Category: Social Networks

SodaHead Poll Reveals Public’s Thoughts on the Facebook Timeline

| February 6, 2012

With Facebook’s Timeline rolling out to all 800 million users, SodaHead.com, the web’s largest opinion based community, polled its users to get their thoughts on the new design. In a landslide, 70% of poll respondents stated that they did not like Timeline and hoped that Facebook would “lose it.” Only 20% indicated that they liked [...]

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comScore: Facebook Blasts into Top Position in Brazilian Social Networking Market

| January 18, 2012

Facebook Audience Triples in the Past Year while Engagement Grows Nearly Sevenfold São Paulo, Brazil – comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released data showing that Facebook assumed the top position in the Brazilian social networking market following a year of exceptional growth. In December 2011, Facebook.com attracted 36.1 [...]

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BrightEdge: Brand-Centric Google+ Pages Gaining Ground on Facebook While Social Circles See 50 Percent Month-Over-Month Growth

| December 21, 2011

77 Percent of Top 100 Brands Now Have Google+ Pages, Up From 61 Percent Last Month San Mateo, Calif – BrightEdge, the leading site, search and social management platform for global enterprises, today released analysis showing that Google+ page creation amongst the world’s top 100 brands jumped in the last month from 61 percent to [...]

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Amplify Social Launches The Virtual Fan Network

| November 22, 2011

Enables brands to associate With professional athletes for fast, low-cost, viral digital sports marketing San Francisco – Amplify Social, a San Francisco-based digital technology company, today announces the launch of The Virtual Fan Network a rich media content network that empowers brands to work directly with athletes to engage with their fan-base in short term, [...]

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PeopleString Launches Cost Per Share Advertising Platform

| November 9, 2011

Pay only for Social Media Amplification RED BANK, N.J. – PeopleString Corporation (OTCBB: PLPE)  announced that it has launched a Cost Per Share “CPS” social media advertising platform at PeopleDeals.com. CPS only charges advertisers when their offer is shared with their friends through social media such as Facebook, Twitter or SMS. The platform builds on [...]

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Alchemy Social and Adform Offer Integrated Approach to Empowering Online Display with Facebook Ads

| November 4, 2011

With 346 billion banner displays per quarter (Q1 2011) and a display market share of more than 30 %, there is no longer question whether advertisers should use Facebook, but rather how they can do it to their best advantage. Clients of the display advertising platform Adform http://www.adform.com are now able to obtain optimum results [...]

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DataXu Launches DX Social

| September 27, 2011

We quickly covered yesterday DataXu‘s news on the launch of DX Social, their cross-channel social engagement platform. Following a chat with Shane Keats, Director of Product Marketing at DataXu, we found out more about the DX Social platform and what it brings to advertisers and buying desks.

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MediaBrix Names IDG’s Bob Carrigan to Board of Directors

| September 27, 2011

IAB Chairman Joins Revel Partners’ Joe Apprendi, Charlie Kemper and MediaBrix CEO Ari Brandt New York, NY – MediaBrix, the leading social media advertising platform offering the most powerful way to simplify and optimize brand advertising across the social web, today announced that Bob Carrigan, CEO of IDG Communications worldwide, IDG’s media and events subsidiary, [...]

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Leading DSP Creates Cross-Channel Insights to Drive Superior Consumer Engagement Across Social Channels

| September 26, 2011

BOSTON – DataXu (www.dataxu.com) – the leading multi-channel demand-side platform (DSP) for digital marketing effectiveness – today unveiled DX Social. DX Social enables brands to drive social engagement across multiple media channels. As part of an integrated, cross-channel platform, DX Social creates and uses consumer insights to maximize digital marketing effectiveness. By employing DataXu’s core [...]

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Yahoo! Connects With Facebook: Adds Your Friends as Social Editors of Yahoo! News

| September 26, 2011

Yahoo! puts friendly faces front and center on Yahoo! News and IntoNow from Yahoo!, for social content discovery and expression on Yahoo! and Facebook f8 Developer Conference 2011 SAN FRANCISCO – f8 Developer Conference – Yahoo! Inc. (NASDAQ:YHOO), the premier digital media company, today announced a new way to discover and connect with the world’s [...]

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New Research Finds 93% of Facebook Users Clicking ‘Like’ Monthly, Nearly Half on Brands

| September 23, 2011

Study Reveals What Motivates Consumers to ‘Like’ Content, Brands Online INDIANAPOLIS – A new study released today by global interactive marketing provider ExactTarget finds 93 percent of Facebook users click the “Like” button at least monthly, but the meaning behind “Like” varies considerably by age and context.

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