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PointRoll and USA TODAY Debut First Mobile Rich Media Advertising Campaigns for Apple iPhone at CTIA I.T. and Entertainment

Otilia Otlacan | September 12, 2008 | 2 Comments

New Ford Flex and Focus Features’ “Burn After Reading” Interactive Advertising Campaigns to be Shown in PointRoll’s “Demo Limo” SAN FRANCISCO – PointRoll, a wholly-owned subsidiary of Gannett Co., Inc. (NYSE: GCI) and leading provider of rich media advertising, and USA TODAY premiered the first expandable, rich media ad units specifically created for the Apple [...]

PointRoll Teams with ScanScout to Provide Marketers with an Expanded In-Stream Video Network and Integrated Rich Media Suite

Otilia Otlacan | August 14, 2008 | 1 Comment

As More Consumers Embrace Online Video, the Partnership Increases Distribution Channels for PointRoll’s Video Ad Units and Expands ScanScout’s Overlay Rich Media Ad Solutions NEW YORK–(BUSINESS WIRE)–ScanScout, the leading network for brand-safe, in-stream video advertising, and PointRoll, a wholly-owned subsidiary of Gannett Co., Inc. (NYSE: GCI) and a leading provider of rich media advertising, announced [...]

Snaggable Ads from PointRoll and Clearspring – How Widget Ads Became Viral

Otilia Otlacan | July 14, 2008 | 0 Comments

I bet the name doesn’t tell you much, SnaggableAds – is it an ad that snags something, is it you who can snag an ad? The frenzy to make everything online ‘cool’ by using quirky names hit PointRoll and Clearspring too. The new ad product though, SnaggableAds, is an interesting mix of rich media capabilities [...]

Industry Leader PointRoll to Serve Ads on the Google Content Network

Otilia Otlacan | May 19, 2008 | 0 Comments

CONSHOHOCKEN, Pa., May 19 – PointRoll, the leading provider of rich media technology solutions, announced today that the company has joined with Google to enable PointRoll’s advertisers to run rich media ad campaigns across the Google content network, one of the world’s largest advertising networks. PointRoll clients can now take advantage of the company’s full-service [...]

Pointroll To Doubleclick: “While Submitting Your Resume To Google, CC Us!”

Otilia Otlacan | March 26, 2008 | 0 Comments

In a not-so-subtle message to DoubleClick employees whose future is uncertain, PointRoll demonstrates their certainty of continued growth CONSHOHOCKEN, PA – March 26, 2008 – PointRoll, the leading provider of rich media technology solutions, announced today that they are continuing to experience rapid growth and are actively hiring highly-skilled, top performing candidates to add to [...]

YuMe Offers Video TickerBoy Ads Powered by PointRoll

Otilia Otlacan | February 26, 2008 | 0 Comments

YuMe Joins PointRoll “Included Program” to Enable Simple, Cost-Effective Rich Media Advertising Adoption for Clients Redwood City, CA— February 26, 2008— YuMe, the largest online video advertising network, today announced the addition of PointRoll’s TickerBoy video solution to its expansive selection of offerings available to advertisers. The in-stream video overlay ad unit is powered by [...]