Top 2% of digital consumers see 24 times as many ads; advertisers spend 85% more to reach them REDWOOD CITY, Calif. – Major advertisers spend an average 85% more on display,…
New Capabilities for YuMe’s YFP Pro Platform Bring Advanced Inventory Segmentation and Reporting REDWOOD CITY, CA – YuMe, a leading independent provider of digital video brand advertising solutions, is now…
Helps to tackle online video advertising industry issues of price, quality and measurement Adap.tv is addressing the key online video advertising industry issues of measurement, the quality of websites on…
Advertisers to benefit from HTML5 and video creation tools New York, NY – DG (NASDAQ: DGIT), the world’s leading multiscreen ad management company, announced today that advertisers will now be…
NEW YORK, NY – Genesis Media (http://www.genesismedia.com/), a video ad solutions company focused on the monetization challenges of tier-1 publishers, has announced the appointment of Melissa Bonnick as its new senior director of advertising operations….
Fast Growing Firms Combine Strengths in Online Display, Video and Mobile Ad Solutions AUSTIN, Texas - Q1Media announced the completion of its merger with AdExcite. Founded in 2004, Q1Media is a market-leading…
Offers Brand Marketers an End to Site List Parity by Indexing the Value of All Video Advertising Inventory Across All Metrics That Drive Brand Performance REDWOOD CITY, CA - YuMe, a…
LONDON - The in-stream and digital video advertising market grew to a value of USD 7.6 billion in 2012, at a nine-year CAGR of 62.5%, and is expected to keep this up…
New Formats Drive Unparalleled Increase In Viewer Engagement and Interaction with Video Advertising Las Vegas - blurbIQ Inc., whose patent-pending technology allows advertisers and publishers to overlay rich interactive experiences on video,…
New Suite of Transparency and Control Features Help Digital Video Publishers Gain Insights and Make Informed Real-Time Selling Decisions DENVER – SpotXchange, the largest global marketplace of digital video advertising…
