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Category: LucidMedia
BrightTag ONE Digital Marketing Integration Platform Receives Broad Industry Support
Interclick, Aggregate Knowledge, Turn & Marin Software Among the First Partners to Connect to BrightTag ONETM, Eliminating Legacy Browser-Based Tracking Code CHICAGO – BrightTag, Inc., today announced the first wave of partners for its BrightTag ONE digital marketing integration platform. BrightTag is the first company to link site owners with the large and expanding ecosystem [...]
Epic Marketplace Announces Final Migration to Enhanced Cross-Channel Ad-Serving Platform
After almost a year of effort, Epic completes final phase of migrating company to new multichannel ad-serving Platform, and decommissions its legacy ad server NEW YORK – Epic Marketplace (www.epicmarketplace.com), one of the world’s leading integrated multichannel digital marketing solutions providers leveraging the social media, mobile, display, and video channels, announced the completion of its [...]
Epic Media Group and LucidMedia Form Strategic Partnership
Epic Selects LucidMedia to Provide Enhanced Contextual Targeting and Comprehensive and Integrated Real Time Bidding NEW YORK & RESTON, Va. – Epic Media Group (www.theepicmediagroup.com), the preeminent privately-held global digital marketing solutions company and the operator of Traffic Marketplace, announced that it has finalized a strategic technology partnership with LucidMedia (www.lucidmedia.com), a leading digital advertising [...]
LucidMedia and Milabra Announce Online Advertising Pact to Deploy Brand-Safe Visual Content for Advertisers and Agencies
RESTON, Va. & NEW YORK – LucidMedia (www.lucidmedia.com), a leading digital advertising management platform and Milabra (www.milabra.com), the leader in online visual intelligence for media, announced a partnership to provide visual data and brand-safe online advertising inventory featuring images and visual media for advertisers and interactive advertising agencies using LucidMedia’s demand-side platform (DSP).
ValueClick Integrates LucidMedia’s Contextual Technology into its Online Advertising Platform
WESTLAKE VILLAGE, Calif. – ValueClick, Inc. (Nasdaq:VCLK), one of the world’s largest integrated online marketing companies, announced that it has partnered with LucidMedia (www.lucidmedia.com) to enable enhanced contextualization services within ValueClick’s online advertising platforms.
LucidMedia Introduces Preemptive Brand Safety to Online Advertising Industry Through Demand-Side Platform (DSP)
RESTON, Va. – LucidMedia (www.lucidmedia.com), a leading online advertising demand-side platform (DSP), announced that it has deployed the industry’s first preemptive brand safety capabilities, enabling advertisers and agencies to detect and anticipate inappropriate content on a real-time basis and in advance of purchasing media for display advertising campaigns. The preemptive brand protection capabilities have been [...]
LucidMedia Partners with AlmondNet, BlueKai, and eXelate to Expand Online Advertising Data and Targeting Capabilities of Demand-Side Platform
RESTON, Va. – As part of its effort to provide advertisers with the most comprehensive audience targeting capabilities available, LucidMedia (www.lucidmedia.com), a leading online advertising demand-side platform (DSP), announced that it will integrate a rich base of data from three market leaders into its DSP. These include: behavioral targeting pioneer AlmondNet, the leading aggregator of [...]
LucidMedia Secures $4.5 Million in Funding Led by MMV Financial to Expand Online Advertising Demand Side Platform
RESTON, Va. and TAMPA, Fla. – LucidMedia, a leading online advertising demand-side platform (DSP) with integrated real-time bidding (RTB), announced that is has received $4.5 million in funding, led by MMV Financial (MMV). LucidMedia plans to apply the proceeds to continue expanding its recently launched self-service DSP (www.LucidMediaDSP.com) that enables agencies and advertisers to more [...]
LucidMedia Launches Pioneering Self-Service Online Advertising Demand-Side Platform (DSP) for Agencies and Advertisers
RESTON, Va. – LucidMedia, a leading online advertising demand-side platform (DSP) with integrated real-time bidding (RTB), announced the launch of a self-service version of its powerful DSP (www.LucidMediaDSP.com) to enable agencies and advertisers to more efficiently and profitably manage their online advertising campaigns. Originally offered as a managed service only, the self-service DSP empowers agency [...]
LucidMedia Launches ADvisor DSP, Demand-Side Platform with Integrated Multi-Source Real-Time Bidding for Enhanced Transparency, Insight, and Agency Control
RESTON, Va. – LucidMedia (www.lucidmedia.com), an optimized display ad network and scalable targeting platform, announced that its pioneering demand-side platform (DSP) with integrated real-time bidding (RTB) is available to interactive advertising agencies. LucidMedia ADvisor DSP™ is designed for interactive agencies that need to control their campaigns, extend their reach into the online community, and streamline [...]
LucidMedia Launches Free Auditing Service For Agencies
Setting Interactive Advertising’s Contextual Standard For Demand-Side Transparency, Insight, And Control RESTON, Va. – LucidMedia (lucidmedia.com), the optimized contextual targeting display ad network, announced that its auditing service is now available at no cost to agencies. Based on its Verified Inventory Platform (VIP) which launched in February and has since undergone significant testing in the [...]
LucidMedia Awarded “Red Herring 100 North America”
RESTON, Va. – LucidMedia (www.lucidmedia.com), the online display advertising network and media management platform, announced that it has been selected as a winner of the Red Herring 100 North America Award. The Red Herring editorial team deploys a detailed process to whittle down a pool of 1,000 eligible, promising companies to the 200 Finalists and [...]
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