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Publication by the European Commission of the Study on the Impact of the MoU...

The publication is now available to view on the European Commission’s website London, UK: A large-scale study of the impact of a Memorandum of Understanding...
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A Quarter of Brits Will Have Started Christmas Shopping This Month as Cautious Confidence...

A quarter (25%) of Brits that celebrate Christmas say they will have started thinking about Christmas shopping before the end of August. That’s according...
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RTB House Releases U.S. Marketplaces Advertising and Impact Guide, Champions Brand Success on Digital...

RTB House releases report on American online marketplaces, packed with information to help online sellers and marketplace owners drive more value New York, NY  —...

Social Media Advertising Revenue In The US To Pass $50B In 2021; 85% From...

Social media advertising spending has increased dramatically worldwide but most especially in the US. According to data presented by TradingPlatforms.com, social media ad spend in...

DoubleVerify’s Annual Global Study Finds Mobile App Video Fraud Increases 50% Year-Over-Year; Verification Surges...

DV’s annual study on the state of digital media quality and performance also reveals significant declines in key violation rates, underscoring the positive impact...

Kantar: Economic Optimism Drives Brand Values to Record Levels

LONDON -- The world’s most valuable brands have experienced record growth according to the Kantar BrandZTM Most Valuable Global Brands 2021 ranking, with the total worth reaching...

78% Of Senior UK Marketers Believe the Withdrawal of Third-Party Cookies Will Have a...

45% cited first-party authenticated data as an alternative solution they’d be looking to implement85% believe their brand would benefit from a closer relationship with...
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The Mobile-First Generation: Gen Z Is Heavily Into Mobile Gaming, Shopping, and Social Media,...

Survey of mobile consumers between the ages of 18-24 reveals that 68% shop on mobile 1-4 times a week and 86% use mobile as...
man sitting on gang chair with feet on luggage looking at airplane

Apptopia, Braze, and Skyscanner Release Trends and Predictions for Travel and Hospitality Industry

Global Consumers Getting Ready to Travel Again but Remain Cautious About Vaccinations and Health and Safety Measures LONDON - Braze, a comprehensive customer engagement platform,...

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