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Category: Google AdSense

IncrediMail Renews AdSense Contract with Google for Two Years

Otilia Otlacan | July 9, 2009 | 3 Comments

TEL AVIV, Israel – IncrediMail Ltd. (NASDAQ: MAIL) (www.incredimail-corp.com), an Internet company, announced that it has reached a new, two-year direct agreement with Google Inc. (NASDAQ: GOOG). Although terms of the agreement were not disclosed, IncrediMail’s CEO Ofer Adler said, “We are very happy with the agreement.”

Michael Jackson, Google and CNN – A Wacko Ad Story

Otilia Otlacan | June 27, 2009 | 2 Comments

What do Michael Jackson, CNN and Google have in common? Apparently, Excite(ment). Excite.co.uk, to be more precise. This unusual combination may come as a surprise but it’s all held together by the “power” of online advertising. A wacky one, if I may add… pun intended.

iPhone Application Advertising Platform AdWhirl Closes $1 Million Seed Round

Otilia Otlacan | June 24, 2009 | 0 Comments

Startup Helping iPhone Developers Make Money via Free Applications MENLO PARK, Calif. – AdWhirl, the most popular ad platform solution among iPhone application developers, announced that it has closed a one million dollar seed round led by Foundation Capital, with additional participation by several angel investors.

comScore Releases April 2009 U.S. Ranking of Top 25 Ad Networks

Otilia Otlacan | May 22, 2009 | 0 Comments

AOL’s Platform-A Ranks #1 Among Ad Networks, Followed by Yahoo! Network and Google Ad Network RESTON, VA – comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world today reported the top 25 ad networks based on their reach among U.S. Internet users in April 2009. The ranking showed that AOL’s Platform-A remains the [...]

Video Search Engine Marketing Expert Gregory Markel to Speak at ADSPACE

Otilia Otlacan | April 21, 2009 | 0 Comments

Video Search Marketing Expert Gregory Markel, Founder/President of Infuse Creative, Will Be Talking about How to Use Online Videos to Generate Google AdSense Revenue, as Well as Sharing Video SEO Tips on Contextual Advertising at the ADSPACE Conference and Expo, Part of ad:tech San Francisco, from 5pm to 6pm PT, Wednesday, April 22 ad:tech San [...]

Google Ends AdSense for Video Units, Effective April 2009

Otilia Otlacan | March 30, 2009 | 1 Comment

1.5 years – this is how long the Google AdSense Video Units survived before succumbing to lack of vision of where video monetization is going, how publishers would use YouTube videos, and what advertisers expect. AdSense Video Units were launched October 2007, with quite some bang. The feature allowed English-language AdSense publishers to add video [...]

Ad Ops Daily Bits: March 13 2009

Otilia Otlacan | March 13, 2009 | 0 Comments

- Advertisers Get a Trove of Clues in Smartphones “The millions of people who use their cellphones daily to play games, download applications and browse the Web may not realize that they have an unseen companion: advertisers that can track their interests, their habits and even their location.” – The New York Times – Google’s [...]

Clickable Integrates Emerging Google Ad Formats into Newest Version of its Search-Advertising Management Solution

Otilia Otlacan | February 17, 2009 | 2 Comments

Clickable’s Award-Winning Pay-Per-Click (PPC) Advertising Solution Introduces Bulk Keyword Editing across Networks, Conversion Tracking and Improved Recommendation Engine NEW YORK – To be successful in search advertising, one must be bionic – able to achieve better results in less time, despite growing complexity, tedious analysis and fierce competition. To make advertisers bionic, Clickable introduced the [...]

Industry Click Fraud Rate Climbs to Highest Level Reaching 17.1 Percent in Q4 2008

Otilia Otlacan | February 2, 2009 | 0 Comments

Click Fraud Traffic from Botnets Breaks New Barrier Growing to 31.4 Percent AUSTIN, Texas – Click Forensics™, Inc. released industry pay-per-click (PPC) fraud figures for the fourth quarter 2008 from the search advertising industry’s leading independent click fraud reporting service – the Click Fraud Index® (www.ClickFraudIndex.com). Now in its fourth year, the Click Fraud Index [...]

Google Stops Print Ads (AdSense for Newspapers)

Otilia Otlacan | January 21, 2009 | 1 Comment

In a blog post published yesterday, Spencer Spinnell (Director of Google Print Ads) announces what we have all expected but did not know when it would hit: the Google Print Ads program (also known ad AdSense for Newspapers) will officially stop on February 28 2009. “While we hoped that Print Ads would create a new [...]

Google Certifies Tumri’s Ad Platform for Context-Aware Ads

Otilia Otlacan | January 15, 2009 | 0 Comments

Tumri’s AdPods Certified to Use Contextual Information across the Google Content Network MOUNTAIN VIEW, Calif. – Tumri, the leading provider of dynamic and intelligent display advertising solutions, announced that Tumri’s display ad platform is certified to operate context-aware ads across the Google content network. Advertisers will now be able to benefit from the performance support [...]