Bluestreak 5.0 Ad Server Platform Enhances Digital Campaign Performance and Insights
Watertown, Mass. November 3, 2008 – Bluestreak, a marketing technology company and division of Aegis Media, today announced the availability of Bluestreak 5.0 as an enterprise-class ad serving platform specifically designed to deliver, measure, de-duplicate and report anonymous consumer-level marketing activity across multiple digital media channels. “For interactive advertisers and agencies, the new version of Bluestreak relieves a significant frustration many marketers face by offering a convenient solution to integrate and evaluate display, rich media and search data,” said Art Muldoon, SVP of sales and marketing.
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