Cost-per-engagement model and two new ad units deliver the Active Attention of target audiences to drive engagement and brand lift; Joe Gallagher, former EVP of BBE, leads newly formed division…
Solve Media (www.SolveMedia.com) today revealed that 10 percent of all online traffic is generated by bots – softwareapplications that run automated processes across the Web. eMarketer predicts online display ad spend will reach $15.3 billion globally in 2012, which means that potentially $1.5 billion in ads will be served to bots. Since 2011, Solve Media has witnessed a 400 percent rise in aberrant traffic across registration, voting, commenting and contact services on the web. The company’s CAPTCHA-based advertising technology provides security authentication solutions for publishers.
Global Media Company Continues to Innovate the Ad Experience with Faster, Richer, More Insightful Ads SAN FRANCISCOv – SAY Media today announced the next evolution of its award-winning ad platform,…
Emeryville, CA – Exponential Interactive Inc., the owner of global online advertising provider Tribal Fusion and engagement video solution Firefly Video, today announced it has completed the acquisition of AdoTube,…
Kids Media Industry Veteran Bryan Mullen Joins Company as Chief Revenue Officer SAN DIEGO – KidZui, the leading developer of the award-winning Internet browser for kids, announced the launch of…
Cost-Per-Engagement Pioneer Achieves 100 Percent YoY Global Sales Growth Fueled by Comprehensive Brand Advertising Offering SAN FRANCISCO – VideoEgg, the engagement ad network, announced that it reached profitability in June…
Company expands core SEM and PPC services with new offering MIDDLETOWN, Del. – eZanga Inc. (www.eZanga.com), a search engine and online advertising company, has added contextual advertising to its suite…
Guarantees a Minimum of 30 Seconds Per Ad Engagement for Brand Campaigns; Toyota and AT&T Sign Up as Charter Advertisers MOUNTAIN VIEW, Calif. – Meebo, the company that enables real-time…
Metacafe has announced earlier today 12 new deals with video content providers – a move that will significantly enlarge their already impressive video inventory. Metacafe specializes in short videos, precisely…
SAN FRANCISCO, CA, July 9, 2008 – VideoEgg, the rich media ad network that guarantees brand engagement, today introduced new features to give advertisers more effective engagement with users inside…
