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NielsenIQ and Qualtrics Announce New Partnership to Help Brands Drive Sustainable Growth

Combined reach and capabilities create one of the world’s most comprehensive brand experience solutions CHICAGO -- NielsenIQ, the industry leader in global measurement and data...
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Native.AI Joins MISTA to Drive Growth and Innovation for CPG Brands

Consumer Intelligence Start-up Partners with Leading Innovation Platform to Address Today’s Largest F&B Industry Challenges NEW YORK -- Native.AI – a real-time market and consumer intelligence...

Smartly.io Bolsters its Creative Insights Capabilities, Embracing Next Wave of Advertising Engagement

Social Media Advertising Platform advances its creative optimization capabilities for a privacy-first landscape NEW YORK -- Smartly.io, the leading social advertising automation platform for creative...

InMobi Appoints Philip Gale as Head of Agency Development for Europe

Former Publicis Media Agency Leader Will Lead Rapid Scaling of Holding Group Partnerships LONDON -- InMobi, a leading provider of marketing and monetisation technologies that...

Industry Veteran Wade Ware Joins Index Exchange as VP of Technical Solutions

New hire bolsters Index’s expanding Services team and emphasizes company’s commitment to a customer-first approach NEW YORK, NY - Index Exchange, one of the world’s...
Business newspaper article

Don Moore, Former Google and Publicis Exec, Appointed Hybrid Theory President and CEO, North...

Global digital services partner to advertisers, Hybrid Theory, today announces the appointment of advertising industry veteran Don Moore as CEO and President of its...
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Banyan Strengthens Its Fintech Leadership Appointing Wil Schobeiri as Chief Technology Officer

-- Experienced tech executive joins fintech team to strengthen the startup’s technical leadership -- NEW YORK — Banyan, the global interchange for SKU-level receipt data,...

impact.com Fiscal Year H1 2021: $1.5B Valuation, $150M in Funding, BigCommerce Integration, 69% Customer...

The leading partnership management platform also closed H1 with two acquisitions, expanded client portfolio with brands like Puma, Swarovski and SkyScanner, and added two...

Over a Third of Consumers Ignore Ads Due to Irrelevant Content Yet One in...

·        More than a quarter (26%) of consumers pay attention to ads if the information is relevant to them and their local area  ·        Over a third...

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