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Vaudit Raises $7.3 Million from Adtech Veterans to Launch AI-powered Auditing Platform for Digital...

All Previous Investors Participated in Oversubscribed Round, New Investors Added, Vaudit Names Piotr Korzeniowski Chief Operating Officer SAN FRANCISCO -- Vaudit, formerly BlokID, today announced...
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StackAdapt Unveils Snowflake Native App, Powered by Snowflake Cortex AI, Unlocking First-Party Data Activation...

First DSP to embed Snowflake Cortex AI in the Snowflake Native App Framework, turning complex data into actionable audiences with just a few clicks TORONTO...
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Digital Turbine Joins The Coalition for a Competitive Mobile Experience

Bringing deep mobile ecosystem expertise, Digital Turbine strengthens the Coalition's mission to create a fair and open app economy AUSTIN, Texas -- Digital Turbine, the...
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DAIVID Brings Creative Intelligence To Retail Media Networks With AI-Powered Tool

Creative Data Feed API delivers full-funnel, real-time creative evaluation and optimisation for RMNs, measuring emotions, attention and purchase intent across every individual ad at...

LiveRamp’s Data Collaboration Platform Drove 313% ROI for Brands, According to Total Economic Impact...

LiveRamp enables cost savings and business benefits across media planning, campaign performance, and ROAS by collaborating responsibly with data SAN FRANCISCO -- LiveRamp (NYSE: RAMP), the...
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DoubleVerify Uncovers ShadowBot Scheme Involving 35 Million Spoofed Mobile Devices

DV’s Fraud Lab detected amateur-level fraudster mistakes behind a $2.5M fraud operation targeting CTV and mobile inventory NEW YORK -- DoubleVerify ("DV") (NYSE: DV), the leading...

MGID Launches CPA Tune, Delivering 155% Higher Conversion Rates Through Automated Bid Optimization

New self-optimizing AI system boosts conversion rates, lowers CPA, and makes “clicks” an obsolete metric LOS ANGELES -- MGID, the global advertising platform, today announces...
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Trilliad Appoints Sarah Strassheim as Chief Financial Officer

ANNAPOLIS, Md. -- Trilliad, a market-leading Growth Services Provider, is pleased to announce the appointment of Sarah Strassheim as Chief Financial Officer. A seasoned...

Vici Unveils a Powerful Innovation to Capture Website Visitor Data

Vici, a MarTech leader in the digital advertising space, proudly announces the launch of Website Visitor ID, a groundbreaking tool that empowers partners to...

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