Multi-city social media conference will take place over the week with events in Bogota, Buenos Aires, Los Angeles, Mexico City, and Milan.
NEW YORK – Social Media Week organizers Crowdcentric have announced a second 2010 conference scheduled to be held between September 20th – 24th, 2010. This edition of Social Media Week will be held in five new cities around the globe, including Los Angeles, Bogota, Buenos Aires, Mexico City, and Milan. Social connector Meebo will return as a global sponsor for the event.
Social Media Week, organized by Crowdcentric, was held for the first time in February 2009 in New York City, and was launched as a distributed conference, with events taking place throughout the city with organizations such as the New York Times, Wired, Razorfish and Nielsen.
In February 2010, the organizers expanded the conference from one to six cities, reconvening in New York while adding London, Berlin, San Francisco, Toronto and São Paolo to the fold. More than 7,500 people attended over 200 events, nearly all of which were made available for free to attendees thanks to sponsorship from a number of global brands, including Meebo and PepsiCo. Social Media Week organizers also streamed many of the events live and hosted real time conversations at socialmediaweek.org , reaching more than 100,000 unique visitors with millions of impressions generated throughout the social web. In February 2011, Social Media Week will return again to these six cities, plus additional new cities.
With Social Media Week, Crowdcentric continues to experiment with the distributed and collaborative aspects of the model and are excited to introduce the new conference and welcome new cities to the platform. “With the introduction of each new city, we collectively gain greater insights into how social & mobile media are impacting different business cultures and society at a global level, providing us with a much broader and more diverse understanding of its role and impact,” says Toby Daniels, CEO of Crowdcentric and founder and executive director of Social Media Week.
The city partners who run the conference in each region have been carefully selected based on the depth of their experience, the strength of their network, and the extent to which they contribute to their local business community.
Bogotá, Buenos Aires, and Mexico City, are not only important as the first Latin American cities to take part in Social Media Week, but also as representatives of some of the key digital centers of one of the world’s most rapidly expanding cultural communities. Milan is significant as the tech centerpoint of Italy, currently the country with the world’s largest Facebook reach and second largest social networking reach. And, LA, the US’s second largest city, represents along with New York the most important media hub in the country.
City organizers for Milan, Marco Montemagno and Marco Antonio Masieri, say, “In Italy, the use of social and mobile media is growing at a incredible pace, and consumers and industry alike are beginning to recognize the significance in the way that consumers, brands and organizations communicate. Taking part in Social Media Week allows us to bring together industry at a local level, while also being able to share with a global audience the creativity and innovation that’s happening throughout Italy.”
Other city partners include Erick Brownstein, Media 3.0, for Los Angeles; and in Buenos Aires, Mexico City, and Bogota, efforts will be led by a team at Socialatom headed by Andres Barreto. Leaders for each of these cities are Maria Del Carmen Lara-Dillon in Buenos Aires; Jorge Arredondo and Fernando Soto in Mexico City; and Juan David Vargas and Rafael Bayona in Bogota.
Social Media Week is made possible through its framework of globally-connected organizations and individuals who are responsible for putting on the bulk of events and activities throughout the week. With these efforts, Social Media Week is able to move beyond the standard conference model and into a new realm of event experiences.
If you would like to get involved as a city partner, event organizer, volunteer or attendee, or if you have space you would like to provide for events, please visit us at http://socialmediaweek.org/gettinginvolved . If you are a brand looking to reach a global audience of hypersocial influencers, please contact Ben Scheim at +1-347-224-3996 or by email at [email protected] for a copy of the sponsorship prospectus and learn more.
Crowdcentric was founded as a means of bringing people together around the world via a collaborative events platform that fuses real-world and online experiences, connecting people, content and conversation.