Category Page for: Ad Ops: Daily Briefs

Ad Ops Daily Briefs: December 15 2008

» by Otilia Otlacan December 15th, 2008 at 11:00 pm » Comments (0)

- Denise F. Warren, SVP and Chief Advertising Officer, The New York Times Media Group, Adds Role of General Manager, NYTimes.com The New York Times Company today announced that effective immediately, Denise F. Warren will take on the role of general manager of NYTimes.com in addition to her current position as senior vice president and chief advertising officer, The New York Times Media Group. As general manager of NYTimes.com she will manage all business operations for the largest newspaper Web site on the Internet, and will report to Martin A. Nisenholtz, senior vice president for digital operations, The New York Times ...more »

Ad Ops Daily Briefs: December 12 2008

» by Otilia Otlacan December 12th, 2008 at 11:00 pm » Comments (0)

- What’s a Super Bowl Without a GoDaddy-esque Ad? CEO Says Go Daddy ‘Can’t Afford Not’ to Advertise Considering Company’s Success Record For the fifth consecutive year, Go Daddy will advertise in the Super Bowl – that is “if” NBC approves an edgy commercial. Go Daddy shot two completely different ad concepts this week near Los Angeles. Both concepts feature auto racing superstar and Go Daddy Girl Danica Patrick, who ranked as 2008’s Most Searched Athlete on the Internet.1 “We have two options and they’re both absolutely... GoDaddy-esque,” said Go Daddy CEO and Founder Bob Parsons, on-set in Los Angeles yesterday. “They are ...more »

Ad Ops Daily Briefs: December 11 2008

» by Otilia Otlacan December 11th, 2008 at 11:00 pm » Comments (0)

- KickApps Integrates ClipBlast! Video Search and Embedding ClipBlast! (www.clipblast.com), the premier Web-wide video navigation and distribution platform, announced that it has partnered with KickApps (www.kickapps.com), the industry’s leading on-demand social media, video player and widget platform, to integrate ClipBlast!’s video search into the KickApps Platform. Using ClipBlast!, members of a KickApps powered website can easily search and embed online videos from premium video publishers, YouTube and other video sharing websites onto KickApps powered blogs, message board posts, member-to-member messages, comments on other member profiles, and the "About Me" section of their profile. more »

Ad Ops Daily Briefs: December 10 2008

» by Otilia Otlacan December 10th, 2008 at 11:00 pm » Comments (0)

- Contactology’s Real-Time Reporting Helping PASTE Magazine Routinely Sell-out Email Ad Inventory Contactology, a provider of email marketing and online survey technologies, announced today that PASTE Media Group, publisher of PASTE Magazine, has employed its technology to push advertising-based newsletters to the magazine’s extensive database of opt-in subscribers. PASTE Magazine, one of the fastest-growing independently published entertainment magazines in the country, boasts a database of over 100,000 contacts to which a weekly summary of new releases, downloads, and other current news is distributed. “As we grew our contact database and expanded our online offerings, we required a new email marketing solution that ...more »

Ad Ops Daily Briefs: December 9 2008

» by Otilia Otlacan December 9th, 2008 at 11:00 pm » Comments (0)

- Interactive Advertising Veteran, Jeff Montgomery, Joins 1020 Placecast as Chief Revenue Officer 1020 Placecast, the interactive media company delivering highly effective audience targeting with its place-based advertising solution, added another seasoned advertising veteran to its team with today’s announcement that Jeff Montgomery has joined as the company’s Chief Revenue Officer. Jeff will be responsible for the development and execution of sales and operations strategy for Placecast, as well as delivering cross-platform digital marketing campaigns and world-class client service. Jeff joins the Placecast team after holding several prominent positions in the interactive advertising industry. He previously founded Sponsormetrix, a digital measurement and ...more »

Ad Ops Daily Briefs: December 8 2008

» by Otilia Otlacan December 8th, 2008 at 11:00 pm » Comments (0)

- InternetArray’s Noobis, Inc. Releases Full Beta Version of SocialVoter.com InternetArray, Inc. (OTC: IARY), an Internet development, technology licensing and marketing company, is pleased to announced that Noobis, Inc. launched its political social networking site, SocialVoter.com. The online social networking community that makes it easy for people to participate in politics has been released in its full beta version ahead of schedule. SocialVoter helps participating members hold their elected officials accountable while in turn giving politicians the tools needed to easily communicate with voters. - Sarah from Sazbean.com has attended the FuturTech conference at the University of Michigan and has some interesting ...more »

Ad Ops Daily Briefs: December 5 2008

» by Otilia Otlacan December 5th, 2008 at 11:00 pm » Comments (0)

- ffwd Delivers Integrated Video Sharing for Twitter ffwd (pronounced “fast forward”), the company empowering thousands of consumers with a revolutionary personal remote control for channel-surfing video on the web, today released an enhancement to its media service designed to reflect a user’s lifestream: the ability to post videos found on any website directly to Twitter using a bookmarklet. Posted videos are also now available as passive recommendations in a Twitter-like stream on the user’s ffwd channel page. “Twitter is one of the best ways to share timely information and ignite a conversation around it,” said Patrick Koppula, CEO of ffwd. “The ...more »

Ad Ops Daily Briefs: December 4 2008

» by Otilia Otlacan December 4th, 2008 at 11:00 pm » Comments (0)

- Rediff.com Launches Service That Lets People with Restricted Internet Access to View Web Pages Rediff.com India Limited (NASDAQ: REDF), India’s leading online portal, today launched its new ‘Web-in-mail’ service, a way to read the web in the mail. Now, users can access internet content using email clients like MS Outlook, Outlook Express and Thunderbird. This is achieved in two simple steps: 1. Sending an email to browse@webinmail.com with the URL (internet address) of the webpage which the user wants to access in the subject line 2. A prompt reply is received with the webpage in the user’s inbox. more »

Ad Ops Daily Briefs: December 3 2008

» by Otilia Otlacan December 3rd, 2008 at 11:15 pm » Comments (0)

- Across Systems To Demonstrate Portal Solution and Integration of its Language Server with Content Management at Gilbane Conference Across Systems, a leading provider of corporate translation management systems and the world's leading independent linguistic supply chain technology, is expanding its participation in US-based conferences by exhibiting at the 5th annual Gilbane Boston Conference. Across will demonstrate its recently released Language Portal Solution, as well as an integrated solution for website localization. The conference, entitled “Where Content Management Meets Social Media,” will be held at The Westin Copley Place from December 2 - 4, 2008. - Research and Markets: 2009 Trendology: U.S. ...more »

Ad Ops Daily Briefs: December 2 2008

» by Otilia Otlacan December 2nd, 2008 at 11:00 pm » Comments (0)

- KickApps Announces Series C Funding KickApps (www.kickapps.com), the industry’s leading on-demand social media, video player and widget platform, today announced that it closed its Series C funding of $14 million. The round was led by North Atlantic Capital, with participation from existing investors Softbank, Spark Capital, Prism Ventures and Jarl Mohn, former CEO of Liberty Digital, Inc. Concurrent with the investment, Mark Morrissette, managing director from North Atlantic Capital, has joined KickApps’ Board of Directors. The funds will be used to accelerate KickApps’ expansion into new markets and continued product innovation. - Research and Markets: A Comprehensive Cost-Saving Guide-Book of 100+ ...more »