Tag Archives: 140 proof

140 Proof Expands Executive Team to Build on Lead in Social Advertising
Ad & Media Strategies
October 2, 2012 posted by Otilia Otlacan

140 Proof Expands Executive Team to Build on Lead in Social Advertising

Social advertising company 140 Proof today announced that it has expanded its leadership team with the appointment of two senior executives. Sean Cowan has been hired to fill the newly created position of Vice President of National Sales. Michael Cascio has been promoted to the newly created position of Senior Vice President of Business Development and Strategy.

Interview: John Manoogian III, Co-founder and CTO of 140 Proof, Reveals How Political Campaigns Can Leverage Social Media
Ad Networks and Platforms
March 27, 2012 posted by Otilia Otlacan

Interview: John Manoogian III, Co-founder and CTO of 140 Proof, Reveals How Political Campaigns Can Leverage Social Media

Social ad platform 140 Proof (www.140proof.com) announced, earlier this month, a new solution for political campaigns that allows candidates to reach large groups of targeted voters within the social stream. Co-founder and CTO John Manoogian III gave us further insights into how political campaigns can best leverage the opportunities offered by social media.

With 140 Proof Social Ads, All Politics is Social
Ad & Media Strategies
March 15, 2012 posted by Otilia Otlacan

With 140 Proof Social Ads, All Politics is Social

140 Proof, the leading social ad platform for Twitter and Facebook, today launched a new social ad solution for political campaigns that allows candidates to reach large groups of targeted voters within the social stream. 140 Proof social ads enable candidates to amplify their campaign efforts and extend their reach beyond existing followers, putting their messages at the top of the social news feeds of over 100 million potential voters.

140 Proof Reports Brands Doubled Down on Social Stream Ads in 2011
Ad & Media Strategies
February 28, 2012 posted by Otilia Otlacan

140 Proof Reports Brands Doubled Down on Social Stream Ads in 2011

140 Proof, the leading social ad platform for Twitter and Facebook, announced that it increased revenues by 700 percent in 2011, with social stream ad buys by Fortune 500 brands more than quadrupling during the course of the year. The company’s growth was fueled in large part by a steady increase in the average deal size for social stream ad campaigns: 140 Proof reports that brands are now investing two times more in social stream ad campaigns than they did one year ago.

140 Proof Launches In-App Social Video Ads
Ad & Media Strategies
February 27, 2012 posted by Otilia Otlacan

140 Proof Launches In-App Social Video Ads

140 Proof, the leading social ad platform for Twitter and Facebook, launched a new in-app social video ad unit that enables brands to increase social engagement around videos and better capture the positive buzz surrounding their video campaigns. This is the first time advertisers will be able to serve video content to consumers within their favorite social apps.