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Ad Ops Daily Bits: March 23 2009
- Homebuilder Selects ExactTarget to Power Communications for ‘Extreme Home Makeover’ Indianapolis homebuilder, The Estridge Companies, announced it will use the power of ExactTarget’s on-demand email and messaging platform to communicate with the thousands of expected volunteers for its up-coming build with ABC’s Extreme Makeover: Home Edition.
Ad Ops Daily Bits: March 19 2009
- Display Ads Do Have a Future – We Just Can’t See It Yet (Cory Treffiletti for MediaPost). Fantastic insight into where display ads are now and where they’re headed to- get the whole article here.
Ad Ops Daily Bits: March 18 2009
- 944 Media Acquires Six Degrees Magazine 944 Media, LLC (“944 Media”) (www.944.com) has announced the acquisition of assets of Six Degrees magazine and its Web site portal. The monthly fashion and entertainment publication will join 944 Media’s existing portfolio of seven lifestyle publications in the nation’s leading entertainment hubs. “The addition of Six Degrees [...]
Ad Ops Daily Bits: March 17 2009
- Schematic Tapped by Reliant Energy to Lead Next Generation Interactive Initiatives as Digital Agency of Record Schematic, a WPP Digital company, announced its selection by Reliant Energy to develop and implement the Houston power company’s next generation interactive initiatives as Digital Agency of Record. Run out of the firm’s Austin office, the Reliant account [...]
Ad Ops Daily Bits: March 16 2009
- Integrated Social Media Package Available for TEKgroup Online Newsrooms TEKgroup International, Inc. has developed an integrated social media package for their TEKmedia Online Newsroom software product. The social media upgrade will ease the burden of overseeing and following viral messages for communicators and journalists respectively. The features of the social media package enable communicators [...]
Ad Ops Daily Bits: March 13 2009
- Advertisers Get a Trove of Clues in Smartphones “The millions of people who use their cellphones daily to play games, download applications and browse the Web may not realize that they have an unseen companion: advertisers that can track their interests, their habits and even their location.” – The New York Times – Google’s [...]
Ad Ops Daily Bits: March 12 2009
- BOLT Mobile Browser Surges Past 150,000 Users in First Week of Public Beta Mobile World Congress 2009 Two weeks after its public debut at Mobile World Congress in Barcelona, Bitstream Inc. (NASDAQ: BITS) today announced that BOLTTM, the company’s web browser for mobile phones of all types, surpassed 150,000 active users. Early feedback has [...]
Ad Ops Daily Bits: March 11 2009
- Latino Advertising Pioneer, Victor Ornelas, Allies with Matador Marketing Group Victor Ornelas, founder of Ornelas & Associates and a pioneer in Hispanic advertising, has joined forces with Matador Marketing Group, a Latino marketing and advertising firm located in Fort Worth, Texas, it was announced today by Luis Caballero, president of Matador. The alliance reunites [...]
Ad Ops Daily Briefs: March 9 2009
- telecomsmarketresearch.com: Research portal says Mobile Messaging, MVNOs and Mobile Data are on the up Often the first things businesses cut back on in a recession are advertising and market research budgets. But this recession is different, and one market research portal reckons that market research is bucking the trend. Says Keith Wallace, Managing Director [...]
Ad Ops Daily Briefs: March 6 2009
- Silverpop Positioned to Usher in a New Age of Engagement Marketing Silverpop, a leading provider of online marketing solutions, underscored its leadership position in the new age of engagement marketing as it rolled out its new brand and Web site that features resources outlining how B2B and B2C marketers can more fully engage with [...]
Ad Ops Daily Briefs: March 5 2009
- Advertising, Branding and Interactive Agency The UXB® Unveils New Swatfame Corporate Website The UXB, an award-winning advertising, branding, and interactive agency, and apparel manufacturer Swatfame, Inc., announced the launch of Swatfame’s new corporate website at www.Swatfame.com. Designed to showcase the company’s new corporate brand identity and top apparel brands, the site utilizes strong black [...]
Ad Ops Daily Briefs: March 4 2009
- Jupitermedia Announces Completion of Sale of Jupiterimages to Getty Images and Change of Jupitermedia Name to WebMediaBrands Jupitermedia Corporation announced that it has completed the previously announced sale of Jupiterimages Corporation (“Jupiterimages”), a wholly-owned subsidiary of Jupitermedia, to Getty Images, Inc. (“Getty Images”) for $96 million in cash, subject to certain post-closing adjustments (the [...]
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