Strategy Analytics 2011 Predictions: Tablets Beat Netbooks, Cloudy Outlook for iTunes, Facebook TV To Arrive?
BOSTON – Will 2011 be the year of Facebook TV, CloudTunes and Wii2? Strategy Analytics’ analysts have dug themselves out of snow drifts, put another log on the fire, and pooled their thoughts on the year ahead. Connected TV will not be going away, in spite of early glitches: Google, Apple and Microsoft may be joined by Facebook in the race to develop a world-beating cloud TV service. Apple’s iTunes will enter its second decade with challenges ahead, and Nintendo will have to decide what to do about the decline of the Wii. Social networks will pass one billion users, $10bn will be spent on Blu-ray discs, and more than 500 million connected TV devices will be in use. Revenues from tablets will exceed netbooks, but on the downside, only 20% of 3DTV owners will be watching 3D content.
“2011 promises to be another exciting year in the evolution of the digital home,” says David Mercer, Principal Analyst. “Many of the key elements of the next generation home are now in place, such as connected devices, high speed broadband and advanced user interfaces; it’s up to key players to pull these together to create compelling experiences and drive added value.”
He continued: “The battles between content owners, technology vendors and service providers for access to consumer revenues will continue. The field is still wide open for any of these players to take a leadership position in the emerging ecosystem. And there will always be opportunities for new players like Facebook to appear from nowhere and threaten established positions.”
The report, “Digital Home Predictions for 2011: The Year of Facebook TV, CloudTunes and Wii2?” is available for complimentary download at www.strategyanalytics.com.
Analyst Blog: http://blogs.strategyanalytics.com/blogs
About Strategy Analytics
Strategy Analytics, Inc. provides timely and actionable market intelligence focused on opportunities and disruptive forces in the areas of Automotive Electronics and Entertainment, Broadband Connected Home, Mobile & Wireless Intelligent Systems and Virtual Worlds. Headquartered in Boston, MA, with offices in the UK, France, Germany, Japan, S. Korea and China, Strategy Analytics works with clients through annual multi-client services, management team workshops and custom consulting engagements. For more information, please visit http://www.strategyanalytics.com/
No related articles.
Category: Ad & Media Strategies, Advertising Reports and Studies, Digital Intelligence, Digital Marketing, Google, Internet Marketing Services, Internet Strategy, Marketing Strategy, Microsoft, Online Marketing, Social Media Advertising, TV & Cable Advertising
