LONDON – Following the re-launch this week of Twitter for Business, which includes information and tools for new business users, there has never been a better time for brands to…
Hashcaster Named Official Twitter Wall Partner ad:tech San Francisco 2013 DALLAS - ad:tech, the largest digital marketing show in the world, announced that it has partnered with Hashcaster, a real-time content marketing…
Tookitaki (www.tookitaki.com) is a social audience discovery and retargeting platform that has recently launched its beta version at iAccellerator’s1 Demo Day in Ahmedabad, India. iAccelerator is an initiative of CIIE…
Twitter Video Card solution creates new ways to discover, share and monetize video; ESPN first to adopt MOUNTAIN VIEW, Calif. - Ooyala, the leading video streaming and monetization platform provider, today…
Social Reactor, the premium social engagement platform, today announced its official launch after a successful beta program. Social Reactor provides advertisers with access to more than 250 million engaged followers of social influencers and celebrities on social media platforms such as Twitter and Tumblr, enabling brands and marketers to effectively target and engage with their audience.
Mumbai – Komli Media, Asia Pacific’s leading digital media technology company, has signed an exclusive partnership agreement with Twitter that will help expand the availability of Twitter’s Promoted Products suite of advertising products to marketers in Southeast Asia including Singapore, Malaysia, Indonesia, Thailand and the Philippines.
FrogDog, a national marketing strategy and execution firm, this week released the results of a three-year national longitudinal research study on social media. The study shows how social media use has changed over time.
RichRelevance®, the leading provider of dynamic e-commerce personalization for the world’s largest retailers, today released a new Shopping Insights™ study that benchmarks the performance of major social channels – Facebook, Twitter, and Pinterest – in driving traffic to retail sites. The research drills into nearly 700 million shopping sessions on leading U.S. retail sites to uncover which channels are driving the most traffic and sales.
i-Free Innovations, a mobile applications and games developer and publisher, today introduced Relevance, a social media aggregator app for iPhone that syncs feeds from Facebook and Twitter into a seamless stream of messages that matter most to users. Built with an intuitive algorithm that learns user preferences while they read news and communicate with friends, Relevance removes the need to manually customize the feed and delivers more and more interesting and valuable information every time the app is opened.
StopBadware announced the launch of the Ads Integrity Alliance, an initiative to protect users from bad ads and maintain trust in the online advertising ecosystem. Charter members of the Alliance include Facebook, Google, Twitter, AOL, and the Interactive Advertising Bureau (IAB).
