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Global Advertising Strategies Makes Strategic Investment In Blueliner Marketing

Otilia Otlacan | November 20, 2009

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Ownership Stake in Internet Marketing Company Further Expands Digital Service Offerings

NEW YORK – Global Advertising Strategies, an international full-service marketing and advertising firm, acquired a 41% stake in Blueliner Marketing LLC, an internet marketing company specializing in search engine optimization (SEO), digital advertising strategies, web analytics, email marketing, interactive PR, web design and web video production.

The acquisition merges two culturally and internationally sensitive agencies with clients and experienced professionals from across the globe. It also expands both companies’ dynamic digital offerings providing their portfolio of leading industry clients with integrated cost-effective marketing solutions.

With Blueliner retaining offices in Bangladesh and India, this investment further increases Global’s presence into new and emerging markets, while Blueliner clients will also have access to Global’s full-service and cross-cultural multimedia offerings.

“This investment increases Global’s ability to offer additional and more cost-effective digital solutions to our clients,” stated Givi Topchishvili, President & CEO of Global Advertising Strategies. “Blueliner’s advanced digital technologies, and our companies’ combined global presence will help us to further grow our interactive practice worldwide.”

Arman Rousta, CEO and co-founder of Blueliner, and the pioneer behind the company’s 7 Pillars of Internet Marketing, also described the benefits of the new alliance. “Blueliner and Global will complement each other’s current client offerings in ways key to the growth of both companies. We are looking forward to the synergy created in this fusion of expertise and capabilities, across creative, technical and marketing disciplines.”

Blueliner has a proven track-record of delivering measurable results, growing significantly in the U.S. and Asia. The company has garnered media recognition for its ROI-driven marketing strategies and for its development of innovative social networks on behalf of its clients. Global now celebrating its 10th year anniversary was listed in Inc. Magazine’s 2008 edition of 5,000 fastest growing companies in the U.S.

ABOUT: Global Advertising Strategies (www.globaladvertisingstrategies.com) is an international full-service marketing and advertising agency dedicated to helping its clients bridge gaps between borders and cultures. For over ten years its passion and understanding of the global marketplace has been growing market share for its clients. The agency provides a full suite of integrated digital and traditional marketing, advertising, event management, public relations.

Otilia is the founder and editor of AdOperationsOnline.com, launched in 2008. She currently provides online business consulting through her company, RightFit Media, and blogs about all things online at www.otiliaotlacan.com.

Otilia Otlacan

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