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	<title>Ad Operations Online &#187; Pre-roll Ads</title>
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	<link>http://www.adoperationsonline.com</link>
	<description>Daily news on Ad Operations, Ad Networks, Ad Trafficking, Online Advertising, Online Marketing. The newest and most comprehensive Ad Ops resource for businesses and professionals alike.</description>
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		<title>Adconion Launches Suite of Online Video Products with Joost Video Network</title>
		<link>http://www.adoperationsonline.com/2010/03/11/adconion-launches-suite-of-online-video-products-with-joost-video-network/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2010/03/11/adconion-launches-suite-of-online-video-products-with-joost-video-network/#comments</comments>
		<pubDate>Thu, 11 Mar 2010 07:30:00 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Metrics]]></category>
		<category><![CDATA[Ad Networks and Platforms]]></category>
		<category><![CDATA[Ad Operations]]></category>
		<category><![CDATA[Ad Products]]></category>
		<category><![CDATA[Ad Serving]]></category>
		<category><![CDATA[Adconion]]></category>
		<category><![CDATA[Ads by Creative]]></category>
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		<category><![CDATA[Internet Marketing Services]]></category>
		<category><![CDATA[Mid-roll Ads]]></category>
		<category><![CDATA[Online Media]]></category>
		<category><![CDATA[Post-roll Ads]]></category>
		<category><![CDATA[Pre-roll Ads]]></category>
		<category><![CDATA[Video Ads]]></category>
		<category><![CDATA[Video Platforms]]></category>
		<category><![CDATA[ad networks]]></category>
		<category><![CDATA[Adconion Media Group]]></category>
		<category><![CDATA[cliff paulson]]></category>
		<category><![CDATA[global audience network]]></category>
		<category><![CDATA[in-banner video advertising]]></category>
		<category><![CDATA[in-stream video advertising networks]]></category>
		<category><![CDATA[joost video network]]></category>
		<category><![CDATA[midroll video ads]]></category>
		<category><![CDATA[online video ad inventory]]></category>
		<category><![CDATA[postroll video ads]]></category>
		<category><![CDATA[preroll video ads]]></category>
		<category><![CDATA[stephen hunt]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=6828</guid>
		<description><![CDATA[Provides complete online video advertising solutions with reach and quality of a portal combined with the scale and efficiency of a network
SANTA MONICA, Calif. &#8211; Adconion Media Group (www.adconion.com), the largest independent global audience and content network, introduced the Joost Video Network, a complete suite of online video advertising products and services. The Joost Video [...]]]></description>
		<wfw:commentRss>http://www.adoperationsonline.com/2010/03/11/adconion-launches-suite-of-online-video-products-with-joost-video-network/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Brand.net Launches Video Advertising Solution</title>
		<link>http://www.adoperationsonline.com/2010/02/08/brand-net-launches-video-advertising-solution/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2010/02/08/brand-net-launches-video-advertising-solution/#comments</comments>
		<pubDate>Mon, 08 Feb 2010 07:30:06 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Networks and Platforms]]></category>
		<category><![CDATA[Ad Operations]]></category>
		<category><![CDATA[Ad Products]]></category>
		<category><![CDATA[Ads by Creative]]></category>
		<category><![CDATA[Ads by Display]]></category>
		<category><![CDATA[IAB]]></category>
		<category><![CDATA[In-Stream Ads]]></category>
		<category><![CDATA[Online Media]]></category>
		<category><![CDATA[Pre-roll Ads]]></category>
		<category><![CDATA[Rich Media Ads]]></category>
		<category><![CDATA[Video Ads]]></category>
		<category><![CDATA[Video Platforms]]></category>
		<category><![CDATA[brand advertisers]]></category>
		<category><![CDATA[brand.net]]></category>
		<category><![CDATA[in-banner ads]]></category>
		<category><![CDATA[Interactive Advertising Bureau]]></category>
		<category><![CDATA[interstitial ads]]></category>
		<category><![CDATA[long tail ugc]]></category>
		<category><![CDATA[online media network]]></category>
		<category><![CDATA[online media solutions]]></category>
		<category><![CDATA[online video adoption]]></category>
		<category><![CDATA[online video advertising standard]]></category>
		<category><![CDATA[Randall Rothenberg]]></category>
		<category><![CDATA[true video guarantee]]></category>
		<category><![CDATA[unilever i cant believe its not butter]]></category>
		<category><![CDATA[vast 20]]></category>
		<category><![CDATA[video advertising solution;]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=6666</guid>
		<description><![CDATA[Online Media Network Embraces VAST, Accelerates Brand Advertiser Online Video Adoption, and Establishes True Video Guarantee™
SAN MATEO, Calif. &#8211; Brand.net, the leading network provider of online media solutions for the world’s largest brand advertisers and media agencies, announced the launch of its Video advertising solution with a campaign for Unilever’s I Can’t Believe It’s Not [...]]]></description>
		<wfw:commentRss>http://www.adoperationsonline.com/2010/02/08/brand-net-launches-video-advertising-solution/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>November Sees Number of U.S. Videos Viewed Online Surpass 30 Billion for First Time on Record</title>
		<link>http://www.adoperationsonline.com/2010/01/14/november-sees-number-of-u-s-videos-viewed-online-surpass-30-billion-for-first-time-on-record/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2010/01/14/november-sees-number-of-u-s-videos-viewed-online-surpass-30-billion-for-first-time-on-record/#comments</comments>
		<pubDate>Thu, 14 Jan 2010 08:15:48 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Networks and Platforms]]></category>
		<category><![CDATA[Ad Operations]]></category>
		<category><![CDATA[Ads by Creative]]></category>
		<category><![CDATA[Ads by Display]]></category>
		<category><![CDATA[BrightRoll]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[In-Stream Ads]]></category>
		<category><![CDATA[Internet Strategy]]></category>
		<category><![CDATA[Online Media]]></category>
		<category><![CDATA[Pre-roll Ads]]></category>
		<category><![CDATA[Reports and Studies]]></category>
		<category><![CDATA[Rich Media Ads]]></category>
		<category><![CDATA[Social Networks]]></category>
		<category><![CDATA[SpotXchange]]></category>
		<category><![CDATA[Tremor Media]]></category>
		<category><![CDATA[Video Ads]]></category>
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		<category><![CDATA[YuMe]]></category>
		<category><![CDATA[comScore]]></category>
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		<category><![CDATA[amazon sites]]></category>
		<category><![CDATA[bbe]]></category>
		<category><![CDATA[brightroll video network]]></category>
		<category><![CDATA[CBS Interactive;]]></category>
		<category><![CDATA[comscore video metrix]]></category>
		<category><![CDATA[digital broadcasting group]]></category>
		<category><![CDATA[Fox Interactive Media]]></category>
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		<category><![CDATA[hulu]]></category>
		<category><![CDATA[megavideo.com]]></category>
		<category><![CDATA[Microsoft sites]]></category>
		<category><![CDATA[nabbr]]></category>
		<category><![CDATA[online video report]]></category>
		<category><![CDATA[scanscout network]]></category>
		<category><![CDATA[spotxchange video ad network]]></category>
		<category><![CDATA[tidaltv]]></category>
		<category><![CDATA[top 10 video content]]></category>
		<category><![CDATA[turner network]]></category>
		<category><![CDATA[viacom digital]]></category>
		<category><![CDATA[video ad networks]]></category>
		<category><![CDATA[YouTube]]></category>
		<category><![CDATA[yume video network]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=6492</guid>
		<description><![CDATA[Hulu Extends All-Time High to 924 Million Videos Viewed
RESTON, VA – comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, released November 2009 data from the comScore Video Metrix service, showing that more than 170 million U.S. Internet users watched online video during the month. Online video viewing continued to reach record levels [...]]]></description>
		<wfw:commentRss>http://www.adoperationsonline.com/2010/01/14/november-sees-number-of-u-s-videos-viewed-online-surpass-30-billion-for-first-time-on-record/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Virgin Media Rolls Out On-Demand Television Advertising with SeaChange</title>
		<link>http://www.adoperationsonline.com/2009/12/02/virgin-media-rolls-out-on-demand-television-advertising-with-seachange/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2009/12/02/virgin-media-rolls-out-on-demand-television-advertising-with-seachange/#comments</comments>
		<pubDate>Wed, 02 Dec 2009 08:00:23 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Groups & Agencies]]></category>
		<category><![CDATA[Ad Operations]]></category>
		<category><![CDATA[Ad Products]]></category>
		<category><![CDATA[Ads by Creative]]></category>
		<category><![CDATA[Ads by Display]]></category>
		<category><![CDATA[Post-roll Ads]]></category>
		<category><![CDATA[Pre-roll Ads]]></category>
		<category><![CDATA[TV & Cable Advertising]]></category>
		<category><![CDATA[Video Ads]]></category>
		<category><![CDATA[adpulse on demand]]></category>
		<category><![CDATA[cable advertising]]></category>
		<category><![CDATA[cindy rose]]></category>
		<category><![CDATA[dynamic vod technology]]></category>
		<category><![CDATA[on demand cable television]]></category>
		<category><![CDATA[preroll tv ads]]></category>
		<category><![CDATA[SeaChange International]]></category>
		<category><![CDATA[Simon McGrath]]></category>
		<category><![CDATA[tv advertising]]></category>
		<category><![CDATA[Virgin Media]]></category>
		<category><![CDATA[vod advertising technology]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=6085</guid>
		<description><![CDATA[New U.K. Ad Platform to Reach 3.7 Million Cable TV Homes; SeaChange Axiom On Demand Customer Derives New Benefits; On Demand Group Extends Content Partnership to Advertising
ACTON, Mass. &#38; LONDON &#8211; SeaChange International (NASDAQ: SEAC) announced it has begun rollout of its dynamic VOD advertising technology for Virgin Media, the UK’s leading on-demand cable television [...]]]></description>
		<wfw:commentRss>http://www.adoperationsonline.com/2009/12/02/virgin-media-rolls-out-on-demand-television-advertising-with-seachange/feed/</wfw:commentRss>
		<slash:comments>9</slash:comments>
		</item>
		<item>
		<title>SinglePoint&#8217;s Ad Marketplace Serves over 2 Million SMS Ads for Southwest Airlines on Behalf of msnbc.com</title>
		<link>http://www.adoperationsonline.com/2009/11/26/singlepoints-ad-marketplace-serves-over-2-million-sms-ads-for-southwest-airlines-on-behalf-of-msnbc-com/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2009/11/26/singlepoints-ad-marketplace-serves-over-2-million-sms-ads-for-southwest-airlines-on-behalf-of-msnbc-com/#comments</comments>
		<pubDate>Thu, 26 Nov 2009 08:00:18 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Networks and Platforms]]></category>
		<category><![CDATA[Ad Serving]]></category>
		<category><![CDATA[Ads by Creative]]></category>
		<category><![CDATA[Ads by Display]]></category>
		<category><![CDATA[Display Ads]]></category>
		<category><![CDATA[Mobile Advertising]]></category>
		<category><![CDATA[Pre-roll Ads]]></category>
		<category><![CDATA[SinglePoint]]></category>
		<category><![CDATA[click to call]]></category>
		<category><![CDATA[click to wap]]></category>
		<category><![CDATA[dynamic ad insertion sms]]></category>
		<category><![CDATA[jeff maurone]]></category>
		<category><![CDATA[mobile advertising solutions;]]></category>
		<category><![CDATA[mobile display ads]]></category>
		<category><![CDATA[mobile interactivity solutions]]></category>
		<category><![CDATA[mobile video preroll ads]]></category>
		<category><![CDATA[msnbc]]></category>
		<category><![CDATA[singlebrand ad marketplace]]></category>
		<category><![CDATA[sms ad campaigns]]></category>
		<category><![CDATA[sms advertising]]></category>
		<category><![CDATA[Southwest Airlines]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=6061</guid>
		<description><![CDATA[SinglePoint Reports Increased Adoption of SMS Advertising by Premium Brands and Publishers in October
BELLEVUE, Wash. &#8211; SinglePoint, the leading provider of mobile interactivity and advertising solutions, announced that SingleBrand Ad Marketplace, the first web-based mobile advertising marketplace for SMS campaigns, has delivered over two million Southwest Airlines ads on msnbc.com breaking news alerts.

Utilizing SingleBrand’s Publisher [...]]]></description>
		<wfw:commentRss>http://www.adoperationsonline.com/2009/11/26/singlepoints-ad-marketplace-serves-over-2-million-sms-ads-for-southwest-airlines-on-behalf-of-msnbc-com/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Reportlinker Adds Online Video Advertising Networks 2007 &#8211; 2010: Emerging and Surging Report</title>
		<link>http://www.adoperationsonline.com/2009/10/27/reportlinker-adds-online-video-advertising-networks-2007-2010-emerging-and-surging-report/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2009/10/27/reportlinker-adds-online-video-advertising-networks-2007-2010-emerging-and-surging-report/#comments</comments>
		<pubDate>Tue, 27 Oct 2009 08:00:04 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Metrics]]></category>
		<category><![CDATA[Ad Networks and Platforms]]></category>
		<category><![CDATA[Ad Operations]]></category>
		<category><![CDATA[Ad Products]]></category>
		<category><![CDATA[Ad Serving]]></category>
		<category><![CDATA[Ads by Creative]]></category>
		<category><![CDATA[Ads by Display]]></category>
		<category><![CDATA[BrightRoll]]></category>
		<category><![CDATA[DoubleClick DFP]]></category>
		<category><![CDATA[EyeWonder]]></category>
		<category><![CDATA[Eyeblaster]]></category>
		<category><![CDATA[Overlay Ads]]></category>
		<category><![CDATA[Pointroll]]></category>
		<category><![CDATA[Pre-roll Ads]]></category>
		<category><![CDATA[Reports and Studies]]></category>
		<category><![CDATA[Tremor Media]]></category>
		<category><![CDATA[Video Ads]]></category>
		<category><![CDATA[Video Platforms]]></category>
		<category><![CDATA[YuMe]]></category>
		<category><![CDATA[Google - DoubleClick]]></category>
		<category><![CDATA[in banner video networks]]></category>
		<category><![CDATA[market research report]]></category>
		<category><![CDATA[online advertising]]></category>
		<category><![CDATA[online video ad inventory]]></category>
		<category><![CDATA[online video advertising]]></category>
		<category><![CDATA[online video business models]]></category>
		<category><![CDATA[overlay ad network inventory]]></category>
		<category><![CDATA[premium pre roll ad inventory]]></category>
		<category><![CDATA[premium video inventory]]></category>
		<category><![CDATA[reportlinker]]></category>
		<category><![CDATA[video ad serving]]></category>
		<category><![CDATA[video advertising group]]></category>
		<category><![CDATA[video advertising networks;]]></category>
		<category><![CDATA[video inventory]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=5773</guid>
		<description><![CDATA[NEW YORK &#8211; Reportlinker.com announces that a new market research report is available in its catalogue.
Online Video Advertising Networks 2007 &#8211; 2010: Emerging and Surging
This report analyzes video inventory and gross media spend in both up-and-coming and established avail verticals, including in-banner, remnant/3rd party pre-roll, video overlays, video search and podcasting.
Each video advertising network vertical [...]]]></description>
		<wfw:commentRss>http://www.adoperationsonline.com/2009/10/27/reportlinker-adds-online-video-advertising-networks-2007-2010-emerging-and-surging-report/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Panache Helps Major Online Video Publishers Increase Advertising Revenue with Ad IQ</title>
		<link>http://www.adoperationsonline.com/2009/10/01/panache-helps-major-online-video-publishers-increase-advertising-revenue-with-ad-iq/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2009/10/01/panache-helps-major-online-video-publishers-increase-advertising-revenue-with-ad-iq/#comments</comments>
		<pubDate>Thu, 01 Oct 2009 08:45:12 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Metrics]]></category>
		<category><![CDATA[Ad Networks and Platforms]]></category>
		<category><![CDATA[Ad Operations]]></category>
		<category><![CDATA[Ads by Creative]]></category>
		<category><![CDATA[Ads by Display]]></category>
		<category><![CDATA[In-Stream Ads]]></category>
		<category><![CDATA[Mid-roll Ads]]></category>
		<category><![CDATA[Panache]]></category>
		<category><![CDATA[Post-roll Ads]]></category>
		<category><![CDATA[Pre-roll Ads]]></category>
		<category><![CDATA[Reporting]]></category>
		<category><![CDATA[Rich Media Ads]]></category>
		<category><![CDATA[Video Ads]]></category>
		<category><![CDATA[ad interaction data]]></category>
		<category><![CDATA[comscore video metrix]]></category>
		<category><![CDATA[panache ad iq]]></category>
		<category><![CDATA[realtime video ads]]></category>
		<category><![CDATA[steve robison]]></category>
		<category><![CDATA[video ad comparison]]></category>
		<category><![CDATA[video ad exposure]]></category>
		<category><![CDATA[video ad sales]]></category>
		<category><![CDATA[video content monetization]]></category>
		<category><![CDATA[video player interaction]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=5459</guid>
		<description><![CDATA[Reporting Solution Provides Industry-First Metrics and Measurement Capabilities to Increase Ad Effectiveness and ROI
LOS ANGELES &#8211; Panache, the full solution for video ad sales, facilitation and reporting, announced the general availability of Panache Ad IQ™, real-time video ad effectiveness reporting for major online video publishers. Panache Ad IQ gives publishers a competitive edge by allowing [...]]]></description>
		<wfw:commentRss>http://www.adoperationsonline.com/2009/10/01/panache-helps-major-online-video-publishers-increase-advertising-revenue-with-ad-iq/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Jivox Introduces &#8220;Plug-n-Play&#8221; In-Stream Video Ads, Reporting for Display Ads and Performance Tracking Features</title>
		<link>http://www.adoperationsonline.com/2009/09/21/jivox-introduces-plug-n-play-in-stream-video-ads-reporting-for-display-ads-and-performance-tracking-features/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2009/09/21/jivox-introduces-plug-n-play-in-stream-video-ads-reporting-for-display-ads-and-performance-tracking-features/#comments</comments>
		<pubDate>Mon, 21 Sep 2009 08:45:12 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Metrics]]></category>
		<category><![CDATA[Ad Networks and Platforms]]></category>
		<category><![CDATA[Ad Operations]]></category>
		<category><![CDATA[Ad Products]]></category>
		<category><![CDATA[Ads by Creative]]></category>
		<category><![CDATA[Ads by Display]]></category>
		<category><![CDATA[In-Stream Ads]]></category>
		<category><![CDATA[Jivox]]></category>
		<category><![CDATA[Mid-roll Ads]]></category>
		<category><![CDATA[Post-roll Ads]]></category>
		<category><![CDATA[Pre-roll Ads]]></category>
		<category><![CDATA[Video Ads]]></category>
		<category><![CDATA[ad ctr metrics]]></category>
		<category><![CDATA[instream video ad serving]]></category>
		<category><![CDATA[online video ad creation]]></category>
		<category><![CDATA[online video advertising]]></category>
		<category><![CDATA[premium video ad inventory]]></category>
		<category><![CDATA[preroll ads]]></category>
		<category><![CDATA[video ad analytics]]></category>
		<category><![CDATA[video ad formats]]></category>
		<category><![CDATA[video engagement metrics]]></category>
		<category><![CDATA[view through metrics]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=5360</guid>
		<description><![CDATA[In-stream video ad serving opens premium inventory to local advertisers; View-through tracking and aggregated ad reporting provide accurate, single reporting source for all ad formats
San Mateo, California – Jivox, the leading online video advertising and marketing platform for local businesses and publishers, today announced significant enhancements to its online video ad creation, management, and optimization [...]]]></description>
		<wfw:commentRss>http://www.adoperationsonline.com/2009/09/21/jivox-introduces-plug-n-play-in-stream-video-ads-reporting-for-display-ads-and-performance-tracking-features/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>U.S. Online Video Market Soars in July as Summer Vacation Drives Pickup in Entertainment, Leisure Activities Online</title>
		<link>http://www.adoperationsonline.com/2009/09/10/u-s-online-video-market-soars-in-july-as-summer-vacation-drives-pickup-in-entertainment-leisure-activities-online/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2009/09/10/u-s-online-video-market-soars-in-july-as-summer-vacation-drives-pickup-in-entertainment-leisure-activities-online/#comments</comments>
		<pubDate>Thu, 10 Sep 2009 08:30:15 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Metrics]]></category>
		<category><![CDATA[Ad Networks and Platforms]]></category>
		<category><![CDATA[Ad Operations]]></category>
		<category><![CDATA[Ads by Creative]]></category>
		<category><![CDATA[Ads by Display]]></category>
		<category><![CDATA[BrightRoll]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[In-Stream Ads]]></category>
		<category><![CDATA[Internet Strategy]]></category>
		<category><![CDATA[Online Media]]></category>
		<category><![CDATA[Pre-roll Ads]]></category>
		<category><![CDATA[Reports and Studies]]></category>
		<category><![CDATA[SpotXchange]]></category>
		<category><![CDATA[Tremor Media]]></category>
		<category><![CDATA[Video Ads]]></category>
		<category><![CDATA[Video Platforms]]></category>
		<category><![CDATA[Yahoo]]></category>
		<category><![CDATA[comScore]]></category>
		<category><![CDATA[comscore video metrix]]></category>
		<category><![CDATA[online video consumption]]></category>
		<category><![CDATA[top video ad networks]]></category>
		<category><![CDATA[top video content properties]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=5287</guid>
		<description><![CDATA[TV Viewers Turn to Internet for Fresh Content with Shows on Summer Hiatus;
Hulu Reaches All-Time High with 457 Million Video Views
RESTON, VA – comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, released July 2009 data from the comScore Video Metrix service, showing that 158 million U.S. Internet users watched online video during [...]]]></description>
		<wfw:commentRss>http://www.adoperationsonline.com/2009/09/10/u-s-online-video-market-soars-in-july-as-summer-vacation-drives-pickup-in-entertainment-leisure-activities-online/feed/</wfw:commentRss>
		<slash:comments>4</slash:comments>
		</item>
		<item>
		<title>Local Video Display Ad Campaigns Grow More Than 300 Percent Year-Over-Year for Mixpo</title>
		<link>http://www.adoperationsonline.com/2009/09/09/local-video-display-ad-campaigns-grow-more-than-300-percent-year-over-year-for-mixpo/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2009/09/09/local-video-display-ad-campaigns-grow-more-than-300-percent-year-over-year-for-mixpo/#comments</comments>
		<pubDate>Wed, 09 Sep 2009 08:45:22 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Networks and Platforms]]></category>
		<category><![CDATA[Ad Operations]]></category>
		<category><![CDATA[Ad Products]]></category>
		<category><![CDATA[Ads by Creative]]></category>
		<category><![CDATA[Ads by Display]]></category>
		<category><![CDATA[In-Stream Ads]]></category>
		<category><![CDATA[Internet Marketing Services]]></category>
		<category><![CDATA[Internet Strategy]]></category>
		<category><![CDATA[Pre-roll Ads]]></category>
		<category><![CDATA[TV & Cable Advertising]]></category>
		<category><![CDATA[Video Ads]]></category>
		<category><![CDATA[Anupam Gupta]]></category>
		<category><![CDATA[display ad campaigns]]></category>
		<category><![CDATA[instream video]]></category>
		<category><![CDATA[local tv advertising]]></category>
		<category><![CDATA[local video ad campaigns]]></category>
		<category><![CDATA[Mixpo]]></category>
		<category><![CDATA[online display inventory]]></category>
		<category><![CDATA[online video advertising]]></category>
		<category><![CDATA[online viewer engagement]]></category>
		<category><![CDATA[repurposed tv ads]]></category>
		<category><![CDATA[video ad campaigns]]></category>
		<category><![CDATA[video advertising technology]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=5276</guid>
		<description><![CDATA[Thousands of video ads generating more than 1.2 million minutes of viewer engagement is fueling strong interest from advertisers looking to extend their Local TV advertising to the Web
SEATTLE – Online video display advertising is helping local TV advertisers extend their broadcast strategy easily to the Web, according to Mixpo (www.mixpo.com), an online video advertising [...]]]></description>
		<wfw:commentRss>http://www.adoperationsonline.com/2009/09/09/local-video-display-ad-campaigns-grow-more-than-300-percent-year-over-year-for-mixpo/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Break Media Launches New Interactive Engagement Suite of Products</title>
		<link>http://www.adoperationsonline.com/2009/09/03/break-media-launches-new-interactive-engagement-suite-of-products/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2009/09/03/break-media-launches-new-interactive-engagement-suite-of-products/#comments</comments>
		<pubDate>Thu, 03 Sep 2009 08:00:07 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Networks and Platforms]]></category>
		<category><![CDATA[Ad Operations]]></category>
		<category><![CDATA[Ad Products]]></category>
		<category><![CDATA[Ads by Creative]]></category>
		<category><![CDATA[Ads by Display]]></category>
		<category><![CDATA[Display Ads]]></category>
		<category><![CDATA[Pre-roll Ads]]></category>
		<category><![CDATA[Video Ads]]></category>
		<category><![CDATA[automated homepage takeover]]></category>
		<category><![CDATA[Break Media]]></category>
		<category><![CDATA[break media network]]></category>
		<category><![CDATA[click to play preroll companion ads]]></category>
		<category><![CDATA[expandable display ads]]></category>
		<category><![CDATA[expanding engagement ads]]></category>
		<category><![CDATA[interactive engagement suite]]></category>
		<category><![CDATA[interactive prerolls]]></category>
		<category><![CDATA[Keith Richman]]></category>
		<category><![CDATA[online ad formats]]></category>
		<category><![CDATA[online entertainment community]]></category>
		<category><![CDATA[online video networks]]></category>
		<category><![CDATA[Online Video ROI Council;]]></category>
		<category><![CDATA[premium ad formats]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=5241</guid>
		<description><![CDATA[Break Adds New Engagement Units To Comprehensive Suite Of Products; Announces Study To Find Most Effective Formats With Young Male Audience
LOS ANGELES &#8211; Break Media, the Internet&#8217;s premier entertainment community for men, introduced the Interactive Engagement Suite (IES), a group of high-impact engagement-based ad formats. The new units will add to Break’s comprehensive suite of [...]]]></description>
		<wfw:commentRss>http://www.adoperationsonline.com/2009/09/03/break-media-launches-new-interactive-engagement-suite-of-products/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Research and Markets: Video Advertising Networks Emerging and Surging To $493 Million In &#8216;09 Revenue</title>
		<link>http://www.adoperationsonline.com/2009/07/23/research-and-markets-video-advertising-networks-emerging-and-surging-to-493-million-in-09-revenue/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2009/07/23/research-and-markets-video-advertising-networks-emerging-and-surging-to-493-million-in-09-revenue/#comments</comments>
		<pubDate>Thu, 23 Jul 2009 08:30:11 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Metrics]]></category>
		<category><![CDATA[Ad Networks and Platforms]]></category>
		<category><![CDATA[Ad Operations]]></category>
		<category><![CDATA[Ads by Creative]]></category>
		<category><![CDATA[Ads by Display]]></category>
		<category><![CDATA[BrightRoll]]></category>
		<category><![CDATA[EyeWonder]]></category>
		<category><![CDATA[In-Stream Ads]]></category>
		<category><![CDATA[Overlay Ads]]></category>
		<category><![CDATA[Pointroll]]></category>
		<category><![CDATA[Pre-roll Ads]]></category>
		<category><![CDATA[Reports and Studies]]></category>
		<category><![CDATA[Rich Media Ads]]></category>
		<category><![CDATA[SpotXchange]]></category>
		<category><![CDATA[Tremor Media]]></category>
		<category><![CDATA[Video Ads]]></category>
		<category><![CDATA[VideoEgg]]></category>
		<category><![CDATA[YuMe]]></category>
		<category><![CDATA[gross cpm billing]]></category>
		<category><![CDATA[in-banner video inventory]]></category>
		<category><![CDATA[online video advertising networks]]></category>
		<category><![CDATA[Online Video Monetization;]]></category>
		<category><![CDATA[remnant video inventory]]></category>
		<category><![CDATA[research markets]]></category>
		<category><![CDATA[video overlays]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=4881</guid>
		<description><![CDATA[DUBLIN &#8211; Research and Markets has announced the addition of the &#8220;Online Video Advertising Networks 2007 &#8211; 2010: Emerging and Surging&#8221; report to their offering.
This report analyzes video inventory and gross media spend in both up-and-coming and established avail verticals, including in-banner, remnant/3rd party pre-roll, video overlays, video search and podcasting.

Each video advertising network vertical [...]]]></description>
		<wfw:commentRss>http://www.adoperationsonline.com/2009/07/23/research-and-markets-video-advertising-networks-emerging-and-surging-to-493-million-in-09-revenue/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>blinkx Executive Federico Grosso to Present at Digital Hollywood&#8217;s Advertising 2.0</title>
		<link>http://www.adoperationsonline.com/2009/06/09/blinkx-executive-federico-grosso-to-present-at-digital-hollywoods-advertising-20/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2009/06/09/blinkx-executive-federico-grosso-to-present-at-digital-hollywoods-advertising-20/#comments</comments>
		<pubDate>Tue, 09 Jun 2009 09:15:04 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Networks and Platforms]]></category>
		<category><![CDATA[Ad Products]]></category>
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		<category><![CDATA[Events]]></category>
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		<category><![CDATA[Video Platforms]]></category>
		<category><![CDATA[blinkx]]></category>
		<category><![CDATA[Blinkx]]></category>
		<category><![CDATA[blinkx adhoc]]></category>
		<category><![CDATA[digital hollywood advertising conference]]></category>
		<category><![CDATA[Federico Grosso]]></category>
		<category><![CDATA[Microsoft]]></category>
		<category><![CDATA[MTV Networks]]></category>
		<category><![CDATA[Nokia;]]></category>
		<category><![CDATA[online video advertising]]></category>
		<category><![CDATA[realnetworks]]></category>
		<category><![CDATA[Reuters]]></category>
		<category><![CDATA[shell]]></category>
		<category><![CDATA[video search engine]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=4383</guid>
		<description><![CDATA[SAN FRANCISCO, CALIF. – June 9, 2009 – blinkx, the world’s largest video search engine, today announced that Senior Vice President of Business Development Federico Grosso will speak at Digital Hollywood’s Advertising 2.0 Conference, taking place at the IAC Building in New York City on Wednesday, June 10. Grosso is scheduled to speak at 3:10 [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Videoplaza Signs First UK Clients</title>
		<link>http://www.adoperationsonline.com/2009/06/04/videoplaza-signs-first-uk-clients/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2009/06/04/videoplaza-signs-first-uk-clients/#comments</comments>
		<pubDate>Thu, 04 Jun 2009 09:00:20 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Groups & Agencies]]></category>
		<category><![CDATA[Ad Networks and Platforms]]></category>
		<category><![CDATA[Ad Operations]]></category>
		<category><![CDATA[Ad Products]]></category>
		<category><![CDATA[Ad Serving]]></category>
		<category><![CDATA[Ads by Creative]]></category>
		<category><![CDATA[Ads by Display]]></category>
		<category><![CDATA[In-Stream Ads]]></category>
		<category><![CDATA[Internet Marketing Services]]></category>
		<category><![CDATA[Mid-roll Ads]]></category>
		<category><![CDATA[Overlay Ads]]></category>
		<category><![CDATA[Post-roll Ads]]></category>
		<category><![CDATA[Pre-roll Ads]]></category>
		<category><![CDATA[Rich Media Ads]]></category>
		<category><![CDATA[Video Ads]]></category>
		<category><![CDATA[companion ads]]></category>
		<category><![CDATA[darryl newton]]></category>
		<category><![CDATA[factory media]]></category>
		<category><![CDATA[Incisive Media]]></category>
		<category><![CDATA[instream overlay ads]]></category>
		<category><![CDATA[john barnes]]></category>
		<category><![CDATA[monetizer ad serving platform]]></category>
		<category><![CDATA[preroll ads]]></category>
		<category><![CDATA[sorosh tavakoli]]></category>
		<category><![CDATA[video ad server]]></category>
		<category><![CDATA[video content monetization]]></category>
		<category><![CDATA[videoplaza]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=4324</guid>
		<description><![CDATA[Incisive Media, Factory Media first UK sites to use video dedicated ad server to monetise time
London, June 4th, 2009 – VIDEOPLAZA, announces its first UK clients for its ‘built for video’ ad server platform – Monetizer. Factory Media and Incisive Media will both launch online video advertising services, through Videoplaza, to capitalise on the growing [...]]]></description>
		<wfw:commentRss>http://www.adoperationsonline.com/2009/06/04/videoplaza-signs-first-uk-clients/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Akoo Launches Advanced Interactive Entertainment Platform in the Digital Out-of-Home Marketplace</title>
		<link>http://www.adoperationsonline.com/2009/06/04/akoo-launches-advanced-interactive-entertainment-platform-in-the-digital-out-of-home-marketplace/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2009/06/04/akoo-launches-advanced-interactive-entertainment-platform-in-the-digital-out-of-home-marketplace/#comments</comments>
		<pubDate>Thu, 04 Jun 2009 08:00:58 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Networks and Platforms]]></category>
		<category><![CDATA[Ad Operations]]></category>
		<category><![CDATA[Ad Products]]></category>
		<category><![CDATA[Ad Targeting]]></category>
		<category><![CDATA[Ads by Display]]></category>
		<category><![CDATA[Overlay Ads]]></category>
		<category><![CDATA[Pre-roll Ads]]></category>
		<category><![CDATA[akoo international]]></category>
		<category><![CDATA[akoo network]]></category>
		<category><![CDATA[emi]]></category>
		<category><![CDATA[interactive entertainment platform]]></category>
		<category><![CDATA[niko drakoulis]]></category>
		<category><![CDATA[od lcd screens]]></category>
		<category><![CDATA[out of home marketplace]]></category>
		<category><![CDATA[premium video entertainment]]></category>
		<category><![CDATA[preroll ads]]></category>
		<category><![CDATA[sony music entertainment]]></category>
		<category><![CDATA[Universal Music Group]]></category>
		<category><![CDATA[Warner Music Group]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=4315</guid>
		<description><![CDATA[490 million annual viewers across 150 leading malls empowered to activate music videos from all four majors on HD LCD-TV screens using their mobile phones like remote controls; platform provides advertisers with engaged national audiences and greater measurability of marketing impact and ROI
CHICAGO &#8211; Akoo International Inc. announced the national launch of the most advanced [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>IAB Advances Effort to Solidify Infrastructure for Digital Video Advertising; Releases Video Player-Ad Interface Definitions for Public Comment</title>
		<link>http://www.adoperationsonline.com/2009/02/10/iab-advances-effort-to-solidify-infrastructure-for-digital-video-advertising-releases-video-player-ad-interface-definitions-for-public-comment/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2009/02/10/iab-advances-effort-to-solidify-infrastructure-for-digital-video-advertising-releases-video-player-ad-interface-definitions-for-public-comment/#comments</comments>
		<pubDate>Tue, 10 Feb 2009 10:15:53 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Operations]]></category>
		<category><![CDATA[Ad Serving]]></category>
		<category><![CDATA[Ads by Creative]]></category>
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		<category><![CDATA[Advertising Regulations]]></category>
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		<category><![CDATA[In-Stream Ads]]></category>
		<category><![CDATA[Internet Marketing Services]]></category>
		<category><![CDATA[Mid-roll Ads]]></category>
		<category><![CDATA[Overlay Ads]]></category>
		<category><![CDATA[Post-roll Ads]]></category>
		<category><![CDATA[Pre-roll Ads]]></category>
		<category><![CDATA[Rich Media Ads]]></category>
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		<category><![CDATA[ad serving technology]]></category>
		<category><![CDATA[advertising agencies]]></category>
		<category><![CDATA[advertising environment;]]></category>
		<category><![CDATA[David Ku;]]></category>
		<category><![CDATA[Digital Video]]></category>
		<category><![CDATA[digital video advertising]]></category>
		<category><![CDATA[IAB's Digital Video Committee]]></category>
		<category><![CDATA[Increase Efficiency;]]></category>
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		<category><![CDATA[Interactive Advertising Bureau]]></category>
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		<category><![CDATA[Jeremy Fain]]></category>
		<category><![CDATA[larger online audiences;]]></category>
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		<category><![CDATA[New York]]></category>
		<category><![CDATA[New York City]]></category>
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		<category><![CDATA[Reduce Costs;]]></category>
		<category><![CDATA[same technology]]></category>
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		<category><![CDATA[www.iab.net]]></category>
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		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=2684</guid>
		<description><![CDATA[“VPAID” Guidelines Standardize Communication Between Ad and Player, Reduce Costs, and Increase Efficiency for Digital Video Advertising
NEW YORK &#8211; The Interactive Advertising Bureau (IAB) announced the release for public comment of Video Player-Ad Interface Definitions Guidelines (VPAID). The announcement represents another important step in the IAB’s infrastructure initiative that seeks to build a common language [...]]]></description>
		<wfw:commentRss>http://www.adoperationsonline.com/2009/02/10/iab-advances-effort-to-solidify-infrastructure-for-digital-video-advertising-releases-video-player-ad-interface-definitions-for-public-comment/feed/</wfw:commentRss>
		<slash:comments>8</slash:comments>
		</item>
		<item>
		<title>AccuStream Research: Online Video Media Spend Tops $2.12 Billion in 2008; 22.5% Growth Forecast in &#8216;09</title>
		<link>http://www.adoperationsonline.com/2009/01/22/accustream-research-online-video-media-spend-tops-212-billion-in-2008-225-growth-forecast-in-09/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2009/01/22/accustream-research-online-video-media-spend-tops-212-billion-in-2008-225-growth-forecast-in-09/#comments</comments>
		<pubDate>Thu, 22 Jan 2009 09:00:39 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Operations]]></category>
		<category><![CDATA[Ads by Display]]></category>
		<category><![CDATA[Ads by Pricing]]></category>
		<category><![CDATA[CPM]]></category>
		<category><![CDATA[Pre-roll Ads]]></category>
		<category><![CDATA[Reports and Studies]]></category>
		<category><![CDATA[Video Platforms]]></category>
		<category><![CDATA[broadband]]></category>
		<category><![CDATA[broadband advertising research;]]></category>
		<category><![CDATA[California]]></category>
		<category><![CDATA[distributed media platforms aggregating search;]]></category>
		<category><![CDATA[gross media;]]></category>
		<category><![CDATA[MARINA;]]></category>
		<category><![CDATA[online video]]></category>
		<category><![CDATA[Online Video Media Spend;]]></category>
		<category><![CDATA[Paul A. Palumbo;]]></category>
		<category><![CDATA[USD]]></category>
		<category><![CDATA[video gross media;]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=2493</guid>
		<description><![CDATA[MARINA, Calif. &#8211; Online video gross media spend totaled $2.12 billion in 2008, up 36% over 2007, and forecast to continue double-digit increases through 2010 at a moderating rate, according to an extensive industry wide analytics report published by AccuStream iMedia Research.
The research report, Online Video Media Spend: 2003 &#8211; 2010, calculates multiple ad sales [...]]]></description>
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		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Americans View 34 Percent More Online Videos in November 2008 Compared To Year Ago</title>
		<link>http://www.adoperationsonline.com/2009/01/09/americans-view-34-percent-more-online-videos-in-november-2008-compared-to-year-ago/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2009/01/09/americans-view-34-percent-more-online-videos-in-november-2008-compared-to-year-ago/#comments</comments>
		<pubDate>Fri, 09 Jan 2009 08:00:21 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Networks and Platforms]]></category>
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		<category><![CDATA[Google]]></category>
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		<category><![CDATA[comScore]]></category>
		<category><![CDATA[average      online video]]></category>
		<category><![CDATA[comScore Inc.]]></category>
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		<category><![CDATA[Microsoft]]></category>
		<category><![CDATA[online video]]></category>
		<category><![CDATA[Online Video Properties*;]]></category>
		<category><![CDATA[online videos;]]></category>
		<category><![CDATA[Online Viewership;]]></category>
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		<category><![CDATA[Viacom]]></category>
		<category><![CDATA[video server networks]]></category>
		<category><![CDATA[www.comscore.com/companyinfo;]]></category>
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		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=2234</guid>
		<description><![CDATA[Hulu Sustains Strong Online Viewership on the Heels of October Surge
RESTON, VA – comScore (NASDAQ: SCOR), a leader in measuring the digital world, today released November 2008 data from the comScore Video Metrix service showing that U.S. Internet users viewed 12.7 billion online videos during the month, representing an increase of 34 percent versus year [...]]]></description>
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		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>blinkx Unveils the Un-roll Unit, A Unique, Immersive Approach to Online Video Advertising</title>
		<link>http://www.adoperationsonline.com/2009/01/06/blinkx-unveils-the-un-roll-unit-a-unique-immersive-approach-to-online-video-advertising/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2009/01/06/blinkx-unveils-the-un-roll-unit-a-unique-immersive-approach-to-online-video-advertising/#comments</comments>
		<pubDate>Tue, 06 Jan 2009 08:00:12 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Operations]]></category>
		<category><![CDATA[Ad Products]]></category>
		<category><![CDATA[Ads by Creative]]></category>
		<category><![CDATA[Ads by Display]]></category>
		<category><![CDATA[Internet Strategy]]></category>
		<category><![CDATA[Pre-roll Ads]]></category>
		<category><![CDATA[Rich Media Ads]]></category>
		<category><![CDATA[Video Ads]]></category>
		<category><![CDATA[Video Platforms]]></category>
		<category><![CDATA[blinkx]]></category>
		<category><![CDATA[blinkx plc]]></category>
		<category><![CDATA[California]]></category>
		<category><![CDATA[contextual advertising platform]]></category>
		<category><![CDATA[digital media agency;]]></category>
		<category><![CDATA[energy]]></category>
		<category><![CDATA[energy initiatives;]]></category>
		<category><![CDATA[energy story;]]></category>
		<category><![CDATA[keyword-based search ;]]></category>
		<category><![CDATA[keyword-based search technologies]]></category>
		<category><![CDATA[London]]></category>
		<category><![CDATA[MediaCom;]]></category>
		<category><![CDATA[online content]]></category>
		<category><![CDATA[online television;]]></category>
		<category><![CDATA[online video]]></category>
		<category><![CDATA[online video advertising]]></category>
		<category><![CDATA[post-roll video advertising;]]></category>
		<category><![CDATA[SAN FRANCISCO]]></category>
		<category><![CDATA[search]]></category>
		<category><![CDATA[search engine]]></category>
		<category><![CDATA[search technologies]]></category>
		<category><![CDATA[Shell Oil;]]></category>
		<category><![CDATA[speech recognition technology]]></category>
		<category><![CDATA[Stefan Bardega;]]></category>
		<category><![CDATA[stronger online engagement;]]></category>
		<category><![CDATA[Suranga Chandratillake]]></category>
		<category><![CDATA[Un-roll Unit;]]></category>
		<category><![CDATA[video search]]></category>
		<category><![CDATA[video search engine]]></category>
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		<category><![CDATA[www.blinkx.com]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=2216</guid>
		<description><![CDATA[MediaCom and Shell Oil leverage the Un-roll to tell Shell’s alternative energy story to the world
SAN FRANCISCO, CALIF. – blinkx, the world’s largest video search engine, introduced the Un-roll Unit, an entirely new and immersive branding experience that gives advertisers the unique opportunity to tell a compelling story through their brand and online television, and [...]]]></description>
		<wfw:commentRss>http://www.adoperationsonline.com/2009/01/06/blinkx-unveils-the-un-roll-unit-a-unique-immersive-approach-to-online-video-advertising/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Panache Projected to Insert Billionth Online Video Ad</title>
		<link>http://www.adoperationsonline.com/2008/12/29/panache-projected-to-insert-billionth-online-video-ad/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2008/12/29/panache-projected-to-insert-billionth-online-video-ad/#comments</comments>
		<pubDate>Mon, 29 Dec 2008 09:15:03 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Operations]]></category>
		<category><![CDATA[Ad Products]]></category>
		<category><![CDATA[Ad Serving]]></category>
		<category><![CDATA[Ads by Creative]]></category>
		<category><![CDATA[Ads by Display]]></category>
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		<category><![CDATA[Panache]]></category>
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		<category><![CDATA[Pre-roll Ads]]></category>
		<category><![CDATA[Rich Media Ads]]></category>
		<category><![CDATA[Video Ads]]></category>
		<category><![CDATA[Adobe]]></category>
		<category><![CDATA[ASP]]></category>
		<category><![CDATA[in-video advertising;]]></category>
		<category><![CDATA[Internet audience]]></category>
		<category><![CDATA[Los Angeles]]></category>
		<category><![CDATA[media]]></category>
		<category><![CDATA[Media Mapping ;]]></category>
		<category><![CDATA[Media Mapping technology;]]></category>
		<category><![CDATA[Microsoft]]></category>
		<category><![CDATA[online video]]></category>
		<category><![CDATA[Online video ad]]></category>
		<category><![CDATA[online video advertising industry;]]></category>
		<category><![CDATA[online video advertising viewers;]]></category>
		<category><![CDATA[online video operations;]]></category>
		<category><![CDATA[Publishers Now;]]></category>
		<category><![CDATA[Steve Robinson]]></category>
		<category><![CDATA[straightforward solutions;]]></category>
		<category><![CDATA[technology groups;]]></category>
		<category><![CDATA[technology™;]]></category>
		<category><![CDATA[USD]]></category>
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		<category><![CDATA[www.panachetech.com;]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=2192</guid>
		<description><![CDATA[Company Continues Strong Quarter over Quarter Growth with more than 15 Major Publishers Now Panache-Enabled
LOS ANGELES &#8211; Panache, the ad-insertion platform for major media and entertainment companies, announced that its Media Maps have resulted in nearly one billion online video ads to date. The figure reflects more than an 850 percent increase from 2007, and [...]]]></description>
		<wfw:commentRss>http://www.adoperationsonline.com/2008/12/29/panache-projected-to-insert-billionth-online-video-ad/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Adify Video Empowers Online Publishers to Create and Monetize Video Ad Networks</title>
		<link>http://www.adoperationsonline.com/2008/11/17/adify-video-empowers-online-publishers-to-create-and-monetize-video-ad-networks/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2008/11/17/adify-video-empowers-online-publishers-to-create-and-monetize-video-ad-networks/#comments</comments>
		<pubDate>Mon, 17 Nov 2008 14:08:34 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Operations]]></category>
		<category><![CDATA[Ad Products]]></category>
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		<category><![CDATA[Adify]]></category>
		<category><![CDATA[Ads by Display]]></category>
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		<category><![CDATA[ad]]></category>
		<category><![CDATA[ad serving technologies]]></category>
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		<category><![CDATA[Adify Corporation]]></category>
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		<category><![CDATA[Huan Le;]]></category>
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		<category><![CDATA[media]]></category>
		<category><![CDATA[Monetize Video Ad Networks;]]></category>
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		<category><![CDATA[online destination]]></category>
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		<category><![CDATA[open video ad network;]]></category>
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		<category><![CDATA[Rich Media Advertising Partners;]]></category>
		<category><![CDATA[Russ Fradin]]></category>
		<category><![CDATA[SAN]]></category>
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		<category><![CDATA[Streaming Media]]></category>
		<category><![CDATA[syndicated ad server;]]></category>
		<category><![CDATA[USD]]></category>
		<category><![CDATA[video advertising]]></category>
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		<category><![CDATA[www.drivertv.com;]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=2343</guid>
		<description><![CDATA[Open Video Ad Server Enables Contextual Publisher and Blog Networks to Easily Integrate With Rich Media Advertising Partners of Their Choice
SAN BRUNO, CA&#8211;(Marketwire &#8211; November 17, 2008) &#8211; Adify, the premier vertical ad network management company, today announced enhanced video ad serving functionality with the release of version 3.3 of the Adify platform. Adify Video [...]]]></description>
		<wfw:commentRss>http://www.adoperationsonline.com/2008/11/17/adify-video-empowers-online-publishers-to-create-and-monetize-video-ad-networks/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>BlackArrow Integrates Ad Management System with the Akamai Media Framework</title>
		<link>http://www.adoperationsonline.com/2008/10/20/blackarrow-integrates-ad-management-system-with-the-akamai-media-framework/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2008/10/20/blackarrow-integrates-ad-management-system-with-the-akamai-media-framework/#comments</comments>
		<pubDate>Mon, 20 Oct 2008 09:15:00 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Operations]]></category>
		<category><![CDATA[Ad Serving]]></category>
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		<category><![CDATA[Akamai]]></category>
		<category><![CDATA[BlackArrow]]></category>
		<category><![CDATA[In-Stream Ads]]></category>
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		<category><![CDATA[advertising inventory]]></category>
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		<category><![CDATA[BlackArrow Inc]]></category>
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		<category><![CDATA[Intel Capital]]></category>
		<category><![CDATA[Mayfield Fund]]></category>
		<category><![CDATA[multiplatform ad-management systems]]></category>
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		<category><![CDATA[Polaris Venture Partners]]></category>
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		<category><![CDATA[Tim Napoleon]]></category>
		<category><![CDATA[turnkey video player solutions]]></category>
		<category><![CDATA[video on demand]]></category>
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		<category><![CDATA[www.openvideoplayer.com]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=1321</guid>
		<description><![CDATA[Streamlines Deployments of Dynamic, Targeted Advertising Technology for Content Providers Using the Akamai Open Video Player Platform
SAN MATEO, Calif. &#8211; BlackArrow, the independent provider of multiplatform ad-management systems for viewer-controlled video, has released a Connector (software development kit) that integrates its ad-management system with Akamai’s Media Framework, a valuable resource for the rapid development of [...]]]></description>
		<wfw:commentRss>http://www.adoperationsonline.com/2008/10/20/blackarrow-integrates-ad-management-system-with-the-akamai-media-framework/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>CNN&#8217;s Jonathan Klein and Shelly Lazarus of Ogilvy &amp; Mather to Keynote ad:tech New York 2008</title>
		<link>http://www.adoperationsonline.com/2008/10/14/cnn-jonathan-klein-and-shelly-lazarus-of-ogilvy-mather-to-keynote-adtech-new-york-2008/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2008/10/14/cnn-jonathan-klein-and-shelly-lazarus-of-ogilvy-mather-to-keynote-adtech-new-york-2008/#comments</comments>
		<pubDate>Tue, 14 Oct 2008 09:57:24 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Operations]]></category>
		<category><![CDATA[Ads by Display]]></category>
		<category><![CDATA[Events]]></category>
		<category><![CDATA[Internet Strategy]]></category>
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		<category><![CDATA[Reports and Studies]]></category>
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		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=1553</guid>
		<description><![CDATA[Web Video Pioneer and CNN/U.S. President Jonathan Klein Will Deliver Opening Keynote Address at Annual Event;
Ogilvy &#38; Mather Worldwide Chairman &#38; CEO Shelly Lazarus to Headline Day 2
NEW YORK, October 14, 2008 – As the nation heads to the polls to pick its next President on November 4th, CNN/U.S. President and Web video visionary Jonathan [...]]]></description>
		<wfw:commentRss>http://www.adoperationsonline.com/2008/10/14/cnn-jonathan-klein-and-shelly-lazarus-of-ogilvy-mather-to-keynote-adtech-new-york-2008/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>KickApps Video Players Support Drag-and-Drop Video Advertising Solutions for Ad Networks and Publisher Direct Sales</title>
		<link>http://www.adoperationsonline.com/2008/10/03/kickapps-video-players-support-drag-and-drop-video-advertising-solutions-for-ad-networks-and-publisher-direct-sales/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2008/10/03/kickapps-video-players-support-drag-and-drop-video-advertising-solutions-for-ad-networks-and-publisher-direct-sales/#comments</comments>
		<pubDate>Fri, 03 Oct 2008 08:00:28 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[24/7 Real Media]]></category>
		<category><![CDATA[Ad Networks and Platforms]]></category>
		<category><![CDATA[Ad Serving]]></category>
		<category><![CDATA[DoubleClick DFP]]></category>
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		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=1135</guid>
		<description><![CDATA[New Features Makes it Easier For Web Publishers to Monetize Online Video
NEW YORK &#8211; KickApps (www.kickapps.com), the industry’s leading on-demand social media, video player and widget platform, today announced that it has made it extremely easy for web publishers to add video advertising into their editorial and user-generated videos using the KickApps Widget &#38; Video [...]]]></description>
		<wfw:commentRss>http://www.adoperationsonline.com/2008/10/03/kickapps-video-players-support-drag-and-drop-video-advertising-solutions-for-ad-networks-and-publisher-direct-sales/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>TM Advertising&#8217;s OMMA Award for Superpages.com Ad Is Something to Sneeze At</title>
		<link>http://www.adoperationsonline.com/2008/10/02/tm-advertisings-omma-award-for-superpagescom-ad-is-something-to-sneeze-at/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2008/10/02/tm-advertisings-omma-award-for-superpagescom-ad-is-something-to-sneeze-at/#comments</comments>
		<pubDate>Thu, 02 Oct 2008 08:00:20 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ads by Display]]></category>
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		<category><![CDATA[online advertising]]></category>
		<category><![CDATA[Online Marketing Strategy Award]]></category>
		<category><![CDATA[Online Media]]></category>
		<category><![CDATA[Pepper]]></category>
		<category><![CDATA[Redhook Ale Brewery]]></category>
		<category><![CDATA[SEATTLE]]></category>
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		<category><![CDATA[Texas Tourism]]></category>
		<category><![CDATA[TM Advertising]]></category>
		<category><![CDATA[Tom Hansen]]></category>
		<category><![CDATA[Verizon]]></category>
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		<category><![CDATA[www.idearc.com]]></category>
		<category><![CDATA[www.tm.com]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=1129</guid>
		<description><![CDATA[TM Advertising, one of the nation’s leading full-service communication agencies, and Superpages.com® today announced its “Sneeze” online advertisement won the 2008 Online Media, Marketing &#38; Advertising (OMMA) Award for “Best Video Appearing in a Banner, Pre-Roll, Interstitial or In-Stream Unit.”
“Sneeze” comically depicts one man’s struggles during allergy season, cleverly positioning Superpages.com as an easy relief [...]]]></description>
		<wfw:commentRss>http://www.adoperationsonline.com/2008/10/02/tm-advertisings-omma-award-for-superpagescom-ad-is-something-to-sneeze-at/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>2008 OMMA Awards Finalists: Online Advertising Creative</title>
		<link>http://www.adoperationsonline.com/2008/09/03/2008-omma-awards-finalists-online-advertising-creative/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2008/09/03/2008-omma-awards-finalists-online-advertising-creative/#comments</comments>
		<pubDate>Wed, 03 Sep 2008 08:00:08 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Groups & Agencies]]></category>
		<category><![CDATA[Ad Networks and Platforms]]></category>
		<category><![CDATA[Ads by Creative]]></category>
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		<category><![CDATA[Display Ads]]></category>
		<category><![CDATA[Events]]></category>
		<category><![CDATA[In-Game Ads]]></category>
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		<category><![CDATA[Mobile Advertising]]></category>
		<category><![CDATA[Overlay Ads]]></category>
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		<category><![CDATA[Rich Media Ads]]></category>
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		<category><![CDATA[A&E Television 
Agency]]></category>
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Agency]]></category>
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Agency]]></category>
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		<category><![CDATA[Coca-Cola Co.]]></category>
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Agency]]></category>
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Agency]]></category>
		<category><![CDATA[Delta Air Lines]]></category>
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Agency]]></category>
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Agency]]></category>
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Agency]]></category>
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Agency]]></category>
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Agency]]></category>
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		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=895</guid>
		<description><![CDATA[The lists of finalists for the much-awaited OMMA Awards have just been made public. We will take a look today at the finalists in the &#8220;Online Advertising Creative&#8221; category &#8211; I see some of the best campaigns in there so please feel free to give your comments and thoughts on them.
Standard, Flash or Rich Media [...]]]></description>
		<wfw:commentRss>http://www.adoperationsonline.com/2008/09/03/2008-omma-awards-finalists-online-advertising-creative/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Break Media and Panache Research Findings Show IAB Standard Video Ad Formats Effectively Engage Consumers</title>
		<link>http://www.adoperationsonline.com/2008/08/19/break-media-and-panache-research-findings-show-iab-standard-video-ad-formats-effectively-engage-consumers/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2008/08/19/break-media-and-panache-research-findings-show-iab-standard-video-ad-formats-effectively-engage-consumers/#comments</comments>
		<pubDate>Tue, 19 Aug 2008 07:40:56 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Operations]]></category>
		<category><![CDATA[Ads by Creative]]></category>
		<category><![CDATA[Ads by Display]]></category>
		<category><![CDATA[In-Stream Ads]]></category>
		<category><![CDATA[Mid-roll Ads]]></category>
		<category><![CDATA[Overlay Ads]]></category>
		<category><![CDATA[Post-roll Ads]]></category>
		<category><![CDATA[Pre-roll Ads]]></category>
		<category><![CDATA[Reports and Studies]]></category>
		<category><![CDATA[Video Ads]]></category>
		<category><![CDATA[ad delivery]]></category>
		<category><![CDATA[ad network]]></category>
		<category><![CDATA[ad server]]></category>
		<category><![CDATA[advertising formats]]></category>
		<category><![CDATA[animation]]></category>
		<category><![CDATA[back-end reporting ;]]></category>
		<category><![CDATA[back-end reporting technology]]></category>
		<category><![CDATA[Break Media]]></category>
		<category><![CDATA[broadband]]></category>
		<category><![CDATA[campaigns run-of-site]]></category>
		<category><![CDATA[Daniel Taylor]]></category>
		<category><![CDATA[Digital Video]]></category>
		<category><![CDATA[Honda]]></category>
		<category><![CDATA[in-page media]]></category>
		<category><![CDATA[in-stream advertising market]]></category>
		<category><![CDATA[in-stream video advertising standard formats]]></category>
		<category><![CDATA[interactive advertising]]></category>
		<category><![CDATA[Interactive Advertising Bureau]]></category>
		<category><![CDATA[Keith Richman]]></category>
		<category><![CDATA[Los Angeles]]></category>
		<category><![CDATA[media buying]]></category>
		<category><![CDATA[online ad]]></category>
		<category><![CDATA[online advertising industry]]></category>
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		<category><![CDATA[online brand-building]]></category>
		<category><![CDATA[online engagement]]></category>
		<category><![CDATA[online video advertising]]></category>
		<category><![CDATA[Panache]]></category>
		<category><![CDATA[Steve Robinson]]></category>
		<category><![CDATA[video advertising]]></category>
		<category><![CDATA[Yankee Group]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=737</guid>
		<description><![CDATA[Industry-First Research Provides Valuable Step for Supporting Online Video Advertising
LOS ANGELES&#8211;(BUSINESS WIRE)&#8211;Break Media, the Internet’s premier entertainment community for men, and Panache, the video advertising delivery-platform leader, today announced key findings from joint research which tested the effectiveness of four popular in-stream video advertising standard formats established by the Interactive Advertising Bureau (IAB) in May, [...]]]></description>
		<wfw:commentRss>http://www.adoperationsonline.com/2008/08/19/break-media-and-panache-research-findings-show-iab-standard-video-ad-formats-effectively-engage-consumers/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Metacafe Gets to Monetize Content from 12 New Video Content Providers</title>
		<link>http://www.adoperationsonline.com/2008/08/07/metacafe-gets-to-monetize-content-from-12-new-video-content-providers/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2008/08/07/metacafe-gets-to-monetize-content-from-12-new-video-content-providers/#comments</comments>
		<pubDate>Thu, 07 Aug 2008 14:19:03 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ads by Creative]]></category>
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		<category><![CDATA[online advertising opportunities]]></category>
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		<category><![CDATA[online destination]]></category>
		<category><![CDATA[real-time benefits]]></category>
		<category><![CDATA[scripted Web series]]></category>
		<category><![CDATA[SXM]]></category>
		<category><![CDATA[television news network]]></category>
		<category><![CDATA[Tom Arnold]]></category>
		<category><![CDATA[Web series]]></category>
		<category><![CDATA[wireless handsets]]></category>
		<category><![CDATA[YoungHollywood.com]]></category>
		<category><![CDATA[YouTube]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=542</guid>
		<description><![CDATA[Metacafe has announced earlier today 12 new deals with video content providers &#8211; a move that will significantly enlarge their already impressive video inventory.
Metacafe specializes in short videos, precisely what works best for online consumers who don&#8217;t have the time or the patience to look into long form video content. Having said this, it becomes [...]]]></description>
		<wfw:commentRss>http://www.adoperationsonline.com/2008/08/07/metacafe-gets-to-monetize-content-from-12-new-video-content-providers/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>IAB Announces the Release of &#8220;VAST,&#8221; a Digital Video Ad Serving Template, for Public Comment</title>
		<link>http://www.adoperationsonline.com/2008/08/01/iab-announces-the-release-of-vast-a-digital-video-ad-serving-template-for-public-comment/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2008/08/01/iab-announces-the-release-of-vast-a-digital-video-ad-serving-template-for-public-comment/#comments</comments>
		<pubDate>Fri, 01 Aug 2008 09:09:11 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Operations]]></category>
		<category><![CDATA[Ad Serving]]></category>
		<category><![CDATA[Ad Trafficking]]></category>
		<category><![CDATA[Ads by Creative]]></category>
		<category><![CDATA[Ads by Display]]></category>
		<category><![CDATA[Advertising Regulations]]></category>
		<category><![CDATA[IAB]]></category>
		<category><![CDATA[In-Stream Ads]]></category>
		<category><![CDATA[MUZU.TV]]></category>
		<category><![CDATA[Mid-roll Ads]]></category>
		<category><![CDATA[Overlay Ads]]></category>
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		<category><![CDATA[Video Platforms]]></category>
		<category><![CDATA[Adobe]]></category>
		<category><![CDATA[Ari Paparo]]></category>
		<category><![CDATA[communication protocol]]></category>
		<category><![CDATA[communication protocols]]></category>
		<category><![CDATA[Digital Video]]></category>
		<category><![CDATA[digital video advertising]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[IAB's Digital Video Committee]]></category>
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		<category><![CDATA[Randall Rothenberg]]></category>
		<category><![CDATA[standardizing communication protocols]]></category>
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		<category><![CDATA[www.iab.net]]></category>
		<category><![CDATA[www.muzu.tv]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=364</guid>
		<description><![CDATA[Great news for publishers with video inventory, at last! The IAB jumpstarted discussions around standardizing communication protocols between video players and servers &#8211; I wish the initiative took place half year earlier and save me and my coworkers a great deal of guesswork and improvisation around building our player (www.muzu.tv) and enable in-stream advertising (due [...]]]></description>
		<wfw:commentRss>http://www.adoperationsonline.com/2008/08/01/iab-announces-the-release-of-vast-a-digital-video-ad-serving-template-for-public-comment/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Collective Media Launches the Collective Video Network, Focuses on In-Stream Advertising</title>
		<link>http://www.adoperationsonline.com/2008/07/31/collective-media-launches-the-collective-video-network-focuses-on-in-stream-advertising/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2008/07/31/collective-media-launches-the-collective-video-network-focuses-on-in-stream-advertising/#comments</comments>
		<pubDate>Thu, 31 Jul 2008 11:44:50 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Metrics]]></category>
		<category><![CDATA[Ad Networks and Platforms]]></category>
		<category><![CDATA[Ad Operations]]></category>
		<category><![CDATA[Ads by Creative]]></category>
		<category><![CDATA[Ads by Display]]></category>
		<category><![CDATA[Collective Media]]></category>
		<category><![CDATA[In-Stream Ads]]></category>
		<category><![CDATA[Internet Strategy]]></category>
		<category><![CDATA[Mid-roll Ads]]></category>
		<category><![CDATA[Overlay Ads]]></category>
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		<category><![CDATA[Pre-roll Ads]]></category>
		<category><![CDATA[Rich Media Ads]]></category>
		<category><![CDATA[Video Ads]]></category>
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		<category><![CDATA[SAN FRANCISCO]]></category>
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		<category><![CDATA[video advertising]]></category>
		<category><![CDATA[video network]]></category>
		<category><![CDATA[www.collective-media.com]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=321</guid>
		<description><![CDATA[
Finally, somebody shows initiative in regard to in-stream advertising, and gets the ball rolling towards some degree of organization. Setting best practices and industry standards is still somewhere far, far, away &#8211; even though the IAB did kickstart the process when they formulated the in-stream ad metrics definitions.
New York, NY – July 29, 2008 – [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
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