the same question; and at the intersection of people and technology.</p>
<p>Fundamental to our vision is the belief that we serve two customers: industry partners that affiliate with our program, and the research community within Stanford University. MediaX puts in place the building blocks that make these interactions work and make possible new models of innovation.</p>
<p>About Accel Partners</p>
<p>Founded in 1983, Accel Partners has a long history of excellence and innovation in the venture capital business and is dedicated to partnering with outstanding entrepreneurs and management teams to build world-class businesses. Accel today invests globally using dedicated teams and market-specific strategies for local geographies, with offices in Palo Alto, California, London, UK, and Bangalore, India as well as in China via the IDG-Accel Partnership.</p>
<p>With over $4 billion under management, Accel has helped entrepreneurs build over 300 successful companies, many of which have defined their categories include Actuate, Acopia, Agile Software, Alfresco, AMCC, Arrowpoint, BBN, Brightcove, ComScore, Etsy, Facebook, Foundry Networks, GlamMedia, Imperva, Infinera, Interwoven, JBoss, Kayak, Macromedia, Maven Networks, metroPCS, Polycom/PictureTel, Portal Software, QlikTech, Rapt, Real Networks, Redback Networks, Riverbed, UUNet, Veritas, Walmart.com, Webroot, Wily Technology, XenSource and Zimbra. For more information, visit the Accel Partners web site at www.accel.com.</p>
<div style='clear:both'></div>]]></content:encoded>
			<wfw:commentRss>http://www.adoperationsonline.com/2009/02/18/top-technology-and-digital-media-leaders-converge-at-stanford-to-discuss-downturns-impact/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Glam Media&#8217;s Brash.com Announces the Brash 50 Women</title>
		<link>http://www.adoperationsonline.com/2009/01/15/glam-medias-brashcom-announces-the-brash-50-women/</link>
		<comments>http://www.adoperationsonline.com/2009/01/15/glam-medias-brashcom-announces-the-brash-50-women/#comments</comments>
		<pubDate>Thu, 15 Jan 2009 15:17:55 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad & Media Strategies]]></category>
		<category><![CDATA[Ad Networks and Platforms]]></category>
		<category><![CDATA[Glam Media]]></category>
		<category><![CDATA[Internet Marketing Services]]></category>
		<category><![CDATA[Internet Strategy]]></category>
		<category><![CDATA[Accel Partners]]></category>
		<category><![CDATA[Alicia Keys;]]></category>
		<category><![CDATA[Berlin]]></category>
		<category><![CDATA[Brash Hall of Fame;]]></category>
		<category><![CDATA[California]]></category>
		<category><![CDATA[content network]]></category>
		<category><![CDATA[DAG Ventures]]></category>
		<category><![CDATA[Draper Fisher Jurvetson]]></category>
		<category><![CDATA[Fisher Jurvetson]]></category>
		<category><![CDATA[Germany]]></category>
		<category><![CDATA[Glam Media Inc.]]></category>
		<category><![CDATA[GLG Partners]]></category>
		<category><![CDATA[Grammy;]]></category>
		<category><![CDATA[Heidi Klum;]]></category>
		<category><![CDATA[Hubert Burda]]></category>
		<category><![CDATA[Information Capital]]></category>
		<category><![CDATA[Jennifer Lopez;]]></category>
		<category><![CDATA[launched network;]]></category>
		<category><![CDATA[London]]></category>
		<category><![CDATA[Maria Sharapova;]]></category>
		<category><![CDATA[media model;]]></category>
		<category><![CDATA[Megan Fox;]]></category>
		<category><![CDATA[Munich]]></category>
		<category><![CDATA[New York]]></category>
		<category><![CDATA[New York City]]></category>
		<category><![CDATA[Richard Pérez-Feria;]]></category>
		<category><![CDATA[Silicon Valley]]></category>
		<category><![CDATA[Taylor Swift;]]></category>
		<category><![CDATA[tennis;]]></category>
		<category><![CDATA[Tina Fey;]]></category>
		<category><![CDATA[Tokyo]]></category>
		<category><![CDATA[United Kingdom]]></category>
		<category><![CDATA[United States]]></category>
		<category><![CDATA[upscale vertical network;]]></category>
		<category><![CDATA[vertical content networks]]></category>
		<category><![CDATA[Walden Venture Capital]]></category>
		<category><![CDATA[web property]]></category>
		<category><![CDATA[www.brash.com;]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=2439</guid>
		<description><![CDATA[New List Includes the Top 50 Smart, Funny, Successful and Sexy Women to Watch Out for in 2009 Silicon Valley, CA and New York, NY—January 12, 2009—Brash.com, (www.brash.com) the recently launched vertical content network for men from Glam Media, Inc., today announced the Brash 50 Women. The Brash 50 Women list includes the most sought-after [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.adoperationsonline.com"><img class="alignleft size-medium wp-image-552" title="Ad Operations Online" src="http://www.adoperationsonline.com/wp-content/uploads/2008/08/glamlogo.jpg" alt="" width="97" height="52" /></a>New List Includes the Top 50 Smart, Funny, Successful and Sexy Women to Watch Out for in 2009</p>
<p>Silicon Valley, CA and New York, NY—January 12, 2009—Brash.com, (www.brash.com) the recently launched vertical content network for men from Glam Media, Inc., today announced the Brash 50 Women. The Brash 50 Women list includes the most sought-after women poised for great success in 2009 from across industries, including film, sports, television, modeling and music.</p>
<p>The Brash 50 Women list represents a dynamic range of women, including long-time favorites such as Jennifer Lopez, as well as up-and-coming “it” girls like Megan Fox and Taylor Swift. A number of diverse personalities are represented among the Brash 50 Women ranging from reality TV hosts (Heidi Klum) to Grammy winning recording artists (Alicia Keys) and from tennis stars (Maria Sharapova) to award winning screenwriters (Tina Fey). The full list can found in full at www.brash.com.<br />
<span id="more-2439"></span></p>
<div style="display:block;float:right;margin: 5px 5px 5px 5px;"><!-- PUT THIS TAG IN DESIRED LOCATION OF SLOT Digital_Media_Blog-large_rectangle_runofsite<br />
--><br />
<script type="text/javascript"><!--
  GA_googleFillSlot("Digital_Media_Blog-large_rectangle_runofsite");
// --></script><br />
<!-- END OF TAG FOR SLOT Digital_Media_Blog-large_rectangle_runofsite<br />
--></div>
<p>“The appreciation of a smart, beautiful and successful woman is something all men can relate to,” said Richard Pérez-Feria, editorial director and curator of Brash.com. “The Brash 50 Women list is a tribute to the women who have gained our respect and admiration in 2008, and who we won’t be able to take our eyes off of in 2009.”</p>
<p>Launched in October 2008, the Brash Network is an edgy, upscale vertical network that caters to men’s desires and needs focusing on lifestyle, entertainment, automotive and gadgets, and news both from a national perspective and with local influence. To commemorate its launch Brash released the first annual Brash Hall of Fame and Brash 100 lists honoring the bold and brave men that have created and stood for positive change in the world across sports, politics and entertainment. Those lists can be found at http://brash.com/brash100/.</p>
<p>About Glam Media</p>
<p>Glam Media is the pioneer and global leader of Vertical Content Networks, leveraging a revolutionary new media model that brings brand advertisers to targeted vertical audiences online. With more than 900 publishers worldwide, Glam Media comprises Glam.com, a carefully curated network of popular and influential lifestyle women’s websites, blogs and magazines, and Brash.com, the newly launched network catering exclusively to men. Glam Media’s reach is deep and far-reaching; it is the comScore Top 10 Web property, with a total reach of 54 million unique monthly visitors in the U.S. and 98 million uniques globally, and is also a Top 10 Display Ad Publisher. Glam Media is #1 for Women in US, UK, and Germany, and has been the fastest growing company in 2007 and 2008. Glam Media is backed by Hubert Burda Media, GLG Partners, Accel Partners, DAG Ventures, Draper Fisher Jurvetson, Walden Venture Capital and Information Capital. The company is headquartered in New York City, New York and Silicon Valley, California, with international offices in London, Munich, Berlin and Tokyo.</p>
<div style='clear:both'></div>]]></content:encoded>
			<wfw:commentRss>http://www.adoperationsonline.com/2009/01/15/glam-medias-brashcom-announces-the-brash-50-women/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Google Certifies Tumri’s Ad Platform for Context-Aware Ads</title>
		<link>http://www.adoperationsonline.com/2009/01/15/google-certifies-tumri-ad-platform-for-context-aware-ads/</link>
		<comments>http://www.adoperationsonline.com/2009/01/15/google-certifies-tumri-ad-platform-for-context-aware-ads/#comments</comments>
		<pubDate>Thu, 15 Jan 2009 08:30:14 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad & Media Strategies]]></category>
		<category><![CDATA[Ad Networks and Platforms]]></category>
		<category><![CDATA[Ad Operations]]></category>
		<category><![CDATA[Ad Products]]></category>
		<category><![CDATA[Ad Serving]]></category>
		<category><![CDATA[Ads by Creative]]></category>
		<category><![CDATA[Display Ads]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[Google AdSense]]></category>
		<category><![CDATA[Internet Marketing Services]]></category>
		<category><![CDATA[Tumri]]></category>
		<category><![CDATA[Accel Partners]]></category>
		<category><![CDATA[AdPods;]]></category>
		<category><![CDATA[advertising messages]]></category>
		<category><![CDATA[advertising platform]]></category>
		<category><![CDATA[California]]></category>
		<category><![CDATA[Calvin Lui;]]></category>
		<category><![CDATA[content network]]></category>
		<category><![CDATA[display advertising]]></category>
		<category><![CDATA[display advertising campaign;]]></category>
		<category><![CDATA[dynamic and intelligent display advertising solutions;]]></category>
		<category><![CDATA[dynamic display advertising solutions;]]></category>
		<category><![CDATA[Hewlett-Packard]]></category>
		<category><![CDATA[Intel]]></category>
		<category><![CDATA[interactive advertising experience]]></category>
		<category><![CDATA[large retailers;]]></category>
		<category><![CDATA[Lehman Brothers Venture Partners;]]></category>
		<category><![CDATA[MOUNTAIN VIEW]]></category>
		<category><![CDATA[search-like capabilities;]]></category>
		<category><![CDATA[Shasta Ventures]]></category>
		<category><![CDATA[The New York Times]]></category>
		<category><![CDATA[the San Francisco Chronicle]]></category>
		<category><![CDATA[travel]]></category>
		<category><![CDATA[venture capital]]></category>
		<category><![CDATA[web page content;]]></category>
		<category><![CDATA[www.tumri.com]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=2290</guid>
		<description><![CDATA[Tumri’s AdPods Certified to Use Contextual Information across the Google Content Network MOUNTAIN VIEW, Calif. &#8211; Tumri, the leading provider of dynamic and intelligent display advertising solutions, announced that Tumri’s display ad platform is certified to operate context-aware ads across the Google content network. Advertisers will now be able to benefit from the performance support [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.adoperationsonline.com"><img class="alignleft size-medium wp-image-2292" title="Ad Operations Online" src="http://www.adoperationsonline.com/wp-content/uploads/2009/01/tumri_logo_rgb.jpg" alt="" width="117" height="70" /></a>Tumri’s AdPods Certified to Use Contextual Information across the Google Content Network</p>
<p>MOUNTAIN VIEW, Calif. &#8211; Tumri, the leading provider of dynamic and intelligent display advertising solutions, announced that Tumri’s display ad platform is certified to operate context-aware ads across the Google content network. Advertisers will now be able to benefit from the performance support of Google’s contextual information and Tumri’s dynamic ad creation and optimization capabilities. The certification allows advertisers who use DoubleClick’s DFA to use Tumri’s <strong>AdPods</strong> to serve context-aware ads on the Google content network.</p>
<p>Tumri’s participation in context-aware ads on the Google content network benefits advertisers by allowing Google to feed its contextual page information about web page content into Tumri’s dynamic ad generation engine. Tumri’s AdPod seamlessly generates highly-targeted marketing messages in real time through its dynamic, intelligent ad optimization and presentation layer based upon the advanced contextual information from Google. As a result, advertisers deliver more targeted, higher-performance display ad campaigns that create greater customer satisfaction and more meaningful interactions with its target audience.<br />
<span id="more-2290"></span></p>
<div style="display:block;float:right;margin: 5px 5px 5px 5px;"><!-- PUT THIS TAG IN DESIRED LOCATION OF SLOT Digital_Media_Blog-large_rectangle_runofsite<br />
--><br />
<script type="text/javascript"><!--
  GA_googleFillSlot("Digital_Media_Blog-large_rectangle_runofsite");
// --></script><br />
<!-- END OF TAG FOR SLOT Digital_Media_Blog-large_rectangle_runofsite<br />
--></div>
<p>“This expanded functionality opens the door to the next generation of display advertising,” said Calvin Lui, president &amp; CEO of Tumri. “By combining the power of Tumri’s AdPod with Google’s contextual data, advertisers can now deliver highly relevant messages within impactful graphical experiences like never before. We are marrying the precision of search-like capabilities with the visual power of display.”</p>
<p>As part of the certification, Tumri worked with Google to ensure that all Tumri ads meet Google’s policies, specifications, and performance requirements. The context-aware third-party ads support key targeting variables such as language, country, page keywords, geographical data and other contextual parameters. These enhanced contextual ads enable advertisers to create more relevant messaging with more compelling creatives and offers. This functionality is extremely compelling for various market segments, including:</p>
<p>* large retailers who rely on geo-targeting and have multiple product offers;<br />
* financial services companies that use interactive tools and/or live stock quotes in their advertising;<br />
* travel companies that tailor destination offers based on locations mentioned in publisher website content;<br />
*</p>
<p>and auto manufacturers who use both geo-targeting and color preferences for each offer.</p>
<p>Tumri’s highly interactive, dynamic and relevant AdPods offer more effective, efficient and powerful execution to any display advertising campaign. AdPods seamlessly combine flash, video, images, text and data feeds (such as RSS, affiliate, proprietary XML feeds), to deliver strong brand awareness, merchandising, and localized ads that adjust on-the-fly to target audiences. Some of the most recognized brands in the world – including Hewlett-Packard, Intel, Lenovo, Overstock.com, Sears, and Capital One – have leveraged Tumri’s platform to generate tremendous lifts in performance while gathering unparalleled consumer insight.</p>
<p>About Tumri</p>
<p>Tumri is the leading provider of dynamic display advertising solutions. Based in Mountain View, CA, Tumri (www.tumri.com) has developed an innovative advertising platform that creates a highly dynamic and interactive advertising experience. The Tumri solution – the AdPod – enables advertisers to craft highly targeted marketing messages to consumers on-the-fly. The Tumri platform seamlessly deconstructs ad creatives into core sub-components, then enables advertisers to adjust each sub-component by targeting parameters or optimize by performance metrics. As a result, the Tumri platform delivers highly relevant advertising messages to consumers while lowering creative production costs and timelines. Additionally, Tumri’s patent-pending platform optimizes performance at a sub-ad component level and delivers unparalleled consumer insights through its proprietary reporting. Tumri was named a &#8220;One to Watch&#8221; company for Dealmaker Media&#8217;s 2007 Momentum Growth Conference and has been featured in The New York Times, The San Francisco Chronicle, and in BusinessWeek. Tumri is funded by the premier venture capital firms Accel Partners, Lehman Brothers Venture Partners, and Shasta Ventures. To learn more about Tumri visit www.tumri.com.</p>
<div style='clear:both'></div>]]></content:encoded>
			<wfw:commentRss>http://www.adoperationsonline.com/2009/01/15/google-certifies-tumri-ad-platform-for-context-aware-ads/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Glam Media Launches Japan</title>
		<link>http://www.adoperationsonline.com/2008/11/25/glam-media-launches-japan/</link>
		<comments>http://www.adoperationsonline.com/2008/11/25/glam-media-launches-japan/#comments</comments>
		<pubDate>Tue, 25 Nov 2008 15:06:52 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad & Media Strategies]]></category>
		<category><![CDATA[Ad Networks and Platforms]]></category>
		<category><![CDATA[Glam Media]]></category>
		<category><![CDATA[Internet Strategy]]></category>
		<category><![CDATA[Accel Partners]]></category>
		<category><![CDATA[advertising media network service;]]></category>
		<category><![CDATA[Berlin]]></category>
		<category><![CDATA[California]]></category>
		<category><![CDATA[content network]]></category>
		<category><![CDATA[content networks]]></category>
		<category><![CDATA[DAG Ventures]]></category>
		<category><![CDATA[display brand advertising market;]]></category>
		<category><![CDATA[DoubleClick Japan]]></category>
		<category><![CDATA[Draper Fisher Jurvetson]]></category>
		<category><![CDATA[Excite Japan;]]></category>
		<category><![CDATA[Fisher Jurvetson]]></category>
		<category><![CDATA[Glam Japan]]></category>
		<category><![CDATA[Glam Media Inc.]]></category>
		<category><![CDATA[Glam Media Japan;]]></category>
		<category><![CDATA[Glam Media's mission;]]></category>
		<category><![CDATA[GLG Partners]]></category>
		<category><![CDATA[Hubert Burda]]></category>
		<category><![CDATA[influential publisher;]]></category>
		<category><![CDATA[Information Capital]]></category>
		<category><![CDATA[Internet Pioneer;]]></category>
		<category><![CDATA[Itochu Corporation;]]></category>
		<category><![CDATA[Japan]]></category>
		<category><![CDATA[launched network;]]></category>
		<category><![CDATA[local Web publishers;]]></category>
		<category><![CDATA[London]]></category>
		<category><![CDATA[magazine publishers;]]></category>
		<category><![CDATA[media model;]]></category>
		<category><![CDATA[Munich]]></category>
		<category><![CDATA[New York]]></category>
		<category><![CDATA[New York City]]></category>
		<category><![CDATA[Samir Arora;]]></category>
		<category><![CDATA[Silicon Valley]]></category>
		<category><![CDATA[Tokyo]]></category>
		<category><![CDATA[United Kingdom]]></category>
		<category><![CDATA[United States]]></category>
		<category><![CDATA[vertical content networks]]></category>
		<category><![CDATA[Walden Venture Capital]]></category>
		<category><![CDATA[web property]]></category>
		<category><![CDATA[www.glam.jp;]]></category>
		<category><![CDATA[www.GlamMedia.com]]></category>
		<category><![CDATA[Yuki Yamamura;]]></category>
		<category><![CDATA[Yukihiro Yamamura]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=2437</guid>
		<description><![CDATA[Global Luxury Brands Headline as Launch Advertisers Yuki Yamamura, Japanese Internet Pioneer and Former CEO of DoubleClick Japan and Excite Japan Launches Glam Subsidiary Tokyo, Japan, Silicon Valley, California and New York, New York—November 25, 2008—Glam Media, Inc. (www.GlamMedia.com), pioneer of vertical content networks and recently ranked comScore Media Metrix Top 10 Web property, today [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.adoperationsonline.com"><img class="alignleft size-medium wp-image-552" title="Ad Operations Online" src="http://www.adoperationsonline.com/wp-content/uploads/2008/08/glamlogo.jpg" alt="" width="97" height="52" /></a>Global Luxury Brands Headline as Launch Advertisers</p>
<p>Yuki Yamamura, Japanese Internet Pioneer and Former CEO of DoubleClick Japan and Excite Japan Launches Glam Subsidiary</p>
<p>Tokyo, Japan, Silicon Valley, California and New York, New York—November 25, 2008—Glam Media, Inc. (www.GlamMedia.com), pioneer of vertical content networks and recently ranked comScore Media Metrix Top 10 Web property, today announced the launch of Glam Media Japan KK (www.glam.jp). Glam Japan launches with leading magazine partners and more than 20 local Web publishers, blogs and sites including CanCan, Nikkei Woman and Cafeglobe. Global luxury, beauty and consumer packaged good brands headlining as launch advertisers for Glam Japan include: MAYBELLINE NEW YORK (NIHON L’OREAL K.K.); FENDI JAPAN; MHD Diageo Moet Hennessy K.K. and ANA.<br />
<span id="more-2437"></span></p>
<div style="display:block;float:right;margin: 5px 5px 5px 5px;"><!-- PUT THIS TAG IN DESIRED LOCATION OF SLOT Digital_Media_Blog-large_rectangle_runofsite<br />
--><br />
<script type="text/javascript"><!--
  GA_googleFillSlot("Digital_Media_Blog-large_rectangle_runofsite");
// --></script><br />
<!-- END OF TAG FOR SLOT Digital_Media_Blog-large_rectangle_runofsite<br />
--></div>
<p>With its influential publisher and content network, Glam Media Japan is positioned to be a key partner for brand display advertisers in the region. Glam Media’s global expansion follows the continued demand by advertisers for global premium content from vertical content networks like Glam Media. Glam launched its UK and German operations in June and July of 2008, respectively.</p>
<p>Glam Japan will include original editorial as well as content curated from the Glam Publisher Network including Japanese magazine publishers and sites. Glam Japan and its network of 20+ publishers at launch are focused on core Style (Fashion, Beauty, Luxury and Shopping) and will expand into Entertainment, Living, Luxury, Family and Health &amp; Wellness in early 2009. A complete list can be found at www.glam.jp.</p>
<p>“Glam Media is compelling for Japanese consumers and brand advertisers alike,” said Yukihiro Yamamura, CEO of Glam Japan and VP of Glam Media. “For women who love the latest fashion, beauty, lifestyle and entertainment, Glam Media connects them directly to publishers—large and small—who are passionate about their areas of interest. For advertisers, Glam offers a better way to engage with passionate audiences and we look forward to replicating Glam’s successful media model here in Japan.”</p>
<p>“Japan is one of the most sophisticated consumer markets in the world,” said Samir Arora, chairman and CEO, Glam Media. “We are thrilled to launch Glam Media Japan today. Under the leadership of Yukihiro Yamamura, Glam is committed to leveraging premium content from our local network publishers to help brand advertisers reach a focused women audience in Japan.”</p>
<p>Since its launch four years ago, Glam Media’s mission has remained unchanged: to bring brand advertisers to passionate audiences visiting the Web’s professional mid and long-tail publishers and content creators. For brand advertisers in Japan, Glam Media offers its unique targeting technology platform, Glam Evolution™, enabling vertical targeting of women by audience, content, primetime and placement, and providing brand engagement and hyper targeting to maximize results.</p>
<p>Glam Japan is headed by Yukihiro Yamamura, who joined the company as CEO of its newly formed subsidiary Glam Media Japan KK, and as a Vice President of Glam Media, Inc., earlier this fall. Yamamura joined Glam from DoubleClick Japan where he was CEO and most recently from Excite Japan, where he was CEO since 1999. An Internet pioneer in Japan, Yamamura spent his career focused on the display brand advertising market and launched one of the leading portals and women’s destination sites in Japan. As the CEO of DoubleClick Japan, he was responsible for setting up the first Internet advertising media network service in Japan. Later at Excite, Yamamura launched the company in 2002 as subsidiary of Itochu Corporation and managed it since then as a separate, publicly listed entity.</p>
<p>About Glam Media</p>
<p>In pioneering a powerful new publishing model, Vertical Content Networks, the founders of Glam Media created a new media model that brings brand advertisers to targeted vertical audiences online. With more than 700 sites, Glam Media comprises Glam.com, a carefully curated network of popular and influential lifestyle women’s websites, blogs and magazines, and Brash.com, the newly launched network catering exclusively to men. Glam Media’s reach is deep and far-reaching; it is number one in reach for women and a comScore Top 10 Web property, with a total reach of 56 million unique monthly visitors in the U.S. and 97 million uniques globally, and is also a Top 10 Display Ad Publisher. Glam Media is backed by Hubert Burda Media, GLG Partners, Accel Partners, DAG Ventures, Draper Fisher Jurvetson, Walden Venture Capital and Information Capital. The company is headquartered in New York City, New York and Silicon Valley, California, with international offices in London, Munich, Berlin and Tokyo.</p>
<div style='clear:both'></div>]]></content:encoded>
			<wfw:commentRss>http://www.adoperationsonline.com/2008/11/25/glam-media-launches-japan/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>LeWeb&#8217;08 : &#8220;StartUp Competition&#8221; The 30 Shortlisted Companies</title>
		<link>http://www.adoperationsonline.com/2008/11/20/leweb08-startup-competition-the-30-shortlisted-companies/</link>
		<comments>http://www.adoperationsonline.com/2008/11/20/leweb08-startup-competition-the-30-shortlisted-companies/#comments</comments>
		<pubDate>Thu, 20 Nov 2008 09:45:51 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Advertising Events]]></category>
		<category><![CDATA[Internet Strategy]]></category>
		<category><![CDATA[3scale networks;]]></category>
		<category><![CDATA[Accel Partners]]></category>
		<category><![CDATA[Apture;]]></category>
		<category><![CDATA[Axel Schmiegelow;]]></category>
		<category><![CDATA[Balderton Capital;]]></category>
		<category><![CDATA[Belgique;]]></category>
		<category><![CDATA[Box.net Inc.;]]></category>
		<category><![CDATA[British Telecom;]]></category>
		<category><![CDATA[Brozengo SA;]]></category>
		<category><![CDATA[Charge Ventures;]]></category>
		<category><![CDATA[Dave McClure;]]></category>
		<category><![CDATA[David Hornik;]]></category>
		<category><![CDATA[Don Dodge;]]></category>
		<category><![CDATA[Europe]]></category>
		<category><![CDATA[European Founders Fund]]></category>
		<category><![CDATA[France]]></category>
		<category><![CDATA[Freddy Mini;]]></category>
		<category><![CDATA[Gary Shainberg;]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[Haploid;]]></category>
		<category><![CDATA[Internet-dedicated event;]]></category>
		<category><![CDATA[IZI-collecte;]]></category>
		<category><![CDATA[Kaltura;]]></category>
		<category><![CDATA[Laurent Chiozotto;]]></category>
		<category><![CDATA[Luxembourg;]]></category>
		<category><![CDATA[Marc Samwer;]]></category>
		<category><![CDATA[Martin Varsavsky;]]></category>
		<category><![CDATA[Megan Smith;]]></category>
		<category><![CDATA[Microsoft]]></category>
		<category><![CDATA[Mike Butcher;]]></category>
		<category><![CDATA[Ola Ahlvahrsson;]]></category>
		<category><![CDATA[Paris]]></category>
		<category><![CDATA[Pascal Thomas;]]></category>
		<category><![CDATA[Paulo Coelho;]]></category>
		<category><![CDATA[Philippe Starck;]]></category>
		<category><![CDATA[Pierre Kosciusko-Morizet;]]></category>
		<category><![CDATA[Popego Inc.;]]></category>
		<category><![CDATA[Producteev Inc.;]]></category>
		<category><![CDATA[Publing;]]></category>
		<category><![CDATA[Radionomy;]]></category>
		<category><![CDATA[Roberto Bonanzinga;]]></category>
		<category><![CDATA[Samedi GmbH;]]></category>
		<category><![CDATA[Shimon Peres;]]></category>
		<category><![CDATA[ShoutEm Ltd.;]]></category>
		<category><![CDATA[Silentale SAS;]]></category>
		<category><![CDATA[Simon Levene;]]></category>
		<category><![CDATA[SquareClock;]]></category>
		<category><![CDATA[Tellmewhere;]]></category>
		<category><![CDATA[Trendiction;]]></category>
		<category><![CDATA[Ukraine;]]></category>
		<category><![CDATA[United States]]></category>
		<category><![CDATA[Viewdle Inc;]]></category>
		<category><![CDATA[web industry;]]></category>
		<category><![CDATA[www.3scale.net;]]></category>
		<category><![CDATA[www.apture.com;]]></category>
		<category><![CDATA[www.Box.net;]]></category>
		<category><![CDATA[www.brozengo.com;]]></category>
		<category><![CDATA[www.cmune.com;]]></category>
		<category><![CDATA[www.con-trust.com;]]></category>
		<category><![CDATA[www.dismoiou.fr;]]></category>
		<category><![CDATA[www.doctorsim.com;]]></category>
		<category><![CDATA[www.edicy.com;]]></category>
		<category><![CDATA[www.haploid.fr;]]></category>
		<category><![CDATA[www.iterend.com;]]></category>
		<category><![CDATA[www.izi-collecte.com;]]></category>
		<category><![CDATA[www.kaltura.com;]]></category>
		<category><![CDATA[www.konolive.com;]]></category>
		<category><![CDATA[www.leweb.net;]]></category>
		<category><![CDATA[www.myid.is;]]></category>
		<category><![CDATA[www.nimbuzz.com;]]></category>
		<category><![CDATA[www.popego.com;]]></category>
		<category><![CDATA[www.Producteev.com;]]></category>
		<category><![CDATA[www.publing.com;]]></category>
		<category><![CDATA[www.radionomy.com;]]></category>
		<category><![CDATA[www.samedi.de;]]></category>
		<category><![CDATA[www.shoutem.com;]]></category>
		<category><![CDATA[www.silentale.com;]]></category>
		<category><![CDATA[www.squareclock.com;]]></category>
		<category><![CDATA[www.viewdle.com;]]></category>
		<category><![CDATA[www.webnode.com/en;]]></category>
		<category><![CDATA[www.Zavedenia.com;]]></category>
		<category><![CDATA[www.zipipop.com;]]></category>
		<category><![CDATA[www.zoover.com;]]></category>
		<category><![CDATA[Zipipop Ltd;]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=1865</guid>
		<description><![CDATA[PARIS &#8211; For the 3rd year running, the LeWeb conference organised by Géraldine and Loïc Le Meur will be paying tribute to enterprising spirit with the StartUp Competition. The competition will enable young companies to raise their profile and present themselves before a panel of key business professionals and investors as part of the largest [...]]]></description>
			<content:encoded><![CDATA[<p>PARIS &#8211; For the 3rd year running, the <strong>LeWeb conference</strong> organised by Géraldine and Loïc Le Meur will be paying tribute to enterprising spirit with the StartUp Competition. The competition will enable young companies to raise their profile and present themselves before a panel of key business professionals and investors as part of the largest Internet-dedicated event in Europe.</p>
<p>A truly international shortlist!</p>
<p>After several weeks of deliberations and with the help of Seedcamp*, one of the event partners, 30 shortlisted start-ups from 19 different countries have just been announced. The Seedcamp team examined each entry in its entirety, and the 30 finalists were selected on the basis of criteria including innovativeness, business model and concrete evidence of the benefit offered.</p>
<p>Shortlisted companies in alphabetical order:<br />
<span id="more-1865"></span></p>
<div style="display:block;float:right;margin: 5px 5px 5px 5px;"><!-- PUT THIS TAG IN DESIRED LOCATION OF SLOT Digital_Media_Blog-large_rectangle_runofsite<br />
--><br />
<script type="text/javascript"><!--
  GA_googleFillSlot("Digital_Media_Blog-large_rectangle_runofsite");
// --></script><br />
<!-- END OF TAG FOR SLOT Digital_Media_Blog-large_rectangle_runofsite<br />
--></div>
<p>• www.konolive.com<br />
2Win-Solutions, France</p>
<p>• www.haploid.fr<br />
Haploid, France</p>
<p>• www.shoutem.com<br />
ShoutEm Ltd., Croatie</p>
<p>• www.3scale.net<br />
3scale networks S.L., Espagne</p>
<p>•www.izi-collecte.com<br />
IZI-collecte, France</p>
<p>• www.silentale.com<br />
Silentale SAS, France</p>
<p>• www.apture.com<br />
Apture, USA</p>
<p>• www.kaltura.com<br />
Kaltura, USA</p>
<p>• www.squareclock.com<br />
SquareClock, France</p>
<p>• www.Box.net<br />
Box.net, Inc., USA</p>
<p>• www.myid.is<br />
MyID.is Certified, France</p>
<p>• www.dismoiou.fr<br />
Tellmewhere, France</p>
<p>• www.brozengo.com<br />
Brozengo SA, France</p>
<p>• www.nimbuzz.com<br />
Nimbuzz, Pays-Bas</p>
<p>• www.iterend.com<br />
Trendiction, Luxembourg</p>
<p>• Charge Ventures, Malte</p>
<p>• www.popego.com<br />
Popego Inc., USA</p>
<p>• www.viewdle.com<br />
Viewdle, Inc, Ukraine</p>
<p>• www.cmune.com<br />
Cmune, Chine</p>
<p>• www.Producteev.com<br />
Producteev Inc., USA</p>
<p>• www.webnode.com/en<br />
Webnode.com. Rép. Tchè.</p>
<p>• www.con-trust.com<br />
ConTrust, Israël</p>
<p>• www.publing.com<br />
Publing, France</p>
<p>• www.Zavedenia.com<br />
Zavedenia.com, Bulgarie</p>
<p>• www.doctorsim.com<br />
DoctorSIM, Espagne</p>
<p>• www.radionomy.com<br />
Radionomy, Belgique</p>
<p>• www.zipipop.com<br />
Zipipop Ltd (Zipiko), Finlande</p>
<p>• www.edicy.com<br />
Edicy, Estonie</p>
<p>• www.samedi.de<br />
Samedi GmbH, Allemagne</p>
<p>• www.zoover.com<br />
Zoover Holiday Reviews, Pays-Bas</p>
<p>On 9 December, these 30 companies will defend their solution or service in front of a jury, comprising entrepreneurs and investors. Each company will deliver a 7-minute presentation and demonstration, according to the rules laid down.</p>
<p>This year the competition sponsors are Orange and Sun Microsystems. Sun Microsystems will award the three finalists the prize of a server.</p>
<p>Important figures in the internet, and investors do us the honour of acting as judges to decide the three winners:</p>
<p>Ola Ahlvahrsson, Result &#8211; Roberto Bonanzinga, Balderton Capital &#8211; Mike Butcher, TechCrunchUK &#8211; Laurent Chiozotto, Sun Microsystems &#8211; Julien Codorniou, Microsoft &#8211; Don Dodge, Microsoft &#8211; David Hornik, August Capital &#8211; Pierre Kosciusko-Morizet, Price Minister &#8211; Simon Levene, Accel Partners &#8211; Om Malik, GigaOM &#8211; Dave McClure, 500Hats &#8211; Freddy Mini, Netvibes &#8211; Marc Samwer, European Founders Fund &#8211; Axel Schmiegelow, Sevenload &#8211; Gary Shainberg, British Telecom &#8211; Megan Smith, Google &#8211; Pascal Thomas, Orange &#8211; Martin Varsavsky, FON</p>
<p>The three competition winners will then be given the opportunity to present their company to all participants at LeWeb &#8217;08 on 10 December on the main stage during a special session.</p>
<p>Previous winners of the main prize include Goojet in 2007 and Yoono in 2006.</p>
<p>* Seedcamp is the brains behind the competition of the same name, which enables young European start-ups to raise funds from venture capitalists and receive a helping hand in getting their business off the ground. Seedcamp will deliver its expertise to the organisation and help the competition run smoothly during the conference.</p>
<p>About the LeWeb conference:</p>
<p>LeWeb is the largest event for the web industry in Europe and the second largest in the world. In 2007, the conference attracted participants from 40 countries and 300 journalists. Keynote speakers have appeared at previous editions, including Shimon Peres in 2006 and Philippe Starck in 2007. The 2008 event is proud to announce the participation of Paulo Coelho.</p>
<p>LeWeb &#8217;08 will be held in Paris on 9 and 10 December in 104.</p>
<p>For further information and programm, please visit <a rel="nofollow" href="http://www.leweb.net" target="_blank">www.leweb.net</a></p>
<div style='clear:both'></div>]]></content:encoded>
			<wfw:commentRss>http://www.adoperationsonline.com/2008/11/20/leweb08-startup-competition-the-30-shortlisted-companies/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Glam Media Launches Glam Applications Network with More Than 50 Charter Widget and Application Developers and Media Companies</title>
		<link>http://www.adoperationsonline.com/2008/11/18/glam-media-launches-glam-applications-network-with-more-than-50-charter-widget-and-application-developers-and-media-companies/</link>
		<comments>http://www.adoperationsonline.com/2008/11/18/glam-media-launches-glam-applications-network-with-more-than-50-charter-widget-and-application-developers-and-media-companies/#comments</comments>
		<pubDate>Tue, 18 Nov 2008 15:03:04 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad & Media Strategies]]></category>
		<category><![CDATA[Ad Networks and Platforms]]></category>
		<category><![CDATA[Ads by Creative]]></category>
		<category><![CDATA[Glam Media]]></category>
		<category><![CDATA[Internet Marketing Services]]></category>
		<category><![CDATA[Online Advertising Challenges]]></category>
		<category><![CDATA[ROI Measurement]]></category>
		<category><![CDATA[Widget Ads]]></category>
		<category><![CDATA[Accel Partners]]></category>
		<category><![CDATA[AOL]]></category>
		<category><![CDATA[application distribution software;]]></category>
		<category><![CDATA[Apps Store;]]></category>
		<category><![CDATA[Apture;]]></category>
		<category><![CDATA[Bang International;]]></category>
		<category><![CDATA[Berlin]]></category>
		<category><![CDATA[BuzzFeed;]]></category>
		<category><![CDATA[California]]></category>
		<category><![CDATA[Cinelan;]]></category>
		<category><![CDATA[communication applications;]]></category>
		<category><![CDATA[consumer applications;]]></category>
		<category><![CDATA[content network]]></category>
		<category><![CDATA[content networks]]></category>
		<category><![CDATA[CookThink;]]></category>
		<category><![CDATA[DAG Ventures]]></category>
		<category><![CDATA[Diagonal View;]]></category>
		<category><![CDATA[distributed media environment;]]></category>
		<category><![CDATA[distributed Web content;]]></category>
		<category><![CDATA[Draper Fisher Jurvetson]]></category>
		<category><![CDATA[even competitive retail ads;]]></category>
		<category><![CDATA[Eyal Gura;]]></category>
		<category><![CDATA[Fisher Jurvetson]]></category>
		<category><![CDATA[FoodChannel;]]></category>
		<category><![CDATA[Fotoviewr;]]></category>
		<category><![CDATA[free no-ads utilities;]]></category>
		<category><![CDATA[Glam Media Inc.]]></category>
		<category><![CDATA[GLG Partners]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[Grouptivity;]]></category>
		<category><![CDATA[Hubert Burda]]></category>
		<category><![CDATA[Information Capital]]></category>
		<category><![CDATA[integrated brand applications;]]></category>
		<category><![CDATA[interactive media]]></category>
		<category><![CDATA[JS-Kit;]]></category>
		<category><![CDATA[JS;]]></category>
		<category><![CDATA[Khris Loux;]]></category>
		<category><![CDATA[Kwanzoo;]]></category>
		<category><![CDATA[launched network;]]></category>
		<category><![CDATA[London]]></category>
		<category><![CDATA[media]]></category>
		<category><![CDATA[media content]]></category>
		<category><![CDATA[media model;]]></category>
		<category><![CDATA[media networks]]></category>
		<category><![CDATA[media publisher;]]></category>
		<category><![CDATA[Meebo]]></category>
		<category><![CDATA[Munich]]></category>
		<category><![CDATA[NearbyNow;]]></category>
		<category><![CDATA[New York]]></category>
		<category><![CDATA[New York City]]></category>
		<category><![CDATA[Ojingo;]]></category>
		<category><![CDATA[open source Gadget ;]]></category>
		<category><![CDATA[open source Gadget technology;]]></category>
		<category><![CDATA[PicApp;]]></category>
		<category><![CDATA[Pixsta;]]></category>
		<category><![CDATA[Poll Daddy;]]></category>
		<category><![CDATA[Polyvore;]]></category>
		<category><![CDATA[Predictify;]]></category>
		<category><![CDATA[professional Web publishers;]]></category>
		<category><![CDATA[Randall Rothenberg]]></category>
		<category><![CDATA[recipe search;]]></category>
		<category><![CDATA[retail client;]]></category>
		<category><![CDATA[Ryan Roslansky]]></category>
		<category><![CDATA[select media partners;]]></category>
		<category><![CDATA[ShareThis;]]></category>
		<category><![CDATA[Silicon Valley]]></category>
		<category><![CDATA[social networking]]></category>
		<category><![CDATA[Sphere;]]></category>
		<category><![CDATA[targeting technology;]]></category>
		<category><![CDATA[The Astrologer;]]></category>
		<category><![CDATA[TheFind;]]></category>
		<category><![CDATA[Tokyo]]></category>
		<category><![CDATA[Tony Conrad;]]></category>
		<category><![CDATA[ultra-lightweight community services;]]></category>
		<category><![CDATA[United States]]></category>
		<category><![CDATA[vertical content networks]]></category>
		<category><![CDATA[Walden Venture Capital]]></category>
		<category><![CDATA[Web measurement;]]></category>
		<category><![CDATA[web property]]></category>
		<category><![CDATA[web publishers]]></category>
		<category><![CDATA[WeSeed;]]></category>
		<category><![CDATA[www.GlamApps.com;]]></category>
		<category><![CDATA[www.GlamMedia.com]]></category>
		<category><![CDATA[Young Hollywood;]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=2435</guid>
		<description><![CDATA[Glam Media Pioneers First Brand Ad-Enabled Distributed Media App Platform Requiring IAB Standard Ad Units for Ad-Supported Widgets Silicon Valley, CA and New York, NY—November 18, 2008—Glam Media, Inc. (www.GlamMedia.com), recently ranked comScore Media Metrix Top 10 Web property, today announced the launch of the Glam Applications Network. The platform that enables brand ad-enabled applications [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.adoperationsonline.com"><img class="alignleft size-medium wp-image-552" title="Ad Operations Online" src="http://www.adoperationsonline.com/wp-content/uploads/2008/08/glamlogo.jpg" alt="" width="97" height="52" /></a>Glam Media Pioneers First Brand Ad-Enabled Distributed Media App Platform Requiring IAB Standard Ad Units for Ad-Supported Widgets</p>
<p>Silicon Valley, CA and New York, NY—November 18, 2008—Glam Media, Inc. (www.GlamMedia.com), recently ranked comScore Media Metrix Top 10 Web property, today announced the launch of the <strong>Glam Applications Network</strong>. The platform that enables brand ad-enabled applications and widgets to be integrated into web sites and blogs, Glam Apps “Atako”, includes a standardized payment system for developers, publishers and media companies. Apps and widgets will be available in the Glam Apps Store (www.GlamApps.com), which provides a curated set of applications for publishers to add new features, build traffic and create new revenue streams. Today, Glam Apps names more than 50 premier charter developers, including: Sphere (a division of AOL); BuzzFeed; Meebo; PollDaddy; PicApp, JS-Kit and Kwanzoo. GlamTV, a signature application on the Glam Apps platform, features video content from select media partners including Cinelan, Diagonal View and Young Hollywood.<br />
<span id="more-2435"></span></p>
<div style="display:block;float:right;margin: 5px 5px 5px 5px;"><!-- PUT THIS TAG IN DESIRED LOCATION OF SLOT Digital_Media_Blog-large_rectangle_runofsite<br />
--><br />
<script type="text/javascript"><!--
  GA_googleFillSlot("Digital_Media_Blog-large_rectangle_runofsite");
// --></script><br />
<!-- END OF TAG FOR SLOT Digital_Media_Blog-large_rectangle_runofsite<br />
--></div>
<p>As the largest vertical content network, Glam Media fills a unique position in the marketplace, bringing together publishers, developers, content producers, media companies, agencies and advertisers to create branded, distributed media content and applications. The Glam Applications Network, launching today in beta, is immediately available to the 700+ web sites in the Glam.com and Brash.com vertical networks—and will be open to all professional Web publishers in early 2009. Examples of Glam Apps include: polls; slideshows; video commenting and contests; content feeds &amp; syndication; ratings; recipe search, quizzes and shopping search.</p>
<p>Glam Apps Atako was built with brand advertisers’ needs in mind. Glam Apps’ ad-supported widgets contain IAB standard ad units that can be sold by Glam Media, the media publisher, agency and/or the developer. Today, most widget platforms are designed only to add functionality to social networks with no targeting technology or controls for brand advertisers, like brand proximity and relevance. For example, the main display ad may be a retail client, with widgets on the same page showing non-targeted or even competitive retail ads. Glam Media’s platform is also noteworthy because it solves the challenge of revenue-sharing with a built-in distributed ad payment system. Glam Apps Atako allows a range of monetization and distribution choices for developers building applications: ad-enabled with required IAB-standard ad units, sponsored or advertorial widgets, paid for or subscription based applications and free no-ads utilities.</p>
<p>“Widgets and distributed content are great examples of how interactive media companies are transforming marketing in search of new ways for consumers to engage with brands,” said Randall Rothenberg, President and CEO of the IAB. “That these widgets adhere to IAB ad standards, simplifies the interactive ad buying process and will help expand the value and measurement capabilities of widgets.”</p>
<p>Glam Media has already created many successful application campaigns for advertisers. Glam Apps builds on this success with a platform that allows developers to create the apps and for advertisers to sponsor them. With Glam Apps, brand advertisers can develop custom publisher features and share-of-voice branded widgets on targeted sites, resulting in deeply immersive campaigns and advertorials. Agencies can use Glam Apps Atako to create integrated brand applications and widgets that leverage the distribution of the Glam Publisher Network. Application campaigns previously built on the Glam platform include:  a styling video built for Levi’s® brand Luv My Levi’s® campaign; a flirting widget for V05; Glam Re-Skins, which enable a publisher to automatically re-skin their entire site with specific ads; and Glam Spotlight units which allow an advertiser to distribute video in a brand-engaging/skinned module.</p>
<p>Media companies can use Glam Apps Atako to create widgets for content distribution in a “rights-managed” system with monetization or distribution from content networks. Video providers and media networks can use GlamTV and BrashTV applications to distribute protected video content packaged with high-CPM display and video ads.</p>
<p>Glam-developed applications that are part of Glam Apps at launch include:</p>
<p>GlamTV/BrashTV: an innovative video application that allows for the distribution of professionally-produced premium content across the Glam Network, reaching 22 million users with over 50 million views per month three months after its beta launch.</p>
<p>Glam Now:  a vertical content story headlines widget promoting the hottest story links in the Glam Network, reaching 31 million users with over 100 million widgets views per month.</p>
<p>“The Glam Applications Network allows developers and advertisers to easily promote and distribute applications on a wide variety of web sites with a built-in system for monetization,” said Ryan Roslansky, VP of Products &amp; Audience for Glam Media. “Not only are we expanding the app distribution market for developers, we are opening up new opportunities for publishers to add functionality to their sites and for advertisers to reach users with innovative campaigns.”</p>
<p>The charter developers for Glam Apps at launch include: Apture; Bang International; BuzzFeed; CookThink; FoodChannel; Fotoviewr; Grouptivity;  Meebo; Kwanzoo; NearbyNow; Ojingo (Blipback); PicApp; Pixsta; Predictify; Poll Daddy; TheFind; JS-Kit; Sphere; ShareThis; Polyvore, The Astrologer and WeSeed.</p>
<p>“Sphere partnered with Glam Media to build a module for Glam Apps that is distributed content at its best,” said Tony Conrad, CEO of Sphere. “For Glam’s publishers, Sphere’s module connects their articles to contextually relevant content from their archives and also displays related content from around the Glam Publisher Network. Participating publishers will serendipitously see inbound traffic from other Glam sites. The module also integrates a high quality ad unit that provides marketers a new and innovative way to engage with their audience and drives incremental revenue for the publisher.”</p>
<p>“JS-Kit provides ultra-lightweight community services like Comments, Ratings, and Polls for any web site,” said Khris Loux, CEO of JS-Kit.  “Glam Apps gives us a new way to access premium web publishers and advertisers at the same time.”</p>
<p>“PicApp is thrilled to be selected by Glam Media as a developer partner,” said Eyal Gura, PicApp’s CEO. “PicApp gives Glam’s publishers easy access to millions of premium images from sources such as Getty Images, Corbis, Splash News, Newscom, Image Source and others. Our images not only enhance and drive traffic to publishers’ sites, but also encourage viewers to further interact with the content. The partnership with Glam Media, and other partnerships to be announced soon, is a further demonstration of PicApp’s appeal to blog networks.”</p>
<p>Built upon standards including Google Gadget, OpenSocial and OpenID, the application distribution software powering Glam Apps Atako is scheduled for full open source release in Q4 of 2008. Glam’s first open source release underscores the company’s commitment to creating a vibrant community of developers with the common goal of integrating functionality into a wide variety of publishing platforms. Integration with OpenID creates a whole new class of consumer applications in a distributed media environment, where users can use one log-in across the wide Glam Publisher Network or specific vertical networks, enabling social networking and communication applications.</p>
<p>Today, Glam is also launching GlamID, a distributed login and registration platform built off OpenId for use across Glam Media properties. Glam Apps Atako is built on Google’s open source Gadget technology. Glam Apps allows developers to leverage Glam Evolution, Glam’s unique ad services platform with full Brand Sense Accountability and ROI measurement for advertisers. Glam is also one of the first to use the newly announced tracking comScore Extended Web measurement (CXW), to help measure and report reach and advertising for distributed Web content such as Glam Apps. This allows targeting, measurement and reporting of key data to brands and agencies.</p>
<p>For additional information, please visit www.GlamApps.com.</p>
<p>About Glam Media<br />
In creating a new prototype, Vertical Content Networks, the founders of Glam Media have introduced a revolutionary new media model that powerfully brings brand advertisers to targeted vertical audiences online. With more than 700 sites, Glam Media comprises Glam.com, a carefully curated network of popular and influential lifestyle women’s websites, blogs and magazines, and Brash.com, the newly launched network catering exclusively to men. Glam Media’s reach is deep and far-reaching; it is a comScore Top 10 Web property, with a total reach of 52 million unique monthly visitors in the U.S. and 88 million uniques globally, and is also a Top 10 Display Ad Publisher. Glam Media is backed by Hubert Burda Media, GLG Partners, Accel Partners, DAG Ventures, Draper Fisher Jurvetson, Walden Venture Capital and Information Capital.  The company is headquartered in New York City, New York and Silicon Valley, California, with international offices in London, Munich, Berlin and Tokyo.</p>
<div style='clear:both'></div>]]></content:encoded>
			<wfw:commentRss>http://www.adoperationsonline.com/2008/11/18/glam-media-launches-glam-applications-network-with-more-than-50-charter-widget-and-application-developers-and-media-companies/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>AdMob Raises $15.7 Million in Series C Funding to Grow Worldwide Leadership in Mobile Advertising</title>
		<link>http://www.adoperationsonline.com/2008/10/29/admob-raises-157-million-in-series-c-funding-to-grow-worldwide-leadership-in-mobile-advertising/</link>
		<comments>http://www.adoperationsonline.com/2008/10/29/admob-raises-157-million-in-series-c-funding-to-grow-worldwide-leadership-in-mobile-advertising/#comments</comments>
		<pubDate>Wed, 29 Oct 2008 08:00:40 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad & Media Strategies]]></category>
		<category><![CDATA[Ad Networks and Platforms]]></category>
		<category><![CDATA[AdMob]]></category>
		<category><![CDATA[Mobile Advertising]]></category>
		<category><![CDATA[2008 Technology]]></category>
		<category><![CDATA[Accel Partners]]></category>
		<category><![CDATA[ad serving algorithm]]></category>
		<category><![CDATA[Apple Computer]]></category>
		<category><![CDATA[Best Mobile Infrastructure Company]]></category>
		<category><![CDATA[Bob Swanson]]></category>
		<category><![CDATA[California]]></category>
		<category><![CDATA[Chad Hurley]]></category>
		<category><![CDATA[Cisco Systems]]></category>
		<category><![CDATA[Dan Warmenhoven]]></category>
		<category><![CDATA[David Filo]]></category>
		<category><![CDATA[digital advertising]]></category>
		<category><![CDATA[Dominic Orr]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[India]]></category>
		<category><![CDATA[Internet portals]]></category>
		<category><![CDATA[Isilon Systems]]></category>
		<category><![CDATA[Japan]]></category>
		<category><![CDATA[Jen-Hsun Huang]]></category>
		<category><![CDATA[Jerry Yang]]></category>
		<category><![CDATA[Jim Goetz]]></category>
		<category><![CDATA[Larry Ellison]]></category>
		<category><![CDATA[Len Bozack]]></category>
		<category><![CDATA[Linear Technology]]></category>
		<category><![CDATA[London]]></category>
		<category><![CDATA[Michael Marks]]></category>
		<category><![CDATA[mobile ad network]]></category>
		<category><![CDATA[mobile advertising market]]></category>
		<category><![CDATA[mobile advertising marketplace]]></category>
		<category><![CDATA[mobile phones]]></category>
		<category><![CDATA[mobile Web]]></category>
		<category><![CDATA[Network Appliance]]></category>
		<category><![CDATA[NVIDIA]]></category>
		<category><![CDATA[Omar Hamoui]]></category>
		<category><![CDATA[Oracle]]></category>
		<category><![CDATA[SAN]]></category>
		<category><![CDATA[Sandy Lerner]]></category>
		<category><![CDATA[search services]]></category>
		<category><![CDATA[Sequoia Capital's Growth Fund]]></category>
		<category><![CDATA[Sequoia Capital's Partners]]></category>
		<category><![CDATA[Sergey Brin]]></category>
		<category><![CDATA[South Africa]]></category>
		<category><![CDATA[Steve Chen]]></category>
		<category><![CDATA[Steve Goldman]]></category>
		<category><![CDATA[Steve Jobs]]></category>
		<category><![CDATA[Sujal Patel]]></category>
		<category><![CDATA[Toshiba]]></category>
		<category><![CDATA[United States]]></category>
		<category><![CDATA[USD]]></category>
		<category><![CDATA[venture capital]]></category>
		<category><![CDATA[Western Europe]]></category>
		<category><![CDATA[World Economic Forum]]></category>
		<category><![CDATA[www.admob.com]]></category>
		<category><![CDATA[www.sequoiacap.com]]></category>
		<category><![CDATA[Yahoo]]></category>
		<category><![CDATA[YouTube]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=1417</guid>
		<description><![CDATA[AdMob Triples Number of Ads Served in the Past Year and Expands Network to Include More Than 6,000 Publishers SAN MATEO, Calif. &#38; LONDON &#8211; AdMob, the world&#8217;s largest and fastest growing mobile advertising marketplace, today announced it has achieved cash flow positive results and secured a new $15.7 million Series C investment round, led [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.adoperationsonline.com"><img class="alignleft size-medium wp-image-1357" title="AdOperationsOnline" src="http://www.adoperationsonline.com/wp-content/uploads/2008/10/admoblogo.jpg" alt="" width="116" height="38" /></a>AdMob Triples Number of Ads Served in the Past Year and Expands Network to Include More Than 6,000 Publishers</p>
<p>SAN MATEO, Calif. &amp; LONDON &#8211; AdMob, the world&#8217;s largest and fastest growing mobile advertising marketplace, today announced it has achieved cash flow positive results and secured a new $15.7 million Series C investment round, led by Sequoia Capital’s Growth Fund with existing investor Accel Partners participating, to expand its global leadership position. The company has experienced strong growth over the past year, more than tripling the number of ads served on a monthly basis to 4.5 billion in September 2008.</p>
<p>Fueled by this funding, AdMob will make significant strategic investments to increase the company’s clear lead in mobile advertising, including:<br />
<span id="more-1417"></span></p>
<div style="display:block;float:right;margin: 5px 5px 5px 5px;"><!-- PUT THIS TAG IN DESIRED LOCATION OF SLOT Digital_Media_Blog-large_rectangle_runofsite<br />
--><br />
<script type="text/javascript"><!--
  GA_googleFillSlot("Digital_Media_Blog-large_rectangle_runofsite");
// --></script><br />
<!-- END OF TAG FOR SLOT Digital_Media_Blog-large_rectangle_runofsite<br />
--></div>
<p>- Accelerating the growth of worldwide operations by hiring local staff in key markets and adding new language interfaces, with an emphasis in Western Europe, India, South Africa and Japan<br />
- Deepening the investment in the company’s mobile technology platform, including its targeting, optimization and ad serving algorithm<br />
- Expanding the breadth of offerings for both publishers and advertisers<br />
- Increasing leadership position in the U.S. by growing AdMob’s sales and business development teams</p>
<p>“Today AdMob reaches more consumers on their mobile phones through our publisher network than any of the major Internet portals or search services, and this is just the beginning,” said Omar Hamoui, Founder and CEO, AdMob. “We chose to raise this new round of funding to continue to grow both the mobile advertising market and AdMob’s clear advantage in it by investing in the technology, operations and team that have set the bar for the mobile industry.”</p>
<p>AdMob also announced its publisher network now includes more than 6,000 partners worldwide, giving it an unmatched scale. New publishers in 2008 include MySpace and MovieTickets.com.</p>
<p>“AdMob has surpassed the largest names in digital advertising to become the world’s biggest mobile ad network in just two short years,” said Jim Goetz, Partner, Sequoia Capital. “AdMob has tapped into the exploding market of publishers creating great mobile content for consumers and the advertisers eager to interact with those engaged users. AdMob is well capitalized and has achieved cash flow positive results, giving them a unique opportunity in this difficult economic climate to aggressively capture market share. They have some of the same qualities that we saw in Google, Yahoo!, YouTube and Apple, including their exceptional team and powerful technology platform.”</p>
<p>AdMob also continues to see a steep increase in the number of brand and performance advertisers running campaigns on its network, with especially strong demand for iPhone inventory. In September 2008, AdMob ran more than 25 campaigns for brand advertisers including CoverGirl, Toshiba, and Comedy Central.</p>
<p>About AdMob</p>
<p>AdMob is the world&#8217;s largest and highest quality mobile advertising marketplace, serving more than 4.5 billion mobile banner and text ads per month. Incorporated in April 2006, AdMob allows advertisers to reach their customers on the mobile Web and enables publishers to increase the value of their mobile sites. AdMob makes it easy for publishers to monetize their mobile traffic and for advertisers to target and reach customers on the mobile Web in more than 160 countries.</p>
<p>AdMob has been named a 2008 Technology Pioneer by the World Economic Forum, one of Wired.com&#8217;s 2008 Companies to Watch, and VentureBeat&#8217;s Mobilebeat 2008 Best Overall Mobile Startup / Best Mobile Infrastructure Company. To learn more about AdMob, visit www.admob.com.</p>
<p>About Sequoia Capital</p>
<p>Sequoia Capital provides startup venture capital for very smart people who want to turn ideas into companies. As the &#8220;Entrepreneurs Behind the Entrepreneurs,&#8221; Sequoia Capital&#8217;s Partners have worked with innovators such as Steve Jobs of Apple Computer, Larry Ellison of Oracle, Bob Swanson of Linear Technology, Sandy Lerner and Len Bozack of Cisco Systems, Dan Warmenhoven of Network Appliance, Jerry Yang and David Filo of Yahoo!, Jen-Hsun Huang of NVIDIA, Michael Marks of Flextronics, Larry Page and Sergey Brin of Google, Chad Hurley and Steve Chen of YouTube, Steve Goldman and Sujal Patel of Isilon Systems and Dominic Orr and Keerti Melkote of Aruba Networks. To learn more about Sequoia Capital visit www.sequoiacap.com.</p>
<div style='clear:both'></div>]]></content:encoded>
			<wfw:commentRss>http://www.adoperationsonline.com/2008/10/29/admob-raises-157-million-in-series-c-funding-to-grow-worldwide-leadership-in-mobile-advertising/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Glam Media Launches Brash 100 List Honoring Leaders of Change and the Brash 50 Hall of Fame List of Most Inspiring Men of All Time</title>
		<link>http://www.adoperationsonline.com/2008/10/20/glam-media-launches-brash-100-list-honoring-leaders-of-change-and-the-brash-50-hall-of-fame-list-of-most-inspiring-men-of-all-time/</link>
		<comments>http://www.adoperationsonline.com/2008/10/20/glam-media-launches-brash-100-list-honoring-leaders-of-change-and-the-brash-50-hall-of-fame-list-of-most-inspiring-men-of-all-time/#comments</comments>
		<pubDate>Mon, 20 Oct 2008 14:55:17 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad & Media Strategies]]></category>
		<category><![CDATA[Ad Networks and Platforms]]></category>
		<category><![CDATA[Glam Media]]></category>
		<category><![CDATA[Internet Marketing Services]]></category>
		<category><![CDATA[Internet Strategy]]></category>
		<category><![CDATA[Accel Partners]]></category>
		<category><![CDATA[Andy Warhol;]]></category>
		<category><![CDATA[Bill Gates;]]></category>
		<category><![CDATA[Bono;]]></category>
		<category><![CDATA[Brash 50 Hall of Fame List;]]></category>
		<category><![CDATA[Brash 50 Hall of Fame;]]></category>
		<category><![CDATA[Brash Hall of Fame Lists;]]></category>
		<category><![CDATA[Brash Hall of Fame;]]></category>
		<category><![CDATA[California]]></category>
		<category><![CDATA[content network]]></category>
		<category><![CDATA[content networks]]></category>
		<category><![CDATA[DAG Ventures]]></category>
		<category><![CDATA[David Beckham;]]></category>
		<category><![CDATA[Draper Fisher Jurvetson]]></category>
		<category><![CDATA[Fisher Jurvetson]]></category>
		<category><![CDATA[Glam Media Inc.]]></category>
		<category><![CDATA[GLG Partners]]></category>
		<category><![CDATA[Hubert Burda]]></category>
		<category><![CDATA[Information Capital]]></category>
		<category><![CDATA[Isaac Newton;]]></category>
		<category><![CDATA[Johnny Depp;]]></category>
		<category><![CDATA[Jr.]]></category>
		<category><![CDATA[Leonardo da Vinci;]]></category>
		<category><![CDATA[London]]></category>
		<category><![CDATA[Mahatma Gandhi;]]></category>
		<category><![CDATA[Martin Luther King]]></category>
		<category><![CDATA[media model;]]></category>
		<category><![CDATA[Michael Jordan;]]></category>
		<category><![CDATA[Michael Phelps;]]></category>
		<category><![CDATA[Munich]]></category>
		<category><![CDATA[New York]]></category>
		<category><![CDATA[New York City]]></category>
		<category><![CDATA[online campaign]]></category>
		<category><![CDATA[Pablo Picasso;]]></category>
		<category><![CDATA[Richard Branson;]]></category>
		<category><![CDATA[Rupert Murdoch;]]></category>
		<category><![CDATA[Scott Schiller;]]></category>
		<category><![CDATA[Sean Connery;]]></category>
		<category><![CDATA[Sean Penn;]]></category>
		<category><![CDATA[Shah Rukh Khan;]]></category>
		<category><![CDATA[Silicon Valley]]></category>
		<category><![CDATA[The Brash Hall of Fame;]]></category>
		<category><![CDATA[Tokyo]]></category>
		<category><![CDATA[Top 20 Media Company]]></category>
		<category><![CDATA[United States]]></category>
		<category><![CDATA[Walden Venture Capital]]></category>
		<category><![CDATA[Warren Buffett;]]></category>
		<category><![CDATA[web property]]></category>
		<category><![CDATA[Winston Churchill;]]></category>
		<category><![CDATA[www.brash.com;]]></category>
		<category><![CDATA[www.GlamMedia.com]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=2431</guid>
		<description><![CDATA[New Glam Media Campaign “Change the Game” Honors the Bold, Brave and Brash Men That Have Created Positive Change in the World Silicon Valley, CA and New York, NY—October 20, 2008—Glam Media, Inc., the pioneer of vertical content networks (www.glammedia.com), today announced the Brash 100 List and the Brash 50 Hall of Fame at the [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.adoperationsonline.com"><img class="alignleft size-medium wp-image-552" title="Ad Operations Online" src="http://www.adoperationsonline.com/wp-content/uploads/2008/08/glamlogo.jpg" alt="" width="97" height="52" /></a>New Glam Media Campaign “Change the Game” Honors the Bold, Brave and Brash Men That Have Created Positive Change in the World</p>
<p>Silicon Valley, CA and New York, NY—October 20, 2008—Glam Media, Inc., the pioneer of vertical content networks (www.glammedia.com), today announced the Brash 100 List and the Brash 50 Hall of Fame at the launch of the men’s vertical network Brash.com. The Brash Lists include men across the fields of sports, politics, business and entertainment that are game changers. Glam is also launching an online campaign—“Change the Game”—highlighting that Bold, Brave, Big, Blunt and Brash men that are creators of positive change in the world.</p>
<p>“Our goal with the Brash 100 and Brash Hall of Fame Lists is to honor the leaders of the world, the men who embody the concept of changing the game and, in doing so, set the brand and aspirational qualities behind the launch of Glam Media’s Brash.com,” said Scott Schiller, EVP of Global Marketing, Glam Media. “Now more than ever, stories of men who have been bold, the men who stood for their beliefs and helped bring about positive change, is both timely and essential.”<br />
<span id="more-2431"></span></p>
<div style="display:block;float:right;margin: 5px 5px 5px 5px;"><!-- PUT THIS TAG IN DESIRED LOCATION OF SLOT Digital_Media_Blog-large_rectangle_runofsite<br />
--><br />
<script type="text/javascript"><!--
  GA_googleFillSlot("Digital_Media_Blog-large_rectangle_runofsite");
// --></script><br />
<!-- END OF TAG FOR SLOT Digital_Media_Blog-large_rectangle_runofsite<br />
--></div>
<p>The Brash Top 100 List represents a broad range of bold, risk-taking men in the world today. Many of these men, such as Bill Gates, Richard Branson, Rupert Murdoch and Warren Buffett, are visionaries in their fields; their bold decision-making and leadership have resulted in great success. There are prolific athletes, such as David Beckham, Michael Jordan and Michael Phelps, who have set records and continue to inspire millions. Artists and actors on the list include Bono, Johnny Depp, Sean Connery, Shah Rukh Khan and Sean Penn.</p>
<p>The Brash Hall of Fame includes the 50 men whose lives left an indelible mark on history. Philosophers, inventors, businessmen, artists and politicians are included, all of who left behind a legacy of based on their brashness, courage and brilliance. There are inventors and artists like Leonardo da Vinci, Andy Warhol, Isaac Newton and Pablo Picasso, and leaders such as Mahatma Gandhi, Winston Churchill and Martin Luther King, Jr. The full lists can found in full at www.brash.com.</p>
<p>Glam Media’s vision is to “change the game” by helping make the Web more entertaining, fun, emotional and aspirational by unleashing the power of creative and professional publishers, authors, content creators and video producers. Glam is the first to create a definition of digital primetime by using advanced technology to package premium audiences, vertical content and sites, and hyper targeting to deliver brand engagement.</p>
<p>Glam Media is newly ranked as a comScore MediaMetrix Top 10 Web property and is also a 10 Display Ad Publisher, connecting brand display advertisers to more than 52 million uniques in U.S. and a global vertical content network of more than 700 sites. Glam.com targets Women with six channels: Style (Fashion, Beauty, Shopping); Entertainment; Living; Luxury; Family and Health &amp; Wellness; and the recently launched vertical targeting African Americans, Black Life. The Brash.com vertical for men has five channels: Lifestyle; Entertainment;Tech; Auto and News.</p>
<p>About Glam Media<br />
The founders of Glam created a new media model to bring brand advertisers to niche and premium audiences online. Today, Glam Media is the fastest growing Top 20 Media Company in the U.S. with a total reach of 52 million unique monthly visitors in the U.S. and approximately 90 million global uniques, and is also a Top 10 Display Ad Publisher (comScore Ad Metrix). Glam Media is now Glam.com a carefully curated network of more than 700 popular and influential lifestyle women’s Web sites, blogs and magazines; and Brash.com the newly launched men’s network. Glam Media is backed by Hubert Burda Media, GLG Partners, Accel Partners, DAG Ventures, Draper Fisher Jurvetson, Walden Venture Capital and Information Capital. Glam Media is headquartered in New York City and Silicon Valley, California, with international offices in London, Munich and Tokyo.</p>
<div style='clear:both'></div>]]></content:encoded>
			<wfw:commentRss>http://www.adoperationsonline.com/2008/10/20/glam-media-launches-brash-100-list-honoring-leaders-of-change-and-the-brash-50-hall-of-fame-list-of-most-inspiring-men-of-all-time/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Glam Media Turns Four</title>
		<link>http://www.adoperationsonline.com/2008/10/20/glam-media-turns-four/</link>
		<comments>http://www.adoperationsonline.com/2008/10/20/glam-media-turns-four/#comments</comments>
		<pubDate>Mon, 20 Oct 2008 14:40:49 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad & Media Strategies]]></category>
		<category><![CDATA[Ad Networks and Platforms]]></category>
		<category><![CDATA[Ad Operations]]></category>
		<category><![CDATA[comScore]]></category>
		<category><![CDATA[Glam Media]]></category>
		<category><![CDATA[Internet Marketing Services]]></category>
		<category><![CDATA[Internet Strategy]]></category>
		<category><![CDATA[Accel Partners]]></category>
		<category><![CDATA[Berlin]]></category>
		<category><![CDATA[brand engagement advertising platform;]]></category>
		<category><![CDATA[Brash.com;]]></category>
		<category><![CDATA[BRISBANE]]></category>
		<category><![CDATA[California]]></category>
		<category><![CDATA[Carl Portale;]]></category>
		<category><![CDATA[celebrates its four-year anniversary;]]></category>
		<category><![CDATA[comScore Web property;]]></category>
		<category><![CDATA[content network]]></category>
		<category><![CDATA[content networks]]></category>
		<category><![CDATA[DAG Ventures]]></category>
		<category><![CDATA[Dianna Mullins;]]></category>
		<category><![CDATA[Draper Fisher Jurvetson]]></category>
		<category><![CDATA[e - commerce]]></category>
		<category><![CDATA[Ernie Cicogna;]]></category>
		<category><![CDATA[Fernando Ruarte]]></category>
		<category><![CDATA[Fisher Jurvetson]]></category>
		<category><![CDATA[former publisher]]></category>
		<category><![CDATA[Germany]]></category>
		<category><![CDATA[Glam Media Inc.]]></category>
		<category><![CDATA[Glam.com;]]></category>
		<category><![CDATA[GLG Partners]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[Hubert Burda]]></category>
		<category><![CDATA[Information Capital LLC;]]></category>
		<category><![CDATA[Jack Rotolo;]]></category>
		<category><![CDATA[Jack Wu;]]></category>
		<category><![CDATA[London]]></category>
		<category><![CDATA[media]]></category>
		<category><![CDATA[media model;]]></category>
		<category><![CDATA[media Web property;]]></category>
		<category><![CDATA[Munich]]></category>
		<category><![CDATA[Nanette Lepore;]]></category>
		<category><![CDATA[NBC]]></category>
		<category><![CDATA[network ;]]></category>
		<category><![CDATA[New York]]></category>
		<category><![CDATA[New York City]]></category>
		<category><![CDATA[online publishing;]]></category>
		<category><![CDATA[Raj Narayan;]]></category>
		<category><![CDATA[Rebecca Bogle;]]></category>
		<category><![CDATA[Samir Arora;]]></category>
		<category><![CDATA[SAN FRANCISCO]]></category>
		<category><![CDATA[Silicon Valley]]></category>
		<category><![CDATA[Susan Kare;]]></category>
		<category><![CDATA[technology platforms]]></category>
		<category><![CDATA[Tokyo]]></category>
		<category><![CDATA[UK-Based Monetise LTD;]]></category>
		<category><![CDATA[United Kingdom]]></category>
		<category><![CDATA[United States]]></category>
		<category><![CDATA[USD]]></category>
		<category><![CDATA[vertical content networks]]></category>
		<category><![CDATA[Vic Zaud;]]></category>
		<category><![CDATA[Walden Venture Capital]]></category>
		<category><![CDATA[Web Media Property;]]></category>
		<category><![CDATA[web properties]]></category>
		<category><![CDATA[web property]]></category>
		<category><![CDATA[www.GlamMedia.com]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=2429</guid>
		<description><![CDATA[Recognized Pioneer of Vertical Content Networks Now Ranked as Top 10 comScore WebProperty Silicon Valley, CA and New York, NY—October 20, 2008—Glam Media, Inc. (www.GlamMedia.com), the recognized pioneer of vertical content networks, celebrates its four-year anniversary today, which also coincides with the company’s new rank as a comScore Media Metrix Top 10 Web property. Today, [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.adoperationsonline.com"><img class="alignleft size-medium wp-image-552" title="Ad Operations Online" src="http://www.adoperationsonline.com/wp-content/uploads/2008/08/glamlogo.jpg" alt="" width="97" height="52" /></a>Recognized Pioneer of Vertical Content Networks Now Ranked as Top 10 comScore WebProperty</p>
<p>Silicon Valley, CA and New York, NY—October 20, 2008—Glam Media, Inc. (www.GlamMedia.com), the recognized pioneer of vertical content networks, celebrates its four-year anniversary today, which also coincides with the company’s new rank as a comScore Media Metrix Top 10 Web property. Today, the company also launched Brash.com a new vertical network for men with Lifestyle, Entertainment, Tech, Auto and News channels.</p>
<p>“Glam brings alive the promise of the Internet, combining reach and context for display advertisers, while focusing on valuable consumers, said Samir Arora, chairman and CEO, Glam Media. “Our new ranking as a top 10 comScore Web property validates that Glam has the right model for harnessing the long tail of the Web to create a new kind of media company.”<br />
<span id="more-2429"></span></p>
<div style="display:block;float:right;margin: 5px 5px 5px 5px;"><!-- PUT THIS TAG IN DESIRED LOCATION OF SLOT Digital_Media_Blog-large_rectangle_runofsite<br />
--><br />
<script type="text/javascript"><!--
  GA_googleFillSlot("Digital_Media_Blog-large_rectangle_runofsite");
// --></script><br />
<!-- END OF TAG FOR SLOT Digital_Media_Blog-large_rectangle_runofsite<br />
--></div>
<p>In 2004, Glam launched with a mission to bring brand advertisers to passionate audiences developing along the Web’s long tail. Earlier, the company operated in stealth mode at a retro-modern Victorian home in the Haight Ashbury neighborhood in San Francisco and talked to hundreds of brand advertisers worldwide. Glam.com launched with just 12 network publishers in September 2005 at New York Fashion Week, and became number one for women less than two years later in June 2007. Today, Glam Media is a top 10 comScore property just three years after launch and is replicating its network model with its newly launched its all-men’s vertical, Brash.com.</p>
<p>2002-2004: Concept and Prototype Stage<br />
• Founders start to meet informally, the focus of discussion is on the move to online publishing and the profit potential of connecting compelling content and e-commerce<br />
• Founding team comes together. Fernando Ruarte, Ernie Cicogna, Susan Kare, Vic Zaud, Dianna Mullins, Rebecca Bogle, Emmanuel Job, Raj Narayan start as co-founders, and later Jack Rotolo, Jack Wu and Carl Portale join<br />
• Seed &amp; Series A:  Funding by Information Capital LLC<br />
• Vision:  to help bring entertainment, emotion and aspiration to the Web, help brings brands online, and package content and commerce with desirable ads<br />
• Changes name from Project Y to Glam Media, Inc., moves to Brisbane, CA and starts office in New York</p>
<p>2004-2005: Year One—Vertical Focus on Women<br />
• June 2004: Completes first prototype of Web site<br />
• October 2004: Changes name to Glam Media, Inc. to focus on Women as the first target. Starts building Glam.com and Glam Publisher Network<br />
• December 2004: Series B funding of $10M by Accel, DFJ and Walden<br />
• September 2005:  Glam.com launches at Fashion Week in New York and at DEMO conference in California<br />
• November 2005: Glam Publisher Network launches with 12 partners<br />
• December 2005: Founding and executive team decide to focus 100% of efforts on media, Samir Arora becomes interim, then full time role as CEO</p>
<p>2006: Year Two—The Startup Wiggle<br />
• February 2006: Nanette Lepore is the first top fashion designer to blog Fashion Week live –and does it with Glam.com<br />
• September 2006: Glam vaults to number one in fashion online, enters comScore Media Metrix top 10 women’s properties list</p>
<p>2007: Year Three —Becoming #1 in Women’s Properties<br />
• January 2007: Glam closes Series C Funding of $18.5 million from DAG Ventures and existing investors<br />
• May 2007: Glam is the number one Web property for women, reaching over 17 million uniques, outperforming  iVillage/NBC<br />
• June 2007: Glam strikes multi-year ad deal with Google</p>
<p>2008: Year Four—Becoming Top 10 Web Media Property<br />
• January 2008:  Glam Media introduces brand engagement advertising platform Glam Evolution™<br />
• February 2008:  Glam Media raises $85 million in private strategic funding<br />
• March 2008:  Launches Glam Living under Joe Lagani, former publisher of Conde Nast’s House &amp; Garden<br />
• May 2008:  Glam Media launches GlamTV Platform for video<br />
• June 2008:  Glam Media  launches in UK and acquires UK-Based Monetise LTD<br />
• July 2008:  Glam launches in Germany with Burda Cross Media as Joint Venture Launch<br />
• August 2008:  Glam Ranked #10 as Display Ad Publisher according to June Ad Metrix comScore<br />
• September 2008:  Launches Black Life vertical to wide acclaim<br />
• September 2008:  Hires former Yukihiro Yamamura to run newly formed subsidiary Glam Media Japan KK<br />
• September 2008:  Glam Media is #5 on Adweek Digital Media Hot List<br />
• October 2008:  Glam ranked Top 10 Web Property according to August comScore, fastest growing in Top 50<br />
• October 2008:  Launches Brash.com vertical for men—leveraging the technology platforms built for vertical targeting—Glam Evolution Ad Server and Glam Insider for Publishers</p>
<p>Glam Media is newly ranked as a comScore MediaMetrix Top 10 Web property and is also a 10 Display Ad Publisher, connecting brand display advertisers to more than 52 million uniques in U.S. and a global vertical content network of more than 700 sites. Glam.com targets Women with six channels: Style (Fashion, Beauty, Shopping); Entertainment; Living; Luxury; Family and Health &amp; Wellness; and the recently launched vertical targeting African Americans, Black Life. The Brash.com vertical targets men with five channels:  Lifestyle; Entertainment; Tech; Auto and News.</p>
<p>About Glam Media<br />
The founders of Glam Media created a new media model to bring brand advertisers to vertical audiences online:  vertical content networks. Today, Glam Media—with its Glam.com (women) and Brash.com (men) networks—is the fastest growing Top 10 media Web property in the U.S. with a total reach of 52.3 million unique monthly visitors in the U.S. and 75 million uniques globally. Glam Media recently entered the comScore Top 10 Web properties list and is also a Top 10 Display Ad Publisher. With 700 sites total, Glam Media is composed of: Glam.com—a carefully curated network of popular and influential lifestyle women’s Web sites, blogs and magazines; and Brash.com—the newly launched all men’s network. Glam Media is backed by Hubert Burda Media, GLG Partners, Accel Partners, DAG Ventures, Draper Fisher Jurvetson, Walden Venture Capital and Information Capital. Glam Media is headquartered in New York City and Silicon Valley, California, with international offices in London, Munich, Berlin, and Tokyo.</p>
<div style='clear:both'></div>]]></content:encoded>
			<wfw:commentRss>http://www.adoperationsonline.com/2008/10/20/glam-media-turns-four/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Glam Media Launches Glam Luxury &#8211; Vertical Network of Luxury Fashion, Premium Travel and Fine Living Sites</title>
		<link>http://www.adoperationsonline.com/2008/10/08/glam-media-launches-glam-luxury-vertical-network-of-luxury-fashion-premium-travel-and-fine-living-sites/</link>
		<comments>http://www.adoperationsonline.com/2008/10/08/glam-media-launches-glam-luxury-vertical-network-of-luxury-fashion-premium-travel-and-fine-living-sites/#comments</comments>
		<pubDate>Wed, 08 Oct 2008 14:37:06 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad & Media Strategies]]></category>
		<category><![CDATA[Ad Networks and Platforms]]></category>
		<category><![CDATA[Glam Media]]></category>
		<category><![CDATA[Internet Marketing Services]]></category>
		<category><![CDATA[Internet Strategy]]></category>
		<category><![CDATA[Accel Partners]]></category>
		<category><![CDATA[brand proximity;]]></category>
		<category><![CDATA[California]]></category>
		<category><![CDATA[content network]]></category>
		<category><![CDATA[content networks]]></category>
		<category><![CDATA[DAG Ventures]]></category>
		<category><![CDATA[Erika Lenkert;]]></category>
		<category><![CDATA[Fisher Jurvetson]]></category>
		<category><![CDATA[former publisher]]></category>
		<category><![CDATA[Glam Living;]]></category>
		<category><![CDATA[Glam Luxury;]]></category>
		<category><![CDATA[Glam Media Inc.]]></category>
		<category><![CDATA[GLG Partners]]></category>
		<category><![CDATA[Hubert Burda]]></category>
		<category><![CDATA[In Style;]]></category>
		<category><![CDATA[influential lifestyle Web sites]]></category>
		<category><![CDATA[Information Capital]]></category>
		<category><![CDATA[Joe Lagani]]></category>
		<category><![CDATA[London]]></category>
		<category><![CDATA[Los Angeles Magazine;]]></category>
		<category><![CDATA[Luxury Institute;]]></category>
		<category><![CDATA[luxury marketers;]]></category>
		<category><![CDATA[Manolo]]></category>
		<category><![CDATA[Martha McCully]]></category>
		<category><![CDATA[media model;]]></category>
		<category><![CDATA[Milton Pedraza;]]></category>
		<category><![CDATA[Munich]]></category>
		<category><![CDATA[New York]]></category>
		<category><![CDATA[New York City]]></category>
		<category><![CDATA[online publishers]]></category>
		<category><![CDATA[publisher network]]></category>
		<category><![CDATA[Rachael Ray;]]></category>
		<category><![CDATA[Silicon Valley]]></category>
		<category><![CDATA[Tokyo]]></category>
		<category><![CDATA[Top 20 Media Company]]></category>
		<category><![CDATA[United States]]></category>
		<category><![CDATA[Walden Venture Capital]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=2427</guid>
		<description><![CDATA[Swarovski Headlines as Launch Advertiser Glam provides advertisers with a highly targeted and affluent audience—a must in the challenging global marketplace Silicon Valley, CA and New York, NY—October 8, 2008—Glam Media, Inc., the pioneer of vertical content networks, today announced the launch of Glam Luxury (luxury.glam.com). This new vertical channel for luxury fashion, premium travel [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.adoperationsonline.com"><img class="alignleft size-medium wp-image-552" title="Ad Operations Online" src="http://www.adoperationsonline.com/wp-content/uploads/2008/08/glamlogo.jpg" alt="" width="97" height="52" /></a>Swarovski Headlines as Launch Advertiser</p>
<p>Glam provides advertisers with a highly targeted and affluent audience—a must in the challenging global marketplace</p>
<p>Silicon Valley, CA and New York, NY—October 8, 2008—Glam Media, Inc., the pioneer of vertical content networks, today announced the launch of Glam Luxury (luxury.glam.com). This new vertical channel for luxury fashion, premium travel and fine living, provides luxury advertisers—including launch advertiser Swarovski—with a targeted way to connect with affluent tastemakers and audiences at the heart of the Web’s long-tail. Glam Media’s expansion into the luxury market addresses and underscores marketers’ flight to quality properties that can target and provide direct access to influential high-end consumers, even in today’s economic climate.<br />
<span id="more-2427"></span></p>
<div style="display:block;float:right;margin: 5px 5px 5px 5px;"><!-- PUT THIS TAG IN DESIRED LOCATION OF SLOT Digital_Media_Blog-large_rectangle_runofsite<br />
--><br />
<script type="text/javascript"><!--
  GA_googleFillSlot("Digital_Media_Blog-large_rectangle_runofsite");
// --></script><br />
<!-- END OF TAG FOR SLOT Digital_Media_Blog-large_rectangle_runofsite<br />
--></div>
<p>More than 35 Web sites and online publishers have joined Glam Luxury—including new Glam publishers BlackBook.com, Luxique, Momist, Senora Cartera and Travels in Taste, along with existing publishers Refinery 29 and Apartment Therapy—as part of the larger Glam Publisher Network of 640+ sites.</p>
<p>“Glam Luxury is more relevant for luxury marketers than ever before,” said Joe Lagani, Vice President of Brand Sales for Glam and former publisher of Conde Nast’s House &amp; Garden. “The words, images and thoughts that surround a luxury brand must reflect the current times with a speed and adaptability the high-end marketer requires. Glam Media provides marketers with the right audience, environment and reach, and enough flexibility to change with marketplace dynamics.”</p>
<p>Glam Luxury provides advertisers with a targeted audience of affluent consumers, the demographic that spends 10 hours a week online at home and 3X more time online than reading magazines, according to the Luxury Institute. Using Glam Media’s Evolution brand engagement and ad serving platform, Glam Luxury supplies brand proximity, audience targeting via context and engagement modes and digital primetime™ ad placement to present the most relevant and engaging ads sites within the Glam Media network.</p>
<p>“The Internet is becoming a preferred medium for the luxury consumer to gather knowledge about high-end products and experiences,” said Milton Pedraza, CEO of the Luxury Institute. “Glam is leveraging the dynamics of niche content as few have done, offering Luxury marketers a new way to have an immersive and engaging digital presence with audiences–particularly important during a slower economy.”</p>
<p>Glam Luxury’s editorial direction will be shaped by recently appointed Glam executive editorial advisor Martha McCully, former executive editor of In Style magazine and judge of HGTV’s “Design Star”. The Glam Luxury channel will feature Glam editorial content and serve as a hub for its network of more than 35 luxury bloggers, websites and publishers. Glam Living’s Editorial Director, Erika Lenkert, will expand her role to also oversee original editorial content and curation of publisher content for Glam Luxury. Lenkert has written and edited extensively for publications, including:  In Style; Elle Décor, Every Day with Rachael Ray; Food &amp; Wine, Los Angeles Magazine and Frommer’s.</p>
<p>Glam Luxury editorial coverage on Glam.com also acknowledges that today’s luxury consumer is concerned about the world, philanthropy and charity. In addition to luxury features and product coverage, Glam Luxury will regularly highlight the mission and works of select charities; creating yet another touch point for luxury marketers to connect with consumers on multiple levels.</p>
<p>Glam Media’s vertical content network now features eight separate channels representing each vertical, including: Style (Fashion, Beauty, Shopping); Living (Food &amp; Wine, Home &amp; Design, Travel &amp; Leisure); Entertainment; Wellness; Health; Family, Black Life and Luxury. The company’s market-leading publisher network of 640+ sites includes: Apartment Therapy; BagSnob; EatingWell; Manolo the Shoeblogger; Nylon, SheFinds, Stylebakery, Stylefeeder, Zafu and many others.</p>
<p>About Glam MediaThe founders of Glam created a new media model to bring brand advertisers to niche and premium audiences online. Today, Glam Media is the fastest growing Top 20 Media Company in the U.S. with a total reach of 44 million unique monthly visitors in the U.S. and 75 million global uniques, and is also a Top 10 Display Ad Publisher (comScore Ad Metrix). Glam Media provides a compelling mix of owned and operated Web sites including Glam.com and the carefully curated Glam Publishing Network of more than 640 popular and influential lifestyle Web sites, blogs and magazines. Glam Media is backed by:  Hubert Burda Media; GLG Partners; Accel Partners; DAG Ventures; Draper Fisher Jurvetson, Walden Venture Capital and Information Capital. Glam Media is headquartered in New York City and Silicon Valley, California, with international offices in London, Munich and Tokyo.</p>
<div style='clear:both'></div>]]></content:encoded>
			<wfw:commentRss>http://www.adoperationsonline.com/2008/10/08/glam-media-launches-glam-luxury-vertical-network-of-luxury-fashion-premium-travel-and-fine-living-sites/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Glam Media Launches Glam Black Life the Largest Online Network Focused on African American Women</title>
		<link>http://www.adoperationsonline.com/2008/09/11/glam-media-launches-glam-black-life-the-largest-online-network-focused-on-african-american-women/</link>
		<comments>http://www.adoperationsonline.com/2008/09/11/glam-media-launches-glam-black-life-the-largest-online-network-focused-on-african-american-women/#comments</comments>
		<pubDate>Thu, 11 Sep 2008 14:32:27 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad & Media Strategies]]></category>
		<category><![CDATA[Ad Networks and Platforms]]></category>
		<category><![CDATA[Glam Media]]></category>
		<category><![CDATA[Internet Marketing Services]]></category>
		<category><![CDATA[Internet Strategy]]></category>
		<category><![CDATA[Accel Partners]]></category>
		<category><![CDATA[Asten Morgan Jr.;]]></category>
		<category><![CDATA[BRISBANE]]></category>
		<category><![CDATA[California]]></category>
		<category><![CDATA[content network]]></category>
		<category><![CDATA[content networks]]></category>
		<category><![CDATA[DAG Ventures]]></category>
		<category><![CDATA[Dave Nordstrom;]]></category>
		<category><![CDATA[Draper Fisher Jurvetson]]></category>
		<category><![CDATA[Fisher Jurvetson]]></category>
		<category><![CDATA[Glam Beauty Editor India;]]></category>
		<category><![CDATA[Glam Media Inc.]]></category>
		<category><![CDATA[GLG Partners]]></category>
		<category><![CDATA[Hubert Burda]]></category>
		<category><![CDATA[influential lifestyle Web sites]]></category>
		<category><![CDATA[Information Capital]]></category>
		<category><![CDATA[Jewel Jackson;]]></category>
		<category><![CDATA[Lexus;]]></category>
		<category><![CDATA[London]]></category>
		<category><![CDATA[Manolo]]></category>
		<category><![CDATA[media model;]]></category>
		<category><![CDATA[Munich]]></category>
		<category><![CDATA[Natasha Eubanks;]]></category>
		<category><![CDATA[New York]]></category>
		<category><![CDATA[New York City]]></category>
		<category><![CDATA[online network]]></category>
		<category><![CDATA[publisher network]]></category>
		<category><![CDATA[Silicon Valley]]></category>
		<category><![CDATA[Tamera Reynolds;]]></category>
		<category><![CDATA[TheYBF.com;]]></category>
		<category><![CDATA[Tokyo]]></category>
		<category><![CDATA[Top 20 Media Company]]></category>
		<category><![CDATA[United States]]></category>
		<category><![CDATA[Walden Venture Capital]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=2425</guid>
		<description><![CDATA[TheYBF.com, Shake Your Beauty, Afrobella and Others Part of Glam Media Network’s Black Life Vertical; Lexus is Launch Sponsor Brisbane, California and New York, New York—September 11, 2008—Glam Media, Inc., the pioneer of vertical content networks, today announced the launch of Glam Black Life (blacklife.glam.com), a new vertical providing brand advertisers with access to the [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.adoperationsonline.com"><img class="alignnone size-medium wp-image-552" title="Ad Operations Online" src="http://www.adoperationsonline.com/wp-content/uploads/2008/08/glamlogo.jpg" alt="" width="97" height="52" /></a>TheYBF.com, Shake Your Beauty, Afrobella and Others Part of Glam Media Network’s Black Life Vertical; Lexus is Launch Sponsor</p>
<p>Brisbane, California and New York, New York—September 11, 2008—Glam Media, Inc., the pioneer of vertical content networks, today announced the launch of Glam Black Life (blacklife.glam.com), a new vertical providing brand advertisers with access to the largest network of African American woman-focused sites. Launch advertiser Lexus will roll out its Luxuryawaits.com campaign to Black Life bloggers and publishers in October. More than 50 sites are part of Glam Black Life, where Glam Media represents their premium ad inventory as part of the larger Glam network of 640 publishers. Glam Black Life is led by former Sahara Media (HoneyMag.com) executive Tamera Reynolds, who is the Director of Glam Black Life. Asten Morgan Jr., former director of national sales at BET, will serve as Black Life’s Executive Director, National Sales.<br />
<span id="more-2425"></span></p>
<div style="display:block;float:right;margin: 5px 5px 5px 5px;"><!-- PUT THIS TAG IN DESIRED LOCATION OF SLOT Digital_Media_Blog-large_rectangle_runofsite<br />
--><br />
<script type="text/javascript"><!--
  GA_googleFillSlot("Digital_Media_Blog-large_rectangle_runofsite");
// --></script><br />
<!-- END OF TAG FOR SLOT Digital_Media_Blog-large_rectangle_runofsite<br />
--></div>
<p>“This new endeavor is an exciting opportunity for Lexus,” said Dave Nordstrom, Lexus Vice President of Marketing. “Glam Media has created a unique way to reach African American women online as they pursue their passions and we’re happy to align Lexus with those pursuits.”</p>
<p>With close to four million uniques, Glam Black Life reaches more African American women than any other network with a selection of premium and popular sites including: TheYBF.com; Shake Your Beauty; Afrobella; Brown Girl Gumbo; Stylechile; The Fashion Bomb; The Blay Report and I Like Her Style, among others. Glam Beauty Editor India-Jewel Jackson is expanding her current role, and will also oversee all Glam Black Life original editorial content on Glam.com and the curation of content from across the Glam Publisher Network.</p>
<p>“Young, Black and Fabulous (TheYBF.com) was started three years ago out of my passion for celebrity gossip and was the first blog of its kind to focus on black celebrity gossip and entertainment news,” said Natasha Eubanks, founder and editor of TheYBF.com. “Glam Media supported my blog then and now as TheYBF.com reigns as one of largest and most popular black celebrity blogs, Glam continues to deliver the premium advertisers and monetization that has helped make me successful.”</p>
<p>“A comparable network of premium African American women publishers cannot be found in one place anywhere else on the Web,” said Tamera Reynolds of Glam Black Life. “Glam Black Life enables Glam Media to bring together a unique and relevant mix of content that is generated both in-house and by its talented network of publishers that appeals to the African American female demographic, and provide advertisers with the environment to reach this highly sought-after audience.”</p>
<p>Glam’s vertical content network now features seven separate channels representing each vertical including: Style (Fashion, Beauty, Shopping); Living; Entertainment; Wellness; Health, Family and Black Life. Each channel offers a distinctive blend of original editorial, media partner content and curated content from the Glam Publisher Network. The company’s market-leading publisher network of 640+ sites includes Apartment Therapy, BagSnob, Dwell, EatingWell, FashionTribes, Manolo the Shoeblogger, SheFinds, Stylebakery and many others.</p>
<p>About Glam Media</p>
<p>The founders of Glam created a new media model to bring brand advertisers to niche and premium audiences online. Today, Glam Media is the fastest growing Top 20 Media Company in the U.S. with a total reach of 44 million unique monthly visitors in the U.S. and 81 million global uniques, and is also a Top 10 Display Ad Publisher (comScore Ad Metrix). Glam Media provides a compelling mix of owned &amp; operated Web sites including Glam.com and the carefully curated Glam Publishing Network of more than 640 popular and influential lifestyle Web sites, blogs and magazines. Glam Media is backed by Hubert Burda Media, GLG Partners, Accel Partners, DAG Ventures, Draper Fisher Jurvetson, Walden Venture Capital and Information Capital. Glam Media is headquartered in New York City and Silicon Valley, California, with international offices in London, Munich and Tokyo.</p>
<div style='clear:both'></div>]]></content:encoded>
			<wfw:commentRss>http://www.adoperationsonline.com/2008/09/11/glam-media-launches-glam-black-life-the-largest-online-network-focused-on-african-american-women/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Glam Media Announces Glam Perks &#8211; First Comprehensive Range of Media Service for Publishers</title>
		<link>http://www.adoperationsonline.com/2008/09/10/glam-media-announces-glam-perks-first-comprehensive-range-of-media-service-for-publishers/</link>
		<comments>http://www.adoperationsonline.com/2008/09/10/glam-media-announces-glam-perks-first-comprehensive-range-of-media-service-for-publishers/#comments</comments>
		<pubDate>Wed, 10 Sep 2008 09:10:52 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad & Media Strategies]]></category>
		<category><![CDATA[Ad Networks and Platforms]]></category>
		<category><![CDATA[Advertising Industry Deals]]></category>
		<category><![CDATA[Glam Media]]></category>
		<category><![CDATA[Accel Partners]]></category>
		<category><![CDATA[advertising partnerships]]></category>
		<category><![CDATA[advertorial services]]></category>
		<category><![CDATA[America]]></category>
		<category><![CDATA[brand advertising campaigns]]></category>
		<category><![CDATA[brand advertising online—to niche]]></category>
		<category><![CDATA[BRISBANE]]></category>
		<category><![CDATA[California]]></category>
		<category><![CDATA[content network]]></category>
		<category><![CDATA[content networks]]></category>
		<category><![CDATA[DAG Ventures]]></category>
		<category><![CDATA[Draper Fisher Jurvetson]]></category>
		<category><![CDATA[Fisher Jurvetson]]></category>
		<category><![CDATA[Gary Morgan]]></category>
		<category><![CDATA[Glam Publisher Network]]></category>
		<category><![CDATA[GLG Partners]]></category>
		<category><![CDATA[Hubert Burda]]></category>
		<category><![CDATA[influential lifestyle Web sites]]></category>
		<category><![CDATA[Information Capital]]></category>
		<category><![CDATA[Julieta Alvarado]]></category>
		<category><![CDATA[keyword optimization services]]></category>
		<category><![CDATA[London]]></category>
		<category><![CDATA[media providers]]></category>
		<category><![CDATA[Media Service for Publishers]]></category>
		<category><![CDATA[media services]]></category>
		<category><![CDATA[Munich]]></category>
		<category><![CDATA[New York]]></category>
		<category><![CDATA[New York City]]></category>
		<category><![CDATA[operational and technical services]]></category>
		<category><![CDATA[optimization services]]></category>
		<category><![CDATA[picture agency]]></category>
		<category><![CDATA[publisher network]]></category>
		<category><![CDATA[Silicon Valley]]></category>
		<category><![CDATA[Splash]]></category>
		<category><![CDATA[Splash News & Picture]]></category>
		<category><![CDATA[Splash News & Picture Agency]]></category>
		<category><![CDATA[Stephanie Rahlfs]]></category>
		<category><![CDATA[Stiletto Jungle]]></category>
		<category><![CDATA[Success]]></category>
		<category><![CDATA[together premium media content]]></category>
		<category><![CDATA[Tokyo]]></category>
		<category><![CDATA[Top 20 Media Company]]></category>
		<category><![CDATA[United States]]></category>
		<category><![CDATA[Walden Venture Capital]]></category>
		<category><![CDATA[Web audiences]]></category>
		<category><![CDATA[www.GlamMedia.com]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=973</guid>
		<description><![CDATA[New Services Champion Publisher Success; Glam Publishers Gain Licensed Access to Photos From Splash News Brisbane, CA and New York, NY—Sept 5, 2008—Glam Media (www.glammedia.com), pioneer of vertical content networks, announced the introduction of Glam Perks, a set of value added services for publishers, including a deal with Splash News &#38; Picture Agency that gives [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.adoperationsonline.com"><img class="alignleft size-medium wp-image-552" title="Ad Operations Online" src="http://www.adoperationsonline.com/wp-content/uploads/2008/08/glamlogo.jpg" alt="" width="97" height="52" /></a>New Services Champion Publisher Success; Glam Publishers Gain Licensed Access to Photos From Splash News</p>
<p>Brisbane, CA and New York, NY—Sept 5, 2008—Glam Media (www.glammedia.com), pioneer of vertical content networks, announced the introduction of Glam Perks, a set of value added services for publishers, including a deal with Splash News &amp; Picture Agency that gives the more than 600 sites in the Glam Publisher Network access to licensed photos, at no cost to publishers. Glam is the only network to provide publishers with comprehensive media services to leverage publisher content, audience and traffic.<br />
<span id="more-973"></span></p>
<div style="display:block;float:right;margin: 5px 5px 5px 5px;"><!-- PUT THIS TAG IN DESIRED LOCATION OF SLOT Digital_Media_Blog-large_rectangle_runofsite<br />
--><br />
<script type="text/javascript"><!--
   GA_googleFillSlot("Digital_Media_Blog-large_rectangle_runofsite");
// --></script><br />
<!-- END OF TAG FOR SLOT Digital_Media_Blog-large_rectangle_runofsite<br />
--></div>
<p>“Glam monetizes my site with the best brand advertisers, something that requires a level of business, operational and technical capability that would be nearly impossible for most independent publishers to replicate themselves,” said Stephanie Rahlfs, creator of Stiletto Jungle blog. “But the media services are what truly set Glam apart from other advertising partnerships.”</p>
<p>With the introduction of Glam Perks, Glam now provides publishers with a full suite of services which go beyond representing ad inventory to include a range of media, operational and technical services to make publishers truly successful. Services include:</p>
<p>* Content services: Rights-managed photo access through Splash News and premium video content, from media providers, via the GlamTV platform.</p>
<p>* Audience and Marketing Services: Strategic distribution of publisher content across sites in the Glam Publisher Network via the GlamNow story box application which appear on most Network sites, on Glam.com, in daily email newsletters and through Glam Search.</p>
<p>* Custom advertorial services: Graphic design and technical support for premium brand advertising campaigns, including the creation of customized website skins, implementation of logo and banner ad takeovers, editorial support and other services to help publishers create deep brand engagement.</p>
<p>* SEO optimization services: Free site and keyword optimization services with SEO experts.</p>
<p>In providing access to photos from Splash News, Glam is solving a big challenge for publishers that are seeking rights-managed and relevant photos for their sites. Under the terms of the deal with Splash, Glam publishers have licensed and free access, via the GumGum licensing platform, to a set number of Splash photos per month free of charge and unlimited red carpet photos. Splash is the leading independent entertainment news and picture agency in America and brings the most up-to-date celebrity and Hollywood images to millions of people around the world through their distribution arrangements with leading newspapers, magazines, and TV.</p>
<p>“Splash wants to support bloggers by giving them licensed access to our photos,” said Gary Morgan, CEO of Splash News. “As a content provider, Splash continues to innovate its business model to take advantage of new opportunities and dynamics with the rise of mid-tail sites and networks like Glam Media.”</p>
<p>The Glam Publisher Network launched in November 2005 with 12 initial charter members and has grown over 5,000% to more than 600 web sites and blogs today—making Glam the largest vertical content network and category leader in women today. Glam facilitates the creation, launch and building of businesses for its hundreds of publishers by allowing them to focus on creating original content and engaging their audiences while Glam Media provides an “ecosystem” to increase revenue by leveraging the publishers’ digital content at premium advertising rates for advertisers worldwide.</p>
<p>“Glam’s carefully curated network of publishers is the cornerstone of our business and we are always grateful for their fresh and passionate editorial,” said Julieta Alvarado, Director of Network and Community Marketing for Glam Media. “Glam Perks further demonstrates our commitment to making our publishers successful.”</p>
<p>Glam Perks, launching on October 1st, and other services are available to members of the Glam network on the Glam Insider publisher dashboard.</p>
<p>Glam’s vertical content network features six separate channels representing each category including: Style, Living, Entertainment, Family, Health &amp; Wellness. Each channel offers a distinctive blend of original editorial, media partner content and curated content from the Glam Publisher Network. Glam Media brings together premium media content and 640 publishers to give advertisers a unique and diverse platform for brand engagement with their target audiences. The company’s market-leading publisher network of 600+ sites includes: Apartment Therapy; BagSnob; FashionTribes; SheFinds; Shake Your Beauty, Stylebakery and others.</p>
<p>About Glam Media</p>
<p>The founders of Glam had an epiphany about what it would take to bring brand advertising online—to niche and premium Web audiences. Today, Glam Media is the fastest growing Top 20 Media Company in the U.S. With a total reach of 43 million unique monthly visitors in the U.S. and 81 million global uniques, and is also a Top 10 Display Top Display Ad Publisher (comScore Ad Metrix). Glam Media provides a compelling mix of owned &amp; operated web sites including Glam.com and the carefully curated Glam Publishing Network of more than 640 popular and influential lifestyle Web sites, blogs and magazines. Glam Media is backed by Hubert Burda Media, GLG Partners, Accel Partners, DAG Ventures, Draper Fisher Jurvetson, Walden Venture Capital and Information Capital. Glam Media is headquartered in New York City and Silicon Valley, California, with international offices in London, Munich and Tokyo.</p>
<div style='clear:both'></div>]]></content:encoded>
			<wfw:commentRss>http://www.adoperationsonline.com/2008/09/10/glam-media-announces-glam-perks-first-comprehensive-range-of-media-service-for-publishers/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Glam Media Announces GlamX-The First Vertical Ad Exchange For Display &amp; Video Ad Targeting And Optimization</title>
		<link>http://www.adoperationsonline.com/2008/07/09/glam-media-announces-glamx-the-first-vertical-ad-exchange-for-display-video-ad-targeting-and-optimization/</link>
		<comments>http://www.adoperationsonline.com/2008/07/09/glam-media-announces-glamx-the-first-vertical-ad-exchange-for-display-video-ad-targeting-and-optimization/#comments</comments>
		<pubDate>Wed, 09 Jul 2008 21:04:55 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad & Media Strategies]]></category>
		<category><![CDATA[Ad Networks and Platforms]]></category>
		<category><![CDATA[Ad Operations]]></category>
		<category><![CDATA[Ad Targeting]]></category>
		<category><![CDATA[Glam Media]]></category>
		<category><![CDATA[Accel Partners]]></category>
		<category><![CDATA[ad networks]]></category>
		<category><![CDATA[advertising budgets]]></category>
		<category><![CDATA[brand advertising]]></category>
		<category><![CDATA[BRISBANE]]></category>
		<category><![CDATA[California]]></category>
		<category><![CDATA[content network]]></category>
		<category><![CDATA[content networks]]></category>
		<category><![CDATA[DAG Ventures]]></category>
		<category><![CDATA[digital advertising services]]></category>
		<category><![CDATA[digital agencies]]></category>
		<category><![CDATA[display advertising]]></category>
		<category><![CDATA[display advertising marketplace bringing together quali]]></category>
		<category><![CDATA[distributed vertical content network]]></category>
		<category><![CDATA[Draper Fisher Jurvetson]]></category>
		<category><![CDATA[Fernando Ruarte]]></category>
		<category><![CDATA[Fisher Jurvetson]]></category>
		<category><![CDATA[Glam Interactive Solutions]]></category>
		<category><![CDATA[GLG Partners]]></category>
		<category><![CDATA[Hubert Burda]]></category>
		<category><![CDATA[influential lifestyle Web sites]]></category>
		<category><![CDATA[Information Capital]]></category>
		<category><![CDATA[media planners]]></category>
		<category><![CDATA[media services]]></category>
		<category><![CDATA[New York]]></category>
		<category><![CDATA[New York City]]></category>
		<category><![CDATA[online audiences]]></category>
		<category><![CDATA[publisher network]]></category>
		<category><![CDATA[Ryan Roslansky]]></category>
		<category><![CDATA[Top 20 Media Company]]></category>
		<category><![CDATA[trusted ad networks]]></category>
		<category><![CDATA[United States]]></category>
		<category><![CDATA[video advertising]]></category>
		<category><![CDATA[Walden Venture Capital]]></category>
		<category><![CDATA[www.GlamMedia.com]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=551</guid>
		<description><![CDATA[Glam Media Announces GlamX—The First vertical Ad Exchange For Display &#38; Video Ad Targeting and Optimization GlamX Allows Publishers and Brand Advertisers To Optimize Vertical Ad Inventory Across The Glam Publisher Network BRISBANE, CA and NEW YORK, NY—July 9, 2008—Glam Media, (www.GlamMedia.com), the pioneer of vertical content networks and number one in reach for women [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.adoperationsonline.com"><img class="alignleft size-medium wp-image-552" title="Ad Operations Online" src="http://www.adoperationsonline.com/wp-content/uploads/2008/08/glamlogo.jpg" alt="" width="97" height="52" /></a>Glam Media Announces GlamX—The First vertical Ad Exchange For Display &amp; Video Ad Targeting and Optimization</p>
<p>GlamX Allows Publishers and Brand Advertisers To Optimize Vertical Ad Inventory Across The Glam Publisher Network</p>
<p>BRISBANE, CA and NEW YORK, NY—July 9, 2008—Glam Media, (www.GlamMedia.com), the pioneer of vertical content networks and number one in reach for women online, today announced the launch of GlamX Ad Exchange, the Web’s first vertical ad exchange for display inventory placement and targeted brand advertising.</p>
<p>GlamX Ad Exchange enables advertisers to target by audience, content and placement effectively connecting publishers, advertisers, agencies and networks in one innovative platform. “By maximizing the exchange of open inventory between publishers and advertisers in a fast and efficient vertical ad exchange, GlamX delivers the efficiency our agencies and Glam Publisher Network partners have wanted online for a long time,” said Fernando Ruarte, CTO for Glam Media.<br />
<span id="more-551"></span>
<div style="display:block;float:right;margin: 5px 5px 5px 5px;">
<!-- PUT THIS TAG IN DESIRED LOCATION OF SLOT Digital_Media_Blog-large_rectangle_runofsite<br />
     --><br />
<script type="text/javascript">
  GA_googleFillSlot("Digital_Media_Blog-large_rectangle_runofsite");
</script><br />
<!-- END OF TAG FOR SLOT Digital_Media_Blog-large_rectangle_runofsite<br />
     -->
</div>
<p>The GlamX Ad Exchange is the first vertical display advertising marketplace bringing together quality advertisers that want mass reach with professional publishers. GlamX brings ease to buying display advertising quickly and efficiently and brings increased value from available ad inventory. Media planners and buyers can set campaign goals and attributes creating increased return on investment for their brand ads. Publishers get an additional source of revenue by improving their sell through and offering additional ad inventory.</p>
<p>With this announcement, Glam now offers publishers, agencies and brand advertisers a full set of digital advertising services with the Glam Evolution Ad Services platform: Glam Digital Primetime™ for premium display and video ads; Glam Interactive Solutions for custom brand engagement campaigns; and now GlamX Ad Exchange for all other brand ads, below the fold and non-primetime remnant ads. “GlamX Ad Exchange compliments the Glam Evolution Ad Services platform by allowing members of Glam Media’s Publisher Network to optimize their non-primetime inventory while simultaneously helping advertisers reach their intended audience.</p>
<p>Everyone wins.” said Ryan Roslansky, VP of Products for Glam Media. The GlamX Ad Exchange is designed specifically to allow members of Glam Media’s Publisher Network to make additional ad inventory available to Glam approved brand advertisers, agencies and trusted ad networks. Advertisers can reach a highly targeted and engaged audience with secondary ads that provide far better reach.</p>
<p>GlamX is an open exchange, allowing brands to bid for different targets and optimize their spending in a fully transparent environment. Unlike broader ad exchanges and ad networks, GlamX is the first vertical exchange that brings audience focus and channel context to display ads. GlamX can target and deliver ad inventory by audience, content, primetime, page placement and context on the Glam Publisher Network.</p>
<p>Agencies and brand advertisers using GlamX then gain access to impact and audience profile analysis, ad target analysis, brand metrics and audience segmentation effectiveness metrics—all of which can be used to improve allocation of advertising budgets across campaigns. In addition, Glam Evolution’s Digital Primetime targeting and new audience behavior reporting capabilities combined with Glam Media’s reach of more of 42 million unique monthly visitors in the US and 77 million global uniques will both maximize monetization and provide valuable insight on brand awareness.</p>
<p>The GlamX beta is available immediately to select digital agencies and publishers in the Glam Publisher Network. GlamX will be available to all agencies in Q4 of 2008.</p>
<p>The Glam Publisher Network was formed in November 2005 with 12 initial charter members and has grown over to become the largest distributed vertical content network and category leader in women on the Web today. Glam facilitates the building of businesses for its hundreds of publishers by allowing them to focus on creating content and engaging their audiences while Glam Media’s vertical network connects branded display advertisers with the online audiences of 500+ Web sites and blogs in the Glam Publisher Network.</p>
<p>Glam’s vertical content network is five channels today including Living; Fashion &amp; Beauty; Entertainment; Health &amp; Wellness and Family. Curated from hundreds of sites in the Glam Media Publisher Network, each channel offers a distinctive blend of original editorial, syndicated and media partner content created by trendsetting insiders and experts. Glam Media interfaces with a network of partners to provide a host of media services such as display and video advertising, content syndication, advertorials, search and other applications.</p>
<p>About Glam Media<br />
Glam Media pioneered the vertical content network model and is the fastest growing Top 20 Media Company in the US. With a total reach of 42 million unique monthly visitors in the US and 77 million global uniques (comScore Media Metrix), Glam Media provides a compelling mix of fresh, original content created in-house on its owned &amp; operated web sites and the carefully curated Glam Publishing Network of more than 500 popular and influential lifestyle Web sites, blogs and magazines. For premium national brand advertisers, Glam Media offers an unprecedented array of reach and targeting that are singularly attractive to both upscale and aspirational consumers. Glam Media is backed by Hubert Burda Media, GLG Partners, Accel Partners, DAG Ventures, Draper Fisher Jurvetson, Walden Venture Capital and Information Capital. Glam Media is based in New York City and Brisbane, California.</p>
<div style='clear:both'></div>]]></content:encoded>
			<wfw:commentRss>http://www.adoperationsonline.com/2008/07/09/glam-media-announces-glamx-the-first-vertical-ad-exchange-for-display-video-ad-targeting-and-optimization/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
	</channel>
</rss>

