Archive for September, 2010

DSNR Media Group Launches New Logo

| September 15, 2010 | 0 Comments

DSNR Media Group leading result-based interactive advertising company launches new logo. Exciting, multi-dimensional and outreaching- that is what it is all about! Ra’anana, Israel – DSNR Media Group (DMG), a trailblazing result-based online and mobile advertising company, supporting a unique partnership with advertisers and publishers, has launched an exciting new logo.

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How Do You Drive An Online Audience to a TV Show Offline? Lotame Knows

| September 15, 2010 | 0 Comments

Engagement data shows marketing technology company how to lift TV audiences NEW YORK – Lotame, a marketing technology company that segments and translates publisher data to simplify audience recognition for buyers and sellers, announced that it has demonstrated the ability to increase its audiences’ desire to watch particular TV shows.

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Greater Austin Business Awards Honors Click Forensics as Most Innovative Small Company in 2010

| September 15, 2010 | 0 Comments

Austin Chamber of Commerce Competition Recognizes Click Forensics for its Leadership in Helping to Improve Online Advertising AUSTIN, Texas – Click Forensics®, Inc., a leading provider of online advertising and audience verification solutions, announced that it received the 2010 Greater Austin Business Award for the most innovative company in the small business category. The 10th [...]

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ChaCha Launches MMS Service Able To Deliver Movie Trailers, Coupon Images and Rich Media Ads and Other Video Content to Virtually All Phones

| September 14, 2010 | 0 Comments

#1 Answers Service to support video and image advertising, even on the 75% of US mobile phones that are NOT smartphones INDIANAPOLIS (September 14, 2010) ChaCha, the popular free answers service that has delivered quick, accurate answers to nearly one billion questions, today announced it has launched a Multimedia Messaging Service (MMS) service that will [...]

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AdReady Announces First Annual Partner Summit in Seattle

| September 14, 2010 | 0 Comments

• Event Dates: September 22-23, 2010 • Speakers: TIG Global, Razorfish, BlueKai, eGencia, Avala Marketing and others • Venue: Bell Harbor Conference Center, Seattle, WA SEATTLE – AdReady, a pioneering technology company that delivers powerful yet elegant and cost-effective software solutions for digital display advertising, announced the AdReady Partner Summit 2010, the company’s first annual [...]

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Research and Markets: Google Dominates The Sector and Has A Brand Value Of $32bn In The Branding Agency Interbrands 2009 Analysis Of Global Brands

| September 14, 2010 | 0 Comments

DUBLIN – Research and Markets has announced the addition of the “Trends and Strategies in Pharmaceutical and Medical Device Branding” report to their offering. It is interesting to consider what if the founders of Yahoo had stuck to the original name. Certainly we would not have the iconic logo and of course the memorable name [...]

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comScore Media Metrix Ranks Top 50 US Web Properties for July 2010

| September 13, 2010 | 0 Comments

Online Gambling Sites See Pickup during World Series of Poker Tournament; Americans Browse Retail Sites to Shop Summer Deals RESTON, VA – comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, released its monthly analysis of U.S. Web activity at the top online properties for July 2010 based on data from the comScore [...]

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LucidMedia and Milabra Announce Online Advertising Pact to Deploy Brand-Safe Visual Content for Advertisers and Agencies

| September 13, 2010 | 0 Comments

RESTON, Va. & NEW YORK – LucidMedia (www.lucidmedia.com), a leading digital advertising management platform and Milabra (www.milabra.com), the leader in online visual intelligence for media, announced a partnership to provide visual data and brand-safe online advertising inventory featuring images and visual media for advertisers and interactive advertising agencies using LucidMedia’s demand-side platform (DSP).

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American Marketing Association Hosts September Events

| September 13, 2010 | 0 Comments

Featured topics include Building Revenue with PR, Marketing to Physicians, Increasing “The Bottom Line,” Crisis Communication and a Czech Themed Happy Hour HOUSTON – The AMA Houston Chapter will host a number of events in September.

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Online Health Advertisements Increasingly Trusted, Effective, 2010 About.com Health Study Finds

| September 10, 2010 | 0 Comments

Number of Online Searches for Health-Related Information Surges NEW YORK – Significantly more people find online health advertisements helpful in coping with diseases and learning about the side effects and safety of medication, according to About.com’s 2010 Health Study.

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Digital Ad Spend Grows 47% in First Half of Year, According to the Q2 2010 Online Advertising Market Report from the Rubicon Project

| September 9, 2010 | 0 Comments

Despite Growing Concerns Around Privacy Legislation and Data Risks; Audience Buying, Increase in Spend from International Markets and Automation Drive Industry Growth LOS ANGELES – the Rubicon Project, the advertising technology company, reveals exclusive insight into emerging industry trends and market shifts that occurred in the second quarter of 2010, along with insights into what’s [...]

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