Agency Recognized for innovative online ad campaigns and video
CHARLOTTE, N.C.- Mythic, an independently owned advertising agency based in Charlotte, announced today that it has won three national Internet Advertising Competition (IAC) awards from the Web Marketing Association. The awards recognize Mythic for innovative digital campaigns on behalf of Wells Fargo, United Healthcare and Norton.
At Mythic, we believe that customer and market insights should shape marketing strategies and drive great creative, never the other way around
The Web Marketing Association recognized Mythic’s work along with work from top advertising agencies across North America, including Edelman, Leo Burnett, MRM-McCann and Publicis.
“Mythic develops campaigns for our clients with one simple focus: connecting customers and brands in ways that are more meaningful and engaging for customers and more profitable for companies,” said Lee James, President and Chief Creative Officer for Mythic. “We are honored to be recognized by the IAC judges for our innovation in creating relevant conversations with customers in the digital space.”
“At Mythic, we believe that customer and market insights should shape marketing strategies and drive great creative, never the other way around,” said David Soliday, CEO of Mythic. “Mythic is pleased that the Web Marketing Association honored our work for national brands alongside work from the most well-respected agencies in our industry. More important, we’re proud of the business results this work drove for our clients.”
Mythic’s 2015 IAC national awards were for:
United Healthcare/AARP
Best Insurance Rich Media Online Ad
Wells Fargo
Best Financial Services Online Video
Norton/New York Yankees
Best Computer Software Integrated Ad Campaign
About the IAC Awards
The Web Marketing Association developed the IAC Awards to honor excellence in online advertising, recognize the organizations responsible, and showcase award-winning Internet advertising. IAC judges are professionals in the advertising and Internet worlds. Judges selected winners based on the following criteria: creativity, innovation, impact, design, copywriting and use of the medium.
About Mythic
Mythic is a customer engagement agency with offices in uptown Charlotte and is the third-largest advertising agency in the city. It works with Fortune 500 companies, non-profits and other brands to help them build better business outcomes by engaging their customers in ways that are more relevant, more meaningful and more profitable. Learn more at bemythic.com.
via BusinessWire
