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Archive for October, 2010
ChaCha Re-launches www.ChaCha.com with Enhanced User Experience and Improved Advertising Environment
Top 100 Website Adds Rich Media Content and Greater Interactivity through HTML5 and CSS3 INDIANAPOLIS – ChaCha, the popular free answers service that has delivered quick, accurate answers to nearly one billion questions, announced that it has launched a new ChaCha.com that is further focused on user experience and advertising engagement. Leveraging HTML5 and CSS3, [...]
AdGent 007 Launches “The Skinny”, World’s Easiest Way To Update Websites
Tabbed Display Updates Audiences 140 Characters at a Time Palo Alto – AdGent 007, the only global media and technology company to provide both audience delivery systems and proprietary social media platforms for premium publishers and advertisers, announced that it has launched The Skinny, a widget tab that website owners can add to their site [...]
comScore Reports August 2010 US Mobile Subscriber Market Share
Samsung Strengthens Position in Rankings as Top OEM RESTON, VA – comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, released data from the comScore MobiLens service, reporting key trends in the U.S. mobile phone industry during the three month average period ending August 2010. The report ranked the leading mobile original equipment [...]
Top 10 Companies in the Chinese Media Industry: IT Spending Predictor 2010
DUBLIN – Research and Markets has announced the addition of the “Top 10 Companies in the Chinese Media Industry: IT Spending Predictor 2010” report to their offering. This databook provides estimates of IT spending for the top 10 companies in the Chinese Media industry. The databook is a comprehensive source of IT spending by company, [...]
Ringleader Digital Announces Media Stamp Certification Center
New Certification Center Streamlines the Approval Process for Publishers and Agencies Interested in Running Media Stamp Campaigns NEW YORK – Ringleader Digital, RLD, the world’s premier mobile ad serving solution provider, announced that it has launched an online certification center that allows publishers to easily participate in Media Stamp campaigns. Through the Certification Center, advertising [...]
Research and Markets: 2011 US Advertising Agencies Industry Report
DUBLIN – Research and Markets has announced the addition of the “2011 U.S. Advertising Agencies Industry Report” report to their offering. The Advertising Agencies Industry report, published annually , contains timely and accurate industry statistics, forecasts and demographics. The report features 2011 current and 2012 forecast estimates on the size of the industry (sales, establishments, [...]
Relativity Media Casts Carat in Lead Media Agency Role
NEW YORK – Carat, the leading global independent communications network, announced it has been awarded U.S. media planning and buying responsibilities for theatrical marketing for the entertainment company Relativity Media, LLC. Carat’s work, which begins December 1st, will encompass the planned national release of 10 to 12 films within the next year, including Season of [...]
Autobytel and Aperture Announce Unrivaled Portfolio of Automotive Advertising Optimization Tools
Proprietary Auto Shopper Data Drives First Ever Real-Time Precision Targeting for Automakers IRVINE, Calif. & NEW YORK – Autobytel (Nasdaq: ABTL), a consumer facing network of automotive shopping websites and Aperture, a leading provider of online audience measurement, planning and performance verification solutions, announced a groundbreaking partnership and integrated toolset that will offer automotive brands [...]
Ad Systems Communications Inc Adds all Crystal Broadband Networks 63 Cable Systems to its 2010 and 2011 Install Schedule
SALEM, Ore. – Ad Systems Communications, Inc. (OTCQB: ADSY), a leading service provider of digital media and video communications for all major cable TV networks, announced it has added all of Crystal Broadband Networks 63 systems in five states to its contract to install its proprietary, patent pending cable TV ad insertion technology.
AdoTube In-Video Format Index Shows Use of Interactive Ads Tripling and Click-Throughs Growing by 59%
NEW YORK – AdoTube announced the release of its very first In-Video Ad Format Index. The results showcase an increasing interest in interactive ad formats, which now account for 33% of ads served by AdoTube. In addition, the diversifications of ads have raised the overall CTR on their network by 59%.
ADSDAQ Ad Exchange to Become CONTEXTWEB Ad Exchange
CONTEXTWEB Changes Name of Largest Independent Ad Exchange to Focus and Simplify the CONTEXTWEB Brand NEW YORK – CONTEXTWEB, Inc., which created the ADSDAQ Ad Exchange, the largest independent ad exchange, has changed the name of that exchange to CONTEXTWEB Ad Exchange.
Yield Software Introduces Power Editing and New Custom Reporting to its Flagship Yield Web Marketing Suite for Advertisers and for Agencies
New Advanced Features Make PPC Campaign Creation, Active Campaign Editing and Reporting More Flexible, Efficient and Effective for Both Business and Agency SEM Managers Search Marketing Expo East 2010 NEW YORK – Search Marketing Expo East 2010 – Yield Software, a leading provider of next-generation Web marketing technology, introduced advanced pay-per-click (PPC) campaign management and [...]
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