PoachMark’s AdSense Monitoring Gives Marketers an Unprecedented Ability to Monitor Affiliate Use of Their Trademarks in the Largest Contextual Advertising Network
SEATTLE – BrandVerity (www.brandverity.com) announced that PoachMark, BrandVerity’s pay-per-click (PPC) ad monitoring service, now monitors PPC ads run on the AdSense network.
PoachMark’s monitoring agents now monitor a number of high-traffic websites that display AdSense ads. Advertisements that meet criteria specified by PoachMark customers are flagged, filtered and alerted on. While AdSense monitoring has been available to select PoachMark subscribers for several months, it is now available to new accounts.
“As our clients have driven unauthorized affiliates out of the major search engines, we have seen the same affiliates resurface purchasing AdSense ads instead,” said David Naffziger, BrandVerity CEO. “This addition to PoachMark greatly enhances brand owners’ ability to monitor and manage unauthorized affiliate activity.”
AdSense monitoring is included with paid PoachMark subscriptions at no additional cost. For more information about BrandVerity and a free trial of the PoachMark service, go to www.brandverity.com.
BrandVerity provides technology solutions to brand owners to combat trademark abuse and advertising fraud. The company’s first product, PoachMark, provides unparalled insight into the search activity of affiliate marketers, giving brand owners a tool to ensure compliance with their search policies and recover fraudulent commissions. BrandVerity was founded in 2008 and is based in Seattle, Washington. For more information, visit www.brandverity.com.