Fetch Drives Explosive Growth for MobileGames Through Super Bowl Partnership with adjoe
80,000 game installs in the first minute. 500,000 game installs within the first hour. $1 million in Fetch Points generated for users.
Fetch, America's Rewards...
Industry Coalition Rallies Advertisers for Know Your Customer Consultation
UK anti-ad fraud group UKSAFC calls on the industry to look more closely at where ad budgets are being spent
London, UK – UKSAFC (The UK Stop...
Hoopla Digital, in Collaboration with Generation Media and Lumen Research, Unveils Industry-First Attention Measurement...
London, UK – Hoopla Digital, in collaboration with Generation Media and Lumen Research, has launched a whitepaper introducing the industry’s first attention measurement model specifically...
Digital Publishers Prioritising Business Fundamentals as ESG Efforts Wane, Reveals AOP Survey
Digital Publishers Prioritising Business Fundamentals as ESG Efforts Wane, Reveals AOP Survey
Readership growth is the top priority for digital publishers, which many plan to...
System1 and ITV Reveal the UK’s Favourite Ads of 2024, Highlighting Creativity that Raised...
LONDON - System1 and ITV have unveiled the UK’s top-performing ads of 2024, ranked by emotional resonance, category distinction, and unique creative elements such as...
T-Mobile, RAM, Liquid Death Awarded Most Engaging Super Bowl LIX Ads
Practical Tech won the night while AI underwhelmed, Stellantis filled the absence of auto rivals, and health-focus brands scaled the TV outcomes ranks
NEW YORK...
Super Bowl Ads Shift from Stars to Stories and Humor Wins Big
XR Delivers More than 80% of Super Bowl Ads in 2025; Enhanced Creative Intelligence Reveals How Brands Are Reimagining Big Game Impact
NEW YORK --...
USA TODAY’s 37th Ad Meter Competition Opens
Ad Meter invites participants to rate Super Bowl LIX commercials
NEW YORK, NY -- USA TODAY, part of Gannett Co., Inc. (NYSE: GCI), officially launched the 37th...
Perion Announces Transformational ‘Perion One’ Strategy, Unifying All of Its Technologies and Brands
Strengthening Leadership Team and Optimizing the Company Structure to Better Capture Growth Opportunities
NEW YORK & TEL AVIV, Israel -- Perion Network Ltd. (NASDAQ & TASE: PERI), a leader...
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