Translucent Advertising: “Going Green with Bag-Ads” Advertising Method Eliminates Plastic Bags, Guarantees Daily Impressions

| July 28, 2009

CHICAGO – Translucent Advertising, a newly created advertising company dedicated to conserving the environment, has devised an innovative and eco-friendly advertising solution which will greatly reduce the need for plastic bags. The goal is to provide advertisers’ with an ecological solution that will benefit their exposure on a daily basis. Translucent Advertising will provide 100% compostable t-shirt bags, known as “BAG-ADS”. Bag-Ads will be distributed to all brick and mortar locations (i.e., retail, grocery stores, gas stations, etc) within select networks at no cost for daily usage by store customers. Bag-Ads will contain prime advertising space which will be available for companies seeking to maximize their brand exposure in specific markets.

According to Translucent Advertising’s CEO Camilo Ferro, “Bag-Ads present potential advertisers with a rare win-win opportunity to be both business savvy and eco-friendly in today’s environmentally conscious society. Not only do Bag-Ads make plastic bags obsolete, they also serve as mobile billboards for company advertisers who wish to market their product or service on a local level with daily impressions.”

Made using only naturally compostable materials, Bag-Ads are 100% compostable which will decompose in a controlled composting environment in 10-45 days, leaving no harmful residues behind. Certified by the Biodegradable Products Institute to meet the ASTM D6400 specification, Bag-Ads are GMO free and do not contain polyethylene. Bag-Ads vary in size according to the needs of each individual brick and mortar location.

Brick and mortar locations which are in agreement with Translucent Advertising receive Bag-Ads at no cost, immediately saving the stores money and removing the need to use plastic bags. Advertisers are guaranteed daily impressions with Bag-Ads. As a result of the increased exposure, companies are given the opportunity to increase their profits.

Continually working towards a greener future, Translucent Advertising is determined to do its part to save the environment through “Going Green with Bag-Ads.”

About Translucent Advertising

Translucent Advertising aims to eliminate the need for plastic bags all over the world. Translucent Advertising’s “Going Green with Bag-Ads” is open to any company searching for an affordable and eco-friendly advertising solution. Translucent Advertising’s “Going Green with Bag-Ads” advertising method is patent-pending.

*For additional information, please visit Translucent Advertising’s website: http://www.translucentadvertising.com

Otilia is the founder and editor of AdOperationsOnline.com, launched in 2008. She currently provides online business consulting through her company, RightFit Media, and blogs about all things online at www.otiliaotlacan.com.
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Category: Ad & Media Strategies, Ad Groups & Agencies, Ad Networks and Platforms, Marketing Strategy