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Archive for October, 2010
Shiny Ads nominated for Best Advertising Technology of the Year at Canadian New Media Awards
The Canadian New Media Awards (CNMAs) organizers announced the final 2010 nominees this week and Shiny Ads was pleased to be nominated in the “DIGITAL MEDIA TECHNOLOGY OF THE YEAR” category. “We’re hugely proud to receive a nomination for Technology of the Year, given that we just launched our self-service advertising platform for top web [...]
Break Media Targets Hispanic Males with Launch of TuVez.com
New Web Property Focuses on Growing Hispanic Market with Range of Original Editorial Content LOS ANGELES – Break Media announced the launch of Tu Vez, a Hispanic male-focused website with content ranging from entertainment and gaming to sports and culture. Tu Vez features video and editorial created with the interests, hobbies, and values of this [...]
Advertise on Twitter Apps and the Wider Realtime Social Web with OneRiot
OneRiot Helps Brands and Media Companies Advertise on Twitter Apps and the Wider Realtime Social Web with Innovative Realtime Social Targeting Network BOULDER, Colo. – OneRiot announced the official launch of its advertising network for the realtime social web, extending its exclusive network, social trends targeting technology and dynamic messaging capabilities to all.
Symetra’s ‘Don’t Fear 65′ Online Ad Campaign Features Fred Willard
Emmy-Nominated Comic Actor Provides ‘Sage’ Retirement Advice in New Online Videos BELLEVUE, Wash. – Adding a splash of humor to the daunting topic of retirement planning, Symetra Life Insurance Company rolled out the latest phase of its “Don’t Fear 65” awareness campaign with online videos featuring Emmy-nominated character actor Fred Willard. The campaign challenges people [...]
Google Continues to Dominate US Search Market, but Early Results of Bing-Yahoo Alliance Show Positive Signs for Advertisers
SearchIgnite issues Q3 report evaluating the state of U.S. search marketing ATLANTA – The U.S. paid search market continued to heat up in Q3, with spend on paid search advertisements increasing nearly 6% year-over-year as marketers again turned to search marketing to fuel online growth. Among the engines, Google took an even more dominant lead, [...]
Photobucket Selects aiMatch for Comprehensive Online Advertising Platform
Premier Photo and Video Sharing Site Leverages Advertising Intelligence to Maximize Online Inventory RALEIGH, N.C. – aiMatch announced that Photobucket has selected its comprehensive ad serving platform to manage the company’s online advertising inventory. By delivering advanced advertising intelligence tools, aiMatch is helping Photobucket manage sales performance, analyze the data that impacts revenue and take [...]
McDonalds Adds Regional Ad Dollars to Ad Systems Communications Inc. 4th Quarter Revenues
CHICAGO – Ad Systems Communications, Inc. (OTCQB: ADSY)(News), a leading service provider of digital media and video communications advertising for all major cable TV networks, announces McDonalds is extending its budget into fourth quarter 2010 and expanding into the company’s systems in regional markets.
Outdoor Advertising Demonstrates Direct Sales Lift, Increases Effectiveness of Other Marketing Investments – Reports First Ever Research Study of “How Out-of-Home Advertising Works”
MarketShare Partners Applies Market Optimization Models, Proprietary Compass Software to Provide Insights on OOH Effectiveness and Shows Why OOH Is Key Component of Optimal Marketing Mix across Advertising Vehicles PHOENIX – With the Out-of-Home (OOH) advertising industry in the midst of a major transformation, thanks to the advent of digital technology and new outdoor measurement [...]
Magnetic Announces Industry Leading Search Re-Targeting Solution for Retailers Powered by Tumri’s Dynamic Ad Platform
Magnetic and Tumri’s Deep Technical Integration Enables the Only Offering in the Market That Allows Retailers to Combine Fast, Precise and Seamless Site Re-Targeting With Search Re-Targeting NEW YORK, NY – Magnetic (www.magnetic.is), the leader in search re-targeting, announced a joint marketing solution with Tumri to help find potential high intent customers who are generally [...]
New Service, AdKeeper Lets Consumers “Click to Save” Online Ads, Transforms User Online Media Experience
Consumers ‘Keep’ Ads of Their Choice With a Simple Click – Personal ‘Keeper™’ Gives Consumers Absolute Control to Engage With Online Ads on Their Own Time and Terms Scott Kurnit, Successful Media Entrepreneur, Launches Company With Backing of Top-Tier Venture Capital Firms; Advisory Board Filled With Industry Luminaries; Charter Advertisers Include Fortune 500’s NEW YORK [...]
AdSpace Innovation Puts SMBs in the Online Advertising Game
Go Daddy’s Ad Solution Gives Smaller Businesses ‘Big Time’ Internet Presence in 24 Hours SCOTTSDALE, Ariz. – Move over, Yellow Pages. Good riddance pricey online marketing. Go Daddy introduces AdSpace, a marketing product designed to help small businesses conquer online advertising without huge investments in time, money or technology. Instead of spending hours to create [...]
ValueClick Launches Home and Garden Vertical Network
Modern Living Media Delivers Access to 8.5 Million Home Enthusiasts WESTLAKE VILLAGE, Calif. – ValueClick, Inc. (Nasdaq:VCLK) announced the introduction of Modern Living Media, a vertical advertising network built to deliver targeted consumer audiences for home and garden marketers and their agencies. According to comScore, Modern Living Media launches with a potential reach of 8.5 [...]
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