Also Names Magali Merat as Executive Director, West Coast Sales and Melissa Beck as Director, East Coast Sales
New York, NY – MediaBrix, the leading social media advertising platform offering multi-touch ad technology to engage and convert today’s sophisticated online consumer, today announced that it has hired Todd Bowman as Chief Revenue Officer, Magali Merat as Executive Director, West Coast Sales and Melissa Beck, Director, East Coast Sales. All are newly created positions. Mr. Bowman will be based in Los Angeles Ms Merat in San Francisco and Ms Beck in New York.
“MediaBrix has achieved sufficient growth to start bringing on senior management to work with our sales team as we become the social media ad platform of choice for Fortune 1000 brands,” says Ari Brandt, MediaBrix CEO. “Todd’s sales knowledge within the social media space is unsurpassed. We’re thrilled to have Todd and on our management team and Magali spearheading our West Coast efforts.”
Mr. Bowman joins MediaBrix from appssavvy where he had been Senior Vice President of Sales and drove 500% revenue growth during his tenure. Before that, he was with Condé Nast Digital Media where he served as West Coast Sales Director working with a number of marquis brands including Apple, HP, Lexus, Microsoft and Sony. Earlier in his career, Mr. Bowman held sales management roles at Forbes.com, DoubleClick and Conducive.
Before MediaBrix, Ms Merat served as the Pacific Northwest Director at appssavvy and before that was an Account Manager at Newsweek and various Time Inc. magazines. She has developed innovative social video and gaming campaigns for brands like T-Mobile, Microsoft, Intel, HP, and others.
Prior to MediaBrix, Ms Beck escalated her career as a Senior Account Executive at PointRoll. Her background is in media, working at digital agencies including MediaEdge:CIA & Incognito Digital LLC, overseeing media & agency business development.
MediaBrix (www.mediabrix.com) simplifies the creation, buying, optimization and measurement of social media advertising. It provides agencies and advertisers a single solution for all of their social advertising objectives to an audience of over 500 million both online and via mobile devices. MediaBrix’s effective and comprehensive suite of social media advertising products enables marketers to deploy, monitor and optimize social display and video advertising across social apps and provides a one-stop shop for brands to fully capitalize on social apps, games and professional video in many social network environments including Facebook and YouTube. MediaBrix is based in New York and backed by funding from Revel Partners, an early-expansion stage investment group focused on financing disruptive innovation in the areas of digital media & internet technology.
