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Added on 20 June 2009
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AdMeld Raises $8 Million in Series B Funding
03 July 2009
Grows Customer Base 500% in Six Months, Opens UK Office and Data Center NEW YORK - AdMeld (www.admeld.com), the leader in ad network optimization for premium publishers, announced it closed an $8 million round of Series B funding led by Spark Capital and Foundry Group. The funding, which AdMeld will use to accelerate its sales and [...]
Posted in Ad Networks and Platforms, Ad Products, Ad Revenue OptimizationComments (0)
RGB Networks and OpenTV Demonstrate Advanced Advertising Capabilities for Cable Television Operators
03 July 2009
Standards-based Approach Enables Real-time Localization of Ads Using Digital Overlays SAN FRANCISCO & SUNNYVALE, Calif. - RGB Networks, the leader in network video processing, and OpenTV (Nasdaq:OPTV), a leading software and technology provider of advanced digital television solutions, have developed a joint demonstration that shows how cable television operators can use the companies’ advanced, standards-based advertising [...]
Posted in Ad Networks and Platforms, Ad Operations, Ad Products, TV & Cable AdvertisingComments (0)
Break Media Launches MadeMan.com, New Men’s Lifestyle Destination
03 July 2009
MadeMan.com to Deliver “Wit, Wisdom and Women” in New Site Designed to Expand Break Media Web Reach to Millions LOS ANGELES - Break Media, the Internet’s premier media community for men that reaches 60 million guys worldwide aged 21-34 each month, launched a men’s lifestyle destination, MadeMan.com, and said it expects to have an audience of [...]
Posted in Internet Strategy, Online Communities, Online MediaComments (0)
Continued, Rapid Growth Spurs Advertise.com to Expand Staff in Advance of New Service Offerings
03 July 2009
Leading Online Marketing and Advertising Company Unaffected by California’s Sluggish State Economy SHERMAN OAKS, Calif. - Advertise.com, a premier platform for search and display and CPA marketing, announced it has created eight new positions in response to increased demand for its current offerings, as well as anticipated demand for new services the company will shortly be [...]
Posted in Ad Networks and Platforms, Ads by Creative, Ads by Pricing, CPA, CPC, Display Ads, Events, Search Marketing (SEM), ad:techComments (0)
Ads are Interesting but Not Considered Influential
02 July 2009
Younger adults more likely to say they are interesting and influential ROCHESTER, N.Y. - Whether it is television ads, print ads, or even Internet pop-up ads, most people are exposed to dozens of them in the course of a single day. Considering the amount of ad exposure daily, a majority of Americans (55%) say they find [...]
Posted in Ad Operations, Marketing Strategy, Online Media, Reports and StudiesComments (0)
AdMob May 2009 Metrics Report Examines the Distribution of Usage of iPhone Applications
02 July 2009
Top Applications in the Apple App Store Had More Than 1 Million Users SAN MATEO, Calif. & LONDON - AdMob, the world’s largest mobile advertising platform, examines the distribution of consumer usage of iPhone applications in its May 2009 Mobile Metrics Report. In less than one year, the Apple App Store has grown to more than [...]
Posted in Ad Networks and Platforms, Ad Operations, AdMob, Digital Marketing, Mobile Advertising, Reports and StudiesComments (1)
Harris Connect to Introduce Its Mobile Marketing Platform at CASE Summit 2009
02 July 2009
Kurt Worrell, SVP, Set to Speak on How Higher Ed Can Adopt a Mobile Strategy CHESAPEAKE, Va. - Harris Connect, the leader in providing innovative affinity marketing solutions for alumni and membership organizations for more than four decades, will preview its newest solution at this year’s CASE Summit in San Francisco, CA. Designed to help organizations [...]
Posted in Digital Marketing, Events, Marketing Strategy, Mobile AdvertisingComments (0)
VideoEgg and Six Apart Join Forces to Help Bloggers Make Money
02 July 2009
Collaboration Enables VideoEgg to Extend the Reach of Its Ad Network While Allowing Members of Six Apart’s Advertising Program to Maximize Ad Revenue SAN FRANCISCO - VideoEgg, Inc., the rich media ad network for guaranteed engagement, announced a partnership with Six Apart Ltd., a leading social media and services company dedicated to making bloggers successful. Under [...]
Posted in Ad Networks and Platforms, Ad Operations, Ad Products, Ads by Creative, Rich Media Ads, VideoEggComments (0)
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