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Tremor Media Names Anthony Risicato General Manager, Video Platforms

Otilia Otlacan | March 11, 2011 | 0 Comments

Interactive Media Veteran Increases Value of Platform Offering to Both Buyers and Sellers NEW YORK – Tremor Media, the largest independent online video advertising company, announced that Anthony Risicato has been named General Manager, Video Platforms. Risicato will manage Tremor Media’s marketing platform that provides the insights and analytics that increasingly are establishing the criteria [...]

Tremor Media Acquires Transpera Mobile Video Advertising Platform and Network

Otilia Otlacan | February 23, 2011 | 0 Comments

Deal Enables Brand Advertisers to Reach Viewers at Scale across Multiple Platforms NEW YORK – Tremor Media announced its acquisition of San Francisco-based Transpera, the leading mobile video advertising company. Tremor Media’s acquisition of Transpera, the mobile video advertising platform with the broadest penetration, will accelerate Tremor Media’s ability to scale its own mobile video [...]

Tremor Media to Deliver Advanced Video Advertising Formats in HTML5

Otilia Otlacan | September 2, 2010 | 0 Comments

Acudeo® is First To Power Advanced In-stream Video Ad Formats on the iPad NEW YORK – Tremor Media (www.tremormedia.com), the leading video monetization and advertising company, announced it has developed HTML5 compatibility for its advanced interactive video ad formats. Tremor Media leads the industry by offering the most versatile and advanced in-stream ad formats available [...]

IAB Applauds the First Ad Networks and Exchanges to Commit to Self-Certification

Otilia Otlacan | August 25, 2010 | 0 Comments

Companies Advance Brand Safety in the Industry NEW YORK – Responding to marketers’ call for better brand safety and enhanced transparency online, the Interactive Advertising Bureau (IAB) announced that 16 member companies are the first to commit to comprehensive self-certification against the IAB “Networks & Exchanges Quality Assurance Guidelines.” Released in June of this year, [...]

Latest Report Video Advertising Networks and Media Platforms: Revenue Forecasts 2010 – 2012, Tallies Provider and Segment Revenue

Otilia Otlacan | May 27, 2010 | 4 Comments

DUBLIN – Research and Markets has announced the addition of the “Video Advertising Networks and Media Platforms: Revenue Forecasts 2010 – 2012” report to their offering. Online video advertising networks and media ad serving platforms are forecast to generate $377 million in video CPM share and fee-based revenue in 2010, an increase of 41% over [...]

Tremor Media Raises $40 Million in Funding

Otilia Otlacan | May 5, 2010 | 2 Comments

DFJ Growth Fund Leads Investment to Support Tremor Media’s Aggressive Growth NEW YORK – Tremor Media (www.tremormedia.com), the leading video monetization and advertising company, announced it has raised $40 million in funding led by Draper Fisher Jurvetson Growth Fund with participation from DFJ and Triangle Peak Partners. Existing investors including Canaan Partners, Meritech Capital Partners [...]

November Sees Number of U.S. Videos Viewed Online Surpass 30 Billion for First Time on Record

Otilia Otlacan | January 14, 2010 | 2 Comments

Hulu Extends All-Time High to 924 Million Videos Viewed RESTON, VA – comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, released November 2009 data from the comScore Video Metrix service, showing that more than 170 million U.S. Internet users watched online video during the month. Online video viewing continued to reach record [...]

Reportlinker Adds Online Video Advertising Networks 2007 – 2010: Emerging and Surging Report

Otilia Otlacan | October 27, 2009 | 1 Comment

NEW YORK – Reportlinker.com announces that a new market research report is available in its catalogue. Online Video Advertising Networks 2007 – 2010: Emerging and Surging This report analyzes video inventory and gross media spend in both up-and-coming and established avail verticals, including in-banner, remnant/3rd party pre-roll, video overlays, video search and podcasting. Each video [...]

Google Sites Surpasses 10 Billion Video Views in August

Otilia Otlacan | October 13, 2009 | 1 Comment

Average Video Viewer Watched Nearly 10 Hours of Online Video During the Month RESTON, VA – comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, released August 2009 data from the comScore Video Metrix service, showing that 161 million U.S. Internet users watched online video during the month, the largest audience ever recorded. [...]

U.S. Online Video Market Soars in July as Summer Vacation Drives Pickup in Entertainment, Leisure Activities Online

Otilia Otlacan | September 10, 2009 | 4 Comments

TV Viewers Turn to Internet for Fresh Content with Shows on Summer Hiatus; Hulu Reaches All-Time High with 457 Million Video Views RESTON, VA – comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, released July 2009 data from the comScore Video Metrix service, showing that 158 million U.S. Internet users watched online [...]

Research and Markets: Video Advertising Networks Emerging and Surging To $493 Million In ’09 Revenue

Otilia Otlacan | July 23, 2009 | 0 Comments

DUBLIN – Research and Markets has announced the addition of the “Online Video Advertising Networks 2007 – 2010: Emerging and Surging” report to their offering. This report analyzes video inventory and gross media spend in both up-and-coming and established avail verticals, including in-banner, remnant/3rd party pre-roll, video overlays, video search and podcasting.

Tremor Media Achieves Top Spot in Premium Video Views according to comScore

Otilia Otlacan | May 21, 2009 | 0 Comments

* Tremor Media’s Video Ad Network Delivers the Largest Reach within Premium Content to Unlock Brand Advertiser Budgets. * Company Second to YouTube in Total Video Viewers1. NEW YORK – Tremor Media, the leading online video advertising network and provider of the Acudeo video monetization platform, announced it has reached the highest ranking in terms [...]