Adconion Launches Suite of Online Video Products with Joost Video Network


Provides complete online video advertising solutions with reach and quality of a portal combined with the scale and efficiency of a network

SANTA MONICA, Calif. – Adconion Media Group (www.adconion.com), the largest independent global audience and content network, introduced the Joost Video Network, a complete suite of online video advertising products and services. The Joost Video Network will provide agencies and brand marketers with global in-banner and in-stream video advertising capabilities, including pre-, mid- and post-roll video advertisements, with expert targeting and scale.
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Posted in Ad Metrics, Ad Networks and Platforms, Ad Operations, Ad Products, Ad Serving, Adconion, Ads by Creative, Ads by Display, In-Stream Ads, Internet Marketing Services, Mid-roll Ads, Online Media, Post-roll Ads, Pre-roll Ads, Video Ads, Video PlatformsComments (0)

Adconion Appoints Ramazan Demir and Patrick Meininger as Executives


SANTA MONICA, Calif. – Adconion Media Group (www.adconion.com), the largest independent global audience and content network, announced the appointments of Ramazan Demir as Chief Advisory Science Officer and Patrick Meininger as Chief Strategy Officer. Both men serve on Adconion’s executive management and advisory team.
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comScore Releases December 2009 Ranking of Top Ad Networks


AOL Advertising Ranks #1 Among Ad Networks, Followed by Yahoo! Network and Google Ad Network

RESTON, VA – comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world reported the top 15 ad networks based on their reach among U.S. Internet users in December 2009. The ranking showed that AOL Advertising remains the top ad network, reaching 187 million U.S. Internet users, or 91 percent of the total audience, followed by Yahoo! Network (180.9 million) and Google Ad Network (178.1 million). The fastest growing ad network by audience reach among the top 15 was Microsoft Media Network U.S., which grew 31 percent versus year ago, followed by Collective Network (up 22 percent) and Audience Science (up 16 percent).
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Posted in Ad Metrics, Ad Networks and Platforms, Ad Operations, Adconion, Collective Media, Google AdSense, Internet Marketing Services, Online Media, Reports and Studies, Specific Media, Tribal Fusion, Yahoo APT, comScore, interCLICKComments (1)

comScore Media Metrix Ranks Top 50 U.S. Web Properties for August 2009


Ad Operations OnlineEducation Sites Gain as Students Head Back to School; Americans Need a Good Laugh as Summer Rolls to an End

RESTON, VA – comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, released its monthly analysis of U.S. Web activity at the top online properties for August 2009 based on data from the comScore Media Metrix service. Education sites gained as students headed back to school, while Humor sites attracted heavy visitation as many looked to laugh in the waning days of summer vacation. Home sites also grew as Americans sought to redecorate their homes, furnish new apartments, or harvest their backyard gardens.
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Posted in Ad Networks and Platforms, Ad Operations, Adconion, Audience Measurement, Internet Marketing Services, Internet Strategy, Online Advertising Challenges, Reports and Studies, comScoreComments (1)

Adconion Places as Highest Ranking European Company in Business Week’s List of Top 50 Technology Start-Ups


Ad Operations OnlineAdconion Media Group, the world’s largest independent online audience network, is the top European technology start-up in a recent survey conducted by Business Week and market research company YouNoodle.

The list includes the top 50 technology start-ups in Europe, the U.S., China, India, Israel and Russia that are attracting buzz and seem poised to grow beyond their respective regional or product markets.
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Ad Operations Online

comScore Releases April 2009 U.S. Ranking of Top 25 Ad Networks


Ad Operations OnlineAOL’s Platform-A Ranks #1 Among Ad Networks, Followed by Yahoo! Network and Google Ad Network

RESTON, VA – comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world today reported the top 25 ad networks based on their reach among U.S. Internet users in April 2009. The ranking showed that AOL’s Platform-A remains the top ad network, reaching nearly 176.5 million U.S. Internet users, or 91.5 percent of the total audience, followed by Yahoo! Network (167.1 million) and Google Ad Network (164.5 million). New ad network FOX Audience Network ranked sixth, reaching 149.2 million people. Several ad networks in the top 25 achieved double-digit growth during the past year, led by Turn Inc. (up 121 percent), CPX Interactive (up 88 percent) and 24/7 Real Media (up 48 percent).
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Posted in Ad Metrics, Ad Networks and Platforms, Ad Operations, Adconion, Burst Media, Collective Media, Google, Google AdSense, Google AdWords, Internet Marketing Services, Microsoft, Platform-A, Reports and Studies, Right Media, Specific Media, Tribal Fusion, Turn, Yahoo, Yahoo APT, comScoreComments (0)

Ad Operations Online

Adconion Wins Investor AllStars Award for Most Enviable Venture Capital Deal of 2008


Adconion Media Group, the world’s largest independent online audience network, has won the Investor AllStars award for ‘Deal Envy of the Year’.

Investor AllStars is considered one of Europe’s most prestigious venture capital awards events and has been called the ‘Oscars of the European venture capital community’. The awards ceremony is attended by more than 600 investment professionals from across Europe, including leading private equity houses such as Balderton Capital, Index Ventures, Accel, Advent Ventures, Atlas Venture, Amadeus Capital,
Wellington, and Credit Agricole.

Adconion was nominated for the award for having successfully secured $80 million (£40.9 million) Series C funding in February 2008, in what was the largest venture capital investment in digital media in European history. The funding was led by Index Ventures, which won the award for Venture Capital Fund of the Year in both 2007 and 2008.
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Ad Operations Online

Adconion Launches its AMG-TV Video Content Syndication Network, Announces Distribution Deals Including EMMY-Nominated Vuguru New Media Studio


Adconion’s AMG-TV Provides Both Global Distribution and Monetization for Web Video Creators via Adconion’s Global Ad Network

Santa Monica, Calif. – September 30, 2008 – Adconion Media Group, (www.adconion.com) the independent global advertising network, today announced the launch of its new video content syndication offering, AMG-TV which allows creators and studios access to Adconion’s massive global network of publisher sites, advertiser and agency partners to broadly distribute and effectively monetize their premium Web video content.

Adconion’s launch of AMG-TV signals its innovative evolution from the traditional ad network model pairing advertisers with publisher sites, to a truly global distribution platform designed to monetize all types of audience-targeted, multimedia content. For Adconion’s ad agency partners, AMG-TV provides a scalable branded video solution paired with highquality original content and the ability to optimize campaigns across video, display and email. In addition, Adconion will provide advertisers and brands with a range of data on the performance of their campaigns and how new and existing customers are interacting with their messages.
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Posted in Ad Networks and Platforms, Ad Operations, Adconion, Ads by Display, Internet Marketing Services, Mid-roll Ads, Overlay Ads, Post-roll AdsComments (0)

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