NEW YORK – adMarketplace, the search advertising technology company, named Lou Severine as its Chief Revenue Officer and James Domenick as Vice President of Ad Operations. Severine and Domenick bring extensive industry experience to adMarketplace’s rapidly expanding sales and operations teams.
“adMarketplace is the premier search advertising alternative in the market. I am excited to help the team continue to grow and take market share.”
Severine joins adMarketplace after serving as Chief Revenue Officer for Adknowledge, where he managed revenue, business development, and marketing efforts. Severine also served as Senior Vice President of Global Sales for AOL/ADTECH, where he was responsible for domestic and international sales for numerous AOL Networks platforms. Severine said, “adMarketplace is the premier search advertising alternative in the market. I am excited to help the team continue to grow and take market share.”
Domenick comes to adMarketplace from Microsoft, where he served as Chief of Staff for Global Accounts & Agencies. He joined Microsoft in 2007 and managed a range of cross-group initiatives for Microsoft’s Global Creative Solutions team. Prior to Microsoft, Domenick served as Director of Product Solutions for Experian CheetahMail. Domenick said, “I am thrilled to join adMarketplace as it continues to scale. I see great things to come from this organization in 2014.”
adMarketplace President Adam J. Epstein said, “Lou and James are superstars in the advertising technology industry. It’s exciting to attract top-tier talent to our organization and we look forward to leveraging their experience to deliver even more value to our advertiser and publisher partners.”
adMarketplace is the largest search advertising marketplace outside of Google and Yahoo/Bing. Named one of New York’s fastest growing companies for two years running, adMarketplace delivers performance traffic to large, data-savvy marketers and their agencies. Its Advertiser 3D interface is the only pay-per-click platform that allows advertisers to bid by individual traffic source and device type.