Home » Ads Taxonomy » Ads by Creative
Category: Ads by Creative
Sharethrough has recently announced the hiring of Hanz Kurdi as senior director of publisher strategy and operations. Hanz will play an integral part in Sharethrough’s push this year to develop more native advertising inventory on media sites: placements that look and feel like the site’s actual content.
Continue Reading
Sharethrough, the leader in social video advertising, today announced that Hanz Kurdi has joined the company as its new senior director of publisher strategy and operations. Kurdi will be responsible for expanding the company’s publisher relationships and building out their industry leading network of “native” placements for brand video content.
Continue Reading
Share/Save Recognized for creating new opportunities in marketing, branding, advertising and publishing SALT LAKE CITY – mediaFORGE, the leading dynamic display media solution, today announced that it has been chosen by AlwaysOn as one of the OnMedia Top 100 winners. mediaFORGE was specially selected by the AlwaysOn editorial team and industry experts spanning the globe [...]
Continue Reading
Share/SaveIRVINE, Calif. – Local Corporation (NASDAQ: LOCM), a leading online local media company, today announced that its display network served a record one billion ad impressions during December 2011, up 300 percent over January 2011. Share/Save
Continue Reading
With Facebook’s initial public offering last week, the social networking giant can look ahead to a potentially huge new source of revenue from “social advertising,” according to new research by MIT Sloan School of Management Associate Professor of Marketing Catherine Tucker. Tucker says that Facebook itself is only beginning to recognize the “untapped potential” of this kind of advertising fueled by its own technology.
Continue Reading
Share/SaveNYC, NY – MediaMind Technologies Inc., the leading independent provider of integrated digital advertising solutions, announced today the establishment of the MediaMind Global Publisher Unit (http://publisher.mediamind.com ). Following the unification of three technology powerhouses—MediaMind, Unicast, and Eyewonder under the DG umbrella—now online publishers have access to additional resources and services worldwide to bolster their rich [...]
Continue Reading
Share/SaveLiveRail for Advertisers Gives Agencies One Platform to Target, Deliver and Track Video Advertising SAN FRANCISCO – LiveRail for Advertisers Gives Agencies One Platform to Target, Deliver and Track Video Advertising LiveRail, provider of the world’s largest real-time online video ad platform, today announced the launch of LiveRail For Advertisers, a new ad serving product [...]
Continue Reading
Share/Save “Earned media” is inconsistent and famously difficult to value. Jun Group (www.jungroup.com), the premier social video platform, has recently announced a study that provides simple metrics for valuing earned media – and clear evidence that social video programs consistently deliver earned media results. We have spoken to Mitchell Reichgut, Founder and CEO of Jun [...]
Continue Reading
Share/SaveNEW YORK – “Earned media” is inconsistent and famously difficult to value. Jun Group (www.jungroup.com), the premier social video platform, today announced a study that provides simple metrics for valuing earned media – and clear evidence that social video programs consistently deliver earned media results. Share/Save
Continue Reading
Share/SaveSometimes it is lonely to be the CEO of the biggest independent advertising technology partner for publishers. The long view: my belief in standing behind the high quality publishers to make Internet advertising work at least as well as the best TV advertising – is a position not often shared. Yet I believe that we [...]
Continue Reading
Share/SaveDeal Gives Tremor Video Robust, Enhanced Reporting on Publisher-side Video Performance while TubeMogul Retains its Promise of Complete Transparency and Detailed Reporting to Advertisers NEW YORK – Tremor Video, the largest independent online video advertising technology company, and TubeMogul, the fastest-growing media buying platform for video advertising, announced that Tremor Video has purchased InPlay, TubeMogul’s [...]
Continue Reading
Share/SavecomScore Reports Premium Publisher Network Reaching Nearly 500 Million Unique Users Worldwide Emeryville, CA – Tribal Fusion, the global online advertising provider owned by Exponential, is the world’s second largest source of display advertising, according to comScore’s December 2011 rankings of the leading global display networks. The measurement service reported that Tribal Fusion’s premium publisher [...]
Continue Reading
Keep in touch!