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ADTECH Unveils ADTECH Canvas at ad:tech 2011 in San Francisco
Industry’s Newest Rich Media Solution Gives Designers Creative Flexibility in a Quick & Easy Tool ad:tech San Francisco 2011 NEW YORK – Announced from ad:tech 2011 in San Francisco, ADTECH, AOL Advertising’s global ad serving platform, has launched ADTECH Canvas, the latest rich media tool available for digital ad designers. ADTECH Canvas not only allows [...]
ADTECH Introduces ADTECH Lite at ad:tech 2011 in San Francisco
Launch of ADTECH Lite Extends ADTECH’s Premium Ad Management Technology to Small and Mid-sized Publishers for the First Time for Free ad:tech San Francisco 2011 Booth #1609 NEW YORK – ADTECH, AOL Advertising’s global ad serving platform, announced a new addition to its suite of ad management offerings, ADTECH Lite. (www.adtechlite.com) With the launch of [...]
Mpire Signs Global AdXpose Reseller Agreement with AOL Advertising’s ADTECH
Advertisers and Agencies Can Now Add Industry-Leading Verification, Optimization and Brand Security Solutions to Their Campaigns Directly from the ADTECH IQ Platform Seattle, WA – Mpire, the market-leading verification and optimization technology company, today announced that it has signed a technology reseller agreement with ADTECH, a leading global provider of technology solutions and AOL Advertising’s [...]
ADTECH Announces Global Launch of Expanded Video Solution
VAST Compliant Ad Serving Platform Easily Adapts to New Market Developments NEW YORK – ADTECH, AOL Advertising’s global ad serving platform, announced the launch of an expanded online video advertising solution. With research showing that U.S. Internet users viewed more than 30 billion videos online this past April alone1, ADTECH’s online video product has been [...]
ADTECH Survey: FIFA World Cup Impacts Web Reach
Online publishers forced to explain declines in web traffic find excuse: it is all football’s fault! NEW YORK – ADTECH, the international provider of ad serving solutions, and part of AOL Advertising, has revealed in a survey that traffic figures for European websites are, on average, dropping by up to 20 percent during each countries [...]
ADTECH Targets the Apple iPad
LONDON – ADTECH, the international provider of ad serving solutions, and part of AOL Advertising, has announced support for delivering online advertising across the new iPad from Apple. Available immediately, ADTECH will now help its publisher, agency and ad network customers to specifically target iPad owners on the Web.
Global Launch for ADTECH’s Analytics Solution
NEW YORK – ADTECH, AOL Advertising’s global ad serving solution provider has launched its proprietary, advanced ADTECH Analytics solution. This new product offering provides publishers, advertisers, agencies and ad networks with detailed insight into the performance of ad campaigns, beyond those typically found in standard ad measurement tools.
ADTECH Implements New IAB Video Standards
ADTECH Delivers Video Ads in Compliance with the Latest Video Ad Serving Template (VAST) 2.0 Standards NEW YORK – ADTECH, a leading provider of ad serving technology and part of AOL Advertising, has announced that its ad serving solution now complies with the IAB’s (Interactive Advertising Bureau) expanded VAST 2.0 video standards. The objective of [...]
ADTECH Earns Media Rating Council Ad Serving Accreditation
NEW YORK – ADTECH, a leading provider of ad serving technology and part of AOL Advertising, has issued that it has passed the Media Rating Council’s (MRC) auditing process and has been granted accreditation. In doing so, ADTECH brings greater transparency and accountability to its clientele.
AOL Advertising’s ADTECH to Provide Multimedia Ad Serving for Olive Media
ONTARIO – ADTECH announced that it will provide ad serving for Olive Media, one of Canada’s leading online media companies with the ability to reach over 14 million unique Canadian visitors monthly*. ADTECH, http://www.adtech.com, a leading provider of ad serving technology, is part of AOL Advertising. Through this relationship, ADTECH will serve Olive Media’s display, [...]
ADTECH Names Lou Severine Head of U.S. Sales
Former Director of Sales at Microsoft Advertising to Lead ADTECH US NEW YORK – ADTECH AG appointed Lou Severine, former Director of Sales North East at Microsoft Advertising, as head of Sales for ADTECH’s U.S. operations. Severine will take over the U.S. sales operations from ADTECH’s CEO Dirk Freytag, who has been overseeing those responsibilities [...]
Wizzard Expands Alchemy Advertising System to Flash Player
PITTSBURGH – Wizzard Media (NYSE Amex:WZE), the world’s largest podcasting network announced the release of Alchemy 2.1 with seamless integration into the LibsynPRO/Wizzard Media Advertising Network. Now, advertising campaigns run in podcast downloads can automatically play through the Wizzard Media flash player with advanced tracking and interactive capabilities. No need to use separate systems to [...]
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