Tremendous Growth of Companies utilizing the “Ad Choices” Icon via Evidon Continues as Opt-Out Rates Remain; More than 80 million US internet users served ads with Ad Choices Icon delivered…
The widespread adoption of audience targeting by Madison Avenue has prompted the Federal Trade Commission to call for more oversight of the industry through a proposed solution named Do Not…
LONDON – As a result of the recent “locationgate” controversy (centering on Apple’s and others’ logging of the location of mobile devices as they are used by consumers) the location-based…
SANTA MONICA, Calif. –Adconion Direct (www.adconiondirect.com), the standalone performance solutions business unit of Adconion Media Group, announced it will use TRUSTe’s OBA compliance platform to ensure brand safety and adherence…
Adds Platform Support For Do-Not-Track Standard To Help Advertisers Adhere To New Regulations If And When They Come NEW YORK – TagMan, the Tag Management System, has promoted Angus Glover…
Allows Site Owners to Tailor User Experiences to Their Brands & Streamline the Privacy Process NEW YORK, NY – DoubleVerify, the pioneer and worldwide leader in online media verification and…
DSP Opts for Evidon InForm – Industry’s Top Assurance Platform NEW YORK – As yet further indication of its commitment to privacy, enterprise-class DSP MediaMath has chosen Evidon as its…
IRVINE, Calif. – Specific Media, a next generation media company, further demonstrated its commitment to protecting consumer privacy by becoming the first digital media company to be certified under TRUSTed…
Paves the Way for Facebook ROI Monitoring by Launching the Market’s First Ever Solution for Measuring the Impact of Fans SOPHIA ANTIPOLIS, France – How much does recruiting Facebook fans…
- Evidon, the Only Company Deploying Industry-Wide Compliance Solutions at Scale, Demonstrates Leadership Role in Comments to FTC and Thought Leadership IAB’s Blog – Call to Action Highlights Key Advantages…
