Viant Launches IRIS-enabled™ Content Report and Pre-Bid Targeting
Expanding CTV Capabilities and Merging Brand Impact with Digital Precision
IRVINE, Calif. -- Viant Technology Inc. (NASDAQ: DSP), a leader in CTV and AI-powered programmatic advertising,...
Vici Launches a Game-Changing YouTube Suite for Maximizing Brand Visibility and Performance
Three YouTube Advertising Options, Targeted with Behavioral and Retargeting technology.
Vici, a MarTech leader in the digital advertising space, introduced YouTube+, a comprehensive advertising suite...
DAIVID Brings Creative Intelligence To Retail Media Networks With AI-Powered Tool
Creative Data Feed API delivers full-funnel, real-time creative evaluation and optimisation for RMNs, measuring emotions, attention and purchase intent across every individual ad at...
MGID Launches CPA Tune, Delivering 155% Higher Conversion Rates Through Automated Bid Optimization
New self-optimizing AI system boosts conversion rates, lowers CPA, and makes “clicks” an obsolete metric
LOS ANGELES -- MGID, the global advertising platform, today announces...
Vici Unveils a Powerful Innovation to Capture Website Visitor Data
Vici, a MarTech leader in the digital advertising space, proudly announces the launch of Website Visitor ID, a groundbreaking tool that empowers partners to...
Kinetiq and NLogic Partner to Advance TV Ad Intelligence
Kinetiq Partners with NLogic to Power Next-Generation TV Ad Intelligence in Canada
Kinetiq’s Expanded Canadian Network Fuels NLogic’s Spots Offerings with Comprehensive, Real-Time Ad Intelligence
Philadelphia,...
Kinetiq and DAIVID Partner to Transform TV Advertising Measurement with AI-Driven Insights
Kinetiq integrates DAIVID’s AI-powered creative performance metrics into its real-time TV intelligence platform to maximize impact for advertisers
Kinetiq, the AI-powered platform unifying global media...
Utiq Expands Regional Leadership in Southern Europe and DACH to Support Continued Growth
Strategic leadership appointments reinforce Utiq’s investment in people and commitment to responsible digital marketing
Brussels, Belgium: Utiq, the European AdTech company providing a Telco-powered infrastructure that...
Hoopla Digital, in Collaboration with Generation Media and Lumen Research, Unveils Industry-First Attention Measurement...
London, UK – Hoopla Digital, in collaboration with Generation Media and Lumen Research, has launched a whitepaper introducing the industry’s first attention measurement model specifically...
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