Sports Industry Veteran Dan Donnelly Joins VideoAmp as Head of Sports Strategy
FOX Sports alum Donnelly to grow VideoAmp sports practice
NEW YORK -- VideoAmp, a media measurement company transforming advertising, has appointed Dan Donnelly as Head...
Effectv and Clarivoy Aim to Transform Multiscreen TV for Automotive Advertisers with First-In-Class Attribution
Clarivoy partnership would mark the first of Effectv’s measurement offerings across verticals in new Suite of Attribution Solutions
NEW YORK -- Today Effectv, the ad...
Forrester Introduces Brand Experience Index To Measure The Interconnectedness Between Brand And Customer Experience
When brand experience and customer experience are improved together, firms can achieve up to 3.5x revenue growth and drive higher customer retention and loyalty
CAMBRIDGE,...
LiveRamp and Mohegan Launch Industry’s First Casino Media Network
Partnership unlocks new inventory for advertisers to deliver personalized, omnichannel experiences across 200 million monthly casino impressions
SAN FRANCISCO -- LiveRamp (NYSE: RAMP), today announced it...
Particular Audience Named in Forrester Research’s 2025 NRF Innovators Report: Retail-Focused Tech Companies to...
NEW YORK -- Particular Audience, the global leader in AI-powered retail media technology, has been named in Forrester Research’s 2025 NRF Innovators Report. This...
Stackline Partners with Gigi to Enhance Multi-Retailer Attribution and Audience Building Capabilities for Streaming...
This first-of-its-kind innovative partnership empowers brands with actionable ecommerce and retail data to improve audience targeting and deterministically measure multi-retailer outcomes from Streaming TV...
Roku the First Publisher to Launch Innovid Harmony Reach and Frequency, Driving Optimized Reach...
Collaborating through Roku Data Cloud, Innovid & Roku Aim to Enhance CTV Outcomes
NEW YORK -- Innovid (NYSE:CTV), an independent software platform for the creation, delivery,...
Genius Sports Launches FANHub, World’s First Advertising and Activation Platform to Reach and Engage...
Omnichannel platform enables programmatic and social media buying, audience activation, and creative personalization
Curated and premium inventory, bid modeling, pacing, and creative optimization based on...
Innovid Wins AdExchanger Award for Most Innovative TV Advertising Technology
Innovid’s Harmony Initiative Recognized for Driving the Future of Advertising by Keeping TV Open for Everyone & Controlled by No One
NEW YORK -- Innovid (NYSE:CTV),...
Featured
Sponsored
Advertisement