New York – Yieldex, the leading provider of inventory and revenue management solutions for digital publishers, has named Dean Efkarpidis as Vice President, Finance. Efkarpidis will oversee all accounting and financial operations for Yieldex reporting to CEO Andy Nibley.
In his new role, Efkarpidis will be responsible for the day-to-day financial and administrative operations for Yieldex. He will manage the annual budget and will work closely with Nibley. Efkarpidis will also analyze new business partnerships and acquisition targets to cultivate new revenue opportunities in the U.S. and internationally.
“Dean’s extensive experience will provide insightful financial counsel and guide us as we continue to grow Yieldex’s unique platform,” said Nibley. “Dean’s background and skill set make him a key addition to the team.”
Efkarpidis joined Yieldex from Pivot, Inc., a provider of instant messaging software for the capital and OTC markets where he spent three years as Vice President, Finance. Pivot, Inc. was acquired by CME Group in July of 2012. He previously served six years as Senior VP, Finance and Administration at software services company Send Word Now, Inc. a leading provider of on-demand notification. He holds a BBA in accounting from Bernard M. Baruch College of the City University of New York.
Yieldex created the first comprehensive, fully integrated revenue and inventory analytics platform for digital publishers. Publishers know they are leaving money on the table because they have to juggle multiple delivery platforms across channels and formats, while untangling complicated, overlapping inventory. Our mission is to significantly increase revenue for our publishers by de-mystifying the advertising ecosystem and leveraging our technology to provide our customers with a single, format-agnostic platform that accurately forecasts, manages and prices inventory across all revenue channels. Yieldex has offices in New York, San Francisco and Boulder. Visit www.yieldex.com.