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Category: OpenX
OpenX Appoints Eric Rosenthal as General Manager, Enterprise
Former AOL VP will drive the growth of OpenX’s breakthrough advertising technology service for large publishers LOS ANGELES – OpenX Technologies, Inc. (OpenX), the world’s leading independent provider of digital advertising technology, announced the appointment of senior online advertising industry executive Eric Rosenthal as General Manager of the company’s Enterprise business. In the newly created [...]
OpenX Announces Major EMEA Expansion
Vincent Pelillo, former senior Orange-France Telecom executive, appointed Managing Director EMEA to drive growth of OpenX’s breakthrough monetization and technology services for large publishers LONDON – OpenX Technologies, Inc. (OpenX), the world’s leading independent provider of digital advertising technology, today announced a major expansion into the European market as part of the company’s mission to [...]
OpenX and cyber communications inc. Launch OpenX Market Japan
New Exchange Is First Japanese Online Ad Exchange With Real-Time Bidding Functionality LOS ANGELES & TOKYO – cyber communications inc. (“cci”), Japan’s leading media representative company, and OpenX Technologies, Inc. (OpenX), the world’s leading independent provider of digital advertising technology, announced the launch of OpenX Market Japan, a new online advertising exchange model designed to [...]
OpenX Closes $20 Million Series D Funding
SAP Ventures Leads New Round After Rapid Company Growth and Launch of Breakthrough OpenX Enterprise Revenue Serving Platform LOS ANGELES – OpenX Technologies, Inc. (OpenX), the world’s leading independent provider of digital advertising technology, today announced it has completed a $20 million Series D funding round that brings the total investment in OpenX to more [...]
Twitter Profiles List – Ad Operations and Online Advertising
Below is a list that is regularly maintained – well, as regularly and accurately as possible – of Twitter accounts related to Ad Operations, Online Advertising, Online Marketing topics. In other words, if you’re interested in the topics discused here at AdOperationsOnline.com, you may want to follow the twits and bits from the accounts listed [...]
OpenX v2.6.1 Released, Tons of Bugs Fixed
OpenX v2.6.1 is now out – no less than 58 bug fixed and enhancements are included in this release of the highly popular OpenX ad serving plaform. The update comes just in time to steal some of the lights off the launch of Google Ad Manager for all AdSense publishers, the most important competitor for [...]
Ad Ops Daily Brief: August 22 2008
- OpenX announces opportunities for OpenX publishers to try Microsoft’s new contextual ad network At this stage, Microsoft’s new network for publishers is only available by invitation, but OpenX has secured a very limited number of invitations for OpenX publishers with U.S.-based websites. To be eligible, your OpenX-powered website must have primarily US based audience [...]
Ad Ops Daily Briefs: August 18 2008
- OpenX develops modules and plugins for Joomla!, WordPress and for Drupal These ‘phase one’ prototypes have been designed with simplicity in mind, but they already answer the most common integration request by making it easier to integrate ad tags into website templates using the native content management system functionality. – Online Video Ad Company [...]
OpenX 2.6 is Launched, Including Really Cool New Features
A recent OpenX blog post announced yesterday that OpenX 2.6 is now available and includes some much needed features focusing on: – OpenX API – Save time by automating common tasks and linking OpenX with other systems. – Faster ad tag – Deliver ads faster and reduce your server load using the single page call. [...]
OpenX beta Update Released Including 11 Language Updates
The OpenX team has released an update to the beta version of their open source ad server. According to the announcement made yesterday on the OpenX blog, the release (v2.5.70 beta) includes bug fixes and significant updates to translations: they’ve updated 11 languages with a full set of translation strings for the 2.5 beta, including: [...]
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