Global Social Media Analytics and Measurement Platform – With Over 1,400 Clients In 75 Countries – Vaults Into North America to Provide Brands with the Ability to Measure, Compare and Contrast Social Media Efforts Using Competitive Intelligence
New York NY - Rob Schatzel has been named VP of Sales for North America for Socialbakers, a global leader in social media analytics and measurement. In his new role, Rob will focus on introducing and growing Socialbakers in the North American market, and helping marketers and agencies uncover and utilize vital competitive intelligence to impact the bottom line. Schatzel brings relevant experience from his years at Hitwise to Socialbakers where, as VP, Business Development, he concentrated on competitive insights. Schatzel also worked at Maxymiser, as Vice President of Sales, and Ground Truth, as Vice President of Business Development where he helped advertisers and publishers measure, optimize and grow their businesses.
According to Socialbakers CEO Jan Rezab, “Rob has spent considerable time focused on ways to use competitive intelligence to elevate and differentiate businesses within their vertical markets – a key pain point for marketers everywhere. Rob also brings a deep roster of national contacts and industry expertise to Socialbakers that will help take us forward. We are very excited to have him.”
Says Schatzel, “I look forward to bringing Socialbakers’ world class social media analytic platform and its passionate and dedicated employees to the North American market, to help leading brands and agencies move past the competition by maximize the effectiveness of their social marketing campaigns.”
Fortune 500 companies use Socialbakers’ analytics to compare their social media performance with competitors and industry standards. For them, beating the competition starts with having a deep understanding of how social media campaigns perform and impact both their existing and potential customers. With easy to use graphical reporting, Socialbakers is the only analytics platform that provides global industry benchmarking and local categorization for social media, affording brand and agencies the tools they need to best the competition.
Socialbakers.com is a user friendly social media analytics platform which provides the only global solution that allows brands to measure, compare, and contrast the success of their social media campaigns with competitive intelligence. Since 2009 Socialbakers has continuously developed innovative tools for companies to measure and maximize the effectiveness of their social marketing campaigns across all major social networks. With more than 160 employees located in 10 offices worldwide, Socialbakers is one of the world’s fastest growing social media and digital analytics company. For more information, visit www.socialbakers.com