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Flash and Rich Media Ads Represent 40 Percent of US Online Display Ad Impressions

Flash and Rich Media Ads Represent 40 Percent of US Online Display Ad Impressions

JPEG Still Leads as Top Ad Format at 42 Percent; comScore Introduces Creative Summary Report for Ad Metrix Service RESTON, VA – comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, announced the introduction of the Ad Metrix Creative Summary report, designed to provide detailed intelligence on the size, formats, and types of [...]

July 13th, 2010 | Posted in Ad & Media Strategies,Ad Creatives Showcase,Ad Groups & Agencies,Ad Networks and Platforms,Ad Operations,Ad Serving,Ads by Creative,Advertising Reports and Studies,Digital Intelligence,Digital Marketing,Display Ads,EyeWonder,MediaMind Eyeblaster,Online Media,Pointroll,Rich Media Ads,comScore | Read More »

Latest Report Video Advertising Networks and Media Platforms: Revenue Forecasts 2010 – 2012, Tallies Provider and Segment Revenue

DUBLIN – Research and Markets has announced the addition of the “Video Advertising Networks and Media Platforms: Revenue Forecasts 2010 – 2012” report to their offering. Online video advertising networks and media ad serving platforms are forecast to generate $377 million in video CPM share and fee-based revenue in 2010, an increase of 41% over [...]

May 27th, 2010 | Posted in Ad & Media Strategies,Ad Networks and Platforms,Ad Operations,Ad Products,Ad Serving,Ads by Creative,Advertising Reports and Studies,Audio Ads,Brightcove,Digital Intelligence,DoubleClick DFP,EyeWonder,MediaMind Eyeblaster,Pointroll,Revenue Science,Rich Media Ads,SpotXchange,Tremor Media,Video Platforms,VideoEgg,YuMe,blinkx | Read More »

Reportlinker Adds Online Video Advertising Networks 2007 – 2010: Emerging and Surging Report

NEW YORK – Reportlinker.com announces that a new market research report is available in its catalogue. Online Video Advertising Networks 2007 – 2010: Emerging and Surging This report analyzes video inventory and gross media spend in both up-and-coming and established avail verticals, including in-banner, remnant/3rd party pre-roll, video overlays, video search and podcasting. Each video [...]

October 27th, 2009 | Posted in Ad & Media Strategies,Ad Metrics,Ad Networks and Platforms,Ad Operations,Ad Products,Ad Serving,Ads by Creative,Ads by Display,Advertising Reports and Studies,BrightRoll,Digital Intelligence,DoubleClick DFP,EyeWonder,MediaMind Eyeblaster,Overlay Ads,Pointroll,Pre-roll Ads,Tremor Media,Video Ads,Video Platforms,YuMe | Read More »

Research and Markets: Video Advertising Networks Emerging and Surging To $493 Million In ’09 Revenue

DUBLIN – Research and Markets has announced the addition of the “Online Video Advertising Networks 2007 – 2010: Emerging and Surging” report to their offering. This report analyzes video inventory and gross media spend in both up-and-coming and established avail verticals, including in-banner, remnant/3rd party pre-roll, video overlays, video search and podcasting.

July 23rd, 2009 | Posted in Ad & Media Strategies,Ad Metrics,Ad Networks and Platforms,Ad Operations,Ads by Creative,Ads by Display,Advertising Reports and Studies,BrightRoll,Digital Intelligence,EyeWonder,In-Stream Ads,Overlay Ads,Pointroll,Pre-roll Ads,Rich Media Ads,SpotXchange,Tremor Media,Video Ads,VideoEgg,YuMe | Read More »

Video Advertising Innovator EyeWonder Supports Launch of Microsoft Silverlight 3

As a driver of in-stream video advertising adoption, EyeWonder works with Silverlight to provide engaging user experiences that allow publishers to monetize their content and create new ad space ATLANTA — EyeWonder Inc., an innovator in interactive digital advertising technologies and services, announced its support of the launch of Microsoft Silverlight 3. “Last fall EyeWonder [...]

July 16th, 2009 | Posted in Ad & Media Strategies,Ad Networks and Platforms,Ad Operations,Ad Products,Ad Serving,Ads by Creative,Ads by Display,EyeWonder,In-Stream Ads,Widget Ads | Read More »

EyeWonder Unveils New PageMorph Premium Ad Format for Publishers

PageMorph™ homepage takeover ad format gives advertisers maximum brand exposure on high-profile publishing sites ATLANTA — EyeWonder Inc., an innovator in interactive digital advertising technologies and services, announced its new PageMorph™ takeover ad format, a high-premium “flagship” offering for publishers.

July 15th, 2009 | Posted in Ad & Media Strategies,Ad Networks and Platforms,Ad Products,Ads by Creative,Ads by Display,EyeWonder,Rich Media Ads,Roadblock Ads,Video Ads | Read More »

Adgregate Markets Partners with EyeWonder to Distribute ShopAds to Advertisers

ShopAds™ Enables Performance-Driven Transactional Advertising for EyeWonder Clients San Francisco, CA, April 20, 2009 —Adgregate Markets, the leading provider of performance-based transactional advertising technology, today announced a strategic partnership with EyeWonder Inc., an innovator in interactive digital advertising technologies and services, to offer advertisers a performance-driven, e-commerce-based advertising solution.  Adgregate Markets’ ShopAds™ will enable EyeWonder [...]

April 21st, 2009 | Posted in Ad & Media Strategies,Ad Networks and Platforms,Ad Operations,Ad Products,Ads by Creative,Digital Marketing,EyeWonder,Internet Marketing Services,Rich Media Ads | Read More »

Ringleader Digital Announces Partnership with EyeWonder

Ringleader Digital Partners With EyeWonder for Rich Media and Video Advertising Expertise Across its Mobile Third-Party Ad Serving Network NEW YORK – Ringleader Digital, the only mobile third-party ad-serving network, announced a partnership with EyeWonder, Inc., a leading innovator in interactive digital advertising technologies and services. The partnership features collaboration between Ringleader Digital and EyeWonder [...]

March 9th, 2009 | Posted in Ad & Media Strategies,Ad Networks and Platforms,Ad Operations,Ad Products,Ad Serving,Ads by Creative,EyeWonder,Mobile Advertising,Rich Media Ads,Ringleader Digital | Read More »

AccuStream Research: Online Video Apps and Platforms Score $494.7 Mil. in ’08 Revenue

MARINA, Calif. – Online video applications, platforms, advertising networks and related services tallied $494.7 million in 2008 revenue, up 86.7% over 2007. VASP, video CMS and ad network revenues combined are forecast to increase by 41% in 2009 and 38% in 2010, according to a far-reaching online video services and analytics report published by AccuStream [...]

January 28th, 2009 | Posted in Ad & Media Strategies,Ad Networks and Platforms,Ad Operations,Ad Serving,Ads by Creative,Brightcove,DoubleClick DFP,EyeWonder,MediaMind Eyeblaster,Pointroll,Tremor Media,Video Ads,Video Platforms | Read More »

EyeWonder and Akamai Team on First In-Stream Ads Over Microsoft Silverlight for New York Magazine Interactive Campaign

In-stream video ads from Olay, TRESemme and Continental Airlines give viewers control over the advertising experience by featuring interactive product placements ATLANTA/CAMBRIDGE, MA – November 24, 2008 – EyeWonder, Inc., a leading innovator in interactive digital advertising technologies and services, and Akamai Technologies, Inc., the global leader in powering rich media, dynamic transactions and enterprise [...]

November 24th, 2008 | Posted in Ad & Media Strategies,Ad Networks and Platforms,Ad Operations,Ad Serving,Ads by Creative,Ads by Display,Akamai,EyeWonder,In-Stream Ads,Microsoft,Rich Media Ads,Video Ads | Read More »

EyeWonder’s New AdWonder 9.3 Flash Component Adds Next Generation Functionality for the Creation and Production of In-Stream Ads

Latest Version of Company’s Ad Authoring Tool Streamlines Creation of Today’s Cross-Platform Interactive Digital Advertising Campaigns August 6, 2008 – ATLANTA — EyeWonder, Inc., a leading innovator in Interactive Digital Advertising technologies and services, today announced the launch of its AdWonder 9.3 Flash Component, the latest version of its video and rich media advertising authoring [...]

August 7th, 2008 | Posted in Ad & Media Strategies,Ad Networks and Platforms,Ad Operations,Ads by Creative,Ads by Display,EyeWonder,In-Stream Ads,Rich Media Ads | Read More »

EyeWonder, Inc., Developing Its Business Internationally, Announces New Chief Information and New Chief Financial Officers

ATLANTA – July 23, 2008 – EyeWonder, Inc., the pioneering Interactive Digital Advertising provider that extends the reach of rich media from online to any interactive digital display, announced today the appointment of Mr. Ricky McClellen to the position of Chief Information Officer (CIO) and Mr. Bruce Reese to the position of Chief Financial Officer [...]

July 24th, 2008 | Posted in Ad & Media Strategies,Ad Networks and Platforms,Ads by Creative,EyeWonder,Rich Media Ads | Read More »

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