Research and Markets: The US Internet Users Report Analyzes Trends That Continue to Drive Online Population Growth and Usage

| March 6, 2009

DUBLIN, Ireland – Research and Markets has announced the addition of eMarketer’s new report “US Internet Users” to their offering.

There is no question that the Internet is now a mainstream medium. In 2009, the US Internet population will grow to nearly 200 million users, or 65% of the total population. By 2013, 221 million people will be online, nearly 70% of the population.

The demographics of the US Internet population are evolving to reflect the offline population. More women are coming online, and so are more users ages 35 and older.



Daily Internet usage among nearly all demographic groups is climbing. Average time spent online by US adults shot up to 14 hours per week in 2008, compared with 11 hours in 2007. Nearly two-thirds of adults claim they go online every day, the majority for more than one hour.

Key questions the “US Internet Users” report answers:

* What does the US Internet population look like?
* Is there still room for growth?
* How has the economy affected Internet use?
* How confident are users in their Internet skills?
* How does the mobile Internet fit in?
* And many others

For more information visit http://www.researchandmarkets.com/research/7c62c1/us_internet_users

Otilia is the founder and editor of AdOperationsOnline.com, launched in 2008. She currently provides online business consulting through her company, RightFit Media, and blogs about all things online at www.otiliaotlacan.com.
Otilia Otlacan
View all posts by Otilia Otlacan
Otilias website

Related articles:

  1. comScore: Light PC Internet Users Are 30 Percent More Likely than Heavy PC Internet Users to Access Mobile Internet Content Share/SaveResults from first PC/Mobile Internet overlap panel suggest mobile can enhance a PC digital advertising campaign Reston, VA. – comScore,...
  2. comScore Releases First Whitepaper Examining PC & Mobile Internet Usage in the U.K. Share/Save25 Percent of the Total U.K. population accesses the Internet via a Mobile Device LONDON, U.K., DECEMBER 3, 2008 –...
  3. Research and Markets: UK Online Ad Spending Report Projects That Online Advertising Spending Growth Will Drop to Just 7.2% in 2009 Share/SaveDUBLIN, Ireland – Research and Markets has announced the addition of eMarketer’s new report “UK Online Ad Spending” to their...
  4. Research and Markets: This 2009 U.S. Marketing Research & Public Opinion Polling Report Contains Essential Statistics, Forecasts and Demographics Share/SaveDUBLIN, Ireland – Research and Markets (http://www.researchandmarkets.com/research/162c6a/2009_u_s_marketin) has announced the addition of the “2009 U.S. Marketing Research & Public Opinion...
  5. Research and Markets: Generation X: Coming of Age Online Share/SaveDUBLIN, Ireland – Research and Markets has announced the addition of eMarketer’s new report “Generation X: Coming of Age Online”...

Tags: , , , , , , , , , ,

Category: Ad Operations, Advertising Reports and Studies, Digital Intelligence, Digital Marketing, Internet Marketing Services, Internet Strategy

«
»