Leaders in Search, Sales Strategy and Product Management Will Accelerate Growth Of Clickable’s Search Advertising Solutions
NEW YORK – Clickable, the platform that makes online advertising Simple, Instant and Profitable™, announced the appointment of five key executives from leading Web and information companies including Google, LexisNexis, NetSuite and Yahoo!. These execs join Clickable to help the company scale its operations amidst rapid expansion of its search advertising technology products and partner platform. These new hires coincide with Clickable’s recent integration of Facebook Ads, creating the first live advertising solution to integrate search and social media.
New Clickable execs:
Maia Benson, Senior Director, Strategic Partnerships, now leads Clickable’s Platform business, which services large partners. Benson joins Clickable with 12 years of management experience in the technology industry. She joined from LexisNexis, where she was a product manager and built the firm’s search marketing business. Benson holds a B.A. in political science from Syracuse University, and an M.B.A. from Cornell University.
Michael Burke, Senior Director, Business Development, now co-leads business development and new Platform partnerships. Burke joins Clickable from Google, where he spent seven years in sales and business development, most recently developing Google’s Local advertising strategy for enterprise customers. Burke holds both a B.A. and M.A. from Stanford University.
Don Craney, Senior Director, Business Management Systems, now leads development and management of Clickable’s business systems. Craney has nearly 20 years of experience in business operations, including six years at NetSuite, where he was director of professional services, supporting the company’s rapid growth from startup through IPO. Craney holds a B.S. in business management from Syracuse University.
Gary Liu, Director, Sales Operations, now leads Clickable’s sales strategy group. Liu joins from Google, where he was a senior operations associate who drove efficiency through business analysis for the company’s Inside Sales group, most recently building a scaled telesales channel for the SMB market. He holds a B.S. in economics from Harvard University.
Ganesh Ram, Director, Product Management, now leads Clickable’s product management team. Ram has 12 years of experience deploying global Web and IT products. He joined from Yahoo!, where he was a senior product manager leading Yahoo! Weather. He holds a B.S. in electronics engineering and a M.S. in physics from Birla Institute of Technology and Science in India, and a certificate in management science from Stanford University.
“Advertising’s shift to digital is creating tremendous complexity, causing marketers to demand solutions that are simple to manage, and deliver clear ROI across ad networks and formats,” said David S. Kidder, Clickable Co-founder and Chief Executive Officer. “The talent of our growing team ensures Clickable will continue to disrupt the online advertising marketplace with simplicity, speed and scale.”
Clickable Pro is a simple dashboard that empowers marketers to manage online advertising with transformational return on investment. Clickable Pro activates instantly with an intuitive experience that makes it easy to manage pay-per-click performance across all major advertising networks, like Google, Yahoo, Microsoft and Facebook. Clickable’s ActEngine(TM) delivers critical quantitative and qualitative recommendations to maximize profitability. Clickable Conversion Tracking, bulk keyword editing and elegant reporting enable advertising professionals to achieve their goals in less time.
Clickable Assist is a managed service for marketers and agencies that delivers agile assistance to maximize advertising success. It is a simple, affordable solution for launching and re-launching online pay-per-click advertising campaigns, ongoing advice or full-service management. Clickable Assist offers tiers of expert help to match marketers’ needs.
Clickable Platform is a white-label solution that empowers partners to rapidly deploy online advertising to thousands of local customers.
Clickable is a platform that makes online advertising Simple, Instant and Profitable™. It empowers beginners through professionals to maximize their advertising investment. Clickable makes you more efficient, effective, and confident. That’s why customers often say: “Clickable is like having a trusted advisor by your side ensuring success.” To learn more, visit www.Clickable.com.
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