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	<title>Ad Operations Online &#187; Ads by Display</title>
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	<link>http://www.adoperationsonline.com</link>
	<description>Daily news on Ad Operations, Ad Networks, Ad Trafficking, Online Advertising, Online Marketing. The newest and most comprehensive Ad Ops resource for businesses and professionals alike.</description>
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		<title>GoldSpot Media Introduces the Industry&#8217;s first iPhone and iPad Video Advertising Solution</title>
		<link>http://www.adoperationsonline.com/2010/03/17/goldspot-media-introduces-the-industrys-first-iphone-and-ipad-video-advertising-solution/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2010/03/17/goldspot-media-introduces-the-industrys-first-iphone-and-ipad-video-advertising-solution/#comments</comments>
		<pubDate>Wed, 17 Mar 2010 07:30:38 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Networks and Platforms]]></category>
		<category><![CDATA[Ad Operations]]></category>
		<category><![CDATA[Ad Products]]></category>
		<category><![CDATA[Ads by Creative]]></category>
		<category><![CDATA[Ads by Display]]></category>
		<category><![CDATA[In-Stream Ads]]></category>
		<category><![CDATA[Marketing Strategy]]></category>
		<category><![CDATA[Mid-roll Ads]]></category>
		<category><![CDATA[Mobile Advertising]]></category>
		<category><![CDATA[Overlay Ads]]></category>
		<category><![CDATA[Rich Media Ads]]></category>
		<category><![CDATA[Video Ads]]></category>
		<category><![CDATA[full screen video ads]]></category>
		<category><![CDATA[GoldSpot Media;]]></category>
		<category><![CDATA[interactive mobile media]]></category>
		<category><![CDATA[ipad advertising]]></category>
		<category><![CDATA[ipad apps]]></category>
		<category><![CDATA[ipad sdk]]></category>
		<category><![CDATA[iPhone advertising]]></category>
		<category><![CDATA[ipod touch advertising]]></category>
		<category><![CDATA[miapi sdk]]></category>
		<category><![CDATA[mobile advertising client sdk]]></category>
		<category><![CDATA[partial screen ads]]></category>
		<category><![CDATA[split screen ads]]></category>
		<category><![CDATA[srini dharmaji]]></category>
		<category><![CDATA[video advertising monetization]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=6859</guid>
		<description><![CDATA[Enhanced iPad SDK Delivers Unprecedented Flexibility to Publishers
SUNNYVALE, Calif. &#8211; GoldSpot Media Inc., a leader in interactive mobile media solutions, released an enhanced version of its mobile advertising client SDK, miAPI, to support iPad applications. With a simple, easy-to-use interface, the miAPI client SDK offers developers a single video advertising monetization solution across the Apple [...]]]></description>
		<wfw:commentRss>http://www.adoperationsonline.com/2010/03/17/goldspot-media-introduces-the-industrys-first-iphone-and-ipad-video-advertising-solution/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Auditude and Dailymotion Announce Advertising Agreement</title>
		<link>http://www.adoperationsonline.com/2010/03/16/auditude-and-dailymotion-announce-advertising-agreement/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2010/03/16/auditude-and-dailymotion-announce-advertising-agreement/#comments</comments>
		<pubDate>Tue, 16 Mar 2010 07:15:00 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Networks and Platforms]]></category>
		<category><![CDATA[Ad Operations]]></category>
		<category><![CDATA[Ad Products]]></category>
		<category><![CDATA[Ad Revenue Optimization]]></category>
		<category><![CDATA[Ad Serving]]></category>
		<category><![CDATA[Ads by Creative]]></category>
		<category><![CDATA[Ads by Display]]></category>
		<category><![CDATA[Video Ads]]></category>
		<category><![CDATA[ad networks]]></category>
		<category><![CDATA[Adam Cahan;]]></category>
		<category><![CDATA[Auditude;]]></category>
		<category><![CDATA[comcast interactive media]]></category>
		<category><![CDATA[dailymotion]]></category>
		<category><![CDATA[damian scragg]]></category>
		<category><![CDATA[joy marcus]]></category>
		<category><![CDATA[online video content]]></category>
		<category><![CDATA[video advertising]]></category>
		<category><![CDATA[video advertising management]]></category>
		<category><![CDATA[video monetization platform]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=6850</guid>
		<description><![CDATA[PALO ALTO, Calif. &#38; PARIS &#8211; Auditude, a leading video advertising management and monetization platform, announced a comprehensive video advertising agreement with Dailymotion, one of the world’s largest video entertainment websites. Under the new deal, Auditude will work with Dailymotion’s catalog of more than 12 million videos. Dailymotion attracts 66 million unique monthly visitors (source: [...]]]></description>
		<wfw:commentRss>http://www.adoperationsonline.com/2010/03/16/auditude-and-dailymotion-announce-advertising-agreement/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Sometrics to Power Advertiser-Based Offers on IGG&#8217;s MMO Gaming Portals</title>
		<link>http://www.adoperationsonline.com/2010/03/15/sometrics-to-power-advertiser-based-offers-on-iggs-mmo-gaming-portals/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2010/03/15/sometrics-to-power-advertiser-based-offers-on-iggs-mmo-gaming-portals/#comments</comments>
		<pubDate>Mon, 15 Mar 2010 07:15:45 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Networks and Platforms]]></category>
		<category><![CDATA[Ad Operations]]></category>
		<category><![CDATA[Ads by Display]]></category>
		<category><![CDATA[Digital Marketing]]></category>
		<category><![CDATA[Events]]></category>
		<category><![CDATA[In-Game Ads]]></category>
		<category><![CDATA[Internet Marketing Services]]></category>
		<category><![CDATA[Internet Strategy]]></category>
		<category><![CDATA[Marketing Strategy]]></category>
		<category><![CDATA[ecpm gaming sites]]></category>
		<category><![CDATA[game developers conference]]></category>
		<category><![CDATA[gaming ad network]]></category>
		<category><![CDATA[global gaming audience]]></category>
		<category><![CDATA[i got games]]></category>
		<category><![CDATA[Ian Swanson]]></category>
		<category><![CDATA[igg]]></category>
		<category><![CDATA[in-game advertising]]></category>
		<category><![CDATA[kevin xu]]></category>
		<category><![CDATA[mmo gaming portals]]></category>
		<category><![CDATA[mmorpg]]></category>
		<category><![CDATA[Sometrics]]></category>
		<category><![CDATA[virtual currency monetization]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=6842</guid>
		<description><![CDATA[IGG’s 15 Million Registered Players Gain Access to Sometrics Offers to Earn Points Redeemable Within IGG Games; Announced at GDC in San Francisco
Game Developers Conference 2010
LOS ANGELES &#8211; Sometrics (www.Sometrics.com) and IGG, Inc. (www.IGG.com) announced that they have partnered to provide advertiser-based offers to the 15 million registered players of IGG’s 15 popular MMO online [...]]]></description>
		<wfw:commentRss>http://www.adoperationsonline.com/2010/03/15/sometrics-to-power-advertiser-based-offers-on-iggs-mmo-gaming-portals/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Adconion Launches Suite of Online Video Products with Joost Video Network</title>
		<link>http://www.adoperationsonline.com/2010/03/11/adconion-launches-suite-of-online-video-products-with-joost-video-network/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2010/03/11/adconion-launches-suite-of-online-video-products-with-joost-video-network/#comments</comments>
		<pubDate>Thu, 11 Mar 2010 07:30:00 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Metrics]]></category>
		<category><![CDATA[Ad Networks and Platforms]]></category>
		<category><![CDATA[Ad Operations]]></category>
		<category><![CDATA[Ad Products]]></category>
		<category><![CDATA[Ad Serving]]></category>
		<category><![CDATA[Adconion]]></category>
		<category><![CDATA[Ads by Creative]]></category>
		<category><![CDATA[Ads by Display]]></category>
		<category><![CDATA[In-Stream Ads]]></category>
		<category><![CDATA[Internet Marketing Services]]></category>
		<category><![CDATA[Mid-roll Ads]]></category>
		<category><![CDATA[Online Media]]></category>
		<category><![CDATA[Post-roll Ads]]></category>
		<category><![CDATA[Pre-roll Ads]]></category>
		<category><![CDATA[Video Ads]]></category>
		<category><![CDATA[Video Platforms]]></category>
		<category><![CDATA[ad networks]]></category>
		<category><![CDATA[Adconion Media Group]]></category>
		<category><![CDATA[cliff paulson]]></category>
		<category><![CDATA[global audience network]]></category>
		<category><![CDATA[in-banner video advertising]]></category>
		<category><![CDATA[in-stream video advertising networks]]></category>
		<category><![CDATA[joost video network]]></category>
		<category><![CDATA[midroll video ads]]></category>
		<category><![CDATA[online video ad inventory]]></category>
		<category><![CDATA[postroll video ads]]></category>
		<category><![CDATA[preroll video ads]]></category>
		<category><![CDATA[stephen hunt]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=6828</guid>
		<description><![CDATA[Provides complete online video advertising solutions with reach and quality of a portal combined with the scale and efficiency of a network
SANTA MONICA, Calif. &#8211; Adconion Media Group (www.adconion.com), the largest independent global audience and content network, introduced the Joost Video Network, a complete suite of online video advertising products and services. The Joost Video [...]]]></description>
		<wfw:commentRss>http://www.adoperationsonline.com/2010/03/11/adconion-launches-suite-of-online-video-products-with-joost-video-network/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Kontera Announces New Ad Family: Freedom Units</title>
		<link>http://www.adoperationsonline.com/2010/02/24/kontera-announces-new-ad-family-freedom-units/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2010/02/24/kontera-announces-new-ad-family-freedom-units/#comments</comments>
		<pubDate>Wed, 24 Feb 2010 07:00:35 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Groups & Agencies]]></category>
		<category><![CDATA[Ad Networks and Platforms]]></category>
		<category><![CDATA[Ad Operations]]></category>
		<category><![CDATA[Ad Products]]></category>
		<category><![CDATA[Ads by Display]]></category>
		<category><![CDATA[Digital Marketing]]></category>
		<category><![CDATA[In-text Ads]]></category>
		<category><![CDATA[Internet Marketing Services]]></category>
		<category><![CDATA[Internet Strategy]]></category>
		<category><![CDATA[Online Media]]></category>
		<category><![CDATA[freedom ad family]]></category>
		<category><![CDATA[hal muchnick]]></category>
		<category><![CDATA[in-text advertising]]></category>
		<category><![CDATA[Kontera]]></category>
		<category><![CDATA[kontera contextual ads]]></category>
		<category><![CDATA[OMD]]></category>
		<category><![CDATA[Online Advertising Strategy]]></category>
		<category><![CDATA[online engagement rates]]></category>
		<category><![CDATA[pranav pandit]]></category>
		<category><![CDATA[quaker instant oatmeal]]></category>
		<category><![CDATA[semantic technology]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=6747</guid>
		<description><![CDATA[Unique formats bring products and brands to life in highly relevant contexts
SAN FRANCISCO &#8211; After several months of in-market use with select customers, Kontera, the leading provider of relevant In-Text Advertising and Information Solutions, formally launched its newest ad unit family… the Freedom Ads.




The Freedom Ad family provides the opportunity to deliver deep brand engagement [...]]]></description>
		<wfw:commentRss>http://www.adoperationsonline.com/2010/02/24/kontera-announces-new-ad-family-freedom-units/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Kontera&#8217;s Strong 4th Quarter Caps Yearlong Acceleration and Rapid Growth</title>
		<link>http://www.adoperationsonline.com/2010/02/15/konteras-strong-4th-quarter-caps-yearlong-acceleration-and-rapid-growth/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2010/02/15/konteras-strong-4th-quarter-caps-yearlong-acceleration-and-rapid-growth/#comments</comments>
		<pubDate>Mon, 15 Feb 2010 07:15:58 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Networks and Platforms]]></category>
		<category><![CDATA[Ad Operations]]></category>
		<category><![CDATA[Ad Products]]></category>
		<category><![CDATA[Ads by Display]]></category>
		<category><![CDATA[In-text Ads]]></category>
		<category><![CDATA[Internet Marketing Services]]></category>
		<category><![CDATA[Online Media]]></category>
		<category><![CDATA[ad networks]]></category>
		<category><![CDATA[ad pepper]]></category>
		<category><![CDATA[Carmel Ventures]]></category>
		<category><![CDATA[comScore]]></category>
		<category><![CDATA[in-text advertising]]></category>
		<category><![CDATA[keyword targeting]]></category>
		<category><![CDATA[Kontera]]></category>
		<category><![CDATA[mike moritz]]></category>
		<category><![CDATA[online brand advertising]]></category>
		<category><![CDATA[Online Brand Advertising Dollars]]></category>
		<category><![CDATA[online publishers]]></category>
		<category><![CDATA[semantic analysis]]></category>
		<category><![CDATA[story level targeting technology]]></category>
		<category><![CDATA[Tanya Irwin]]></category>
		<category><![CDATA[tenaya capital]]></category>
		<category><![CDATA[tom hespos]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=6701</guid>
		<description><![CDATA[Technological Innovation and Accelerated Adoption By Brand Advertisers Drive Strong 2009 Performance
SAN FRANCISCO &#8211; Kontera, the leading provider of relevant In-Text Advertising and Information Solutions, announced strong 2009 growth that spoke to its continuous technological innovation and a strong uptake from brand advertisers.

The company’s In-Text technology delivered superior related content for publishers and consumers, while [...]]]></description>
		<wfw:commentRss>http://www.adoperationsonline.com/2010/02/15/konteras-strong-4th-quarter-caps-yearlong-acceleration-and-rapid-growth/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Brand.net Launches Video Advertising Solution</title>
		<link>http://www.adoperationsonline.com/2010/02/08/brand-net-launches-video-advertising-solution/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2010/02/08/brand-net-launches-video-advertising-solution/#comments</comments>
		<pubDate>Mon, 08 Feb 2010 07:30:06 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Networks and Platforms]]></category>
		<category><![CDATA[Ad Operations]]></category>
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		<category><![CDATA[Ads by Creative]]></category>
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		<category><![CDATA[Online Media]]></category>
		<category><![CDATA[Pre-roll Ads]]></category>
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		<category><![CDATA[brand advertisers]]></category>
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		<category><![CDATA[in-banner ads]]></category>
		<category><![CDATA[Interactive Advertising Bureau]]></category>
		<category><![CDATA[interstitial ads]]></category>
		<category><![CDATA[long tail ugc]]></category>
		<category><![CDATA[online media network]]></category>
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		<category><![CDATA[online video adoption]]></category>
		<category><![CDATA[online video advertising standard]]></category>
		<category><![CDATA[Randall Rothenberg]]></category>
		<category><![CDATA[true video guarantee]]></category>
		<category><![CDATA[unilever i cant believe its not butter]]></category>
		<category><![CDATA[vast 20]]></category>
		<category><![CDATA[video advertising solution;]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=6666</guid>
		<description><![CDATA[Online Media Network Embraces VAST, Accelerates Brand Advertiser Online Video Adoption, and Establishes True Video Guarantee™
SAN MATEO, Calif. &#8211; Brand.net, the leading network provider of online media solutions for the world’s largest brand advertisers and media agencies, announced the launch of its Video advertising solution with a campaign for Unilever’s I Can’t Believe It’s Not [...]]]></description>
		<wfw:commentRss>http://www.adoperationsonline.com/2010/02/08/brand-net-launches-video-advertising-solution/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
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		<item>
		<title>Jivox Turns Video Ads into Interactive Apps, Adds Social Media Integration to Platform</title>
		<link>http://www.adoperationsonline.com/2010/01/27/jivox-turns-video-ads-into-interactive-apps-adds-social-media-integration-to-platform/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2010/01/27/jivox-turns-video-ads-into-interactive-apps-adds-social-media-integration-to-platform/#comments</comments>
		<pubDate>Wed, 27 Jan 2010 07:45:16 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Networks and Platforms]]></category>
		<category><![CDATA[Ad Operations]]></category>
		<category><![CDATA[Ad Products]]></category>
		<category><![CDATA[Ads by Creative]]></category>
		<category><![CDATA[Ads by Display]]></category>
		<category><![CDATA[In-Stream Ads]]></category>
		<category><![CDATA[Jivox]]></category>
		<category><![CDATA[Online Advertising Challenges]]></category>
		<category><![CDATA[Rich Media Ads]]></category>
		<category><![CDATA[Video Ads]]></category>
		<category><![CDATA[in-banner video ads]]></category>
		<category><![CDATA[in-stream video ads]]></category>
		<category><![CDATA[interactive software]]></category>
		<category><![CDATA[social media sharing;]]></category>
		<category><![CDATA[video ad campaigns]]></category>
		<category><![CDATA[video ad platform]]></category>
		<category><![CDATA[video ad technology]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=6590</guid>
		<description><![CDATA[Advertisers can now add custom interactions to their in-stream and in-banner video ads to boost user engagement and response rates
New version also allows users to embed interactive ads on 40 social networking sites for viral distribution
San Mateo, California – Jivox, the leading provider of interactive video ad technology for online media companies and advertisers, introduced [...]]]></description>
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		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>November Sees Number of U.S. Videos Viewed Online Surpass 30 Billion for First Time on Record</title>
		<link>http://www.adoperationsonline.com/2010/01/14/november-sees-number-of-u-s-videos-viewed-online-surpass-30-billion-for-first-time-on-record/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2010/01/14/november-sees-number-of-u-s-videos-viewed-online-surpass-30-billion-for-first-time-on-record/#comments</comments>
		<pubDate>Thu, 14 Jan 2010 08:15:48 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Networks and Platforms]]></category>
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		<category><![CDATA[Pre-roll Ads]]></category>
		<category><![CDATA[Reports and Studies]]></category>
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		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=6492</guid>
		<description><![CDATA[Hulu Extends All-Time High to 924 Million Videos Viewed
RESTON, VA – comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, released November 2009 data from the comScore Video Metrix service, showing that more than 170 million U.S. Internet users watched online video during the month. Online video viewing continued to reach record levels [...]]]></description>
		<wfw:commentRss>http://www.adoperationsonline.com/2010/01/14/november-sees-number-of-u-s-videos-viewed-online-surpass-30-billion-for-first-time-on-record/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
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		<item>
		<title>Dailymotion Announces Broadband TV Advertising Formats as Part of a Complete, Three-Screens Advertising Campaign Offering</title>
		<link>http://www.adoperationsonline.com/2010/01/12/dailymotion-announces-broadband-tv-advertising-formats-as-part-of-a-complete-three-screens-advertising-campaign-offering/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2010/01/12/dailymotion-announces-broadband-tv-advertising-formats-as-part-of-a-complete-three-screens-advertising-campaign-offering/#comments</comments>
		<pubDate>Tue, 12 Jan 2010 07:45:23 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Operations]]></category>
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		<category><![CDATA[tv ad formats]]></category>
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		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=6467</guid>
		<description><![CDATA[Clickable TV ad formats and TV landing pages provide a consistent, multi-screen advertising experience across Internet TV platforms, the Web and mobile video
PARIS &#8211; Dailymotion, one of the largest Web video sites in the world, announced interactive advertising formats for Dailymotion’s broadband TV and IPTV channels. The announcement follows the successful launch of Dailymotion’s iPhone [...]]]></description>
		<wfw:commentRss>http://www.adoperationsonline.com/2010/01/12/dailymotion-announces-broadband-tv-advertising-formats-as-part-of-a-complete-three-screens-advertising-campaign-offering/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Kontera Sees Consumer Electronic Advertising on the Rise</title>
		<link>http://www.adoperationsonline.com/2009/12/28/kontera-sees-consumer-electronic-advertising-on-the-rise/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2009/12/28/kontera-sees-consumer-electronic-advertising-on-the-rise/#comments</comments>
		<pubDate>Mon, 28 Dec 2009 08:00:51 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Metrics]]></category>
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		<category><![CDATA[advertiser spending]]></category>
		<category><![CDATA[consumer electronics advertising]]></category>
		<category><![CDATA[consumer engagement rate]]></category>
		<category><![CDATA[hal muchnick]]></category>
		<category><![CDATA[Kontera]]></category>
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		<category><![CDATA[online brand placements]]></category>
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		<category><![CDATA[www.kontera.com/hybrid]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=6256</guid>
		<description><![CDATA[Consumer Electronics Advertising Activity Up More Than 80% Compared to Last Holiday Season
SAN FRANCISCO &#8211; Kontera, the leading provider of relevant In-Text Advertising and Information Solutions, announced that as the fourth quarter nears its end, the company has seen more than 80% growth in the Consumer Electronics sector over the fourth quarter of 2008. With [...]]]></description>
		<wfw:commentRss>http://www.adoperationsonline.com/2009/12/28/kontera-sees-consumer-electronic-advertising-on-the-rise/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>In Time for the Holidays, Sometrics Unveils &#8216;Shop &amp; Earn&#8217; In-Game Shopping Feed</title>
		<link>http://www.adoperationsonline.com/2009/12/22/in-time-for-the-holidays-sometrics-unveils-shop-earn-in-game-shopping-feed/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2009/12/22/in-time-for-the-holidays-sometrics-unveils-shop-earn-in-game-shopping-feed/#comments</comments>
		<pubDate>Tue, 22 Dec 2009 08:15:29 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Networks and Platforms]]></category>
		<category><![CDATA[Ad Operations]]></category>
		<category><![CDATA[Ad Products]]></category>
		<category><![CDATA[Ad Serving]]></category>
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		<category><![CDATA[In-Game Ads]]></category>
		<category><![CDATA[Internet Marketing Services]]></category>
		<category><![CDATA[Internet Strategy]]></category>
		<category><![CDATA[Sometrics]]></category>
		<category><![CDATA[free to play games]]></category>
		<category><![CDATA[Ian Swanson]]></category>
		<category><![CDATA[ingame ads]]></category>
		<category><![CDATA[online games advertising]]></category>
		<category><![CDATA[online games loyalty program]]></category>
		<category><![CDATA[online revenue channel]]></category>
		<category><![CDATA[shop and earn]]></category>
		<category><![CDATA[us virtual goods market]]></category>
		<category><![CDATA[virtual currency]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=6224</guid>
		<description><![CDATA[Consumers Earn Virtual Currency By Shopping Online, Publishers Gain New Revenue Channel
‘Shop &#38; Earn’ Gives Users a Safe and Secure Way To Earn Virtual Currency With Retail Purchases
LOS ANGELES &#8211; Sometrics (www.Sometrics.com) launched a new in-game Shop &#38; Earn Shopping Feed that enables consumers to earn virtual currency for games when they make online purchases [...]]]></description>
		<wfw:commentRss>http://www.adoperationsonline.com/2009/12/22/in-time-for-the-holidays-sometrics-unveils-shop-earn-in-game-shopping-feed/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Kontera Sees Dramatic Surge in Beauty and Apparel Advertising for the Holiday Season</title>
		<link>http://www.adoperationsonline.com/2009/12/11/kontera-sees-dramatic-surge-in-beauty-and-apparel-advertising-for-the-holiday-season/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2009/12/11/kontera-sees-dramatic-surge-in-beauty-and-apparel-advertising-for-the-holiday-season/#comments</comments>
		<pubDate>Fri, 11 Dec 2009 08:30:28 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Metrics]]></category>
		<category><![CDATA[Ad Networks and Platforms]]></category>
		<category><![CDATA[Ad Operations]]></category>
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		<category><![CDATA[Internet Strategy]]></category>
		<category><![CDATA[Reports and Studies]]></category>
		<category><![CDATA[apparel advertising campaigns]]></category>
		<category><![CDATA[beauty advertising campaigns]]></category>
		<category><![CDATA[hal muchnick]]></category>
		<category><![CDATA[in-text advertising]]></category>
		<category><![CDATA[Kontera]]></category>
		<category><![CDATA[online branding;]]></category>
		<category><![CDATA[online consumer engagement]]></category>
		<category><![CDATA[online interaction rates]]></category>
		<category><![CDATA[online retailer campaigns]]></category>
		<category><![CDATA[pre purchase research]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=6147</guid>
		<description><![CDATA[Retailer Advertising Activity Doubles 4th Quarter 2008 Volume
SAN FRANCISCO &#8211; Kontera, the leading provider of relevant In-Text Advertising and Information Solutions, announced that two-thirds into the fourth quarter, it has already seen twice as many beauty &#38; apparel advertising campaigns sign with its service as it saw a year ago. Additionally, the average apparel and [...]]]></description>
		<wfw:commentRss>http://www.adoperationsonline.com/2009/12/11/kontera-sees-dramatic-surge-in-beauty-and-apparel-advertising-for-the-holiday-season/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Massive Inc., comScore Announce Breakthrough In-game Advertising Research Methodology</title>
		<link>http://www.adoperationsonline.com/2009/12/03/massive-inc-comscore-announce-breakthrough-in-game-advertising-research-methodology/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2009/12/03/massive-inc-comscore-announce-breakthrough-in-game-advertising-research-methodology/#comments</comments>
		<pubDate>Thu, 03 Dec 2009 07:45:01 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Groups & Agencies]]></category>
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		<category><![CDATA[jj richards]]></category>
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		<category><![CDATA[Mike Hurt;]]></category>
		<category><![CDATA[online brand engagement]]></category>
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		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=6099</guid>
		<description><![CDATA[Ad Effx Action Lift for Gaming measures effectiveness of in-game advertising on online consumer behavior
REDMOND, Wash. and RESTON, Va. —  For the first time ever, advertisers will now be able to see the direct impact that in-game advertisements have on consumer online behavior, thanks to a new research partnership between Massive Inc., a wholly owned [...]]]></description>
		<wfw:commentRss>http://www.adoperationsonline.com/2009/12/03/massive-inc-comscore-announce-breakthrough-in-game-advertising-research-methodology/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Virgin Media Rolls Out On-Demand Television Advertising with SeaChange</title>
		<link>http://www.adoperationsonline.com/2009/12/02/virgin-media-rolls-out-on-demand-television-advertising-with-seachange/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2009/12/02/virgin-media-rolls-out-on-demand-television-advertising-with-seachange/#comments</comments>
		<pubDate>Wed, 02 Dec 2009 08:00:23 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Groups & Agencies]]></category>
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		<category><![CDATA[cindy rose]]></category>
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		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=6085</guid>
		<description><![CDATA[New U.K. Ad Platform to Reach 3.7 Million Cable TV Homes; SeaChange Axiom On Demand Customer Derives New Benefits; On Demand Group Extends Content Partnership to Advertising
ACTON, Mass. &#38; LONDON &#8211; SeaChange International (NASDAQ: SEAC) announced it has begun rollout of its dynamic VOD advertising technology for Virgin Media, the UK’s leading on-demand cable television [...]]]></description>
		<wfw:commentRss>http://www.adoperationsonline.com/2009/12/02/virgin-media-rolls-out-on-demand-television-advertising-with-seachange/feed/</wfw:commentRss>
		<slash:comments>9</slash:comments>
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		<item>
		<title>New Study Shows What Works for Online Video Advertising</title>
		<link>http://www.adoperationsonline.com/2009/11/27/new-study-shows-what-works-online-video-advertising/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2009/11/27/new-study-shows-what-works-online-video-advertising/#comments</comments>
		<pubDate>Fri, 27 Nov 2009 08:15:31 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Metrics]]></category>
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		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=6070</guid>
		<description><![CDATA[Eyeblaster data reveals video advertising outperforms next to editorial content, while lagging in social environments
New York, New York — Eyeblaster, the leading independent provider of integrated digital advertising solutions, announced its latest video findings, indicating that online video advertising outperforms next to email and editorial content such as news, finance, sports, music , but lags [...]]]></description>
		<wfw:commentRss>http://www.adoperationsonline.com/2009/11/27/new-study-shows-what-works-online-video-advertising/feed/</wfw:commentRss>
		<slash:comments>4</slash:comments>
		</item>
		<item>
		<title>SinglePoint&#8217;s Ad Marketplace Serves over 2 Million SMS Ads for Southwest Airlines on Behalf of msnbc.com</title>
		<link>http://www.adoperationsonline.com/2009/11/26/singlepoints-ad-marketplace-serves-over-2-million-sms-ads-for-southwest-airlines-on-behalf-of-msnbc-com/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2009/11/26/singlepoints-ad-marketplace-serves-over-2-million-sms-ads-for-southwest-airlines-on-behalf-of-msnbc-com/#comments</comments>
		<pubDate>Thu, 26 Nov 2009 08:00:18 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Networks and Platforms]]></category>
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		<category><![CDATA[jeff maurone]]></category>
		<category><![CDATA[mobile advertising solutions;]]></category>
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		<category><![CDATA[sms ad campaigns]]></category>
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		<category><![CDATA[Southwest Airlines]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=6061</guid>
		<description><![CDATA[SinglePoint Reports Increased Adoption of SMS Advertising by Premium Brands and Publishers in October
BELLEVUE, Wash. &#8211; SinglePoint, the leading provider of mobile interactivity and advertising solutions, announced that SingleBrand Ad Marketplace, the first web-based mobile advertising marketplace for SMS campaigns, has delivered over two million Southwest Airlines ads on msnbc.com breaking news alerts.

Utilizing SingleBrand’s Publisher [...]]]></description>
		<wfw:commentRss>http://www.adoperationsonline.com/2009/11/26/singlepoints-ad-marketplace-serves-over-2-million-sms-ads-for-southwest-airlines-on-behalf-of-msnbc-com/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>IAB Releases Vast 2.0, Update Streamlines Process of Serving Digital Video, the Next Version of Digital Video Ad Serving Template</title>
		<link>http://www.adoperationsonline.com/2009/11/25/iab-releases-vast-2-0-update-streamlines-process-of-serving-digital-video-the-next-version-of-digital-video-ad-serving-template/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2009/11/25/iab-releases-vast-2-0-update-streamlines-process-of-serving-digital-video-the-next-version-of-digital-video-ad-serving-template/#comments</comments>
		<pubDate>Wed, 25 Nov 2009 08:30:56 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Groups & Agencies]]></category>
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		<category><![CDATA[Ari Paparo]]></category>
		<category><![CDATA[digital advertising platform]]></category>
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		<category><![CDATA[iab vast 2]]></category>
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		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=6059</guid>
		<description><![CDATA[Improves Process of Buying and Selling Vibrant Digital Advertising Platform
NEW YORK &#8211; The lightning-quick pace of innovation in digital video ad platforms and tools has resulted in divergent technologies and systems that impact the successful deployment of advertising campaigns. To resolve this friction point and continue its leadership role in standardizing digital video the Interactive [...]]]></description>
		<wfw:commentRss>http://www.adoperationsonline.com/2009/11/25/iab-releases-vast-2-0-update-streamlines-process-of-serving-digital-video-the-next-version-of-digital-video-ad-serving-template/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Episodic Reveals Breakthrough in Dynamic Live Ad Insertion</title>
		<link>http://www.adoperationsonline.com/2009/11/18/episodic-reveals-breakthrough-in-dynamic-live-ad-insertion/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2009/11/18/episodic-reveals-breakthrough-in-dynamic-live-ad-insertion/#comments</comments>
		<pubDate>Wed, 18 Nov 2009 08:30:15 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Networks and Platforms]]></category>
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		<category><![CDATA[TV & Cable Advertising]]></category>
		<category><![CDATA[episodic inc]]></category>
		<category><![CDATA[episodic live ad manager]]></category>
		<category><![CDATA[instream advertising]]></category>
		<category><![CDATA[live online broadcasts]]></category>
		<category><![CDATA[live streaming content]]></category>
		<category><![CDATA[live video monetization]]></category>
		<category><![CDATA[matias cudich]]></category>
		<category><![CDATA[mid roll ads]]></category>
		<category><![CDATA[online video ads]]></category>
		<category><![CDATA[Online Video Platform]]></category>
		<category><![CDATA[video ad inventory]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=6004</guid>
		<description><![CDATA[Online Video Platform Expands Opportunities for Monetizing Live Event Streaming
SAN FRANCISCO &#8211; Episodic, Inc., an emerging online video platform provider, unveiled a solution for inserting mid-roll advertising into live streaming content. With the Episodic Live Ad Manager, live event producers can easily insert standard ad units delivered by Episodic or any of the major ad [...]]]></description>
		<wfw:commentRss>http://www.adoperationsonline.com/2009/11/18/episodic-reveals-breakthrough-in-dynamic-live-ad-insertion/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Reportlinker Adds Online Video Advertising Networks 2007 &#8211; 2010: Emerging and Surging Report</title>
		<link>http://www.adoperationsonline.com/2009/10/27/reportlinker-adds-online-video-advertising-networks-2007-2010-emerging-and-surging-report/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2009/10/27/reportlinker-adds-online-video-advertising-networks-2007-2010-emerging-and-surging-report/#comments</comments>
		<pubDate>Tue, 27 Oct 2009 08:00:04 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Metrics]]></category>
		<category><![CDATA[Ad Networks and Platforms]]></category>
		<category><![CDATA[Ad Operations]]></category>
		<category><![CDATA[Ad Products]]></category>
		<category><![CDATA[Ad Serving]]></category>
		<category><![CDATA[Ads by Creative]]></category>
		<category><![CDATA[Ads by Display]]></category>
		<category><![CDATA[BrightRoll]]></category>
		<category><![CDATA[DoubleClick DFP]]></category>
		<category><![CDATA[EyeWonder]]></category>
		<category><![CDATA[Eyeblaster]]></category>
		<category><![CDATA[Overlay Ads]]></category>
		<category><![CDATA[Pointroll]]></category>
		<category><![CDATA[Pre-roll Ads]]></category>
		<category><![CDATA[Reports and Studies]]></category>
		<category><![CDATA[Tremor Media]]></category>
		<category><![CDATA[Video Ads]]></category>
		<category><![CDATA[Video Platforms]]></category>
		<category><![CDATA[YuMe]]></category>
		<category><![CDATA[Google - DoubleClick]]></category>
		<category><![CDATA[in banner video networks]]></category>
		<category><![CDATA[market research report]]></category>
		<category><![CDATA[online advertising]]></category>
		<category><![CDATA[online video ad inventory]]></category>
		<category><![CDATA[online video advertising]]></category>
		<category><![CDATA[online video business models]]></category>
		<category><![CDATA[overlay ad network inventory]]></category>
		<category><![CDATA[premium pre roll ad inventory]]></category>
		<category><![CDATA[premium video inventory]]></category>
		<category><![CDATA[reportlinker]]></category>
		<category><![CDATA[video ad serving]]></category>
		<category><![CDATA[video advertising group]]></category>
		<category><![CDATA[video advertising networks;]]></category>
		<category><![CDATA[video inventory]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=5773</guid>
		<description><![CDATA[NEW YORK &#8211; Reportlinker.com announces that a new market research report is available in its catalogue.
Online Video Advertising Networks 2007 &#8211; 2010: Emerging and Surging
This report analyzes video inventory and gross media spend in both up-and-coming and established avail verticals, including in-banner, remnant/3rd party pre-roll, video overlays, video search and podcasting.
Each video advertising network vertical [...]]]></description>
		<wfw:commentRss>http://www.adoperationsonline.com/2009/10/27/reportlinker-adds-online-video-advertising-networks-2007-2010-emerging-and-surging-report/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Panache Helps Major Online Video Publishers Increase Advertising Revenue with Ad IQ</title>
		<link>http://www.adoperationsonline.com/2009/10/01/panache-helps-major-online-video-publishers-increase-advertising-revenue-with-ad-iq/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2009/10/01/panache-helps-major-online-video-publishers-increase-advertising-revenue-with-ad-iq/#comments</comments>
		<pubDate>Thu, 01 Oct 2009 08:45:12 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Metrics]]></category>
		<category><![CDATA[Ad Networks and Platforms]]></category>
		<category><![CDATA[Ad Operations]]></category>
		<category><![CDATA[Ads by Creative]]></category>
		<category><![CDATA[Ads by Display]]></category>
		<category><![CDATA[In-Stream Ads]]></category>
		<category><![CDATA[Mid-roll Ads]]></category>
		<category><![CDATA[Panache]]></category>
		<category><![CDATA[Post-roll Ads]]></category>
		<category><![CDATA[Pre-roll Ads]]></category>
		<category><![CDATA[Reporting]]></category>
		<category><![CDATA[Rich Media Ads]]></category>
		<category><![CDATA[Video Ads]]></category>
		<category><![CDATA[ad interaction data]]></category>
		<category><![CDATA[comscore video metrix]]></category>
		<category><![CDATA[panache ad iq]]></category>
		<category><![CDATA[realtime video ads]]></category>
		<category><![CDATA[steve robison]]></category>
		<category><![CDATA[video ad comparison]]></category>
		<category><![CDATA[video ad exposure]]></category>
		<category><![CDATA[video ad sales]]></category>
		<category><![CDATA[video content monetization]]></category>
		<category><![CDATA[video player interaction]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=5459</guid>
		<description><![CDATA[Reporting Solution Provides Industry-First Metrics and Measurement Capabilities to Increase Ad Effectiveness and ROI
LOS ANGELES &#8211; Panache, the full solution for video ad sales, facilitation and reporting, announced the general availability of Panache Ad IQ™, real-time video ad effectiveness reporting for major online video publishers. Panache Ad IQ gives publishers a competitive edge by allowing [...]]]></description>
		<wfw:commentRss>http://www.adoperationsonline.com/2009/10/01/panache-helps-major-online-video-publishers-increase-advertising-revenue-with-ad-iq/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>IAB Advances Its Commitment to Growth of Digital Video, Releases &#8220;Long Form Video Overview&#8221;</title>
		<link>http://www.adoperationsonline.com/2009/09/28/iab-advances-its-commitment-to-growth-of-digital-video-releases-long-form-video-overview/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2009/09/28/iab-advances-its-commitment-to-growth-of-digital-video-releases-long-form-video-overview/#comments</comments>
		<pubDate>Mon, 28 Sep 2009 09:00:06 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Metrics]]></category>
		<category><![CDATA[Ad Operations]]></category>
		<category><![CDATA[Ad Products]]></category>
		<category><![CDATA[Ad Serving]]></category>
		<category><![CDATA[Ads by Creative]]></category>
		<category><![CDATA[Ads by Display]]></category>
		<category><![CDATA[Advertising Regulations]]></category>
		<category><![CDATA[IAB]]></category>
		<category><![CDATA[In-Stream Ads]]></category>
		<category><![CDATA[Rich Media Ads]]></category>
		<category><![CDATA[Video Ads]]></category>
		<category><![CDATA[digital video ad marketplace]]></category>
		<category><![CDATA[digital video ad revenue]]></category>
		<category><![CDATA[digital video ad serving template]]></category>
		<category><![CDATA[geoff coco]]></category>
		<category><![CDATA[IAB Digital Video Committee;]]></category>
		<category><![CDATA[instream ad format guidelines]]></category>
		<category><![CDATA[instream ad metrics definitions]]></category>
		<category><![CDATA[Interactive Advertising Bureau]]></category>
		<category><![CDATA[Jeremy Fain]]></category>
		<category><![CDATA[long form ad formats]]></category>
		<category><![CDATA[long form video advertising]]></category>
		<category><![CDATA[long form video monetization]]></category>
		<category><![CDATA[mixx conference expo]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=5424</guid>
		<description><![CDATA[New Marketplace Tool Addresses Growing Advertising Platform
MIXX Conference &#38; Expo 2009
NEW YORK &#8211; Long form video is forecasted to be the driving factor in the growth of digital video advertising over the next five years. Continuing its leadership role in developing standards, guidelines and best practices in the growing digital video advertising marketplace, the Interactive [...]]]></description>
		<wfw:commentRss>http://www.adoperationsonline.com/2009/09/28/iab-advances-its-commitment-to-growth-of-digital-video-releases-long-form-video-overview/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Doner Picks Eyeblaster&#8217;s MediaMind as Preferred Ad Serving Solution</title>
		<link>http://www.adoperationsonline.com/2009/09/25/doner-picks-eyeblasters-mediamind-as-preferred-ad-serving-solution/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2009/09/25/doner-picks-eyeblasters-mediamind-as-preferred-ad-serving-solution/#comments</comments>
		<pubDate>Fri, 25 Sep 2009 09:00:02 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Groups & Agencies]]></category>
		<category><![CDATA[Ad Networks and Platforms]]></category>
		<category><![CDATA[Ad Operations]]></category>
		<category><![CDATA[Ad Serving]]></category>
		<category><![CDATA[Ads by Creative]]></category>
		<category><![CDATA[Ads by Display]]></category>
		<category><![CDATA[Eyeblaster]]></category>
		<category><![CDATA[In-Stream Ads]]></category>
		<category><![CDATA[Marketing Strategy]]></category>
		<category><![CDATA[Rich Media Ads]]></category>
		<category><![CDATA[ad campaign management]]></category>
		<category><![CDATA[ad seving solution]]></category>
		<category><![CDATA[digital campaign management]]></category>
		<category><![CDATA[doner]]></category>
		<category><![CDATA[Gal Trifon]]></category>
		<category><![CDATA[greg clausen]]></category>
		<category><![CDATA[independent advertising agency]]></category>
		<category><![CDATA[mediamind platform]]></category>
		<category><![CDATA[microtargeting advertising]]></category>
		<category><![CDATA[rich media communication]]></category>
		<category><![CDATA[todd riley]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=5413</guid>
		<description><![CDATA[New platform boosts digital media efficiency by 30%
New York, New York —Doner announced a strategic partnership with Eyeblaster for its digital campaign management in a bid to more effectively harness the micro-targeting potential of digital media for its clients. The move coincides with the launch of MediaMind, the first agency-based solution built from the ground [...]]]></description>
		<wfw:commentRss>http://www.adoperationsonline.com/2009/09/25/doner-picks-eyeblasters-mediamind-as-preferred-ad-serving-solution/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Suburban Newspapers Bring Local Advertisers Online with Video Ads Powered by Jivox</title>
		<link>http://www.adoperationsonline.com/2009/09/22/suburban-newspapers-bring-local-advertisers-online-with-video-ads-powered-by-jivox/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2009/09/22/suburban-newspapers-bring-local-advertisers-online-with-video-ads-powered-by-jivox/#comments</comments>
		<pubDate>Tue, 22 Sep 2009 08:45:23 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Networks and Platforms]]></category>
		<category><![CDATA[Ad Operations]]></category>
		<category><![CDATA[Ad Products]]></category>
		<category><![CDATA[Ads by Creative]]></category>
		<category><![CDATA[Ads by Display]]></category>
		<category><![CDATA[In-Stream Ads]]></category>
		<category><![CDATA[Jivox]]></category>
		<category><![CDATA[Rich Media Ads]]></category>
		<category><![CDATA[Video Ads]]></category>
		<category><![CDATA[Diaz Nesamoney]]></category>
		<category><![CDATA[jeff purcell]]></category>
		<category><![CDATA[jivox online video platform]]></category>
		<category><![CDATA[jivox publisher portal]]></category>
		<category><![CDATA[lehman communications]]></category>
		<category><![CDATA[lewiston tribune]]></category>
		<category><![CDATA[mark kelm]]></category>
		<category><![CDATA[newspaper association america]]></category>
		<category><![CDATA[online ad revenue]]></category>
		<category><![CDATA[online video advertising]]></category>
		<category><![CDATA[rich media advertising]]></category>
		<category><![CDATA[small newspaper group]]></category>
		<category><![CDATA[st joseph news press]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=5374</guid>
		<description><![CDATA[Lehman Communications Corporation, Lewiston Tribune, Small Newspaper Group, St. Joseph News-Press and others license the Jivox Online Video Platform to offer locally targeted online video ads
San Mateo, California – Jivox, the online video advertising service that helps local media publishers maximize online ad revenue, today announced a number of new white-label partners who are increasing [...]]]></description>
		<wfw:commentRss>http://www.adoperationsonline.com/2009/09/22/suburban-newspapers-bring-local-advertisers-online-with-video-ads-powered-by-jivox/feed/</wfw:commentRss>
		<slash:comments>4</slash:comments>
		</item>
		<item>
		<title>Jivox Introduces &#8220;Plug-n-Play&#8221; In-Stream Video Ads, Reporting for Display Ads and Performance Tracking Features</title>
		<link>http://www.adoperationsonline.com/2009/09/21/jivox-introduces-plug-n-play-in-stream-video-ads-reporting-for-display-ads-and-performance-tracking-features/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2009/09/21/jivox-introduces-plug-n-play-in-stream-video-ads-reporting-for-display-ads-and-performance-tracking-features/#comments</comments>
		<pubDate>Mon, 21 Sep 2009 08:45:12 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Metrics]]></category>
		<category><![CDATA[Ad Networks and Platforms]]></category>
		<category><![CDATA[Ad Operations]]></category>
		<category><![CDATA[Ad Products]]></category>
		<category><![CDATA[Ads by Creative]]></category>
		<category><![CDATA[Ads by Display]]></category>
		<category><![CDATA[In-Stream Ads]]></category>
		<category><![CDATA[Jivox]]></category>
		<category><![CDATA[Mid-roll Ads]]></category>
		<category><![CDATA[Post-roll Ads]]></category>
		<category><![CDATA[Pre-roll Ads]]></category>
		<category><![CDATA[Video Ads]]></category>
		<category><![CDATA[ad ctr metrics]]></category>
		<category><![CDATA[instream video ad serving]]></category>
		<category><![CDATA[online video ad creation]]></category>
		<category><![CDATA[online video advertising]]></category>
		<category><![CDATA[premium video ad inventory]]></category>
		<category><![CDATA[preroll ads]]></category>
		<category><![CDATA[video ad analytics]]></category>
		<category><![CDATA[video ad formats]]></category>
		<category><![CDATA[video engagement metrics]]></category>
		<category><![CDATA[view through metrics]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=5360</guid>
		<description><![CDATA[In-stream video ad serving opens premium inventory to local advertisers; View-through tracking and aggregated ad reporting provide accurate, single reporting source for all ad formats
San Mateo, California – Jivox, the leading online video advertising and marketing platform for local businesses and publishers, today announced significant enhancements to its online video ad creation, management, and optimization [...]]]></description>
		<wfw:commentRss>http://www.adoperationsonline.com/2009/09/21/jivox-introduces-plug-n-play-in-stream-video-ads-reporting-for-display-ads-and-performance-tracking-features/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Federated Media Launches Ad STAMP</title>
		<link>http://www.adoperationsonline.com/2009/09/17/federated-media-launches-ad-stamp/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2009/09/17/federated-media-launches-ad-stamp/#comments</comments>
		<pubDate>Thu, 17 Sep 2009 08:45:20 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Creatives Showcase]]></category>
		<category><![CDATA[Ad Groups & Agencies]]></category>
		<category><![CDATA[Ad Networks and Platforms]]></category>
		<category><![CDATA[Ad Operations]]></category>
		<category><![CDATA[Ad Products]]></category>
		<category><![CDATA[Ads by Creative]]></category>
		<category><![CDATA[Ads by Display]]></category>
		<category><![CDATA[Display Ads]]></category>
		<category><![CDATA[Rich Media Ads]]></category>
		<category><![CDATA[Roadblock Ads]]></category>
		<category><![CDATA[ad slots placement]]></category>
		<category><![CDATA[ad stamp]]></category>
		<category><![CDATA[companion ads]]></category>
		<category><![CDATA[conversationalist ad format]]></category>
		<category><![CDATA[digital media ecosystem]]></category>
		<category><![CDATA[display advertising product]]></category>
		<category><![CDATA[dynamic expanding ads]]></category>
		<category><![CDATA[Federated Media Publishing]]></category>
		<category><![CDATA[Gian Fulgoni]]></category>
		<category><![CDATA[impactful ad format]]></category>
		<category><![CDATA[james gross]]></category>
		<category><![CDATA[John Battelle]]></category>
		<category><![CDATA[premium display advertising]]></category>
		<category><![CDATA[pushdown ads]]></category>
		<category><![CDATA[social ad unit]]></category>
		<category><![CDATA[takeover display ads]]></category>
		<category><![CDATA[tower ad format]]></category>
		<category><![CDATA[web page real estate]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=5344</guid>
		<description><![CDATA[Premium Display Advertising Solution Designed for Brand Advertisers Includes Larger, More Impactful Ad Formats with Embedded Social Functionality
SAN FRANCISCO &#8211; Federated Media Publishing (FM), a next-generation media and publishing company, announced Ad STAMP, a premium, high-impact display advertising product designed to overcome the challenges faced by marketers, publishers and consumers in today’s digital media ecosystem, [...]]]></description>
		<wfw:commentRss>http://www.adoperationsonline.com/2009/09/17/federated-media-launches-ad-stamp/feed/</wfw:commentRss>
		<slash:comments>3</slash:comments>
		</item>
		<item>
		<title>U.S. Online Video Market Soars in July as Summer Vacation Drives Pickup in Entertainment, Leisure Activities Online</title>
		<link>http://www.adoperationsonline.com/2009/09/10/u-s-online-video-market-soars-in-july-as-summer-vacation-drives-pickup-in-entertainment-leisure-activities-online/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2009/09/10/u-s-online-video-market-soars-in-july-as-summer-vacation-drives-pickup-in-entertainment-leisure-activities-online/#comments</comments>
		<pubDate>Thu, 10 Sep 2009 08:30:15 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Metrics]]></category>
		<category><![CDATA[Ad Networks and Platforms]]></category>
		<category><![CDATA[Ad Operations]]></category>
		<category><![CDATA[Ads by Creative]]></category>
		<category><![CDATA[Ads by Display]]></category>
		<category><![CDATA[BrightRoll]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[In-Stream Ads]]></category>
		<category><![CDATA[Internet Strategy]]></category>
		<category><![CDATA[Online Media]]></category>
		<category><![CDATA[Pre-roll Ads]]></category>
		<category><![CDATA[Reports and Studies]]></category>
		<category><![CDATA[SpotXchange]]></category>
		<category><![CDATA[Tremor Media]]></category>
		<category><![CDATA[Video Ads]]></category>
		<category><![CDATA[Video Platforms]]></category>
		<category><![CDATA[Yahoo]]></category>
		<category><![CDATA[comScore]]></category>
		<category><![CDATA[comscore video metrix]]></category>
		<category><![CDATA[online video consumption]]></category>
		<category><![CDATA[top video ad networks]]></category>
		<category><![CDATA[top video content properties]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=5287</guid>
		<description><![CDATA[TV Viewers Turn to Internet for Fresh Content with Shows on Summer Hiatus;
Hulu Reaches All-Time High with 457 Million Video Views
RESTON, VA – comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, released July 2009 data from the comScore Video Metrix service, showing that 158 million U.S. Internet users watched online video during [...]]]></description>
		<wfw:commentRss>http://www.adoperationsonline.com/2009/09/10/u-s-online-video-market-soars-in-july-as-summer-vacation-drives-pickup-in-entertainment-leisure-activities-online/feed/</wfw:commentRss>
		<slash:comments>4</slash:comments>
		</item>
		<item>
		<title>Local Video Display Ad Campaigns Grow More Than 300 Percent Year-Over-Year for Mixpo</title>
		<link>http://www.adoperationsonline.com/2009/09/09/local-video-display-ad-campaigns-grow-more-than-300-percent-year-over-year-for-mixpo/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2009/09/09/local-video-display-ad-campaigns-grow-more-than-300-percent-year-over-year-for-mixpo/#comments</comments>
		<pubDate>Wed, 09 Sep 2009 08:45:22 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Networks and Platforms]]></category>
		<category><![CDATA[Ad Operations]]></category>
		<category><![CDATA[Ad Products]]></category>
		<category><![CDATA[Ads by Creative]]></category>
		<category><![CDATA[Ads by Display]]></category>
		<category><![CDATA[In-Stream Ads]]></category>
		<category><![CDATA[Internet Marketing Services]]></category>
		<category><![CDATA[Internet Strategy]]></category>
		<category><![CDATA[Pre-roll Ads]]></category>
		<category><![CDATA[TV & Cable Advertising]]></category>
		<category><![CDATA[Video Ads]]></category>
		<category><![CDATA[Anupam Gupta]]></category>
		<category><![CDATA[display ad campaigns]]></category>
		<category><![CDATA[instream video]]></category>
		<category><![CDATA[local tv advertising]]></category>
		<category><![CDATA[local video ad campaigns]]></category>
		<category><![CDATA[Mixpo]]></category>
		<category><![CDATA[online display inventory]]></category>
		<category><![CDATA[online video advertising]]></category>
		<category><![CDATA[online viewer engagement]]></category>
		<category><![CDATA[repurposed tv ads]]></category>
		<category><![CDATA[video ad campaigns]]></category>
		<category><![CDATA[video advertising technology]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=5276</guid>
		<description><![CDATA[Thousands of video ads generating more than 1.2 million minutes of viewer engagement is fueling strong interest from advertisers looking to extend their Local TV advertising to the Web
SEATTLE – Online video display advertising is helping local TV advertisers extend their broadcast strategy easily to the Web, according to Mixpo (www.mixpo.com), an online video advertising [...]]]></description>
		<wfw:commentRss>http://www.adoperationsonline.com/2009/09/09/local-video-display-ad-campaigns-grow-more-than-300-percent-year-over-year-for-mixpo/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Break Media Launches New Interactive Engagement Suite of Products</title>
		<link>http://www.adoperationsonline.com/2009/09/03/break-media-launches-new-interactive-engagement-suite-of-products/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2009/09/03/break-media-launches-new-interactive-engagement-suite-of-products/#comments</comments>
		<pubDate>Thu, 03 Sep 2009 08:00:07 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Networks and Platforms]]></category>
		<category><![CDATA[Ad Operations]]></category>
		<category><![CDATA[Ad Products]]></category>
		<category><![CDATA[Ads by Creative]]></category>
		<category><![CDATA[Ads by Display]]></category>
		<category><![CDATA[Display Ads]]></category>
		<category><![CDATA[Pre-roll Ads]]></category>
		<category><![CDATA[Video Ads]]></category>
		<category><![CDATA[automated homepage takeover]]></category>
		<category><![CDATA[Break Media]]></category>
		<category><![CDATA[break media network]]></category>
		<category><![CDATA[click to play preroll companion ads]]></category>
		<category><![CDATA[expandable display ads]]></category>
		<category><![CDATA[expanding engagement ads]]></category>
		<category><![CDATA[interactive engagement suite]]></category>
		<category><![CDATA[interactive prerolls]]></category>
		<category><![CDATA[Keith Richman]]></category>
		<category><![CDATA[online ad formats]]></category>
		<category><![CDATA[online entertainment community]]></category>
		<category><![CDATA[online video networks]]></category>
		<category><![CDATA[Online Video ROI Council;]]></category>
		<category><![CDATA[premium ad formats]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=5241</guid>
		<description><![CDATA[Break Adds New Engagement Units To Comprehensive Suite Of Products; Announces Study To Find Most Effective Formats With Young Male Audience
LOS ANGELES &#8211; Break Media, the Internet&#8217;s premier entertainment community for men, introduced the Interactive Engagement Suite (IES), a group of high-impact engagement-based ad formats. The new units will add to Break’s comprehensive suite of [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>Kontera Releases Industry&#8217;s First Story-Level Targeting for Related Content and In-Text Advertising Campaigns</title>
		<link>http://www.adoperationsonline.com/2009/08/27/kontera-releases-industrys-first-story-level-targeting-for-related-content-and-in-text-advertising-campaigns/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2009/08/27/kontera-releases-industrys-first-story-level-targeting-for-related-content-and-in-text-advertising-campaigns/#comments</comments>
		<pubDate>Thu, 27 Aug 2009 08:30:54 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Networks and Platforms]]></category>
		<category><![CDATA[Ad Operations]]></category>
		<category><![CDATA[Ad Products]]></category>
		<category><![CDATA[Ad Targeting]]></category>
		<category><![CDATA[Ads by Display]]></category>
		<category><![CDATA[In-text Ads]]></category>
		<category><![CDATA[Internet Strategy]]></category>
		<category><![CDATA[ad relevancy]]></category>
		<category><![CDATA[blackberry ad]]></category>
		<category><![CDATA[contextual advertising]]></category>
		<category><![CDATA[in-text advertising]]></category>
		<category><![CDATA[Kontera]]></category>
		<category><![CDATA[non endemic ad inventory]]></category>
		<category><![CDATA[smartphones advertising]]></category>
		<category><![CDATA[story level ad targeting]]></category>
		<category><![CDATA[Yoav Shaham]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=5181</guid>
		<description><![CDATA[Better Performance Across Both Endemic and Non-Endemic Sites, and Real-Time Analysis of Evolving Stories and Articles
SAN FRANCISCO &#8211; Kontera, the leading provider of In-Text Related Content and Advertising Solutions for web publishers, users and advertisers, launched its story-level targeting capabilities after months of testing on thousands of publishers with hundreds of ad campaigns. Story-Level Targeting [...]]]></description>
		<wfw:commentRss>http://www.adoperationsonline.com/2009/08/27/kontera-releases-industrys-first-story-level-targeting-for-related-content-and-in-text-advertising-campaigns/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Kontera Secures $15.5M Round of Private Funding, Led by Sequoia Capital</title>
		<link>http://www.adoperationsonline.com/2009/07/30/kontera-secures-15-5m-round-of-private-funding-led-by-sequoia-capital/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2009/07/30/kontera-secures-15-5m-round-of-private-funding-led-by-sequoia-capital/#comments</comments>
		<pubDate>Thu, 30 Jul 2009 08:00:20 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Networks and Platforms]]></category>
		<category><![CDATA[Ad Operations]]></category>
		<category><![CDATA[Ads by Display]]></category>
		<category><![CDATA[In-text Ads]]></category>
		<category><![CDATA[Internet Strategy]]></category>
		<category><![CDATA[contextual advertising]]></category>
		<category><![CDATA[in-text advertising]]></category>
		<category><![CDATA[internet advertising network]]></category>
		<category><![CDATA[Kontera]]></category>
		<category><![CDATA[Sequoia Capital]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=4928</guid>
		<description><![CDATA[Oversubscribed Round of Financing to Accelerate Network Growth, Scale Next-Generation Real-time Semantic Analysis Solutions, and Expand Global Presence
SAN FRANCISCO &#8211; Kontera, the leading provider of relevant In-Text advertising and information solutions for web publishers, advertisers, and users, announced today that it has closed a $15.5 million round of financing. The round recognizes the company’s unique [...]]]></description>
		<wfw:commentRss>http://www.adoperationsonline.com/2009/07/30/kontera-secures-15-5m-round-of-private-funding-led-by-sequoia-capital/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Research and Markets: Video Advertising Networks Emerging and Surging To $493 Million In &#8216;09 Revenue</title>
		<link>http://www.adoperationsonline.com/2009/07/23/research-and-markets-video-advertising-networks-emerging-and-surging-to-493-million-in-09-revenue/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2009/07/23/research-and-markets-video-advertising-networks-emerging-and-surging-to-493-million-in-09-revenue/#comments</comments>
		<pubDate>Thu, 23 Jul 2009 08:30:11 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Metrics]]></category>
		<category><![CDATA[Ad Networks and Platforms]]></category>
		<category><![CDATA[Ad Operations]]></category>
		<category><![CDATA[Ads by Creative]]></category>
		<category><![CDATA[Ads by Display]]></category>
		<category><![CDATA[BrightRoll]]></category>
		<category><![CDATA[EyeWonder]]></category>
		<category><![CDATA[In-Stream Ads]]></category>
		<category><![CDATA[Overlay Ads]]></category>
		<category><![CDATA[Pointroll]]></category>
		<category><![CDATA[Pre-roll Ads]]></category>
		<category><![CDATA[Reports and Studies]]></category>
		<category><![CDATA[Rich Media Ads]]></category>
		<category><![CDATA[SpotXchange]]></category>
		<category><![CDATA[Tremor Media]]></category>
		<category><![CDATA[Video Ads]]></category>
		<category><![CDATA[VideoEgg]]></category>
		<category><![CDATA[YuMe]]></category>
		<category><![CDATA[gross cpm billing]]></category>
		<category><![CDATA[in-banner video inventory]]></category>
		<category><![CDATA[online video advertising networks]]></category>
		<category><![CDATA[Online Video Monetization;]]></category>
		<category><![CDATA[remnant video inventory]]></category>
		<category><![CDATA[research markets]]></category>
		<category><![CDATA[video overlays]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=4881</guid>
		<description><![CDATA[DUBLIN &#8211; Research and Markets has announced the addition of the &#8220;Online Video Advertising Networks 2007 &#8211; 2010: Emerging and Surging&#8221; report to their offering.
This report analyzes video inventory and gross media spend in both up-and-coming and established avail verticals, including in-banner, remnant/3rd party pre-roll, video overlays, video search and podcasting.

Each video advertising network vertical [...]]]></description>
		<wfw:commentRss>http://www.adoperationsonline.com/2009/07/23/research-and-markets-video-advertising-networks-emerging-and-surging-to-493-million-in-09-revenue/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Video Advertising Innovator EyeWonder Supports Launch of Microsoft Silverlight 3</title>
		<link>http://www.adoperationsonline.com/2009/07/16/video-advertising-innovator-eyewonder-supports-launch-of-microsoft-silverlight-3/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2009/07/16/video-advertising-innovator-eyewonder-supports-launch-of-microsoft-silverlight-3/#comments</comments>
		<pubDate>Thu, 16 Jul 2009 08:00:56 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Networks and Platforms]]></category>
		<category><![CDATA[Ad Operations]]></category>
		<category><![CDATA[Ad Products]]></category>
		<category><![CDATA[Ad Serving]]></category>
		<category><![CDATA[Ads by Creative]]></category>
		<category><![CDATA[Ads by Display]]></category>
		<category><![CDATA[EyeWonder]]></category>
		<category><![CDATA[In-Stream Ads]]></category>
		<category><![CDATA[Widget Ads]]></category>
		<category><![CDATA[digital video ad serving template]]></category>
		<category><![CDATA[In-stream video advertising]]></category>
		<category><![CDATA[Interactive Digital Advertising ;]]></category>
		<category><![CDATA[microsoft silverlight]]></category>
		<category><![CDATA[universal in-stream framework]]></category>
		<category><![CDATA[video player ad interface definitions]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=4785</guid>
		<description><![CDATA[As a driver of in-stream video advertising adoption, EyeWonder works with Silverlight to provide engaging user experiences that allow publishers to monetize their content and create new ad space
ATLANTA — EyeWonder Inc., an innovator in interactive digital advertising technologies and services, announced its support of the launch of Microsoft Silverlight 3.
“Last fall EyeWonder delivered the [...]]]></description>
		<wfw:commentRss>http://www.adoperationsonline.com/2009/07/16/video-advertising-innovator-eyewonder-supports-launch-of-microsoft-silverlight-3/feed/</wfw:commentRss>
		<slash:comments>5</slash:comments>
		</item>
		<item>
		<title>EyeWonder Unveils New PageMorph Premium Ad Format for Publishers</title>
		<link>http://www.adoperationsonline.com/2009/07/15/eyewonder-unveils-new-pagemorph-premium-ad-format-for-publishers/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2009/07/15/eyewonder-unveils-new-pagemorph-premium-ad-format-for-publishers/#comments</comments>
		<pubDate>Wed, 15 Jul 2009 08:45:36 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Networks and Platforms]]></category>
		<category><![CDATA[Ad Products]]></category>
		<category><![CDATA[Ads by Creative]]></category>
		<category><![CDATA[Ads by Display]]></category>
		<category><![CDATA[EyeWonder]]></category>
		<category><![CDATA[Rich Media Ads]]></category>
		<category><![CDATA[Roadblock Ads]]></category>
		<category><![CDATA[Video Ads]]></category>
		<category><![CDATA[digital advertising technologies]]></category>
		<category><![CDATA[erin quist]]></category>
		<category><![CDATA[high reach ad format]]></category>
		<category><![CDATA[interactive video ads]]></category>
		<category><![CDATA[online ad space]]></category>
		<category><![CDATA[pagemorph takeover ad]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=4783</guid>
		<description><![CDATA[PageMorph™ homepage takeover ad format gives advertisers maximum brand exposure on high-profile publishing sites
ATLANTA — EyeWonder Inc., an innovator in interactive digital advertising technologies and services, announced its new PageMorph™ takeover ad format, a high-premium “flagship” offering for publishers.

// 
With PageMorph™, an ad functions as a homepage takeover and appears to manipulate the surrounding Web [...]]]></description>
		<wfw:commentRss>http://www.adoperationsonline.com/2009/07/15/eyewonder-unveils-new-pagemorph-premium-ad-format-for-publishers/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>IAB Standardizes In-Game Advertising Measurement, Releases New Guidelines for Public Comment</title>
		<link>http://www.adoperationsonline.com/2009/06/23/iab-standardizes-in-game-advertising-measurement-releases-new-guidelines-for-public-comment/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2009/06/23/iab-standardizes-in-game-advertising-measurement-releases-new-guidelines-for-public-comment/#comments</comments>
		<pubDate>Tue, 23 Jun 2009 09:00:18 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Groups & Agencies]]></category>
		<category><![CDATA[Ad Networks and Platforms]]></category>
		<category><![CDATA[Ad Operations]]></category>
		<category><![CDATA[Ads by Display]]></category>
		<category><![CDATA[IAB]]></category>
		<category><![CDATA[In-Game Ads]]></category>
		<category><![CDATA[Internet Marketing Services]]></category>
		<category><![CDATA[Massive]]></category>
		<category><![CDATA[iab marketplace]]></category>
		<category><![CDATA[in-game advertising guidelines]]></category>
		<category><![CDATA[Interactive Advertising Bureau]]></category>
		<category><![CDATA[interactive advertising platform]]></category>
		<category><![CDATA[Media Rating Council]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=4573</guid>
		<description><![CDATA[Brings Clarity to Emerging Interactive Advertising Platform
SAN FRANCISCO &#8211; As consumers spend more time playing in immersive gaming environments, marketers and game publishers have been struggling to compare campaign results because different measurement methodologies are used by different platforms. To establish a common methodology for counting impressions and to simplify the process of buying and [...]]]></description>
		<wfw:commentRss>http://www.adoperationsonline.com/2009/06/23/iab-standardizes-in-game-advertising-measurement-releases-new-guidelines-for-public-comment/feed/</wfw:commentRss>
		<slash:comments>4</slash:comments>
		</item>
		<item>
		<title>blinkx Executive Federico Grosso to Present at Digital Hollywood&#8217;s Advertising 2.0</title>
		<link>http://www.adoperationsonline.com/2009/06/09/blinkx-executive-federico-grosso-to-present-at-digital-hollywoods-advertising-20/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2009/06/09/blinkx-executive-federico-grosso-to-present-at-digital-hollywoods-advertising-20/#comments</comments>
		<pubDate>Tue, 09 Jun 2009 09:15:04 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Networks and Platforms]]></category>
		<category><![CDATA[Ad Products]]></category>
		<category><![CDATA[Ads by Creative]]></category>
		<category><![CDATA[Ads by Display]]></category>
		<category><![CDATA[Events]]></category>
		<category><![CDATA[Internet Marketing Services]]></category>
		<category><![CDATA[Internet Strategy]]></category>
		<category><![CDATA[Marketing Strategy]]></category>
		<category><![CDATA[Pre-roll Ads]]></category>
		<category><![CDATA[Video Ads]]></category>
		<category><![CDATA[Video Platforms]]></category>
		<category><![CDATA[blinkx]]></category>
		<category><![CDATA[Blinkx]]></category>
		<category><![CDATA[blinkx adhoc]]></category>
		<category><![CDATA[digital hollywood advertising conference]]></category>
		<category><![CDATA[Federico Grosso]]></category>
		<category><![CDATA[Microsoft]]></category>
		<category><![CDATA[MTV Networks]]></category>
		<category><![CDATA[Nokia;]]></category>
		<category><![CDATA[online video advertising]]></category>
		<category><![CDATA[realnetworks]]></category>
		<category><![CDATA[Reuters]]></category>
		<category><![CDATA[shell]]></category>
		<category><![CDATA[video search engine]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=4383</guid>
		<description><![CDATA[SAN FRANCISCO, CALIF. – June 9, 2009 – blinkx, the world’s largest video search engine, today announced that Senior Vice President of Business Development Federico Grosso will speak at Digital Hollywood’s Advertising 2.0 Conference, taking place at the IAC Building in New York City on Wednesday, June 10. Grosso is scheduled to speak at 3:10 [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Vibrant Awards In-Text Advertising Finalists Announced in U.S. and E.U.</title>
		<link>http://www.adoperationsonline.com/2009/06/09/vibrant-awards-in-text-advertising-finalists-announced-in-us-and-eu/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2009/06/09/vibrant-awards-in-text-advertising-finalists-announced-in-us-and-eu/#comments</comments>
		<pubDate>Tue, 09 Jun 2009 08:15:59 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Networks and Platforms]]></category>
		<category><![CDATA[Ad Products]]></category>
		<category><![CDATA[Ads by Display]]></category>
		<category><![CDATA[Events]]></category>
		<category><![CDATA[In-text Ads]]></category>
		<category><![CDATA[Internet Marketing Services]]></category>
		<category><![CDATA[contextual advertising]]></category>
		<category><![CDATA[Doug Stevenson]]></category>
		<category><![CDATA[in-text advertising]]></category>
		<category><![CDATA[vibrant]]></category>
		<category><![CDATA[vibrant awards]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=4371</guid>
		<description><![CDATA[Expert Judges Named; New Online Industry Voting Added; Winners To Be Named in Mid-July


NEW YORK &#8211; Vibrant, the leader in in-text advertising and provider of “next-generation hyperlinks”, announced 20 worldwide finalists in its second annual in-text advertising competition, the Vibrant Awards. The Vibrant Awards recognize the best of in-text and contextual advertising from around the [...]]]></description>
		<wfw:commentRss>http://www.adoperationsonline.com/2009/06/09/vibrant-awards-in-text-advertising-finalists-announced-in-us-and-eu/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Videoplaza Signs First UK Clients</title>
		<link>http://www.adoperationsonline.com/2009/06/04/videoplaza-signs-first-uk-clients/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2009/06/04/videoplaza-signs-first-uk-clients/#comments</comments>
		<pubDate>Thu, 04 Jun 2009 09:00:20 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Groups & Agencies]]></category>
		<category><![CDATA[Ad Networks and Platforms]]></category>
		<category><![CDATA[Ad Operations]]></category>
		<category><![CDATA[Ad Products]]></category>
		<category><![CDATA[Ad Serving]]></category>
		<category><![CDATA[Ads by Creative]]></category>
		<category><![CDATA[Ads by Display]]></category>
		<category><![CDATA[In-Stream Ads]]></category>
		<category><![CDATA[Internet Marketing Services]]></category>
		<category><![CDATA[Mid-roll Ads]]></category>
		<category><![CDATA[Overlay Ads]]></category>
		<category><![CDATA[Post-roll Ads]]></category>
		<category><![CDATA[Pre-roll Ads]]></category>
		<category><![CDATA[Rich Media Ads]]></category>
		<category><![CDATA[Video Ads]]></category>
		<category><![CDATA[companion ads]]></category>
		<category><![CDATA[darryl newton]]></category>
		<category><![CDATA[factory media]]></category>
		<category><![CDATA[Incisive Media]]></category>
		<category><![CDATA[instream overlay ads]]></category>
		<category><![CDATA[john barnes]]></category>
		<category><![CDATA[monetizer ad serving platform]]></category>
		<category><![CDATA[preroll ads]]></category>
		<category><![CDATA[sorosh tavakoli]]></category>
		<category><![CDATA[video ad server]]></category>
		<category><![CDATA[video content monetization]]></category>
		<category><![CDATA[videoplaza]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=4324</guid>
		<description><![CDATA[Incisive Media, Factory Media first UK sites to use video dedicated ad server to monetise time
London, June 4th, 2009 – VIDEOPLAZA, announces its first UK clients for its ‘built for video’ ad server platform – Monetizer. Factory Media and Incisive Media will both launch online video advertising services, through Videoplaza, to capitalise on the growing [...]]]></description>
		<wfw:commentRss>http://www.adoperationsonline.com/2009/06/04/videoplaza-signs-first-uk-clients/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Akoo Launches Advanced Interactive Entertainment Platform in the Digital Out-of-Home Marketplace</title>
		<link>http://www.adoperationsonline.com/2009/06/04/akoo-launches-advanced-interactive-entertainment-platform-in-the-digital-out-of-home-marketplace/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2009/06/04/akoo-launches-advanced-interactive-entertainment-platform-in-the-digital-out-of-home-marketplace/#comments</comments>
		<pubDate>Thu, 04 Jun 2009 08:00:58 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Networks and Platforms]]></category>
		<category><![CDATA[Ad Operations]]></category>
		<category><![CDATA[Ad Products]]></category>
		<category><![CDATA[Ad Targeting]]></category>
		<category><![CDATA[Ads by Display]]></category>
		<category><![CDATA[Overlay Ads]]></category>
		<category><![CDATA[Pre-roll Ads]]></category>
		<category><![CDATA[akoo international]]></category>
		<category><![CDATA[akoo network]]></category>
		<category><![CDATA[emi]]></category>
		<category><![CDATA[interactive entertainment platform]]></category>
		<category><![CDATA[niko drakoulis]]></category>
		<category><![CDATA[od lcd screens]]></category>
		<category><![CDATA[out of home marketplace]]></category>
		<category><![CDATA[premium video entertainment]]></category>
		<category><![CDATA[preroll ads]]></category>
		<category><![CDATA[sony music entertainment]]></category>
		<category><![CDATA[Universal Music Group]]></category>
		<category><![CDATA[Warner Music Group]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=4315</guid>
		<description><![CDATA[490 million annual viewers across 150 leading malls empowered to activate music videos from all four majors on HD LCD-TV screens using their mobile phones like remote controls; platform provides advertisers with engaged national audiences and greater measurability of marketing impact and ROI
CHICAGO &#8211; Akoo International Inc. announced the national launch of the most advanced [...]]]></description>
		<wfw:commentRss>http://www.adoperationsonline.com/2009/06/04/akoo-launches-advanced-interactive-entertainment-platform-in-the-digital-out-of-home-marketplace/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>PremiumChannels.com Introduces &#8220;Premium Campaign Echoes&#8221;, a Process That Increases Click-Through Rates and Conversions for Online Display Advertising Campaigns</title>
		<link>http://www.adoperationsonline.com/2009/05/22/premiumchannelscom-introduces-premium-campaign-echoes-a-process-that-increases-click-through-rates-and-conversions-for-online-display-advertising-campaigns/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2009/05/22/premiumchannelscom-introduces-premium-campaign-echoes-a-process-that-increases-click-through-rates-and-conversions-for-online-display-advertising-campaigns/#comments</comments>
		<pubDate>Fri, 22 May 2009 08:30:56 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Groups & Agencies]]></category>
		<category><![CDATA[Ad Networks and Platforms]]></category>
		<category><![CDATA[Ad Operations]]></category>
		<category><![CDATA[Ad Products]]></category>
		<category><![CDATA[Ads by Creative]]></category>
		<category><![CDATA[Ads by Display]]></category>
		<category><![CDATA[Display Ads]]></category>
		<category><![CDATA[Internet Marketing Services]]></category>
		<category><![CDATA[Rich Media Ads]]></category>
		<category><![CDATA[Roadblock Ads]]></category>
		<category><![CDATA[beyond the banner]]></category>
		<category><![CDATA[Ken Margolis;]]></category>
		<category><![CDATA[newsletter product placement]]></category>
		<category><![CDATA[online display advertising campaigns]]></category>
		<category><![CDATA[premium campaign echoes]]></category>
		<category><![CDATA[premiumchannels.com]]></category>
		<category><![CDATA[product editorial placement]]></category>
		<category><![CDATA[takeover ads]]></category>
		<category><![CDATA[vertical ad channels]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=4193</guid>
		<description><![CDATA[SAN FRANCISCO &#8211; PremiumChannels.com announced the introduction of Premium Campaign Echoes™ (“Echoes”) which is a process that utilizes Beyond the Banner methods to reinforce campaign messaging of the banner placements for online display advertising campaigns.
“PremiumChannels.com has developed a platform proven to deliver tangible results with our Echoes process,” said PremiumChannels.com founder Ken Margolis. “With the [...]]]></description>
		<wfw:commentRss>http://www.adoperationsonline.com/2009/05/22/premiumchannelscom-introduces-premium-campaign-echoes-a-process-that-increases-click-through-rates-and-conversions-for-online-display-advertising-campaigns/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>AtomicOnline Launches GameRevolution Gaming Vertical to Rebel Against Cluttered Ad Networks</title>
		<link>http://www.adoperationsonline.com/2009/05/19/atomiconline-launches-gamerevolution-gaming-vertical-to-rebel-against-cluttered-ad-networks/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2009/05/19/atomiconline-launches-gamerevolution-gaming-vertical-to-rebel-against-cluttered-ad-networks/#comments</comments>
		<pubDate>Tue, 19 May 2009 09:15:53 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Networks and Platforms]]></category>
		<category><![CDATA[Ad Operations]]></category>
		<category><![CDATA[Ad Products]]></category>
		<category><![CDATA[Ads by Creative]]></category>
		<category><![CDATA[Ads by Display]]></category>
		<category><![CDATA[In-Game Ads]]></category>
		<category><![CDATA[Rich Media Ads]]></category>
		<category><![CDATA[Video Ads]]></category>
		<category><![CDATA[atomiconline]]></category>
		<category><![CDATA[game advertising]]></category>
		<category><![CDATA[gamerevolution]]></category>
		<category><![CDATA[klonoa]]></category>
		<category><![CDATA[mike dodge]]></category>
		<category><![CDATA[namco bandai games america]]></category>
		<category><![CDATA[SEGA;]]></category>
		<category><![CDATA[the conduit]]></category>
		<category><![CDATA[video advertising]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=4144</guid>
		<description><![CDATA[LOS ANGELES &#8211; AtomicOnline, a diversified online media company, announced the launch of their fifth demographic hub, GameRevolution. By partnering with other leading gaming websites, the newly redesigned GameRevolution will be the center of an online community dedicated to gamers. The GameRevolution launch is being sponsored by several upcoming game release titles including The Conduit™ [...]]]></description>
		<wfw:commentRss>http://www.adoperationsonline.com/2009/05/19/atomiconline-launches-gamerevolution-gaming-vertical-to-rebel-against-cluttered-ad-networks/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Acclaim Games Selects Intergi as Online Advertising Representation Partner</title>
		<link>http://www.adoperationsonline.com/2009/05/18/acclaim-games-selects-intergi-as-online-advertising-representation-partner/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2009/05/18/acclaim-games-selects-intergi-as-online-advertising-representation-partner/#comments</comments>
		<pubDate>Mon, 18 May 2009 09:00:22 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Groups & Agencies]]></category>
		<category><![CDATA[Ad Networks and Platforms]]></category>
		<category><![CDATA[Ads by Display]]></category>
		<category><![CDATA[In-Game Ads]]></category>
		<category><![CDATA[Internet Strategy]]></category>
		<category><![CDATA[2moons]]></category>
		<category><![CDATA[9dragons]]></category>
		<category><![CDATA[acclaim games]]></category>
		<category><![CDATA[bots]]></category>
		<category><![CDATA[chronicles of spellborn]]></category>
		<category><![CDATA[dance online]]></category>
		<category><![CDATA[howard marks]]></category>
		<category><![CDATA[in-game advertising]]></category>
		<category><![CDATA[Intergi]]></category>
		<category><![CDATA[Jayson Dubin]]></category>
		<category><![CDATA[knights blood]]></category>
		<category><![CDATA[kogamu]]></category>
		<category><![CDATA[mmorpg]]></category>
		<category><![CDATA[my diva doll]]></category>
		<category><![CDATA[online gaming]]></category>
		<category><![CDATA[online video game company]]></category>
		<category><![CDATA[ponystars]]></category>
		<category><![CDATA[prize potato]]></category>
		<category><![CDATA[rockfree]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=4125</guid>
		<description><![CDATA[DEERFIELD BEACH, Fla. &#8211; Acclaim Games (http://www.acclaim.com), a leading online video game company offering free massively multiplayer online (MMO) role-playing games, announced a new, exclusive advertising agreement with Intergi (http://www.intergi.com), a leading video game and entertainment advertising representation company. Under the terms of the agreement, Intergi will represent and supply advertising opportunities for Acclaim’s portfolio [...]]]></description>
		<wfw:commentRss>http://www.adoperationsonline.com/2009/05/18/acclaim-games-selects-intergi-as-online-advertising-representation-partner/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Hulu Continues Ascent in U.S. Online Video Market, Breaking Into Top 3 Properties by Videos Viewed for First Time in March</title>
		<link>http://www.adoperationsonline.com/2009/05/07/hulu-continues-ascent-in-us-online-video-market-breaking-into-top-3-properties-by-videos-viewed-for-first-time-in-march/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2009/05/07/hulu-continues-ascent-in-us-online-video-market-breaking-into-top-3-properties-by-videos-viewed-for-first-time-in-march/#comments</comments>
		<pubDate>Thu, 07 May 2009 09:30:24 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Operations]]></category>
		<category><![CDATA[Ads by Display]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[In-Stream Ads]]></category>
		<category><![CDATA[Internet Strategy]]></category>
		<category><![CDATA[Microsoft]]></category>
		<category><![CDATA[Reports and Studies]]></category>
		<category><![CDATA[Video Platforms]]></category>
		<category><![CDATA[Yahoo]]></category>
		<category><![CDATA[YouTube]]></category>
		<category><![CDATA[comScore]]></category>
		<category><![CDATA[AOL]]></category>
		<category><![CDATA[CBS Interactive;]]></category>
		<category><![CDATA[comscore video metrix]]></category>
		<category><![CDATA[Disney Online;]]></category>
		<category><![CDATA[Fox Interactive Media]]></category>
		<category><![CDATA[hulu]]></category>
		<category><![CDATA[turner network]]></category>
		<category><![CDATA[US online video market]]></category>
		<category><![CDATA[viacom digital]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=4015</guid>
		<description><![CDATA[Average U.S. Viewer Watched 5.5 Hours of Online Video During the Month,
According to comScore Video Metrix
RESTON, VA – comScore (NASDAQ: SCOR), a leader in measuring the digital world, today released March 2009 data from the comScore Video Metrix service, showing that U.S. Internet users viewed 14.5 billion online videos during the month, representing an increase [...]]]></description>
		<wfw:commentRss>http://www.adoperationsonline.com/2009/05/07/hulu-continues-ascent-in-us-online-video-market-breaking-into-top-3-properties-by-videos-viewed-for-first-time-in-march/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Wizzard Expands Alchemy Advertising System to Flash Player</title>
		<link>http://www.adoperationsonline.com/2009/05/07/wizzard-expands-alchemy-advertising-system-to-flash-player/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2009/05/07/wizzard-expands-alchemy-advertising-system-to-flash-player/#comments</comments>
		<pubDate>Thu, 07 May 2009 08:00:06 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[ADTECH]]></category>
		<category><![CDATA[Ad Networks and Platforms]]></category>
		<category><![CDATA[Ad Operations]]></category>
		<category><![CDATA[Ad Serving]]></category>
		<category><![CDATA[Ads by Display]]></category>
		<category><![CDATA[In-Stream Ads]]></category>
		<category><![CDATA[Platform-A]]></category>
		<category><![CDATA[aol platform a]]></category>
		<category><![CDATA[Chris Spencer]]></category>
		<category><![CDATA[flash advertising]]></category>
		<category><![CDATA[iab vast]]></category>
		<category><![CDATA[instream advertising]]></category>
		<category><![CDATA[libsynpro]]></category>
		<category><![CDATA[podcast advertising]]></category>
		<category><![CDATA[podcasting network]]></category>
		<category><![CDATA[third party ad networks]]></category>
		<category><![CDATA[video ad serving template]]></category>
		<category><![CDATA[Wizzard Media;]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=4004</guid>
		<description><![CDATA[PITTSBURGH &#8211; Wizzard Media (NYSE Amex:WZE), the world’s largest podcasting network announced the release of Alchemy 2.1 with seamless integration into the LibsynPRO/Wizzard Media Advertising Network. Now, advertising campaigns run in podcast downloads can automatically play through the Wizzard Media flash player with advanced tracking and interactive capabilities. No need to use separate systems to [...]]]></description>
		<wfw:commentRss>http://www.adoperationsonline.com/2009/05/07/wizzard-expands-alchemy-advertising-system-to-flash-player/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>IAB Leads Infrastructure Development in Hot Digital Video Market</title>
		<link>http://www.adoperationsonline.com/2009/04/28/iab-leads-infrastructure-development-in-hot-digital-video-market/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2009/04/28/iab-leads-infrastructure-development-in-hot-digital-video-market/#comments</comments>
		<pubDate>Tue, 28 Apr 2009 08:15:20 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Metrics]]></category>
		<category><![CDATA[Ad Networks and Platforms]]></category>
		<category><![CDATA[Ad Operations]]></category>
		<category><![CDATA[Ad Serving]]></category>
		<category><![CDATA[Ads by Creative]]></category>
		<category><![CDATA[Ads by Display]]></category>
		<category><![CDATA[Advertising Regulations]]></category>
		<category><![CDATA[IAB]]></category>
		<category><![CDATA[In-Stream Ads]]></category>
		<category><![CDATA[Internet Marketing Services]]></category>
		<category><![CDATA[Rich Media Ads]]></category>
		<category><![CDATA[Video Ads]]></category>
		<category><![CDATA[ad metrics definitions]]></category>
		<category><![CDATA[digital video marketplace]]></category>
		<category><![CDATA[in-stream advertising]]></category>
		<category><![CDATA[Interactive Advertising Bureau]]></category>
		<category><![CDATA[Internet Advertising Revenue Report]]></category>
		<category><![CDATA[video ad serving template]]></category>
		<category><![CDATA[video ads standard]]></category>
		<category><![CDATA[video player ad interface guidelines]]></category>
		<category><![CDATA[vpaid guidelines]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=3840</guid>
		<description><![CDATA[Releases “VPAID” Guidelines as Latest Addition to Far-Reaching Strategy Intended to Fuel the Fastest Growing Area of Interactive Advertising
NEW YORK &#8211; The Interactive Advertising Bureau (IAB) announced the release of Video Player–Ad Interface Definition Guidelines (VPAID), advancing an ongoing strategy to greatly simplify the buying and selling of digital video media by building a strong [...]]]></description>
		<wfw:commentRss>http://www.adoperationsonline.com/2009/04/28/iab-leads-infrastructure-development-in-hot-digital-video-market/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>EveryZing Announces Strategic Advertising Partnership with YuMe</title>
		<link>http://www.adoperationsonline.com/2009/04/17/everyzing-announces-strategic-advertising-partnership-with-yume/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2009/04/17/everyzing-announces-strategic-advertising-partnership-with-yume/#comments</comments>
		<pubDate>Fri, 17 Apr 2009 08:00:04 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Networks and Platforms]]></category>
		<category><![CDATA[Ad Operations]]></category>
		<category><![CDATA[Ads by Creative]]></category>
		<category><![CDATA[Ads by Display]]></category>
		<category><![CDATA[In-Stream Ads]]></category>
		<category><![CDATA[Internet Marketing Services]]></category>
		<category><![CDATA[Internet Strategy]]></category>
		<category><![CDATA[Video Ads]]></category>
		<category><![CDATA[YuMe]]></category>
		<category><![CDATA[ad management platform]]></category>
		<category><![CDATA[everyzing]]></category>
		<category><![CDATA[everyzing metaplayer]]></category>
		<category><![CDATA[in-stream advertising solutions]]></category>
		<category><![CDATA[Jayant Kadambi]]></category>
		<category><![CDATA[strategic advertising partnership]]></category>
		<category><![CDATA[tom wilde]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=3746</guid>
		<description><![CDATA[Integration of YuMe Will Enable Improved Monetization and Ad Targeting Opportunities across EveryZing’s Publisher Network
CAMBRIDGE, Mass. &#8211; EveryZing, the media industry’s go-to solution for next-generation universal search and audio/video SEO, announced that it has entered into a strategic partnership with YuMe to provide turnkey in-stream advertising solutions to its network of publisher customers. YuMe is [...]]]></description>
		<wfw:commentRss>http://www.adoperationsonline.com/2009/04/17/everyzing-announces-strategic-advertising-partnership-with-yume/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Giant Realm, Inc. Introduces Internet&#8217;s Largest Flash Video Overlay Ad Unit, Debuts with More than One Million Impressions Served</title>
		<link>http://www.adoperationsonline.com/2009/04/06/giant-realm-inc-introduces-internets-largest-flash-video-overlay-ad-unit-debuts-with-more-than-one-million-impressions-served/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2009/04/06/giant-realm-inc-introduces-internets-largest-flash-video-overlay-ad-unit-debuts-with-more-than-one-million-impressions-served/#comments</comments>
		<pubDate>Mon, 06 Apr 2009 08:30:16 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Operations]]></category>
		<category><![CDATA[Ad Products]]></category>
		<category><![CDATA[Ads by Creative]]></category>
		<category><![CDATA[Ads by Display]]></category>
		<category><![CDATA[Internet Strategy]]></category>
		<category><![CDATA[Online Media]]></category>
		<category><![CDATA[Overlay Ads]]></category>
		<category><![CDATA[Rich Media Ads]]></category>
		<category><![CDATA[ad inventory]]></category>
		<category><![CDATA[ad sizes]]></category>
		<category><![CDATA[companion ads]]></category>
		<category><![CDATA[custom ad placements]]></category>
		<category><![CDATA[flash video overlay ad]]></category>
		<category><![CDATA[giant realm]]></category>
		<category><![CDATA[gotgame.com]]></category>
		<category><![CDATA[James Green;]]></category>
		<category><![CDATA[myndflame.com]]></category>
		<category><![CDATA[noobflicks.com]]></category>
		<category><![CDATA[online advertising]]></category>
		<category><![CDATA[online male demographic]]></category>
		<category><![CDATA[screwattack.com]]></category>
		<category><![CDATA[starfeeder.com]]></category>
		<category><![CDATA[video overlay ad]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=3602</guid>
		<description><![CDATA[Online Media Company Reaching Males, Ages 18 – 34, Adds 938 x 518 Custom-Designed Placement to its Arsenal of Creative Ad Options
NEW YORK &#8211; As the online advertising community is calling for the implementation of more creative ads, Giant Realm, Inc. has announced a new eye-catching option for marketers. The online media company reaching millions [...]]]></description>
		<wfw:commentRss>http://www.adoperationsonline.com/2009/04/06/giant-realm-inc-introduces-internets-largest-flash-video-overlay-ad-unit-debuts-with-more-than-one-million-impressions-served/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Kontera&#8217;s Business Growth Accelerates its Expansion</title>
		<link>http://www.adoperationsonline.com/2009/04/02/konteras-business-growth-accelerates-its-expansion/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2009/04/02/konteras-business-growth-accelerates-its-expansion/#comments</comments>
		<pubDate>Thu, 02 Apr 2009 08:45:22 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Networks and Platforms]]></category>
		<category><![CDATA[Ads by Display]]></category>
		<category><![CDATA[In-text Ads]]></category>
		<category><![CDATA[Internet Marketing Services]]></category>
		<category><![CDATA[ad networks]]></category>
		<category><![CDATA[bryan everett]]></category>
		<category><![CDATA[contextual advertising]]></category>
		<category><![CDATA[hal muchnick]]></category>
		<category><![CDATA[in-text advertising]]></category>
		<category><![CDATA[information solutions]]></category>
		<category><![CDATA[Kontera]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=3570</guid>
		<description><![CDATA[Company Adds Offices in Los Angeles, Chicago, and Atlanta
NEW YORK &#8211; Kontera, the leading provider of relevant In-Text Advertising and Information Solutions for web publishers and advertisers, announced the opening of new office locations in Los Angeles, Chicago and Atlanta that will allow the company to keep up with the growing demand for its products [...]]]></description>
		<wfw:commentRss>http://www.adoperationsonline.com/2009/04/02/konteras-business-growth-accelerates-its-expansion/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>ContextWeb Announces In-Text Advertising To Increase Revenue Generating Opportunities for Publishers</title>
		<link>http://www.adoperationsonline.com/2009/03/31/contextweb-announces-in-text-advertising-to-increase-revenue-generating-opportunities-for-publishers/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2009/03/31/contextweb-announces-in-text-advertising-to-increase-revenue-generating-opportunities-for-publishers/#comments</comments>
		<pubDate>Tue, 31 Mar 2009 08:00:12 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Networks and Platforms]]></category>
		<category><![CDATA[Ad Operations]]></category>
		<category><![CDATA[Ad Products]]></category>
		<category><![CDATA[Ads by Display]]></category>
		<category><![CDATA[In-text Ads]]></category>
		<category><![CDATA[ad network]]></category>
		<category><![CDATA[ADSDAQ]]></category>
		<category><![CDATA[adsdaq exchange selling desk]]></category>
		<category><![CDATA[ContextWeb]]></category>
		<category><![CDATA[in-text advertising]]></category>
		<category><![CDATA[jay sears]]></category>
		<category><![CDATA[karen trendell]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=3533</guid>
		<description><![CDATA[A succession of emails sent out recently by ContextWeb and signed Karen Trendell announced the launch of an in-text ad platform through ADSDAQ. Initially available in close beta to a limited number of publishers, the platform is scheduled to go live today.
What is In-Text Advertising?
In-text advertising is a form of contextual advertising where specific words [...]]]></description>
		<wfw:commentRss>http://www.adoperationsonline.com/2009/03/31/contextweb-announces-in-text-advertising-to-increase-revenue-generating-opportunities-for-publishers/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Google Ends AdSense for Video Units, Effective April 2009</title>
		<link>http://www.adoperationsonline.com/2009/03/30/google-ends-adsense-for-video-units-effective-april-2009/?nucrss=1</link>
		<comments>http://www.adoperationsonline.com/2009/03/30/google-ends-adsense-for-video-units-effective-april-2009/#comments</comments>
		<pubDate>Mon, 30 Mar 2009 10:16:33 +0000</pubDate>
		<dc:creator>Otilia Otlacan</dc:creator>
				<category><![CDATA[Ad Networks and Platforms]]></category>
		<category><![CDATA[Ad Operations]]></category>
		<category><![CDATA[Ad Products]]></category>
		<category><![CDATA[Ads by Creative]]></category>
		<category><![CDATA[Ads by Display]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[Google AdSense]]></category>
		<category><![CDATA[In-Stream Ads]]></category>
		<category><![CDATA[Marketing Strategy]]></category>
		<category><![CDATA[Overlay Ads]]></category>
		<category><![CDATA[Video Ads]]></category>
		<category><![CDATA[YouTube]]></category>
		<category><![CDATA[adsense video units]]></category>
		<category><![CDATA[in-video advertising;]]></category>
		<category><![CDATA[pre-roll ads]]></category>
		<category><![CDATA[video advertising]]></category>

		<guid isPermaLink="false">http://www.adoperationsonline.com/?p=3493</guid>
		<description><![CDATA[1.5 years &#8211; this is how long the Google AdSense Video Units survived before succumbing to lack of vision of where video monetization is going, how publishers would use YouTube videos, and what advertisers expect.
AdSense Video Units were launched October 2007, with quite some bang. The feature allowed English-language AdSense publishers to add video content [...]]]></description>
		<wfw:commentRss>http://www.adoperationsonline.com/2009/03/30/google-ends-adsense-for-video-units-effective-april-2009/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
	</channel>
</rss>
