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Category: Right Media
comScore Releases April 2009 U.S. Ranking of Top 25 Ad Networks
AOL’s Platform-A Ranks #1 Among Ad Networks, Followed by Yahoo! Network and Google Ad Network RESTON, VA – comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world today reported the top 25 ad networks based on their reach among U.S. Internet users in April 2009. The ranking showed that AOL’s Platform-A remains the [...]
Ad Networks Gone Bad: The Vizi Drama Continues, Malware Ads Were Allowed To Run
Just when I thought I was heading for a quiet and peaceful end of the week, I started to receive endless reports of malware ads being served on many web properties, particularly to US-based users. Having witnessed (and reported) such problems not too long ago – remember the Vizi – Oridian war of accusations last [...]
Oridian Clarifies Its Position in the Vizi – Oridian Bad Ads Issue
You may still remember our earlier post about the “bad ads” issue between Vizi and Oridian, where Vizi announced their publishers that they may consider taking legal actions against Oridian for having pushed adult ads into their network, via Right Media. While Vizi has not updated their publishers after their previous email stating they have [...]
Ad Networks Quality: Vizi Swamped in Adult and Malware Ads from Oridian, via RightMedia Exchange
Vizi considers filing a criminal complaint against Oridian over bad ads Many of you may have been subjected lately to malware or adult ads, on web sites you would normally not expect any such things. Hell, you may have even sent out angry emails complaining how you were subjected to such ads, causing you either [...]
Yahoo!’s Right Media and LucidMedia Announce Agreement to Introduce Advanced Contextual Display Advertising on the Right Media Exchange
RESTON, Va. & NEW YORK–(BUSINESS WIRE)–LucidMedia (www.lucidmedia.com), an online contextual advertising platform and meta-network, and Right Media, a Yahoo! company and creator of the Right Media Exchange, today announced an agreement to introduce highly targeted contextual display advertising across the Right Media Exchange, the Internet’s largest advertising exchange. The new capabilities, which first began testing [...]
Yahoo! and Havas Digital Announce Multi Year, Global Advertising Partnership
06/04/2008 – Leading interactive network to adopt right media exchange platform and AMP! from Yahoo! Today, Yahoo! Inc. and Havas Digital, one of the world’s leading interactive agencies, announce a global partnership that encompasses all of the operating units within Havas Digital. Under the terms of the agreement, Havas Digital will work with the Right [...]
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