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Category: Audio Ads
Marchex Expands Digital Call Advertising to Hundreds of Local Properties Through Deal with CityGrid Media
CityGrid Media’s leading local ad and content network, CityGrid® using Marchex to connect millions of consumers to advertisers through phone calls SEATTLE – Today, Marchex, Inc. (NASDAQ:MCHX) announced continued momentum for its digital call advertising opportunity through a partnership with CityGrid®, a leading local content network that connects web and mobile publishers with local advertisers. [...]
Triton Digital Increases Ad Inventory Value with Targeted Ad Injector Module
Ad Insertion Technology makes Streaming Media Ad Inventory More Valuable by Targeting Niche, Discreet Audiences LOS ANGELES – Triton Digital (www.tritondigitalmedia.com), the leading provider of digital tools, services and content to the media industry, announced the general availability of its Targeted Ad Injector technology, which lets advertisers insert hyper targeted ads into streaming media for [...]
MXP4, Spotify and Sony Music Launch Interactive Music Advertising App on Spotify
First-of-its-kind campaign for Mark Ronson’s new album uses MXP4 technology to enable Spotify users to play with tracks in a game-like environment directly within the ad Campaign marks latest step in MXP4’s vision to bring social music gaming to all music platforms, devices and online networks
VINDICO Group the First Demand-Side Video Ad Server to be Accredited by Media Rating Council
Accreditation underscores market need for seamless, stable and secure online video measurement NEW YORK – VINDICO Group, a division of BBE, today announced its video advertising platform has been accredited by the Media Rating Council (MRC), the industry association dedicated to establishing audience measurement that is valid, reliable and effective. VINDICO is the first demand-side [...]
Latest Report Video Advertising Networks and Media Platforms: Revenue Forecasts 2010 – 2012, Tallies Provider and Segment Revenue
DUBLIN – Research and Markets has announced the addition of the “Video Advertising Networks and Media Platforms: Revenue Forecasts 2010 – 2012” report to their offering. Online video advertising networks and media ad serving platforms are forecast to generate $377 million in video CPM share and fee-based revenue in 2010, an increase of 41% over [...]
Wizzard Media Sees Podcast Advertising Growth
PITTSBURGH – Wizzard Media (NYSE Amex:WZE), the world’s largest podcasting network announced that it served over 13,700,000 podcast ad impressions through its Alchemy advertising technology in the quarter ending June 30, 2009. The 13.7 million ads served in the second quarter is an increase of 251% from the 3.9 million impressions served in the second [...]
Digitalsmiths Unveils VideoSense 2.0
VideoSense 2.0 Applies Unparalleled Metadata Intelligence to the Creation, Aggregation and Distribution of Digital Media Company Previews Breakthrough Free-Form Video Search Technology RESEARCH TRIANGLE PARK, N.C. – Digitalsmiths, the innovative multi-screen media analysis, operations and publishing technology provider, unveiled VideoSense® 2.0, a new product that applies the company’s proprietary media analysis and operations capabilities to [...]
Media Commerce Systems Introduces StandBuyMedia for Radio, a Unique Platform for Buying and Selling Remnant Advertising
Hundreds of radio stations in major markets across the country are already registered and agency offers are beginning to flow through the platform ATLANTA – Media Commerce Systems launched StandBuyMedia for Radio last month and is adding more stations and agencies daily. The web-based platform streamlines the entire remnant advertising process making it possible for [...]
AccuStream Research: Online Music Radio Spins 6.6 Bil. Track Play Hours in ’08; Media Spend at $84 Mil.
MARINA, Calif. – Online music radio and track play listening hours increased 37.6% to 6.67 billion in 2008, while in-stream audio sold against ad-supported cumulative hours improved by 46.1% to $74 million over the 12-month frame, according to a comprehensive report published by AccuStream iMedia Research. The report, Online Music Spins and Media Spend: 2003 [...]
A Down Radio Ad Market? Not for Everyone. Bid4Spots’ Online Marketplace for Radio Airtime Nearly Doubled in Size in 2008
Strategically Designed Reverse Auction Proves to Be Winning Formula; Advertisers Say Bid4Spots Complements Search by Cost-Effectively Driving Listeners Online ENCINO, Calif. – Video didn’t kill the radio star… and neither will a recession nor a tumbling ad market. During what was a tumultuous year for both radio and advertising, Bid4Spots (www.Bid4Spots.com) said its online marketplace [...]
TargetSpot Partners with Eight Radio Groups, including Air America and BlogTalkRadio, for Radio Advertising Services
Nation’s largest internet radio advertising company offers unique end-to-end platform for advertisers; Over 1000 stations nationwide will now use TargetSpot to attract local and national brands for high-impact advertising campaigns New York (January 13, 2009) – As more online audio providers look to tap into the growing monetary value of their streaming media platforms, TargetSpot, [...]
ReplaceAds debuts as the third largest Advertising Network in the October comScore/Arbitron Online Radio Ratings
Nearly 1.8 million people listened to ReplaceAds Network during an average week in October NEW YORK – ReplaceAds announced that it debuted as the third largest online radio advertising network in the October comScore/Arbitron Online Radio Ratings. According to comScore/Arbitron, nearly 1.8 million different people (1,770,500) age twelve and older listened for five or more [...]
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