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Conversational Advertising Emerges as a $2.04 Billion Market in Five Years
New Report From mobileSQUARED Illustrates How Message-Based Advertising is Shifting the Way Brands, Marketers and Agencies Approach Mobile Messaging NEW YORK – A new report written by mobileSQUARED and issued by SinglePoint, the premier mobile messaging advertising network, defines for the first time the market for messaging-based advertising — Conversational Advertising — a market that [...]
SinglePoint Announces Appointment of Gowri Shankar as President and CEO to Lead Expansion of its SingleBrand Marketplace for Mobile Advertising
Company Divests Its Messaging Aggregation Business to Exclusively Concentrate on the Burgeoning Mobile Advertising Market BELLEVUE, Wash. – SinglePoint, the leading provider of mobile interactivity and SMS advertising services, announced that mobile and media industry veteran Gowri Shankar has been appointed president and CEO to lead the company as it greatly expands its focus on [...]
SinglePoint’s Ad Marketplace Serves over 2 Million SMS Ads for Southwest Airlines on Behalf of msnbc.com
SinglePoint Reports Increased Adoption of SMS Advertising by Premium Brands and Publishers in October BELLEVUE, Wash. – SinglePoint, the leading provider of mobile interactivity and advertising solutions, announced that SingleBrand Ad Marketplace, the first web-based mobile advertising marketplace for SMS campaigns, has delivered over two million Southwest Airlines ads on msnbc.com breaking news alerts.
SinglePoint Reports Explosive SMS Advertising Growth in North America since the Beginning of 2009
SingleBrand Ad Marketplace SMS advertising traffic doubled every month since January, 2009 SAN DIEGO – SinglePoint, the leading provider of mobile interactivity and advertising solutions, announced that the recently introduced SingleBrand Ad Marketplace, the first web-based mobile advertising marketplace for SMS campaigns, is gaining significant momentum.
SinglePoint to Provide Mobile Messaging Advertising Services for MTV Networks and NBC Universal
Programmers to use SingleBrand Ad Marketplace in monetizing their messaging inventory LAS VEGAS – SinglePoint, the leading provider of mobile interactivity and advertising, announced two separate deals with MTV Networks and NBC Universal. SinglePoint will be an ad solution provider for MTV Networks and NBC Universal, representing each company’s mobile messaging advertising inventory for multiple [...]
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