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Archive for April, 2010
Infogroup Offers Direct Marketers Cutting Edge Insight by Combining New Social Media and Interactive Products and Services with its Industry Leading Marketing Data Solutions
Creates First of its Kind Ability for Businesses to Find, Attract, Engage and Retain Customers OMAHA, Neb. – Infogroup (NASDAQ: IUSA), the leading provider of data driven and interactive resources for targeted sales, marketing and research solutions announced it is expanding its high impact marketing solutions to include social media and interactive products and services [...]
Clickable To Introduce A Simple Way To Advertise On Facebook
Clickable makes Facebook Ads simple and effective alongside search advertising NEW YORK – Clickable, the platform that makes online advertising Simple, Instant and Profitable™, introduces a live advertising solution to integrate both search and social media. Clickable makes it simple for marketers to advertise on Facebook® by integrating Facebook Ads into Clickable’s self-manage Pro tool [...]
BrandVerity Unveils AdSense Ad Monitoring Service
PoachMark’s AdSense Monitoring Gives Marketers an Unprecedented Ability to Monitor Affiliate Use of Their Trademarks in the Largest Contextual Advertising Network SEATTLE – BrandVerity (www.brandverity.com) announced that PoachMark, BrandVerity’s pay-per-click (PPC) ad monitoring service, now monitors PPC ads run on the AdSense network.
Ooyala Makes Online Video More Secure
Enables Token-Based Authentication for Secure Delivery of Premium Online Video Content MOUNTAIN VIEW, Calif. – Ooyala, Inc. a leading provider of end-to-end video platform applications and services, announced the integration of token-based authentication for the delivery of premium video content online. Unlike other well-known video platforms, Ooyala allows publishers to restrict the delivery of a [...]
Samsung Launches 3D Cinema Advertising Campaign to Highlight World’s First 3D LED TV
3D Spot to Premiere Nationwide in NCM’s FirstLook Pre-Feature Program in Movie Theaters Nationwide on April 2 NEW YORK & CENTENNIAL, Colo. – Samsung Electronics America, Inc., a market leader and award-winning innovator in consumer electronics, will be the first electronics company in the U.S. to launch a 3D cinema advertising campaign to highlight the [...]
ContextWeb Names Timothy L. Murray as CEO
ContextWeb Names Timothy L. Murray as CEO AT&T and Dialogic Veteran Brings Experience Growing and Running Technology and Service Businesses; Anand Subramanian Remains with ContextWeb as Chairman and President of the ADSDAQ Ad Exchange NEW YORK – ContextWeb, Inc., which operates the ADSDAQ Ad Exchange, the largest independent ad exchange, announced the naming of Tim [...]
RingRevenue Appoints Ad Industry Veteran as EVP Sales
Monty Hudson Brings Broad Network and Deep Industry Knowledge to Pay-Per-Call SANTA BARBARA, Calif. – Performance marketing and online advertising sales veteran Monty Hudson has joined pay-per-call provider RingRevenue as executive vice president of sales, the company announced.
Break Media Partners With BlueKai and eXelate to Offer Advanced Targeting and Optimization Capabilities to Advertisers
Video and Display Ads on the Break Media Network Will Now Be Enhanced by Insights From Industry-Leading Data Providers LOS ANGELES – Break Media, the Internet’s premier entertainment community for men, announced partnerships with BlueKai, the largest in-market data auction, and eXelate, the first and largest open marketplace for audience targeting data, to provide Break [...]
Ringleader Digital Announces Integration with Publisher Web Sites
FlightStats and WhitePages Now Benefit from Real-Time Reporting, Tracking and Targeting Capabilities NEW YORK – Ringleader Digital, RLD, the world’s premier mobile ad serving solution provider, announced partnerships with FlightStats and WhitePages. These mobile publishers have completed integration of RLD’s Spark Server, the world’s only mobile third-party ad server, Media Stamp™, the industry’s lone persistent, [...]
Contextual Advertising and Audience Targeting Provider Proximic Launches Proximic Brand Protection, Enabling Online Advertisers and Publishers to Flag Objectionable Content and Target Ads from Single Platform
PALO ALTO, Calif. – Proximic (www.proximic.com), a leading provider of contextual matching services for online advertising networks, agencies, publisher networks and demand-side platforms (DSPs), announced the launch of Proximic Brand Protection, a brand-safety product that provides third-party verification of ad placements on Web pages, online publications, and other online content areas, increasing the potential value [...]
Advertising in Canada: An Essential Resource for Top-Level Data and Analysis
DUBLIN – Research and Markets has announced the addition of the “Advertising in Canada” report to their offering. Advertising in Canada industry profile is an essential resource for top-level data and analysis covering the Advertising industry. It includes detailed data on market size and segmentation, plus textual and graphical analysis of the key trends and [...]
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