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ExactTarget Releases One-to-One Field Guides to Help Marketers Build Better Integrated Campaigns

Otilia Otlacan | March 27, 2009 | 2 Comments

Launch at Email Summit in Miami Comes as Company Announces Discount Sponsorship of MarketingSherpa’s New Email Marketing Handbook Email Summit ’09 INDIANAPOLIS – Companies have a new set of tools to help integrate emerging technologies into their marketing campaigns with the launch of new free resources from one-to-one marketing solutions provider ExactTarget. ExactTarget’s “One-to-One Marketing [...]

TreeHouse Announces Marketing View Integration with Salesforce

Otilia Otlacan | March 13, 2009 | 0 Comments

Marketing View Demand Generation/Marketing Automation Product Now Available on Force.com AppExchange SALT LAKE CITY – TreeHouse Interactive™, the technology leader in on-demand partner relationship management (PRM), channel sales force automation (CSFA™) and demand generation solutions, announced that Marketing View, its demand generation solution, now integrates with Salesforce. TreeHouse also announced today that Marketing View is [...]

TreeHouse Interactive Creates the First Marketing Automation/Demand Generation System to Deliver Real Campaign ROI Reporting

Otilia Otlacan | March 12, 2009 | 1 Comment

Marketing View Becomes the First Demand Generation System to Distribute and Track Leads from Campaign to Cash Regardless of Sales Model or CRM System SALT LAKE CITY – TreeHouse Interactive™, the technology leader in on-demand partner relationship management (PRM), channel sales force automation (CSFA™) and demand generation solutions, announced new capabilities today for its Marketing [...]

Sway, Inc.: Shoutlet Social Media Marketing Application Now Available on the Force.com

Otilia Otlacan | August 28, 2008 | 1 Comment

Customers can now deploy Shoutlet directly within Salesforce CRM to distribute and track social media marketing campaigns MIDDLETON, Wis. – Sway, Inc. today announced the availability of Shoutlet for salesforce.com’s Force.com AppExchange. Shoutlet is a web-based application that provides marketers with the latest social media and Web 2.0 features, from customizable widgets to robust reporting [...]

DoubleClick Unveils New Proposal Exchange Platform

Otilia Otlacan | July 21, 2008 | 0 Comments

MOUNTAIN VIEW, Calif. (July 16, 2008) – In an effort to streamline the online media direct sales process, DoubleClick, a premier provider of digital marketing technology and services, today unveiled a new electronic proposal exchange platform for its publisher and agency customers. The new integration automates the media request for proposal (RFP) process via seamless [...]