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	<title>Ad Operations Online &#187; Search Marketing (SEM)</title>
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	<link>http://www.adoperationsonline.com</link>
	<description>Daily news on Ad Operations, Ad Networks, Ad Trafficking, Online Advertising, Online Marketing. The newest and most comprehensive Ad Ops resource for businesses and professionals alike.</description>
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		<title>pubMarketplace Launches Ad Tag Cloud 2.0</title>
		<link>http://www.adoperationsonline.com/2010/03/10/pubmarketplace-launches-ad-tag-cloud-2-0/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2010/03/10/pubmarketplace-launches-ad-tag-cloud-2-0/#comments</comments>
		<pubDate>Wed, 10 Mar 2010 07:00:33 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Networks and Platforms]]></category>
		<category><![CDATA[Ad Operations]]></category>
		<category><![CDATA[Ad Products]]></category>
		<category><![CDATA[Digital Marketing]]></category>
		<category><![CDATA[IAB]]></category>
		<category><![CDATA[Internet Marketing Services]]></category>
		<category><![CDATA[Online Media]]></category>
		<category><![CDATA[Search Marketing (SEM)]]></category>
		<category><![CDATA[ad tag cloud]]></category>
		<category><![CDATA[ad unit]]></category>
		<category><![CDATA[admarketplace]]></category>
		<category><![CDATA[engaging ad unit]]></category>
		<category><![CDATA[fox audience network]]></category>
		<category><![CDATA[Google AdSense]]></category>
		<category><![CDATA[jamie hill]]></category>
		<category><![CDATA[pubmarketplace]]></category>
		<category><![CDATA[search advertising]]></category>
		<category><![CDATA[warren kay]]></category>
		<category><![CDATA[web content publishers]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=6818</guid>
		<description><![CDATA[An Award-Winning Ad Unit for Web Publishers
Ad Tag Cloud 2.0 Also Receives Industry Innovation Award
New York, NY – adMarketplace, Inc. announced the launch of version 2.0 of its Ad Tag Cloud, an engaging ad unit that brings the yield of search advertising to content publishers.

The Ad Tag Cloud 2.0 presents website visitors with a dozen [...]]]></description>
		<wfw:commentRss>http://www.adoperationsonline.com/2010/03/10/pubmarketplace-launches-ad-tag-cloud-2-0/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Q4 2009 Search Advertising Report</title>
		<link>http://www.adoperationsonline.com/2010/03/08/q4-2009-search-advertising-report/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2010/03/08/q4-2009-search-advertising-report/#comments</comments>
		<pubDate>Mon, 08 Mar 2010 07:00:20 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Groups & Agencies]]></category>
		<category><![CDATA[Ad Networks and Platforms]]></category>
		<category><![CDATA[Digital Marketing]]></category>
		<category><![CDATA[Google AdWords]]></category>
		<category><![CDATA[Internet Marketing Services]]></category>
		<category><![CDATA[Internet Strategy]]></category>
		<category><![CDATA[Marketing Strategy]]></category>
		<category><![CDATA[Online Media]]></category>
		<category><![CDATA[Search Marketing (SEM)]]></category>
		<category><![CDATA[AdGooroo]]></category>
		<category><![CDATA[google sites market share asia]]></category>
		<category><![CDATA[overall ad coverage]]></category>
		<category><![CDATA[search advertising]]></category>
		<category><![CDATA[search engine advertising report]]></category>
		<category><![CDATA[search marketing]]></category>
		<category><![CDATA[SEM report]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=6800</guid>
		<description><![CDATA[The AdGooroo Q4 2009 Search Engine Advertising Report is now available for download. You may access this report at no charge (link below).
Highlights of the Q4 2009 Search Advertising Report




- Fourth quarter is traditionally strong for Google and we expect this to be the case again this year.
- Not surprisingly, the Retail industry was particularly [...]]]></description>
		<wfw:commentRss>http://www.adoperationsonline.com/2010/03/08/q4-2009-search-advertising-report/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>CoolerAds Acquires Atricity, Launches CoolerAds Web Solutions</title>
		<link>http://www.adoperationsonline.com/2010/03/05/coolerads-acquires-atricity-launches-coolerads-web-solutions/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2010/03/05/coolerads-acquires-atricity-launches-coolerads-web-solutions/#comments</comments>
		<pubDate>Fri, 05 Mar 2010 07:15:00 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Networks and Platforms]]></category>
		<category><![CDATA[Ad Operations]]></category>
		<category><![CDATA[Ad Products]]></category>
		<category><![CDATA[Internet Strategy]]></category>
		<category><![CDATA[Marketing Strategy]]></category>
		<category><![CDATA[Online Communities]]></category>
		<category><![CDATA[Online Media]]></category>
		<category><![CDATA[Search Marketing (SEM)]]></category>
		<category><![CDATA[ad archiving system]]></category>
		<category><![CDATA[atricity]]></category>
		<category><![CDATA[borrell associates]]></category>
		<category><![CDATA[community newspapers]]></category>
		<category><![CDATA[content publishing tools]]></category>
		<category><![CDATA[cooler ads]]></category>
		<category><![CDATA[josh ehrig]]></category>
		<category><![CDATA[local marketing results]]></category>
		<category><![CDATA[local online advertising]]></category>
		<category><![CDATA[peter previte]]></category>
		<category><![CDATA[search engine marketing]]></category>
		<category><![CDATA[search engine optimization]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[social media marketing]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=6796</guid>
		<description><![CDATA[Acquisition Adds Internet Marketing Services, Fulfillment Expertise and Web Resources
BUDD LAKE, N.J. &#8211; CoolerAds, the industry-leading local online advertising platform for community newspapers and their local advertisers, announced the acquisition of Atricity, a full-service Internet marketing company based in Allentown, Pennsylvania.

Atricity specializes in providing online advertising services such as web site design, search engine optimization, [...]]]></description>
		<wfw:commentRss>http://www.adoperationsonline.com/2010/03/05/coolerads-acquires-atricity-launches-coolerads-web-solutions/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Yahoo and Microsoft to Implement Search Alliance</title>
		<link>http://www.adoperationsonline.com/2010/02/25/yahoo-and-microsoft-to-implement-search-alliance/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2010/02/25/yahoo-and-microsoft-to-implement-search-alliance/#comments</comments>
		<pubDate>Thu, 25 Feb 2010 07:45:04 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Networks and Platforms]]></category>
		<category><![CDATA[Ad Operations]]></category>
		<category><![CDATA[Advertising Industry Deals]]></category>
		<category><![CDATA[Digital Marketing]]></category>
		<category><![CDATA[Internet Strategy]]></category>
		<category><![CDATA[Microsoft]]></category>
		<category><![CDATA[Search Marketing (SEM)]]></category>
		<category><![CDATA[Yahoo]]></category>
		<category><![CDATA[carol bartz]]></category>
		<category><![CDATA[consumer search experience]]></category>
		<category><![CDATA[microsoft yahoo search agreement]]></category>
		<category><![CDATA[steve ballmer]]></category>
		<category><![CDATA[unified search marketplace]]></category>
		<category><![CDATA[yahoo paid search]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=6760</guid>
		<description><![CDATA[Completion of U.S., European Review Clears Way for Agreement to Move Forward
SUNNYVALE, Calif. &#38; REDMOND, Wash. &#8211; Microsoft (Nasdaq:MSFT) and Yahoo! (Nasdaq:YHOO) announced that they have received clearance for their search agreement, without restrictions, from both the U.S. Department of Justice and the European Commission, and will now turn their attention to beginning the process [...]]]></description>
		<wfw:commentRss>http://www.adoperationsonline.com/2010/02/25/yahoo-and-microsoft-to-implement-search-alliance/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Omniture SearchCenter Automates Keyword Discovery to Reduce SEM Costs and Increase Conversion</title>
		<link>http://www.adoperationsonline.com/2010/02/17/omniture-searchcenter-automates-keyword-discovery-to-reduce-sem-costs-and-increase-conversion/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2010/02/17/omniture-searchcenter-automates-keyword-discovery-to-reduce-sem-costs-and-increase-conversion/#comments</comments>
		<pubDate>Wed, 17 Feb 2010 07:15:43 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Networks and Platforms]]></category>
		<category><![CDATA[Ad Operations]]></category>
		<category><![CDATA[Ad Products]]></category>
		<category><![CDATA[Digital Marketing]]></category>
		<category><![CDATA[Internet Marketing Services]]></category>
		<category><![CDATA[Internet Strategy]]></category>
		<category><![CDATA[Marketing Strategy]]></category>
		<category><![CDATA[Search Marketing (SEM)]]></category>
		<category><![CDATA[Adobe]]></category>
		<category><![CDATA[david clarke]]></category>
		<category><![CDATA[multichannel business initiatives]]></category>
		<category><![CDATA[Omniture]]></category>
		<category><![CDATA[omniture online marketing suite]]></category>
		<category><![CDATA[omniture searchcenter]]></category>
		<category><![CDATA[omniture sitecatalyst]]></category>
		<category><![CDATA[online business optimization software;]]></category>
		<category><![CDATA[online channel analytics]]></category>
		<category><![CDATA[online conversion analytics]]></category>
		<category><![CDATA[online conversion rates]]></category>
		<category><![CDATA[online visitor acquistion]]></category>
		<category><![CDATA[paid search]]></category>
		<category><![CDATA[petra studholme]]></category>
		<category><![CDATA[reduce keyword costs]]></category>
		<category><![CDATA[search query data]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=6715</guid>
		<description><![CDATA[SAN JOSE, Calif. &#8211; Omniture, an Adobe company (NASDAQ:ADBE) and a leading provider of online business optimization software, announced the newest version of Omniture SearchCenter, providing deeper insight into how consumers are engaging with paid search links across all supported search engines. SearchCenter, through an enhanced integration with Omniture SiteCatalyst, now provides search query data [...]]]></description>
		<wfw:commentRss>http://www.adoperationsonline.com/2010/02/17/omniture-searchcenter-automates-keyword-discovery-to-reduce-sem-costs-and-increase-conversion/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>New Integrated Display and Search Reporting Solution Helps Large Advertisers Optimize Media Performance</title>
		<link>http://www.adoperationsonline.com/2010/02/11/new-integrated-display-and-search-reporting-solution-helps-large-advertisers-optimize-media-performance/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2010/02/11/new-integrated-display-and-search-reporting-solution-helps-large-advertisers-optimize-media-performance/#comments</comments>
		<pubDate>Thu, 11 Feb 2010 07:30:03 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Networks and Platforms]]></category>
		<category><![CDATA[Ad Operations]]></category>
		<category><![CDATA[Ad Products]]></category>
		<category><![CDATA[Ads by Creative]]></category>
		<category><![CDATA[Digital Marketing]]></category>
		<category><![CDATA[Display Ads]]></category>
		<category><![CDATA[Internet Strategy]]></category>
		<category><![CDATA[Online Media]]></category>
		<category><![CDATA[Search Marketing (SEM)]]></category>
		<category><![CDATA[cindy commander]]></category>
		<category><![CDATA[covario]]></category>
		<category><![CDATA[covario organic search insight]]></category>
		<category><![CDATA[covario paid search insight]]></category>
		<category><![CDATA[craig macdonald]]></category>
		<category><![CDATA[display advertising]]></category>
		<category><![CDATA[display advertising insight]]></category>
		<category><![CDATA[Forrester Research]]></category>
		<category><![CDATA[inflectionpoint]]></category>
		<category><![CDATA[online advertising performance]]></category>
		<category><![CDATA[online display media spending]]></category>
		<category><![CDATA[online media optimization]]></category>
		<category><![CDATA[search advertising]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=6691</guid>
		<description><![CDATA[Covario Introduces New Display Advertising Insight Software to Improve Online Marketing Campaigns
SAN DIEGO &#8211; Covario, the leader in search and display advertising software and services for Fortune 500 companies, announced at their annual customer conference &#8211; INFLECTIONPoint, the release of a new technology solution – Display Advertising Insight (DAI). DAI is the first SaaS (Software [...]]]></description>
		<wfw:commentRss>http://www.adoperationsonline.com/2010/02/11/new-integrated-display-and-search-reporting-solution-helps-large-advertisers-optimize-media-performance/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Covario Recognizes Top Advertisers with SIGMA Awards, for their Innovation in Search and Digital Advertising</title>
		<link>http://www.adoperationsonline.com/2010/02/10/covario-recognizes-top-advertisers-with-sigma-awards-for-their-innovation-in-search-and-digital-advertising/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2010/02/10/covario-recognizes-top-advertisers-with-sigma-awards-for-their-innovation-in-search-and-digital-advertising/#comments</comments>
		<pubDate>Wed, 10 Feb 2010 07:30:07 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Operations]]></category>
		<category><![CDATA[Digital Marketing]]></category>
		<category><![CDATA[Events]]></category>
		<category><![CDATA[Internet Marketing Services]]></category>
		<category><![CDATA[Internet Strategy]]></category>
		<category><![CDATA[Search Marketing (SEM)]]></category>
		<category><![CDATA[apollo group]]></category>
		<category><![CDATA[cabela]]></category>
		<category><![CDATA[corey carrillo]]></category>
		<category><![CDATA[covario]]></category>
		<category><![CDATA[david roth]]></category>
		<category><![CDATA[digital advertising]]></category>
		<category><![CDATA[display advertising software]]></category>
		<category><![CDATA[inflectionpoint 2010]]></category>
		<category><![CDATA[Intel]]></category>
		<category><![CDATA[marketing analytics]]></category>
		<category><![CDATA[search advertising software]]></category>
		<category><![CDATA[shelley wingard]]></category>
		<category><![CDATA[sigma awards]]></category>
		<category><![CDATA[steven ganczaruk]]></category>
		<category><![CDATA[Yahoo]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=6682</guid>
		<description><![CDATA[Apollo Group, Cabela’s , Intel and Yahoo Honored for Excellence and Contributions to the Future of Digital Advertising
SAN DIEGO &#8211; Covario, the leader in search and display advertising software and services for Fortune 500 companies, announced the winners of this year’s SIGMA awards. The winners were announced at INFLECTIONPoint 2010, Covario’s annual customer conference that [...]]]></description>
		<wfw:commentRss>http://www.adoperationsonline.com/2010/02/10/covario-recognizes-top-advertisers-with-sigma-awards-for-their-innovation-in-search-and-digital-advertising/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Marchex to Present on Small Businesses Marketing Opportunities and Reputation Management</title>
		<link>http://www.adoperationsonline.com/2010/02/08/marchex-to-present-on-small-businesses-marketing-opportunities-and-reputation-management/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2010/02/08/marchex-to-present-on-small-businesses-marketing-opportunities-and-reputation-management/#comments</comments>
		<pubDate>Mon, 08 Feb 2010 07:15:41 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Metrics]]></category>
		<category><![CDATA[Ad Networks and Platforms]]></category>
		<category><![CDATA[Ad Operations]]></category>
		<category><![CDATA[Ads by Pricing]]></category>
		<category><![CDATA[CPC]]></category>
		<category><![CDATA[Digital Marketing]]></category>
		<category><![CDATA[Events]]></category>
		<category><![CDATA[Internet Strategy]]></category>
		<category><![CDATA[Marketing Strategy]]></category>
		<category><![CDATA[Online Media]]></category>
		<category><![CDATA[Search Marketing (SEM)]]></category>
		<category><![CDATA[click performance advertising]]></category>
		<category><![CDATA[local online advertising]]></category>
		<category><![CDATA[marchex]]></category>
		<category><![CDATA[Matthew Berk;]]></category>
		<category><![CDATA[paid search]]></category>
		<category><![CDATA[performance marketing]]></category>
		<category><![CDATA[reputation management]]></category>
		<category><![CDATA[SEO]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=6664</guid>
		<description><![CDATA[Borrell’s Local Online Advertising 2010 Conference
SEATTLE &#8211; Marchex, Inc. (NASDAQ:MCHX), a leading performance marketing company, announced that Matthew Berk, Executive Vice President of Product Engineering, will participate on two panels at Borrell’s Local Online Advertising: The ‘Business of Making Money’ 2010 Conference, Feb. 8-9, 2010 at the Grand Hyatt in New York City.
Berk will discuss [...]]]></description>
		<wfw:commentRss>http://www.adoperationsonline.com/2010/02/08/marchex-to-present-on-small-businesses-marketing-opportunities-and-reputation-management/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>TechTarget and Google Release New Behavioral Research on Search Habits of IT Buyers Online during the Purchase Process</title>
		<link>http://www.adoperationsonline.com/2010/02/04/techtarget-and-google-release-new-behavioral-research-on-search-habits-of-it-buyers-online-during-the-purchase-process/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2010/02/04/techtarget-and-google-release-new-behavioral-research-on-search-habits-of-it-buyers-online-during-the-purchase-process/#comments</comments>
		<pubDate>Thu, 04 Feb 2010 07:45:13 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Operations]]></category>
		<category><![CDATA[Ad Targeting]]></category>
		<category><![CDATA[Behavioral Targeting]]></category>
		<category><![CDATA[Digital Marketing]]></category>
		<category><![CDATA[Internet Marketing Services]]></category>
		<category><![CDATA[Internet Strategy]]></category>
		<category><![CDATA[Marketing Strategy]]></category>
		<category><![CDATA[Online Media]]></category>
		<category><![CDATA[Search Marketing (SEM)]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[google techtarget behavioral research project]]></category>
		<category><![CDATA[google techtarget roadshow]]></category>
		<category><![CDATA[live serps]]></category>
		<category><![CDATA[marilou barsam]]></category>
		<category><![CDATA[online keyword queries]]></category>
		<category><![CDATA[search behavior patterns]]></category>
		<category><![CDATA[techtarget]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=6654</guid>
		<description><![CDATA[NEEDHAM, Mass. &#8211; Technology media company TechTarget, Inc. (NASDAQ: TTGT) announced the release of Phase 2 of the Google/TechTarget Behavioral Research Project, mapping IT buyer’s search behavior to their online research process. This behavioral phase of the Research Project was designed to track the differences between what buyers said they do in our first study, [...]]]></description>
		<wfw:commentRss>http://www.adoperationsonline.com/2010/02/04/techtarget-and-google-release-new-behavioral-research-on-search-habits-of-it-buyers-online-during-the-purchase-process/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Yahoo Reports Fourth Quarter 2009 Results</title>
		<link>http://www.adoperationsonline.com/2010/02/01/yahoo-reports-fourth-quarter-2009-results/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2010/02/01/yahoo-reports-fourth-quarter-2009-results/#comments</comments>
		<pubDate>Mon, 01 Feb 2010 07:00:24 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Online Media]]></category>
		<category><![CDATA[Search Marketing (SEM)]]></category>
		<category><![CDATA[Yahoo]]></category>
		<category><![CDATA[ben silverman]]></category>
		<category><![CDATA[carol bartz]]></category>
		<category><![CDATA[electus]]></category>
		<category><![CDATA[iac interactivecorp]]></category>
		<category><![CDATA[tim morse]]></category>
		<category><![CDATA[yahoo ad interest manager]]></category>
		<category><![CDATA[yahoo business highlights]]></category>
		<category><![CDATA[yahoo business outlook]]></category>
		<category><![CDATA[yahoo cash flow]]></category>
		<category><![CDATA[yahoo financial results]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=6621</guid>
		<description><![CDATA[Company Exceeds Revenue Business Outlook, Demonstrates Ongoing Improvements in Search and Display Advertising
SUNNYVALE, Calif. &#8211; Yahoo! Inc. (NASDAQ:YHOO) reported results for the fourth quarter and full year ended December 31, 2009.
Revenues were $1,732 million for the fourth quarter of 2009, which exceeded the top end of the Company’s business outlook range. Revenues decreased 4 percent [...]]]></description>
		<wfw:commentRss>http://www.adoperationsonline.com/2010/02/01/yahoo-reports-fourth-quarter-2009-results/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>G5 Search Marketing Hits over 100% Annual Growth for Fourth Straight Year</title>
		<link>http://www.adoperationsonline.com/2010/01/29/g5-search-marketing-hits-over-100-annual-growth-for-fourth-straight-year/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2010/01/29/g5-search-marketing-hits-over-100-annual-growth-for-fourth-straight-year/#comments</comments>
		<pubDate>Fri, 29 Jan 2010 08:15:01 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Operations]]></category>
		<category><![CDATA[Ad Products]]></category>
		<category><![CDATA[Digital Marketing]]></category>
		<category><![CDATA[Internet Marketing Services]]></category>
		<category><![CDATA[Marketing Strategy]]></category>
		<category><![CDATA[Search Marketing (SEM)]]></category>
		<category><![CDATA[dan hobin]]></category>
		<category><![CDATA[g5 platform]]></category>
		<category><![CDATA[g5 search marketing]]></category>
		<category><![CDATA[local marketing solutions]]></category>
		<category><![CDATA[marketing performance]]></category>
		<category><![CDATA[real time reservations module]]></category>
		<category><![CDATA[social media advertising]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=6618</guid>
		<description><![CDATA[BEND, Ore. &#8211; G5 Search Marketing, Inc.:
News
G5 Search Marketing, Inc., the leading provider of vertical-specific Local Marketing Solutions, announced its fourth consecutive year of over 100% revenue growth for 2009.
G5’s Local Marketing Software Applications and Services address the growing need of mid-market companies to get found online, generate more qualified leads, convert more leads into [...]]]></description>
		<wfw:commentRss>http://www.adoperationsonline.com/2010/01/29/g5-search-marketing-hits-over-100-annual-growth-for-fourth-straight-year/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>comScore Reports Global Search Market Growth of 46 Percent in 2009</title>
		<link>http://www.adoperationsonline.com/2010/01/29/comscore-reports-global-search-market-growth-of-46-percent-in-2009/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2010/01/29/comscore-reports-global-search-market-growth-of-46-percent-in-2009/#comments</comments>
		<pubDate>Fri, 29 Jan 2010 08:00:55 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Metrics]]></category>
		<category><![CDATA[Ad Operations]]></category>
		<category><![CDATA[Ads by Pricing]]></category>
		<category><![CDATA[CPC]]></category>
		<category><![CDATA[Digital Marketing]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[Internet Marketing Services]]></category>
		<category><![CDATA[Online Media]]></category>
		<category><![CDATA[Reports and Studies]]></category>
		<category><![CDATA[Search Marketing (SEM)]]></category>
		<category><![CDATA[comScore]]></category>
		<category><![CDATA[bing]]></category>
		<category><![CDATA[comscore qsearch]]></category>
		<category><![CDATA[global search market]]></category>
		<category><![CDATA[Google sites]]></category>
		<category><![CDATA[Jack Flanagan]]></category>
		<category><![CDATA[Microsoft sites]]></category>
		<category><![CDATA[search marketing]]></category>
		<category><![CDATA[top search markets]]></category>
		<category><![CDATA[yandex]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=6616</guid>
		<description><![CDATA[Google Sites Accounts for Two-Thirds of 131 Billion Searches Conducted Worldwide in December while Introduction of Bing Helps Microsoft Post Significant Gains During the Year
Reston, VA – comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, released a study on growth in the global search market in 2009. The study revealed that the [...]]]></description>
		<wfw:commentRss>http://www.adoperationsonline.com/2010/01/29/comscore-reports-global-search-market-growth-of-46-percent-in-2009/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Inuvo to Use $4.2 Million in New Funding to Drive Ad Platform Expansion</title>
		<link>http://www.adoperationsonline.com/2010/01/28/inuvo-to-use-4-2-million-in-new-funding-to-drive-ad-platform-expansion/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2010/01/28/inuvo-to-use-4-2-million-in-new-funding-to-drive-ad-platform-expansion/#comments</comments>
		<pubDate>Thu, 28 Jan 2010 07:15:11 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Networks and Platforms]]></category>
		<category><![CDATA[Ad Operations]]></category>
		<category><![CDATA[Ad Products]]></category>
		<category><![CDATA[Digital Marketing]]></category>
		<category><![CDATA[Internet Marketing Services]]></category>
		<category><![CDATA[Internet Strategy]]></category>
		<category><![CDATA[Marketing Strategy]]></category>
		<category><![CDATA[Search Marketing (SEM)]]></category>
		<category><![CDATA[acxiom]]></category>
		<category><![CDATA[affiliate marketing platform]]></category>
		<category><![CDATA[charles morgan]]></category>
		<category><![CDATA[fico]]></category>
		<category><![CDATA[inuvo]]></category>
		<category><![CDATA[jeremy chrysler]]></category>
		<category><![CDATA[performance-based advertising]]></category>
		<category><![CDATA[predictive modeling]]></category>
		<category><![CDATA[search marketing platform]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=6598</guid>
		<description><![CDATA[CLEARWATER, Fla. &#8211; Inuvo, Inc. (NYSE Amex: INUV), a company focused on bringing the power of predictive modeling to the world of performance-based advertising, will use $4.2 million raised through an over-subscribed stock offering to drive growth by incorporating decision science technology into the existing Inuvo affiliate and search marketing platforms.

The Inuvo Platform, which launched [...]]]></description>
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		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Anchor Intelligence Reports One out of Every Four Ad Clicks was an Attempt at Click Fraud</title>
		<link>http://www.adoperationsonline.com/2010/01/27/anchor-intelligence-reports-one-out-of-every-four-ad-clicks-was-an-attempt-at-click-fraud/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2010/01/27/anchor-intelligence-reports-one-out-of-every-four-ad-clicks-was-an-attempt-at-click-fraud/#comments</comments>
		<pubDate>Wed, 27 Jan 2010 08:15:52 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Metrics]]></category>
		<category><![CDATA[Ad Networks and Platforms]]></category>
		<category><![CDATA[Ad Operations]]></category>
		<category><![CDATA[Click Fraud and Spam]]></category>
		<category><![CDATA[Online Advertising Challenges]]></category>
		<category><![CDATA[Online Media]]></category>
		<category><![CDATA[Reports and Studies]]></category>
		<category><![CDATA[Search Marketing (SEM)]]></category>
		<category><![CDATA[ad botnets]]></category>
		<category><![CDATA[ad networks]]></category>
		<category><![CDATA[anchor intelligence]]></category>
		<category><![CDATA[clearmark]]></category>
		<category><![CDATA[click fraud rate]]></category>
		<category><![CDATA[click rings]]></category>
		<category><![CDATA[double clicks]]></category>
		<category><![CDATA[internal clicks]]></category>
		<category><![CDATA[invalid clicks]]></category>
		<category><![CDATA[invalid traffic]]></category>
		<category><![CDATA[ken miller]]></category>
		<category><![CDATA[online traffic quality report]]></category>
		<category><![CDATA[search advertising]]></category>
		<category><![CDATA[traffic quality report]]></category>
		<category><![CDATA[traffic scoring system]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=6594</guid>
		<description><![CDATA[Proliferation of Botnets and Exploitation of Holiday Spend Caused Attempted Click Fraud Rate to Peak at 26% in Q4 2009
MOUNTAIN VIEW, Calif. &#8211; Anchor Intelligence, the leading provider of traffic quality solutions, released the Anchor Intelligence Traffic Quality Report: 2009 Year In Review. The Anchor Intelligence network saw the average attempted click fraud rate jump [...]]]></description>
		<wfw:commentRss>http://www.adoperationsonline.com/2010/01/27/anchor-intelligence-reports-one-out-of-every-four-ad-clicks-was-an-attempt-at-click-fraud/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Search Marketing Sector Rebounds After Positive Holiday Season Led By Retail</title>
		<link>http://www.adoperationsonline.com/2010/01/27/search-marketing-sector-rebounds-after-positive-holiday-season-led-by-retail/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2010/01/27/search-marketing-sector-rebounds-after-positive-holiday-season-led-by-retail/#comments</comments>
		<pubDate>Wed, 27 Jan 2010 07:30:26 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Metrics]]></category>
		<category><![CDATA[Ad Networks and Platforms]]></category>
		<category><![CDATA[Ad Operations]]></category>
		<category><![CDATA[Ads by Pricing]]></category>
		<category><![CDATA[Advertising Industry Deals]]></category>
		<category><![CDATA[CPC]]></category>
		<category><![CDATA[Digital Marketing]]></category>
		<category><![CDATA[Internet Strategy]]></category>
		<category><![CDATA[Microsoft]]></category>
		<category><![CDATA[Reports and Studies]]></category>
		<category><![CDATA[Search Marketing (SEM)]]></category>
		<category><![CDATA[Yahoo]]></category>
		<category><![CDATA[cpc advertising]]></category>
		<category><![CDATA[david karnstedt]]></category>
		<category><![CDATA[display ad optimization]]></category>
		<category><![CDATA[Efficient Frontier]]></category>
		<category><![CDATA[microsofy yahoo deal impact]]></category>
		<category><![CDATA[performance marketing]]></category>
		<category><![CDATA[search engine marketing]]></category>
		<category><![CDATA[search engine performance report]]></category>
		<category><![CDATA[SEM]]></category>
		<category><![CDATA[sem growth rate]]></category>
		<category><![CDATA[sem spend growth]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=6588</guid>
		<description><![CDATA[Spend Expected to Grow by More Than 15 Percent in 2010; Data Based on Efficient Frontier’s Q4 2009 U.S. Search Engine Performance Report
SUNNYVALE, Calif. &#8211; The Search Engine Marketing (SEM) industry posted solid sequential and year on year growth for the fourth quarter of 2009. Marketers, especially in the retail category, took advantage of growing [...]]]></description>
		<wfw:commentRss>http://www.adoperationsonline.com/2010/01/27/search-marketing-sector-rebounds-after-positive-holiday-season-led-by-retail/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>comScore Releases December 2009 US Search Engine Rankings</title>
		<link>http://www.adoperationsonline.com/2010/01/26/comscore-releases-december-2009-us-search-engine-rankings/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2010/01/26/comscore-releases-december-2009-us-search-engine-rankings/#comments</comments>
		<pubDate>Tue, 26 Jan 2010 08:10:57 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Operations]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[Internet Marketing Services]]></category>
		<category><![CDATA[Microsoft]]></category>
		<category><![CDATA[Online Media]]></category>
		<category><![CDATA[Reports and Studies]]></category>
		<category><![CDATA[Search Marketing (SEM)]]></category>
		<category><![CDATA[Yahoo]]></category>
		<category><![CDATA[comScore]]></category>
		<category><![CDATA[aol network]]></category>
		<category><![CDATA[Ask Network]]></category>
		<category><![CDATA[comscore qsearch analysis]]></category>
		<category><![CDATA[cross channel searches]]></category>
		<category><![CDATA[expanded search rankings]]></category>
		<category><![CDATA[Google sites]]></category>
		<category><![CDATA[Microsoft sites]]></category>
		<category><![CDATA[search market share]]></category>
		<category><![CDATA[us search marketplace]]></category>
		<category><![CDATA[Yahoo sites]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=6577</guid>
		<description><![CDATA[RESTON, VA – comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, released its monthly comScore qSearch analysis of the U.S. search marketplace. In December 2009, Americans conducted 14.7 billion core searches, with Google Sites accounting for 65.7 percent search market share, virtually unchanged from 65.6 percent in November. Microsoft Sites grabbed 10.7 [...]]]></description>
		<wfw:commentRss>http://www.adoperationsonline.com/2010/01/26/comscore-releases-december-2009-us-search-engine-rankings/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>AdGooroo Report Shows Q4 Gains, a Decrease in Active Advertisers for Google</title>
		<link>http://www.adoperationsonline.com/2010/01/25/adgooroo-report-shows-q4-gains-a-decrease-in-active-advertisers-for-google/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2010/01/25/adgooroo-report-shows-q4-gains-a-decrease-in-active-advertisers-for-google/#comments</comments>
		<pubDate>Mon, 25 Jan 2010 07:30:20 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Networks and Platforms]]></category>
		<category><![CDATA[Ad Operations]]></category>
		<category><![CDATA[Ads by Pricing]]></category>
		<category><![CDATA[CPC]]></category>
		<category><![CDATA[Digital Marketing]]></category>
		<category><![CDATA[Google AdWords]]></category>
		<category><![CDATA[Reports and Studies]]></category>
		<category><![CDATA[Search Marketing (SEM)]]></category>
		<category><![CDATA[ad placement competition]]></category>
		<category><![CDATA[AdGooroo]]></category>
		<category><![CDATA[most expensive keywords]]></category>
		<category><![CDATA[most expensive keywords ppc]]></category>
		<category><![CDATA[online ad placement]]></category>
		<category><![CDATA[online marketing intelligence]]></category>
		<category><![CDATA[rich stokes]]></category>
		<category><![CDATA[search engine advertiser update]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=6565</guid>
		<description><![CDATA[Quarterly Search Engine Advertiser Update shows a 12.5 percent increase in Google ad spend across top retailers and other data on Q4 performance at the big 3 engines
CHICAGO &#8211; AdGooroo (www.adgooroo.com), a leading provider of online marketing competitive intelligence and keyword tools, released its latest quarterly Search Engine Advertiser Update. The report’s findings demonstrate a [...]]]></description>
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		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Become.com Patents Search Engine Technology</title>
		<link>http://www.adoperationsonline.com/2010/01/21/become-com-patents-search-engine-technology/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2010/01/21/become-com-patents-search-engine-technology/#comments</comments>
		<pubDate>Thu, 21 Jan 2010 07:45:40 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Digital Marketing]]></category>
		<category><![CDATA[Internet Marketing Services]]></category>
		<category><![CDATA[Internet Strategy]]></category>
		<category><![CDATA[Search Marketing (SEM)]]></category>
		<category><![CDATA[affinity index ranking]]></category>
		<category><![CDATA[air technology]]></category>
		<category><![CDATA[become.com]]></category>
		<category><![CDATA[comparison shopping]]></category>
		<category><![CDATA[keyword saturation]]></category>
		<category><![CDATA[michael yang]]></category>
		<category><![CDATA[nodal network]]></category>
		<category><![CDATA[online lead generation]]></category>
		<category><![CDATA[rohit kaul]]></category>
		<category><![CDATA[search patent]]></category>
		<category><![CDATA[seong-gon kim]]></category>
		<category><![CDATA[yeogirl yun]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=6536</guid>
		<description><![CDATA[AIR Technology Assigns Link-Based Quality Scores to Produce Relevant, Spam-Resistant, Search Results
SUNNYVALE, Calif. &#8211; Become.com (http://www.become.com/), the Web’s fastest-growing site for comparison shopping, has had their Affinity Index Ranking (AIR™) technology patent approved by the US Patent Office.

Become’s AIR technology, invented by Rohit Kaul, Yeogirl Yun, and Seong-Gon Kim, assigns relative rank values to links [...]]]></description>
		<wfw:commentRss>http://www.adoperationsonline.com/2010/01/21/become-com-patents-search-engine-technology/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Search Engine Strategies (SES) Announces Newcomer Programme for London 2010</title>
		<link>http://www.adoperationsonline.com/2010/01/12/search-engine-strategies-ses-announces-newcomer-programme-for-london-2010/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2010/01/12/search-engine-strategies-ses-announces-newcomer-programme-for-london-2010/#comments</comments>
		<pubDate>Tue, 12 Jan 2010 07:30:26 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Digital Marketing]]></category>
		<category><![CDATA[Events]]></category>
		<category><![CDATA[Internet Marketing Services]]></category>
		<category><![CDATA[Internet Strategy]]></category>
		<category><![CDATA[Marketing Strategy]]></category>
		<category><![CDATA[Search Engine Strategies]]></category>
		<category><![CDATA[Search Marketing (SEM)]]></category>
		<category><![CDATA[clickz network]]></category>
		<category><![CDATA[Incisive Media]]></category>
		<category><![CDATA[interactive marketing group]]></category>
		<category><![CDATA[Matt McGowan]]></category>
		<category><![CDATA[online advertising]]></category>
		<category><![CDATA[online marketing]]></category>
		<category><![CDATA[paid search 101]]></category>
		<category><![CDATA[ppc advertising]]></category>
		<category><![CDATA[search engine marketing]]></category>
		<category><![CDATA[search engine optimization]]></category>
		<category><![CDATA[search engine watch]]></category>
		<category><![CDATA[seo 101]]></category>
		<category><![CDATA[ses london 2010]]></category>
		<category><![CDATA[ses london schedule]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=6465</guid>
		<description><![CDATA[Delegates new to online marketing and advertising will now be able to clearly identify sessions suitable for them
Search Engine Strategies London 2010
LONDON &#8211; Search Engine Strategies (SES) announced the newcomer programme for the 2010 SES London Conference &#38; Expo. The programme has been designed specifically for people with a fundamental knowledge of online marketing and [...]]]></description>
		<wfw:commentRss>http://www.adoperationsonline.com/2010/01/12/search-engine-strategies-ses-announces-newcomer-programme-for-london-2010/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>AdGooroo Launches Trademark Insight Hijacking Report</title>
		<link>http://www.adoperationsonline.com/2010/01/11/adgooroo-launches-trademark-insight-hijacking-report/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2010/01/11/adgooroo-launches-trademark-insight-hijacking-report/#comments</comments>
		<pubDate>Mon, 11 Jan 2010 08:15:13 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Operations]]></category>
		<category><![CDATA[Ad Products]]></category>
		<category><![CDATA[Digital Marketing]]></category>
		<category><![CDATA[Internet Marketing Services]]></category>
		<category><![CDATA[Internet Strategy]]></category>
		<category><![CDATA[Marketing Strategy]]></category>
		<category><![CDATA[Reports and Studies]]></category>
		<category><![CDATA[Search Marketing (SEM)]]></category>
		<category><![CDATA[AdGooroo]]></category>
		<category><![CDATA[black hat affiliates]]></category>
		<category><![CDATA[hijacking report]]></category>
		<category><![CDATA[illegal use domain names]]></category>
		<category><![CDATA[online keyword tools]]></category>
		<category><![CDATA[online marketing intelligence]]></category>
		<category><![CDATA[online marketing strategy]]></category>
		<category><![CDATA[rich stokes]]></category>
		<category><![CDATA[search ad copy]]></category>
		<category><![CDATA[search marketing]]></category>
		<category><![CDATA[trademark ad bidding]]></category>
		<category><![CDATA[trademark insight report]]></category>
		<category><![CDATA[trademark terms advertising]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=6463</guid>
		<description><![CDATA[New report helps marketers protect their domains and brands in the New Year
CHICAGO &#8211; AdGooroo (www.adgooroo.com), a leading provider of online marketing competitive intelligence and keyword tools, unveiled its Hijacking Report, an advanced feature of Trademark Insight, which enables search marketers to identify and take action against other advertisers illegally using their domain name in [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Consumers &#8216;Click&#8217; with New Money Mailer Coupon Search Engine</title>
		<link>http://www.adoperationsonline.com/2009/12/15/consumers-click-with-new-money-mailer-coupon-search-engine/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2009/12/15/consumers-click-with-new-money-mailer-coupon-search-engine/#comments</comments>
		<pubDate>Tue, 15 Dec 2009 08:00:21 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Products]]></category>
		<category><![CDATA[Digital Marketing]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Mobile Advertising]]></category>
		<category><![CDATA[Search Marketing (SEM)]]></category>
		<category><![CDATA[Social Networks]]></category>
		<category><![CDATA[coupon search engine]]></category>
		<category><![CDATA[money mailer]]></category>
		<category><![CDATA[online couponing services]]></category>
		<category><![CDATA[shoppers advice]]></category>
		<category><![CDATA[sms text mobile coupon]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[steven gray]]></category>
		<category><![CDATA[virtual envelope]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=6164</guid>
		<description><![CDATA[Newly Redesigned Site Provides Variety of Benefits for Shoppers and Businesses
GARDEN GROVE, Calif. &#8211; Money Mailer is providing consumers more convenience than ever before when it comes to saving on the products and services they purchase from neighborhood businesses. With the release of the new MoneyMailer.com coupon search engine, shoppers have finger tip access to [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Advertise.com Partners with Search Engine Marketing Professional Organization (SEMPO) in Revealing Survey of Online Ad Technology</title>
		<link>http://www.adoperationsonline.com/2009/12/09/advertise-com-partners-with-search-engine-marketing-professional-organization-sempo-in-revealing-survey-of-online-ad-technology/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2009/12/09/advertise-com-partners-with-search-engine-marketing-professional-organization-sempo-in-revealing-survey-of-online-ad-technology/#comments</comments>
		<pubDate>Wed, 09 Dec 2009 08:30:37 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Groups & Agencies]]></category>
		<category><![CDATA[Ad Networks and Platforms]]></category>
		<category><![CDATA[Ad Operations]]></category>
		<category><![CDATA[Ad Targeting]]></category>
		<category><![CDATA[Ads by Pricing]]></category>
		<category><![CDATA[CPA]]></category>
		<category><![CDATA[Reports and Studies]]></category>
		<category><![CDATA[Search Marketing (SEM)]]></category>
		<category><![CDATA[advertise.com]]></category>
		<category><![CDATA[category targeting]]></category>
		<category><![CDATA[cpa advertising]]></category>
		<category><![CDATA[geotargeting]]></category>
		<category><![CDATA[keyword targeting]]></category>
		<category><![CDATA[Online Advertising Strategy]]></category>
		<category><![CDATA[online marketing professionals]]></category>
		<category><![CDATA[online marketing survey]]></category>
		<category><![CDATA[online marketing technology;]]></category>
		<category><![CDATA[premier advertising platform]]></category>
		<category><![CDATA[remarketing]]></category>
		<category><![CDATA[retargeting]]></category>
		<category><![CDATA[Search Engine Marketing Professional Organization]]></category>
		<category><![CDATA[sempo]]></category>
		<category><![CDATA[traffic source optimization]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=6131</guid>
		<description><![CDATA[Remarketing/Retargeting Rated Most Under-Utilized Technology
SHERMAN OAKS, Calif. &#8211; There’s plenty of untapped opportunity for retargeting in online advertising. That is one of the key findings of a recent joint survey of online marketing professionals by Advertise.com, a premier platform for search and display advertising, and SEMPO, the Search Engine Marketing Professional Organization.

In the survey of [...]]]></description>
		<wfw:commentRss>http://www.adoperationsonline.com/2009/12/09/advertise-com-partners-with-search-engine-marketing-professional-organization-sempo-in-revealing-survey-of-online-ad-technology/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Netconcepts Reports 34% Year-over-Year Increase in Retail Natural Search Sales for Black Friday through Cyber Monday</title>
		<link>http://www.adoperationsonline.com/2009/12/08/netconcepts-reports-34-year-over-year-increase-in-retail-natural-search-sales-for-black-friday-through-cyber-monday/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2009/12/08/netconcepts-reports-34-year-over-year-increase-in-retail-natural-search-sales-for-black-friday-through-cyber-monday/#comments</comments>
		<pubDate>Tue, 08 Dec 2009 08:15:48 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Groups & Agencies]]></category>
		<category><![CDATA[Ad Metrics]]></category>
		<category><![CDATA[Ad Operations]]></category>
		<category><![CDATA[Internet Marketing Services]]></category>
		<category><![CDATA[Internet Strategy]]></category>
		<category><![CDATA[Reports and Studies]]></category>
		<category><![CDATA[Search Marketing (SEM)]]></category>
		<category><![CDATA[black friday search trends]]></category>
		<category><![CDATA[brian klais]]></category>
		<category><![CDATA[cyber monday search trends]]></category>
		<category><![CDATA[natural search marketing]]></category>
		<category><![CDATA[natural search optimization]]></category>
		<category><![CDATA[Netconcepts;]]></category>
		<category><![CDATA[online retail report]]></category>
		<category><![CDATA[search marketing conversion rates]]></category>
		<category><![CDATA[search marketing technology]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=6119</guid>
		<description><![CDATA[Trending Significantly Higher Than Online Sales Growth
MADISON, Wis. &#8211; When consumers went looking for their holiday bargains this year, more than ever before turned to online search engines rather than standing in lines.
Netconcepts, a leader in natural search marketing conducted a study across a sampling of its online retail clients. These retailers averaged an increase [...]]]></description>
		<wfw:commentRss>http://www.adoperationsonline.com/2009/12/08/netconcepts-reports-34-year-over-year-increase-in-retail-natural-search-sales-for-black-friday-through-cyber-monday/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>LateRooms and Booking.com Top Greenlight Search Integrated Search Report for the Hotel Sector</title>
		<link>http://www.adoperationsonline.com/2009/12/08/laterooms-and-booking-com-top-greenlight-search-integrated-search-report-for-the-hotel-sector/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2009/12/08/laterooms-and-booking-com-top-greenlight-search-integrated-search-report-for-the-hotel-sector/#comments</comments>
		<pubDate>Tue, 08 Dec 2009 08:00:51 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Operations]]></category>
		<category><![CDATA[Ads by Pricing]]></category>
		<category><![CDATA[CPC]]></category>
		<category><![CDATA[Digital Marketing]]></category>
		<category><![CDATA[Internet Marketing Services]]></category>
		<category><![CDATA[Internet Strategy]]></category>
		<category><![CDATA[Marketing Strategy]]></category>
		<category><![CDATA[Reports and Studies]]></category>
		<category><![CDATA[Search Marketing (SEM)]]></category>
		<category><![CDATA[booking.com]]></category>
		<category><![CDATA[flights search marketing report]]></category>
		<category><![CDATA[greenlight search]]></category>
		<category><![CDATA[Greenlight;]]></category>
		<category><![CDATA[hilton]]></category>
		<category><![CDATA[hotel advertising online]]></category>
		<category><![CDATA[laterooms]]></category>
		<category><![CDATA[Marriott]]></category>
		<category><![CDATA[online gaming search marketing report]]></category>
		<category><![CDATA[paid search vertical search report]]></category>
		<category><![CDATA[premierinn]]></category>
		<category><![CDATA[search marketing agency]]></category>
		<category><![CDATA[sem agency uk]]></category>
		<category><![CDATA[travelodge]]></category>
		<category><![CDATA[vertical industry report]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=6117</guid>
		<description><![CDATA[LONDON &#8211; The UK’s leading independent search marketing agency, Greenlight, has released the latest in a series of integrated vertical industry insight reports, this time delving into the highly competitive hotel sector. The report focuses on paid search as well as natural search to offer an in-depth analysis. The results are based on search volumes [...]]]></description>
		<wfw:commentRss>http://www.adoperationsonline.com/2009/12/08/laterooms-and-booking-com-top-greenlight-search-integrated-search-report-for-the-hotel-sector/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>comScore Releases October 2009 U.S. Search Engine Rankings</title>
		<link>http://www.adoperationsonline.com/2009/12/07/comscore-releases-october-2009-u-s-search-engine-rankings/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2009/12/07/comscore-releases-october-2009-u-s-search-engine-rankings/#comments</comments>
		<pubDate>Mon, 07 Dec 2009 09:00:08 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Networks and Platforms]]></category>
		<category><![CDATA[Ad Operations]]></category>
		<category><![CDATA[Audience Measurement]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[Internet Marketing Services]]></category>
		<category><![CDATA[Microsoft]]></category>
		<category><![CDATA[Online Advertising Challenges]]></category>
		<category><![CDATA[Reports and Studies]]></category>
		<category><![CDATA[Search Marketing (SEM)]]></category>
		<category><![CDATA[comScore]]></category>
		<category><![CDATA[aol network]]></category>
		<category><![CDATA[Ask Network]]></category>
		<category><![CDATA[comscore qsearch analysis]]></category>
		<category><![CDATA[cross channel searches]]></category>
		<category><![CDATA[google search market share]]></category>
		<category><![CDATA[Google sites]]></category>
		<category><![CDATA[microsoft search market share]]></category>
		<category><![CDATA[Microsoft sites]]></category>
		<category><![CDATA[us core search rankings]]></category>
		<category><![CDATA[us search marketplace]]></category>
		<category><![CDATA[user generated video sites]]></category>
		<category><![CDATA[yahoo search market share]]></category>
		<category><![CDATA[Yahoo sites]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=6115</guid>
		<description><![CDATA[RESTON, VA – comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world,released its monthly comScore qSearch analysis of the U.S. search marketplace. In October 2009, Americans conducted 14.3 billion core searches, with Google Sites accounting for 65.4 percent search market share, up from 64.9 percent in September. Microsoft Sites grabbed 9.9 percent market [...]]]></description>
		<wfw:commentRss>http://www.adoperationsonline.com/2009/12/07/comscore-releases-october-2009-u-s-search-engine-rankings/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>WebVisible Q3 Report Reveals New Trends in Local Interactive Marketing</title>
		<link>http://www.adoperationsonline.com/2009/12/02/webvisible-q3-report-reveals-new-trends-in-local-interactive-marketing/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2009/12/02/webvisible-q3-report-reveals-new-trends-in-local-interactive-marketing/#comments</comments>
		<pubDate>Wed, 02 Dec 2009 08:30:31 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Metrics]]></category>
		<category><![CDATA[Ad Operations]]></category>
		<category><![CDATA[Ads by Pricing]]></category>
		<category><![CDATA[CPC]]></category>
		<category><![CDATA[Digital Marketing]]></category>
		<category><![CDATA[Internet Marketing Services]]></category>
		<category><![CDATA[Internet Strategy]]></category>
		<category><![CDATA[Reports and Studies]]></category>
		<category><![CDATA[Search Marketing (SEM)]]></category>
		<category><![CDATA[clickthrough rates]]></category>
		<category><![CDATA[cpc rates]]></category>
		<category><![CDATA[ctr per verticals]]></category>
		<category><![CDATA[high ctr]]></category>
		<category><![CDATA[interactive local media]]></category>
		<category><![CDATA[kirsten mangers]]></category>
		<category><![CDATA[local cpc ads]]></category>
		<category><![CDATA[local online advertising]]></category>
		<category><![CDATA[Matt Booth]]></category>
		<category><![CDATA[online ad budgets]]></category>
		<category><![CDATA[online advertising inventory]]></category>
		<category><![CDATA[smb advertising]]></category>
		<category><![CDATA[state of small business online advertising]]></category>
		<category><![CDATA[webvisible]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=6089</guid>
		<description><![CDATA[CPC Rates Rising as Spend Shifts among other Search Engines; Google Remains Dominant, But Others Growing Share in Local
IRVINE, Calif. &#8211; WebVisible, Inc., a worldwide leader in local online advertising, released its 2009 Q3 Report on the State of Small Business Online Advertising. This report, gleaned from data gathered over 90 days from a sample [...]]]></description>
		<wfw:commentRss>http://www.adoperationsonline.com/2009/12/02/webvisible-q3-report-reveals-new-trends-in-local-interactive-marketing/feed/</wfw:commentRss>
		<slash:comments>3</slash:comments>
		</item>
		<item>
		<title>Search Engine Strategies (SES) London 2010 Conference &amp; Expo Announces New Keynote Speaker</title>
		<link>http://www.adoperationsonline.com/2009/12/02/search-engine-strategies-ses-london-2010-conference-expo-announces-new-keynote-speaker/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2009/12/02/search-engine-strategies-ses-london-2010-conference-expo-announces-new-keynote-speaker/#comments</comments>
		<pubDate>Wed, 02 Dec 2009 08:15:01 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ads by Pricing]]></category>
		<category><![CDATA[CPC]]></category>
		<category><![CDATA[Events]]></category>
		<category><![CDATA[Internet Marketing Services]]></category>
		<category><![CDATA[Internet Strategy]]></category>
		<category><![CDATA[Search Engine Strategies]]></category>
		<category><![CDATA[Search Marketing (SEM)]]></category>
		<category><![CDATA[2009 statistical advocate of the year]]></category>
		<category><![CDATA[american statistical association]]></category>
		<category><![CDATA[Avinash Kaushik]]></category>
		<category><![CDATA[customer centric organizations]]></category>
		<category><![CDATA[Incisive Media]]></category>
		<category><![CDATA[market motive inc]]></category>
		<category><![CDATA[Mike Grehan]]></category>
		<category><![CDATA[pay-per-click advertising]]></category>
		<category><![CDATA[ppc advertising]]></category>
		<category><![CDATA[search engine marketing]]></category>
		<category><![CDATA[search engine optimization]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[ses london 2010]]></category>
		<category><![CDATA[Web analytics]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=6087</guid>
		<description><![CDATA[Avinash Kaushik, Author of Web Analytics 2.0, Co-Founder of Market Motive Inc and Analytics Evangelist for Google, Announced as Keynote Speaker at Search Engine Strategies London 2010
LONDON &#8211; Incisive Media announced that Avinash Kaushik, author of Web Analytics 2.0, co-founder of Market Motive Inc and analytics evangelist for Google will be a keynote speaker at [...]]]></description>
		<wfw:commentRss>http://www.adoperationsonline.com/2009/12/02/search-engine-strategies-ses-london-2010-conference-expo-announces-new-keynote-speaker/feed/</wfw:commentRss>
		<slash:comments>6</slash:comments>
		</item>
		<item>
		<title>Organic Search Engine Listings Positively Impact Paid Search Engine Ad Performance</title>
		<link>http://www.adoperationsonline.com/2009/11/24/organic-search-engine-listings-positively-impact-paid-search-engine-ad-performance/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2009/11/24/organic-search-engine-listings-positively-impact-paid-search-engine-ad-performance/#comments</comments>
		<pubDate>Tue, 24 Nov 2009 08:30:49 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Metrics]]></category>
		<category><![CDATA[Ad Operations]]></category>
		<category><![CDATA[Ads by Pricing]]></category>
		<category><![CDATA[CPC]]></category>
		<category><![CDATA[Digital Marketing]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[Internet Marketing Services]]></category>
		<category><![CDATA[Internet Strategy]]></category>
		<category><![CDATA[Reports and Studies]]></category>
		<category><![CDATA[Search Marketing (SEM)]]></category>
		<category><![CDATA[anindya ghose]]></category>
		<category><![CDATA[conversion rates paid search]]></category>
		<category><![CDATA[nyu stern research]]></category>
		<category><![CDATA[organic search engine listings]]></category>
		<category><![CDATA[organic serps impact]]></category>
		<category><![CDATA[paid advertising]]></category>
		<category><![CDATA[paid organic listings influence]]></category>
		<category><![CDATA[paid search ads ctr]]></category>
		<category><![CDATA[paid search engine ads]]></category>
		<category><![CDATA[search engine optimization]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[sha yang]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=6052</guid>
		<description><![CDATA[Organic Search Engine Listings Positively Impact Paid Search Engine Ad Performance, Reveals New Research from NYU Stern
NEW YORK &#8211; The presence of organic listings on a search engine positively impacts the click-through rates of paid search advertisements, and vice-versa, according to a new study by NYU Stern Professors Anindya Ghose and Sha Yang. This is [...]]]></description>
		<wfw:commentRss>http://www.adoperationsonline.com/2009/11/24/organic-search-engine-listings-positively-impact-paid-search-engine-ad-performance/feed/</wfw:commentRss>
		<slash:comments>3</slash:comments>
		</item>
		<item>
		<title>Digital Agency 360i Releases White Paper on the State of Search</title>
		<link>http://www.adoperationsonline.com/2009/11/24/digital-agency-360i-releases-white-paper-on-the-state-of-search/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2009/11/24/digital-agency-360i-releases-white-paper-on-the-state-of-search/#comments</comments>
		<pubDate>Tue, 24 Nov 2009 08:15:38 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Groups & Agencies]]></category>
		<category><![CDATA[Ad Metrics]]></category>
		<category><![CDATA[Ad Networks and Platforms]]></category>
		<category><![CDATA[Ad Operations]]></category>
		<category><![CDATA[Ad Products]]></category>
		<category><![CDATA[Ads by Pricing]]></category>
		<category><![CDATA[CPC]]></category>
		<category><![CDATA[Reports and Studies]]></category>
		<category><![CDATA[Search Marketing (SEM)]]></category>
		<category><![CDATA[360i whitepaper]]></category>
		<category><![CDATA[digital marketing agency;]]></category>
		<category><![CDATA[john ragals]]></category>
		<category><![CDATA[key trends search marketing]]></category>
		<category><![CDATA[keyword tems analysis]]></category>
		<category><![CDATA[pageshare]]></category>
		<category><![CDATA[search engine marketing]]></category>
		<category><![CDATA[sem analytics]]></category>
		<category><![CDATA[sem strategy]]></category>
		<category><![CDATA[seo audit]]></category>
		<category><![CDATA[serps analysis]]></category>
		<category><![CDATA[social media listings]]></category>
		<category><![CDATA[universal search listings]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=6050</guid>
		<description><![CDATA[Report Uncovers Prevalence of Universal Results and Social Media, Reveals SEO Audit of Top 100 US Advertisers
NEW YORK &#8211; Digital marketing agency 360i issued a white paper revealing key trends shaping search marketing strategy and introducing PageShareSM, a new metric for quantifying the success of a brand’s presence on the search engines. As part of [...]]]></description>
		<wfw:commentRss>http://www.adoperationsonline.com/2009/11/24/digital-agency-360i-releases-white-paper-on-the-state-of-search/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>AdGooroo Offers Academics Free Tools, Other Resources</title>
		<link>http://www.adoperationsonline.com/2009/11/23/adgooroo-offers-academics-free-tools-other-resources/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2009/11/23/adgooroo-offers-academics-free-tools-other-resources/#comments</comments>
		<pubDate>Mon, 23 Nov 2009 08:15:00 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Operations]]></category>
		<category><![CDATA[Ad Products]]></category>
		<category><![CDATA[Ads by Pricing]]></category>
		<category><![CDATA[CPC]]></category>
		<category><![CDATA[Search Marketing (SEM)]]></category>
		<category><![CDATA[accountable online advertising]]></category>
		<category><![CDATA[AdGooroo]]></category>
		<category><![CDATA[adgooroo academic program]]></category>
		<category><![CDATA[internet marketing research]]></category>
		<category><![CDATA[keyword tools]]></category>
		<category><![CDATA[linda darragh]]></category>
		<category><![CDATA[marketing competitive intelligence]]></category>
		<category><![CDATA[mastering search advertising]]></category>
		<category><![CDATA[online marketing intelligence]]></category>
		<category><![CDATA[rich stokes]]></category>
		<category><![CDATA[search advertising]]></category>
		<category><![CDATA[sem insight]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=6044</guid>
		<description><![CDATA[AdGooroo&#8217;s SEM Insight tool headlines a set of complimentary resources for educators
CHICAGO &#8211; AdGooroo (www.adgooroo.com), a leading provider of online marketing competitive intelligence and keyword tools, unveiled the AdGooroo Academic Program (http://www.adgooroo.com/adgooroo_academic_program.php), which provides industry leading resources to help educators conduct Internet marketing research and offers students around the globe access to actual search engine [...]]]></description>
		<wfw:commentRss>http://www.adoperationsonline.com/2009/11/23/adgooroo-offers-academics-free-tools-other-resources/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Clickable Empowers Marketers To Simply Manage Larger and More Complex Search Campaigns</title>
		<link>http://www.adoperationsonline.com/2009/11/19/clickable-empowers-marketers-to-simply-manage-larger-and-more-complex-search-campaigns/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2009/11/19/clickable-empowers-marketers-to-simply-manage-larger-and-more-complex-search-campaigns/#comments</comments>
		<pubDate>Thu, 19 Nov 2009 08:30:16 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Groups & Agencies]]></category>
		<category><![CDATA[Ad Networks and Platforms]]></category>
		<category><![CDATA[Ad Operations]]></category>
		<category><![CDATA[Ad Products]]></category>
		<category><![CDATA[Ad Targeting]]></category>
		<category><![CDATA[Ads by Pricing]]></category>
		<category><![CDATA[CPC]]></category>
		<category><![CDATA[Google AdWords]]></category>
		<category><![CDATA[Reporting]]></category>
		<category><![CDATA[Search Marketing (SEM)]]></category>
		<category><![CDATA[ad conversion tracking]]></category>
		<category><![CDATA[bulk keywords]]></category>
		<category><![CDATA[clickable pro]]></category>
		<category><![CDATA[Clickable;]]></category>
		<category><![CDATA[geolocation targeting]]></category>
		<category><![CDATA[manage ad groups]]></category>
		<category><![CDATA[manage keywords sets]]></category>
		<category><![CDATA[pay per click ad campaigns]]></category>
		<category><![CDATA[ppc advertising]]></category>
		<category><![CDATA[ppc advertising profitability]]></category>
		<category><![CDATA[search advertising]]></category>
		<category><![CDATA[search engine marketing]]></category>
		<category><![CDATA[search management solution]]></category>
		<category><![CDATA[vernon steward]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=6012</guid>
		<description><![CDATA[New Version Of Clickable’s Award-Winning Search Advertising Solution Introduces More Powerful Reporting and Map-Based Location Targeting
NEW YORK &#8211; To help fuel growth in a challenging economic environment, marketers are investing more in performance-based search advertising. As a result, pay-per-click (PPC) campaigns are growing increasingly complex. To simplify marketers’ lives while delivering greater return on investment, [...]]]></description>
		<wfw:commentRss>http://www.adoperationsonline.com/2009/11/19/clickable-empowers-marketers-to-simply-manage-larger-and-more-complex-search-campaigns/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Greenlight Search Integrates Proprietary Paid Search Technology with Omniture Tracking Tool</title>
		<link>http://www.adoperationsonline.com/2009/11/13/greenlight-search-integrates-proprietary-paid-search-technology-with-omniture-tracking-tool/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2009/11/13/greenlight-search-integrates-proprietary-paid-search-technology-with-omniture-tracking-tool/#comments</comments>
		<pubDate>Fri, 13 Nov 2009 09:00:47 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Groups & Agencies]]></category>
		<category><![CDATA[Ad Products]]></category>
		<category><![CDATA[Ads by Pricing]]></category>
		<category><![CDATA[CPC]]></category>
		<category><![CDATA[Internet Marketing Services]]></category>
		<category><![CDATA[Search Marketing (SEM)]]></category>
		<category><![CDATA[campaign management platform]]></category>
		<category><![CDATA[greenlight search marketing]]></category>
		<category><![CDATA[hannah kimuyu]]></category>
		<category><![CDATA[intelligent automation platform]]></category>
		<category><![CDATA[Omniture]]></category>
		<category><![CDATA[paid search budgets]]></category>
		<category><![CDATA[paid search campaign]]></category>
		<category><![CDATA[paid search management]]></category>
		<category><![CDATA[quant search marketing platform]]></category>
		<category><![CDATA[search marketing agency]]></category>
		<category><![CDATA[search marketing efficiency]]></category>
		<category><![CDATA[third party tracking]]></category>
		<category><![CDATA[tracking tool]]></category>
		<category><![CDATA[Web analytics]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=5958</guid>
		<description><![CDATA[LONDON &#8211; Specialist search marketing agency Greenlight has announced the integration of its proprietary paid search campaign management platform Quant™ with third party tracking tool Omniture. Quant is an intelligent automation platform for managing paid search that works out how to increase ROI without increasing budget, and models and predicts the impact on profits of [...]]]></description>
		<wfw:commentRss>http://www.adoperationsonline.com/2009/11/13/greenlight-search-integrates-proprietary-paid-search-technology-with-omniture-tracking-tool/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Advertise.com Adds Click Fraud Protection for Display Ads</title>
		<link>http://www.adoperationsonline.com/2009/11/12/advertise-com-adds-click-fraud-protection-for-display-ads/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2009/11/12/advertise-com-adds-click-fraud-protection-for-display-ads/#comments</comments>
		<pubDate>Thu, 12 Nov 2009 08:30:41 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Groups & Agencies]]></category>
		<category><![CDATA[Ad Networks and Platforms]]></category>
		<category><![CDATA[Ad Operations]]></category>
		<category><![CDATA[Ad Products]]></category>
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		<category><![CDATA[Ads by Creative]]></category>
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		<category><![CDATA[Behavioral Targeting]]></category>
		<category><![CDATA[CPA]]></category>
		<category><![CDATA[CPC]]></category>
		<category><![CDATA[Click Fraud and Spam]]></category>
		<category><![CDATA[Display Ads]]></category>
		<category><![CDATA[Online Advertising Challenges]]></category>
		<category><![CDATA[Search Marketing (SEM)]]></category>
		<category><![CDATA[advertise.com]]></category>
		<category><![CDATA[anti fraud technology]]></category>
		<category><![CDATA[behavioral ad targeting]]></category>
		<category><![CDATA[click fraud]]></category>
		<category><![CDATA[click shield]]></category>
		<category><![CDATA[click spam]]></category>
		<category><![CDATA[cpa advertising]]></category>
		<category><![CDATA[cpa marketing]]></category>
		<category><![CDATA[daniel yomtombian]]></category>
		<category><![CDATA[display ad performance]]></category>
		<category><![CDATA[display advertising network]]></category>
		<category><![CDATA[fraud monitoring technology]]></category>
		<category><![CDATA[invalid clicks]]></category>
		<category><![CDATA[online ad networks]]></category>
		<category><![CDATA[online traffic quality]]></category>
		<category><![CDATA[ppc advertising]]></category>
		<category><![CDATA[ppc fraud]]></category>
		<category><![CDATA[premier ad network]]></category>
		<category><![CDATA[remarketing]]></category>
		<category><![CDATA[vertical channel targeting]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=5944</guid>
		<description><![CDATA[Proprietary Tool Reduces Rate of Fraud
SHERMAN OAKS, Calif. &#8211; In its aggressive campaign to protect online advertisers against click fraud, Advertise.com announced that its patented ClickShield™ technology will be integrated with its Display Advertising Network. Advertise.com is a premier network for search, display and cost-per-action (CPA) marketing. Advertise.com’s search advertising already benefits from this anti-fraud [...]]]></description>
		<wfw:commentRss>http://www.adoperationsonline.com/2009/11/12/advertise-com-adds-click-fraud-protection-for-display-ads/feed/</wfw:commentRss>
		<slash:comments>4</slash:comments>
		</item>
		<item>
		<title>New Click Forensics Platform Helps Comparison Shopping Engines Make the Most of the Internet Holiday Season</title>
		<link>http://www.adoperationsonline.com/2009/11/11/new-click-forensics-platform-helps-comparison-shopping-engines-make-the-most-of-the-internet-holiday-season/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2009/11/11/new-click-forensics-platform-helps-comparison-shopping-engines-make-the-most-of-the-internet-holiday-season/#comments</comments>
		<pubDate>Wed, 11 Nov 2009 09:00:38 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Groups & Agencies]]></category>
		<category><![CDATA[Ad Metrics]]></category>
		<category><![CDATA[Ad Networks and Platforms]]></category>
		<category><![CDATA[Ad Operations]]></category>
		<category><![CDATA[Ad Products]]></category>
		<category><![CDATA[Ad Targeting]]></category>
		<category><![CDATA[Ads by Pricing]]></category>
		<category><![CDATA[CPC]]></category>
		<category><![CDATA[Click Fraud and Spam]]></category>
		<category><![CDATA[Digital Marketing]]></category>
		<category><![CDATA[Online Advertising Challenges]]></category>
		<category><![CDATA[Search Marketing (SEM)]]></category>
		<category><![CDATA[ad networks]]></category>
		<category><![CDATA[ad spend optimization]]></category>
		<category><![CDATA[adtech new york]]></category>
		<category><![CDATA[advertising click spam]]></category>
		<category><![CDATA[botnets click fraud]]></category>
		<category><![CDATA[Click Forensics]]></category>
		<category><![CDATA[comparison shopping engines]]></category>
		<category><![CDATA[content aggregators]]></category>
		<category><![CDATA[cpc fraud]]></category>
		<category><![CDATA[online audience verification]]></category>
		<category><![CDATA[online publishers]]></category>
		<category><![CDATA[online traffic quality]]></category>
		<category><![CDATA[Paul Pellman]]></category>
		<category><![CDATA[ppc fraud]]></category>
		<category><![CDATA[search advertising traffic]]></category>
		<category><![CDATA[search engine marketing]]></category>
		<category><![CDATA[sem campaigns]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=5937</guid>
		<description><![CDATA[Online Audience Verification Platform Improves Search Advertising Traffic Sent to Merchants
AUSTIN, Texas &#8211; While millions of online shoppers will turn to comparison shopping engines before making a purchase this holiday season, many visitors to these sites will be botnets looking to steal money from merchants. To help ensure shoppers are qualified before passing them on [...]]]></description>
		<wfw:commentRss>http://www.adoperationsonline.com/2009/11/11/new-click-forensics-platform-helps-comparison-shopping-engines-make-the-most-of-the-internet-holiday-season/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Marchex Provides New Way to Sell Performance Advertising Products to Local Businesses with Self-Serve Offering</title>
		<link>http://www.adoperationsonline.com/2009/11/11/marchex-provides-new-way-to-sell-performance-advertising-products-to-local-businesses-with-self-serve-offering/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2009/11/11/marchex-provides-new-way-to-sell-performance-advertising-products-to-local-businesses-with-self-serve-offering/#comments</comments>
		<pubDate>Wed, 11 Nov 2009 08:00:47 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Networks and Platforms]]></category>
		<category><![CDATA[Ad Products]]></category>
		<category><![CDATA[Digital Marketing]]></category>
		<category><![CDATA[Search Marketing (SEM)]]></category>
		<category><![CDATA[brooks mcmahon]]></category>
		<category><![CDATA[call-based advertising]]></category>
		<category><![CDATA[click based advertising]]></category>
		<category><![CDATA[feet on the street]]></category>
		<category><![CDATA[marchex]]></category>
		<category><![CDATA[marchex api]]></category>
		<category><![CDATA[Marchex Connect]]></category>
		<category><![CDATA[performance advertising]]></category>
		<category><![CDATA[smb advertising]]></category>
		<category><![CDATA[smb marketing]]></category>
		<category><![CDATA[smb sales force]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=5928</guid>
		<description><![CDATA[SEATTLE &#8211; Marchex, Inc. (NASDAQ: MCHX), a leading performance advertising company, announced an extension of its award-winning Marchex Connect platform that allows partners to sell call- and click-based advertising solutions through an online self-serve interface, under their own brands, directly to small- to medium-sized businesses (SMBs).

This product extension is designed to support two Marchex partner [...]]]></description>
		<wfw:commentRss>http://www.adoperationsonline.com/2009/11/11/marchex-provides-new-way-to-sell-performance-advertising-products-to-local-businesses-with-self-serve-offering/feed/</wfw:commentRss>
		<slash:comments>5</slash:comments>
		</item>
		<item>
		<title>Search Engine Strategies (SES) Berlin 2009 Conference &amp; Expo Announces Rise in Online Marketing Activity</title>
		<link>http://www.adoperationsonline.com/2009/11/10/search-engine-strategies-ses-berlin-2009-conference-expo-announces-rise-in-online-marketing-activity/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2009/11/10/search-engine-strategies-ses-berlin-2009-conference-expo-announces-rise-in-online-marketing-activity/#comments</comments>
		<pubDate>Tue, 10 Nov 2009 08:00:35 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Groups & Agencies]]></category>
		<category><![CDATA[Ad Operations]]></category>
		<category><![CDATA[Ads by Pricing]]></category>
		<category><![CDATA[CPC]]></category>
		<category><![CDATA[Events]]></category>
		<category><![CDATA[Internet Marketing Services]]></category>
		<category><![CDATA[Online Advertising Challenges]]></category>
		<category><![CDATA[Search Engine Strategies]]></category>
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		<category><![CDATA[advertising budget;]]></category>
		<category><![CDATA[advertising spending;]]></category>
		<category><![CDATA[BBP;]]></category>
		<category><![CDATA[Digital Marketing]]></category>
		<category><![CDATA[Incisive Media]]></category>
		<category><![CDATA[interactive marketing]]></category>
		<category><![CDATA[Matt McGowan]]></category>
		<category><![CDATA[search engine marketing]]></category>
		<category><![CDATA[SEM]]></category>
		<category><![CDATA[sem campaigns]]></category>
		<category><![CDATA[seo campaigns]]></category>
		<category><![CDATA[ses berlin]]></category>
		<category><![CDATA[thomas bindl]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=5914</guid>
		<description><![CDATA[Growth in Digital Marketing and Advertising Spend Expected in German Market Following Rise in GDP
Search Engine Strategies Berlin 2009
BERLIN &#8211; Incisive Media and BBP announced its latest results for the Search Engine Strategies Berlin 2009 Conference &#38; Expo. With less than four weeks to go (SES Berlin takes place on 24th-25th November 2009 at the [...]]]></description>
		<wfw:commentRss>http://www.adoperationsonline.com/2009/11/10/search-engine-strategies-ses-berlin-2009-conference-expo-announces-rise-in-online-marketing-activity/feed/</wfw:commentRss>
		<slash:comments>5</slash:comments>
		</item>
		<item>
		<title>Asia Pacific Search Volume Reaches Record Level in September</title>
		<link>http://www.adoperationsonline.com/2009/11/09/asia-pacific-search-volume-reaches-record-level-in-september/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2009/11/09/asia-pacific-search-volume-reaches-record-level-in-september/#comments</comments>
		<pubDate>Mon, 09 Nov 2009 09:00:14 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Digital Marketing]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[Internet Marketing Services]]></category>
		<category><![CDATA[Microsoft]]></category>
		<category><![CDATA[Reports and Studies]]></category>
		<category><![CDATA[Search Marketing (SEM)]]></category>
		<category><![CDATA[Yahoo]]></category>
		<category><![CDATA[comScore]]></category>
		<category><![CDATA[asia pacific internet users]]></category>
		<category><![CDATA[asia pacific search activity]]></category>
		<category><![CDATA[baiducom]]></category>
		<category><![CDATA[comscore study]]></category>
		<category><![CDATA[digital marketins strategies]]></category>
		<category><![CDATA[google sites market share asia]]></category>
		<category><![CDATA[local audiences online]]></category>
		<category><![CDATA[navercom]]></category>
		<category><![CDATA[nhn corporation]]></category>
		<category><![CDATA[online behaviors]]></category>
		<category><![CDATA[qsearch comscore]]></category>
		<category><![CDATA[Will Hodgman;]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=5912</guid>
		<description><![CDATA[Local Players and Global Brands Compete for Top Spots across Markets
Singapore City, Singapore – comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, released its latest report on search activity in the Asia-Pacific region based on data from its qSearch service. The study found that 38.6 billion searches were conducted in the region [...]]]></description>
		<wfw:commentRss>http://www.adoperationsonline.com/2009/11/09/asia-pacific-search-volume-reaches-record-level-in-september/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Yield Software Introduces New Offering Enabling Agencies to Improve Search Marketing Margins, Staff Efficiency and Productivity</title>
		<link>http://www.adoperationsonline.com/2009/11/09/yield-software-introduces-new-offering-enabling-agencies-to-improve-search-marketing-margins-staff-efficiency-and-productivity/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2009/11/09/yield-software-introduces-new-offering-enabling-agencies-to-improve-search-marketing-margins-staff-efficiency-and-productivity/#comments</comments>
		<pubDate>Mon, 09 Nov 2009 08:45:36 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Groups & Agencies]]></category>
		<category><![CDATA[Ad Networks and Platforms]]></category>
		<category><![CDATA[Ad Operations]]></category>
		<category><![CDATA[Ad Products]]></category>
		<category><![CDATA[Ads by Pricing]]></category>
		<category><![CDATA[CPC]]></category>
		<category><![CDATA[Google AdWords]]></category>
		<category><![CDATA[Internet Marketing Services]]></category>
		<category><![CDATA[Online Advertising Challenges]]></category>
		<category><![CDATA[ROI Measurement]]></category>
		<category><![CDATA[Search Marketing (SEM)]]></category>
		<category><![CDATA[adtech new york]]></category>
		<category><![CDATA[dan kaplan]]></category>
		<category><![CDATA[landing page optimization]]></category>
		<category><![CDATA[matt malden]]></category>
		<category><![CDATA[natural search marketing]]></category>
		<category><![CDATA[paid search marketing]]></category>
		<category><![CDATA[pay per click campaigns]]></category>
		<category><![CDATA[periscopeup]]></category>
		<category><![CDATA[ppc campaign management]]></category>
		<category><![CDATA[search engine optimization]]></category>
		<category><![CDATA[search marketing]]></category>
		<category><![CDATA[search marketing efficiency]]></category>
		<category><![CDATA[search marketing margins]]></category>
		<category><![CDATA[sem optimization]]></category>
		<category><![CDATA[seo campaigns]]></category>
		<category><![CDATA[web marketing strategies]]></category>
		<category><![CDATA[yield managed services]]></category>
		<category><![CDATA[yield software]]></category>
		<category><![CDATA[yield web marketing]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=5910</guid>
		<description><![CDATA[Yield Web Marketing Suite for Agencies, New Services Launch at ad:tech New York 2009
SAN MATEO, Calif. &#8211; Yield Software (http://www.yieldsoftware.com/) announced the launch of the Yield Web Marketing Suite for Agencies and the introduction of a range of new services at ad:tech New York 2009 at the Jacob Javits Convention Center.
By combining and automating the [...]]]></description>
		<wfw:commentRss>http://www.adoperationsonline.com/2009/11/09/yield-software-introduces-new-offering-enabling-agencies-to-improve-search-marketing-margins-staff-efficiency-and-productivity/feed/</wfw:commentRss>
		<slash:comments>7</slash:comments>
		</item>
		<item>
		<title>Yellow Pages Group Partners with Marchex to Bring Search Engine Marketing and Other Performance-Based Services to Canadian Businesses</title>
		<link>http://www.adoperationsonline.com/2009/11/06/yellow-pages-group-partners-with-marchex-to-bring-search-engine-marketing-and-other-performance-based-services-to-canadian-businesses/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2009/11/06/yellow-pages-group-partners-with-marchex-to-bring-search-engine-marketing-and-other-performance-based-services-to-canadian-businesses/#comments</comments>
		<pubDate>Fri, 06 Nov 2009 08:30:30 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Networks and Platforms]]></category>
		<category><![CDATA[Ad Operations]]></category>
		<category><![CDATA[Ads by Pricing]]></category>
		<category><![CDATA[CPC]]></category>
		<category><![CDATA[Digital Marketing]]></category>
		<category><![CDATA[Search Marketing (SEM)]]></category>
		<category><![CDATA[call based analytics]]></category>
		<category><![CDATA[call based marketing]]></category>
		<category><![CDATA[canada advertising company]]></category>
		<category><![CDATA[local advertising company]]></category>
		<category><![CDATA[local search advertising]]></category>
		<category><![CDATA[marchex]]></category>
		<category><![CDATA[Marchex Connect]]></category>
		<category><![CDATA[performance advertising]]></category>
		<category><![CDATA[Russell Horowitz;]]></category>
		<category><![CDATA[search engine marketing]]></category>
		<category><![CDATA[stephane marceau]]></category>
		<category><![CDATA[yellow pages group]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=5899</guid>
		<description><![CDATA[MONTREAL &#38; SEATTLE &#8211; Yellow Pages Group (TSX:YLO.UN), Canada’s leading local advertising company, and Marchex, Inc. (NASDAQ: MCHX), a leading local search and performance advertising company, announced a partnership to provide simple, local online performance-based advertising products and services to Canada’s small and medium-sized business (SMB) customers.

Under this agreement, Yellow Pages Group (YPG) will use [...]]]></description>
		<wfw:commentRss>http://www.adoperationsonline.com/2009/11/06/yellow-pages-group-partners-with-marchex-to-bring-search-engine-marketing-and-other-performance-based-services-to-canadian-businesses/feed/</wfw:commentRss>
		<slash:comments>3</slash:comments>
		</item>
		<item>
		<title>AdGooroo Launches API</title>
		<link>http://www.adoperationsonline.com/2009/11/05/adgooroo-launches-api/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2009/11/05/adgooroo-launches-api/#comments</comments>
		<pubDate>Thu, 05 Nov 2009 08:15:50 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Products]]></category>
		<category><![CDATA[Ads by Pricing]]></category>
		<category><![CDATA[CPC]]></category>
		<category><![CDATA[Digital Marketing]]></category>
		<category><![CDATA[Internet Marketing Services]]></category>
		<category><![CDATA[Search Marketing (SEM)]]></category>
		<category><![CDATA[AdGooroo]]></category>
		<category><![CDATA[adgooroo api]]></category>
		<category><![CDATA[campaign management dashboard]]></category>
		<category><![CDATA[marketing competitive intelligence]]></category>
		<category><![CDATA[natural search rankings]]></category>
		<category><![CDATA[on demand competitive intelligence]]></category>
		<category><![CDATA[online keyword tools]]></category>
		<category><![CDATA[online marketing intelligence]]></category>
		<category><![CDATA[rest architecture]]></category>
		<category><![CDATA[rich stokes]]></category>
		<category><![CDATA[rules based bidding engine]]></category>
		<category><![CDATA[search engine marketing]]></category>
		<category><![CDATA[sem tools]]></category>
		<category><![CDATA[serps tracking]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=5882</guid>
		<description><![CDATA[API enables developers to access AdGooroo data for use in new applications
CHICAGO &#8211; AdGooroo (www.adgooroo.com), a leading provider of online marketing competitive intelligence and keyword tools, introduced its Application Programming Interface (API), which enables Web developers to use AdGooroo’s competitive intelligence data in building their own applications.
Using the AdGooroo API, developers can create applications that [...]]]></description>
		<wfw:commentRss>http://www.adoperationsonline.com/2009/11/05/adgooroo-launches-api/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>AdSide to Present Advanced Content Advertising Model at Ad-Tech New York Conference and Expo</title>
		<link>http://www.adoperationsonline.com/2009/11/02/adside-to-present-advanced-content-advertising-model-at-ad-tech-new-york-conference-and-expo/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2009/11/02/adside-to-present-advanced-content-advertising-model-at-ad-tech-new-york-conference-and-expo/#comments</comments>
		<pubDate>Mon, 02 Nov 2009 08:30:54 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Groups & Agencies]]></category>
		<category><![CDATA[Ad Networks and Platforms]]></category>
		<category><![CDATA[Ad Operations]]></category>
		<category><![CDATA[Ad Products]]></category>
		<category><![CDATA[Ad Targeting]]></category>
		<category><![CDATA[Ads by Pricing]]></category>
		<category><![CDATA[CPC]]></category>
		<category><![CDATA[Events]]></category>
		<category><![CDATA[Internet Strategy]]></category>
		<category><![CDATA[Search Marketing (SEM)]]></category>
		<category><![CDATA[ad:tech]]></category>
		<category><![CDATA[Adknowledge;]]></category>
		<category><![CDATA[adsdaq exchange]]></category>
		<category><![CDATA[adside network]]></category>
		<category><![CDATA[adtech new york]]></category>
		<category><![CDATA[advertising track]]></category>
		<category><![CDATA[AOL]]></category>
		<category><![CDATA[category based targeting]]></category>
		<category><![CDATA[content revenue strategies]]></category>
		<category><![CDATA[contextual advertising]]></category>
		<category><![CDATA[ContextWeb]]></category>
		<category><![CDATA[Microsoft]]></category>
		<category><![CDATA[oded itzhak]]></category>
		<category><![CDATA[online media buying;]]></category>
		<category><![CDATA[pay per click network]]></category>
		<category><![CDATA[premium ppc network]]></category>
		<category><![CDATA[yael yekutiel]]></category>
		<category><![CDATA[Yahoo]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=5840</guid>
		<description><![CDATA[Premium Pay-Per-Click Ad Network to Showcase New Platform; Executives to Co-Host Panels on Advancements in Contextual Advertising.
ad:tech New York 2009, booth No. 2044
NEW YORK &#8211; AdSide™, the premium pay-per-click ad network will be presenting new developments in contextual targeting at ad:tech New York next month.

ad:tech will host the Content Revenue Strategies Conference &#38; Expo dedicated [...]]]></description>
		<wfw:commentRss>http://www.adoperationsonline.com/2009/11/02/adside-to-present-advanced-content-advertising-model-at-ad-tech-new-york-conference-and-expo/feed/</wfw:commentRss>
		<slash:comments>8</slash:comments>
		</item>
		<item>
		<title>Clickable Launches Search Marketing Pro Certification</title>
		<link>http://www.adoperationsonline.com/2009/10/29/clickable-launches-search-marketing-pro-certification/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2009/10/29/clickable-launches-search-marketing-pro-certification/#comments</comments>
		<pubDate>Thu, 29 Oct 2009 09:00:32 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Operations]]></category>
		<category><![CDATA[Ad Products]]></category>
		<category><![CDATA[Digital Marketing]]></category>
		<category><![CDATA[Internet Marketing Services]]></category>
		<category><![CDATA[Search Marketing (SEM)]]></category>
		<category><![CDATA[clickable certification]]></category>
		<category><![CDATA[clickable pro certification]]></category>
		<category><![CDATA[Clickable;]]></category>
		<category><![CDATA[max kalehoff]]></category>
		<category><![CDATA[michael peroff]]></category>
		<category><![CDATA[search advertising platform]]></category>
		<category><![CDATA[search marketing best practices]]></category>
		<category><![CDATA[search marketing certification]]></category>
		<category><![CDATA[sem fundamentals]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=5821</guid>
		<description><![CDATA[Clickable Pro Certification Empowers Search Marketers To Build Expertise, Improve Productivity and Promote Their Business
NEW YORK &#8211; Clickable, the online platform that makes search advertising simple, instant and profitable, today launched its Pro Certification program (www.clickable.com/certification). The program allows marketers to gain search-advertising expertise and demonstrate it to the world. It covers fundamental best practices [...]]]></description>
		<wfw:commentRss>http://www.adoperationsonline.com/2009/10/29/clickable-launches-search-marketing-pro-certification/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>SearchForce Introduces All-in-One Performance Summary to Simplify Workflow, Reporting for Search Engine Marketers</title>
		<link>http://www.adoperationsonline.com/2009/10/28/searchforce-introduces-all-in-one-performance-summary-to-simplify-workflow-reporting-for-search-engine-marketers/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2009/10/28/searchforce-introduces-all-in-one-performance-summary-to-simplify-workflow-reporting-for-search-engine-marketers/#comments</comments>
		<pubDate>Wed, 28 Oct 2009 09:00:37 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Groups & Agencies]]></category>
		<category><![CDATA[Ad Metrics]]></category>
		<category><![CDATA[Ad Networks and Platforms]]></category>
		<category><![CDATA[Ad Operations]]></category>
		<category><![CDATA[Ad Products]]></category>
		<category><![CDATA[Ads by Pricing]]></category>
		<category><![CDATA[CPC]]></category>
		<category><![CDATA[Click Fraud and Spam]]></category>
		<category><![CDATA[Online Advertising Challenges]]></category>
		<category><![CDATA[Reporting]]></category>
		<category><![CDATA[Search Marketing (SEM)]]></category>
		<category><![CDATA[bid optimization platform]]></category>
		<category><![CDATA[cross publisher metric distribution]]></category>
		<category><![CDATA[dhiren dsouza]]></category>
		<category><![CDATA[keyword assist patterns]]></category>
		<category><![CDATA[pay per click management]]></category>
		<category><![CDATA[peter amerio]]></category>
		<category><![CDATA[ppc management]]></category>
		<category><![CDATA[search engine advertising]]></category>
		<category><![CDATA[search engine marketing]]></category>
		<category><![CDATA[search query data]]></category>
		<category><![CDATA[searchforce]]></category>
		<category><![CDATA[sem campaign metrics]]></category>
		<category><![CDATA[sem management]]></category>
		<category><![CDATA[sem optimization]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=5806</guid>
		<description><![CDATA[Auto-Generated and Consolidated Reports Improve Performance by Tracking All Critical Campaign Metrics Within a Single Document for Immediate Adjustment as Needed
SAN MATEO, Calif. &#8211; SearchForce, a SEM and bid optimization platform company, announced it has launched an auto-generated, overall performance summary that will significantly aid search engine marketers and agencies with a simpler workflow and [...]]]></description>
		<wfw:commentRss>http://www.adoperationsonline.com/2009/10/28/searchforce-introduces-all-in-one-performance-summary-to-simplify-workflow-reporting-for-search-engine-marketers/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Adchemy Launches Platform to Manage Digital Audiences</title>
		<link>http://www.adoperationsonline.com/2009/10/28/adchemy-launches-platform-to-manage-digital-audiences/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2009/10/28/adchemy-launches-platform-to-manage-digital-audiences/#comments</comments>
		<pubDate>Wed, 28 Oct 2009 08:15:08 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Networks and Platforms]]></category>
		<category><![CDATA[Ad Operations]]></category>
		<category><![CDATA[Ad Products]]></category>
		<category><![CDATA[Audience Measurement]]></category>
		<category><![CDATA[Digital Marketing]]></category>
		<category><![CDATA[Internet Marketing Services]]></category>
		<category><![CDATA[Internet Strategy]]></category>
		<category><![CDATA[Marketing Strategy]]></category>
		<category><![CDATA[Online Advertising Challenges]]></category>
		<category><![CDATA[Search Marketing (SEM)]]></category>
		<category><![CDATA[adchemy]]></category>
		<category><![CDATA[adchemy search]]></category>
		<category><![CDATA[ARM ;]]></category>
		<category><![CDATA[audience conversion]]></category>
		<category><![CDATA[audience relationship management]]></category>
		<category><![CDATA[audience segmentation model]]></category>
		<category><![CDATA[august capital]]></category>
		<category><![CDATA[CRM]]></category>
		<category><![CDATA[customer adoption rate]]></category>
		<category><![CDATA[customer relationship management]]></category>
		<category><![CDATA[marketing optimization]]></category>
		<category><![CDATA[Mayfield Fund]]></category>
		<category><![CDATA[online audience engagement]]></category>
		<category><![CDATA[online marketing strategy]]></category>
		<category><![CDATA[search engine marketing]]></category>
		<category><![CDATA[strategic global alliance]]></category>
		<category><![CDATA[strategic marketing]]></category>
		<category><![CDATA[tim breene]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=5800</guid>
		<description><![CDATA[Increased Market Demand for Audience Relationship Management (ARM) Results in Significant Customer Adoption, Accenture Alliance and Investment
REDWOOD CITY, Calif. &#8211; Adchemy, the pioneer of Audience Relationship Management (ARM), formally introduced its technology that uses science and data to help large marketers and their agencies connect at scale with their audience in meaningful ways. The company [...]]]></description>
		<wfw:commentRss>http://www.adoperationsonline.com/2009/10/28/adchemy-launches-platform-to-manage-digital-audiences/feed/</wfw:commentRss>
		<slash:comments>3</slash:comments>
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		<item>
		<title>Reportlinker Adds Search Marketing Trends: Back to Basics Report</title>
		<link>http://www.adoperationsonline.com/2009/10/28/reportlinker-adds-search-marketing-trends-back-to-basics-report/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2009/10/28/reportlinker-adds-search-marketing-trends-back-to-basics-report/#comments</comments>
		<pubDate>Wed, 28 Oct 2009 08:00:56 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Metrics]]></category>
		<category><![CDATA[Ad Operations]]></category>
		<category><![CDATA[Ads by Pricing]]></category>
		<category><![CDATA[CPC]]></category>
		<category><![CDATA[Click Fraud and Spam]]></category>
		<category><![CDATA[Internet Marketing Services]]></category>
		<category><![CDATA[Internet Strategy]]></category>
		<category><![CDATA[Online Advertising Challenges]]></category>
		<category><![CDATA[Reports and Studies]]></category>
		<category><![CDATA[Search Marketing (SEM)]]></category>
		<category><![CDATA[contextual advertising spend]]></category>
		<category><![CDATA[customer acquisition tool]]></category>
		<category><![CDATA[email marketing]]></category>
		<category><![CDATA[online customer acquisition]]></category>
		<category><![CDATA[online marketing technologies;]]></category>
		<category><![CDATA[online search habits]]></category>
		<category><![CDATA[organic paid clicks]]></category>
		<category><![CDATA[search ad users]]></category>
		<category><![CDATA[search analytics programs]]></category>
		<category><![CDATA[search engine optimization]]></category>
		<category><![CDATA[search engine users]]></category>
		<category><![CDATA[search marketing]]></category>
		<category><![CDATA[search marketing metrics]]></category>
		<category><![CDATA[search marketing report]]></category>
		<category><![CDATA[search marketing spending]]></category>
		<category><![CDATA[search marketing trends]]></category>
		<category><![CDATA[search tactics]]></category>
		<category><![CDATA[us paid search metrics]]></category>
		<category><![CDATA[us search engine marketing]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=5798</guid>
		<description><![CDATA[NEW YORK &#8211; Reportlinker.com announces that a new market research report is available in its catalogue, Search Marketing Trends: Back to Basics.
As the recession forces many customers to buy less—and be pickier about what they do buy—search is becoming ever more important to marketers. It is the best customer acquisition tool online. The Search Marketing [...]]]></description>
		<wfw:commentRss>http://www.adoperationsonline.com/2009/10/28/reportlinker-adds-search-marketing-trends-back-to-basics-report/feed/</wfw:commentRss>
		<slash:comments>5</slash:comments>
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		<title>Search and Ad Network Experts Explore Traffic Quality in the Changing World of Pay Per Click Advertising at TRAFFIC 2009</title>
		<link>http://www.adoperationsonline.com/2009/10/26/search-and-ad-network-experts-explore-traffic-quality-in-the-changing-world-of-pay-per-click-advertising-at-traffic-2009/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2009/10/26/search-and-ad-network-experts-explore-traffic-quality-in-the-changing-world-of-pay-per-click-advertising-at-traffic-2009/#comments</comments>
		<pubDate>Mon, 26 Oct 2009 19:03:08 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Networks and Platforms]]></category>
		<category><![CDATA[Ad Operations]]></category>
		<category><![CDATA[Digital Marketing]]></category>
		<category><![CDATA[Events]]></category>
		<category><![CDATA[Internet Marketing Services]]></category>
		<category><![CDATA[Internet Strategy]]></category>
		<category><![CDATA[Marketing Strategy]]></category>
		<category><![CDATA[Search Marketing (SEM)]]></category>
		<category><![CDATA[ad networks]]></category>
		<category><![CDATA[ad networks traffic quality]]></category>
		<category><![CDATA[adam epstein]]></category>
		<category><![CDATA[adam heimlich]]></category>
		<category><![CDATA[admarketplace]]></category>
		<category><![CDATA[advertising traffic quality]]></category>
		<category><![CDATA[alap ghosh]]></category>
		<category><![CDATA[anchor intelligence]]></category>
		<category><![CDATA[benjamin hillegeist]]></category>
		<category><![CDATA[Click Forensics]]></category>
		<category><![CDATA[domainadvertising.com]]></category>
		<category><![CDATA[online advertising budgets]]></category>
		<category><![CDATA[online publishers]]></category>
		<category><![CDATA[opes media]]></category>
		<category><![CDATA[Razorfish]]></category>
		<category><![CDATA[richard rim]]></category>
		<category><![CDATA[robert camhe]]></category>
		<category><![CDATA[search marketing experts]]></category>
		<category><![CDATA[searchworld]]></category>
		<category><![CDATA[steve obrien]]></category>
		<category><![CDATA[traffic domain conference]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=5834</guid>
		<description><![CDATA[NEW YORK &#8211; Tomorrow at the T.R.A.F.F.I.C. Domain Conference &#38; Expo, taking place at the New York Marriott at the Brooklyn Bridge, search marketing experts from Click Forensics, AdMarketplace, Searchworld, Razorfish, Anchor Intelligence, DomainAdvertising.com and Opes Media, will participate in a panel discussion titled: “Ad Networks and Traffic Quality – A New Weapon in a [...]]]></description>
		<wfw:commentRss>http://www.adoperationsonline.com/2009/10/26/search-and-ad-network-experts-explore-traffic-quality-in-the-changing-world-of-pay-per-click-advertising-at-traffic-2009/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>comScore Releases September 2009 U.S. Search Engine Rankings</title>
		<link>http://www.adoperationsonline.com/2009/10/22/comscore-releases-september-2009-us-search-engine-rankings/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2009/10/22/comscore-releases-september-2009-us-search-engine-rankings/#comments</comments>
		<pubDate>Thu, 22 Oct 2009 09:00:11 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Operations]]></category>
		<category><![CDATA[Audience Measurement]]></category>
		<category><![CDATA[Digital Marketing]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[Internet Marketing Services]]></category>
		<category><![CDATA[Microsoft]]></category>
		<category><![CDATA[Online Advertising Challenges]]></category>
		<category><![CDATA[Online Media]]></category>
		<category><![CDATA[Reports and Studies]]></category>
		<category><![CDATA[Search Marketing (SEM)]]></category>
		<category><![CDATA[Yahoo]]></category>
		<category><![CDATA[comScore]]></category>
		<category><![CDATA[aol search market share]]></category>
		<category><![CDATA[ask network market share]]></category>
		<category><![CDATA[comscore core search report]]></category>
		<category><![CDATA[comscore qsearch analysis]]></category>
		<category><![CDATA[facebook search growth]]></category>
		<category><![CDATA[fox interactive media search growth]]></category>
		<category><![CDATA[google sites market share]]></category>
		<category><![CDATA[microsoft sites market share]]></category>
		<category><![CDATA[us search marketplace]]></category>
		<category><![CDATA[us search rankings]]></category>
		<category><![CDATA[yahoo sites market share]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=5751</guid>
		<description><![CDATA[RESTON, VA – comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, released its monthly comScore qSearch analysis of the U.S. search marketplace. In September 2009, Americans conducted 13.8 billion core searches, with Google Sites accounting for 64.9 percent search market share. Microsoft Sites grabbed 9.4 percent market share, representing a slight gain [...]]]></description>
		<wfw:commentRss>http://www.adoperationsonline.com/2009/10/22/comscore-releases-september-2009-us-search-engine-rankings/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Online Ad Spending in Western Europe: The Internet has Withstood Recessionary Pressures far Better than Other Media</title>
		<link>http://www.adoperationsonline.com/2009/10/22/online-ad-spending-in-western-europe-the-internet-has-withstood-recessionary-pressures-far-better-than-other-media/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2009/10/22/online-ad-spending-in-western-europe-the-internet-has-withstood-recessionary-pressures-far-better-than-other-media/#comments</comments>
		<pubDate>Thu, 22 Oct 2009 08:30:03 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Operations]]></category>
		<category><![CDATA[Digital Marketing]]></category>
		<category><![CDATA[Internet Marketing Services]]></category>
		<category><![CDATA[Internet Strategy]]></category>
		<category><![CDATA[Reports and Studies]]></category>
		<category><![CDATA[Search Marketing (SEM)]]></category>
		<category><![CDATA[emarketer report ad spending]]></category>
		<category><![CDATA[europe advertising spending]]></category>
		<category><![CDATA[france online ad spending]]></category>
		<category><![CDATA[germany online ad spending]]></category>
		<category><![CDATA[italy online ad spending]]></category>
		<category><![CDATA[Online Ad Spending report;]]></category>
		<category><![CDATA[Online Ad Spending Western Europe]]></category>
		<category><![CDATA[online advertising mature markets]]></category>
		<category><![CDATA[spain online ad spending]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=5747</guid>
		<description><![CDATA[DUBLIN &#8211; Research and Markets has announced the addition of eMarketer&#8217;s new report &#8220;Online Ad Spending in Western Europe&#8221; to their offering.
France and Germany are relatively mature markets for online advertising. The Italian and Spanish markets are developing at a slower pace, chiefly because Internet use is less widespread. Television remains the overwhelmingly dominant advertising medium [...]]]></description>
		<wfw:commentRss>http://www.adoperationsonline.com/2009/10/22/online-ad-spending-in-western-europe-the-internet-has-withstood-recessionary-pressures-far-better-than-other-media/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Incisive Media Announces Newcomer Schedule For Search Engine Strategies (SES) Berlin 2009</title>
		<link>http://www.adoperationsonline.com/2009/10/22/incisive-media-announces-newcomer-schedule-for-search-engine-strategies-ses-berlin-2009/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2009/10/22/incisive-media-announces-newcomer-schedule-for-search-engine-strategies-ses-berlin-2009/#comments</comments>
		<pubDate>Thu, 22 Oct 2009 08:15:20 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Operations]]></category>
		<category><![CDATA[Ad Products]]></category>
		<category><![CDATA[Ad Targeting]]></category>
		<category><![CDATA[Ads by Pricing]]></category>
		<category><![CDATA[CPC]]></category>
		<category><![CDATA[Digital Marketing]]></category>
		<category><![CDATA[Events]]></category>
		<category><![CDATA[Internet Marketing Services]]></category>
		<category><![CDATA[Marketing Strategy]]></category>
		<category><![CDATA[Search Engine Strategies]]></category>
		<category><![CDATA[Search Marketing (SEM)]]></category>
		<category><![CDATA[advanced paid search tactics]]></category>
		<category><![CDATA[BBP;]]></category>
		<category><![CDATA[Incisive Media]]></category>
		<category><![CDATA[interactive marketing group]]></category>
		<category><![CDATA[link strategies]]></category>
		<category><![CDATA[Matt McGowan]]></category>
		<category><![CDATA[online advertising]]></category>
		<category><![CDATA[online marketing]]></category>
		<category><![CDATA[pay-per-click advertising]]></category>
		<category><![CDATA[PPC]]></category>
		<category><![CDATA[search advertising 101]]></category>
		<category><![CDATA[search advertising tools]]></category>
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		<category><![CDATA[search marketing foundations]]></category>
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		<category><![CDATA[SEO]]></category>
		<category><![CDATA[seo mythbusters]]></category>
		<category><![CDATA[seo tips tricks]]></category>
		<category><![CDATA[ses berlin 2009]]></category>
		<category><![CDATA[successful site architecture]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=5745</guid>
		<description><![CDATA[Organisers take strategic approach for attendees new to online marketing and advertising
Search Engine Strategies Berlin 2009
BERLIN &#8211; Incisive Media and BBP announced the schedule for this year’s SES Berlin Conference &#38; Expo which has been designed specifically for people with a fundamental knowledge of online marketing and advertising. The announcement follows the rise in the [...]]]></description>
		<wfw:commentRss>http://www.adoperationsonline.com/2009/10/22/incisive-media-announces-newcomer-schedule-for-search-engine-strategies-ses-berlin-2009/feed/</wfw:commentRss>
		<slash:comments>8</slash:comments>
		</item>
		<item>
		<title>Search Engine Strategies Announces Dates For The 2010 London SES Conference &amp; Expo</title>
		<link>http://www.adoperationsonline.com/2009/10/21/search-engine-strategies-announces-dates-for-the-2010-london-ses-conference-expo/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2009/10/21/search-engine-strategies-announces-dates-for-the-2010-london-ses-conference-expo/#comments</comments>
		<pubDate>Wed, 21 Oct 2009 08:30:21 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Networks and Platforms]]></category>
		<category><![CDATA[Ad Operations]]></category>
		<category><![CDATA[Digital Marketing]]></category>
		<category><![CDATA[Events]]></category>
		<category><![CDATA[Internet Marketing Services]]></category>
		<category><![CDATA[Internet Strategy]]></category>
		<category><![CDATA[Search Marketing (SEM)]]></category>
		<category><![CDATA[clickz network]]></category>
		<category><![CDATA[Incisive Media]]></category>
		<category><![CDATA[Mike Grehan]]></category>
		<category><![CDATA[online marketing strategy]]></category>
		<category><![CDATA[pay-per-click advertising]]></category>
		<category><![CDATA[ppc advertising]]></category>
		<category><![CDATA[search engine marketing]]></category>
		<category><![CDATA[search engine optimization]]></category>
		<category><![CDATA[Search Engine Strategies]]></category>
		<category><![CDATA[search engine watch]]></category>
		<category><![CDATA[SEM]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[ses london 2010]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=5736</guid>
		<description><![CDATA[London event for search engine marketing (SEM), pay-per-click (PPC) advertising and search engine optimization (SEO), to be held on February 16-18 at The Business Design Centre
LONDON &#8211; Incisive Media announced the dates for the London SES Conference and Expo in 2010. Now celebrating its 11th year in the capital, the UK’s biggest event for online [...]]]></description>
		<wfw:commentRss>http://www.adoperationsonline.com/2009/10/21/search-engine-strategies-announces-dates-for-the-2010-london-ses-conference-expo/feed/</wfw:commentRss>
		<slash:comments>8</slash:comments>
		</item>
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