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Archive for April, 2010
SuperMedia Connects Buyers and Sellers in New Question, Answer and Lead Generation Social Platform Called AskLearnHire
DALLAS – SuperMedia LLC (NASDAQ:SPMD) beta-launched a lead generation social platform to connect buyers and sellers in category-specific communities. “AskLearnHire” Web sites are designed to reach consumers who research online and make educated local purchase decisions based on online reviews and ratings and the exchange of relevant information. The first three category-specific communities included in [...]
Anchor Intelligence Launches ClearMark for Keywords to Optimize Bids
eBay Among Anchor’s First Customers to Improve Keyword Bidding Strategy MOUNTAIN VIEW, Calif. – Anchor Intelligence, the leading traffic quality solutions provider, announced that it is launching ClearMark for Keywords, a predictive, keyword bid optimization system, at Search Insider Summit in Florida. ClearMark for Keywords is the first and only system that predicts the value [...]
SemTech 2010 Conference Announces “Marketing in the Web 3.0 World” Marketing and Advertising on the Semantic Web
The Largest Semantic Technology Conference Will Feature a Special Program to Showcase How Developments in Semantic Technology Create Opportunities in Marketing and Advertising; Semantic Technology Conference 2010 LOS ANGELES – Semantic Universe announced a new program within its 2010 Semantic Technology Conference (SemTech 2010) called “Marketing in the Web 3.0 World”, taking place on June [...]
Demand Media Selects Ankeena Networks to Accelerate Delivery of New Media While Reducing Infrastructure Costs
Leading Content and Social Media Optimizes Delivery Network with Media Flow Director 2010 NAB Show LAS VEGAS – Ankeena Networks, a leading provider of media delivery systems powered by Ankeena’s patent-pending Media Flow Engine™, announced Demand Media®, a leading content and social media company, has selected Media Flow Director (MFD) to deliver compelling new media [...]
Merkle Unveils “View from the Mobile Inbox” Report
Study Provides Mobile Marketers a Snapshot of Consumers’ Mobile Behaviors COLUMBIA, Md. – Merkle (www.merkleinc.com), the nation’s largest and fastest growing customer relationship marketing agency, announced the release of its “View from the Mobile Inbox,” a new eight-page report examining online consumers’ adoption and acceptance of mobile technology by demographic. The report’s findings are based [...]
Paid Search Spend Increases in Q1, Indicating a Strong Year Ahead for the Search Marketing Industry
SearchIgnite issues Q1 report evaluating the state of U.S. search marketing ATLANTA – U.S. paid search spend increased 11% in Q1 2010 from Q1 2009, marking the strongest quarter for paid search since the fourth quarter of 2008. In addition, search marketing was flat quarter-over-quarter (-0.5%), a metric that typically shows declines in Q1 due [...]
Top 10 Converting Websites Challenge Conventional Wisdom
Research from Nielsen and SeeWhy Reveals a 23 Percent Average Conversion Rate for Top 10 vs. 2-3 Percent for Typical Ecommerce Sites ANDOVER, Mass. – SeeWhy, Inc., the company that boosts website conversion with real-time remarketing, announced the 10 top-converting ecommerce sites listed in “Lessons Learned from the Top 10 Converting Websites,” a free eBook [...]
[x+1], KN Dimestore Partner to Offer Powerful Solution That Taps Consumer Survey Responses in Real Time to Boost Online Ad Effectiveness
Ability to turn survey results, purchase info, demographic, IP and other consumer data into highly optimized ads differentiates the [x+1]/KN Dimestore solution NEW YORK – Online targeting platform leader [x+1] announced it has partnered with KN Dimestore, the leading provider of online ad effectiveness measurement solutions, creating a powerful tool that allows marketers to enhance [...]
AdGooroo’s Search Engine Advertiser Update Shows Major Q1 Gains for Yahoo!
Quarterly report reveals increased spending across verticals, suggesting economic improvement CHICAGO – AdGooroo (www.adgooroo.com), a leading provider of online marketing competitive intelligence and keyword tools, released its latest quarterly Search Engine Advertiser Update. The report’s findings demonstrate a 12 percent increase in Yahoo!’s first-page advertisers and a corresponding increase in its total share of advertisers.
Sorenson Media and SEO.com Partner to Create Best-of-Breed Video SEO Solution
Leading Companies in Online Video Solutions and Search Engine Optimization (SEO) Join Forces to Offer Better Quality, Relevance and Searchability for Video Content Internet Video is a Green Field for Companies Looking to Achieve Online Prominence, Search Relevance SAN DIEGO & SALT LAKE CITY – Sorenson Media announced a strategic partnership with SEO.com, one of [...]
eSpot Ad Network Suspended from IASH
IASH – the Internet Advertising Sales House council – confirmed that eSpot has been suspended from IASH membership. All IASH members are bound by the IASH code 9.2 to submit an audit every 6 months, and failure to doing so results in suspension of their IASH membership.
comScore Media Metrix Ranks Top-Growing Properties and Site Categories for February 2010
Valentine’s Day Brings Traffic to Personals, e-Cards, and Gift Sites; Tax Sites Continue to Grow As Filing Deadline Gets Nearer RESTON, VA – comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, released its monthly analysis of U.S. Web activity at the top-growing properties and site categories for February 2010 based on data [...]
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