OneSource Announces an Insightful Free Resource for Sales, Marketing, and Research Professionals

| March 4, 2009

OneSource Insight Offers Quick Articles & Tips for Business Professionals

BOSTON – OneSource Information Services is pleased to announce the inception of OneSource Insight™, an online resource center for sales, marketing, and research professionals. This free resource center features brief, insightful articles written in a blog-style format to make for quick reading.

“This is a great new resource to help sales and marketing professionals do more with less by tapping into innovative ideas. It combines objective information from experts with interactive comments from the community. The articles are designed to be short and to the point for busy professionals,” explained Sham Sao, Chief Marketing Officer for OneSource.

OneSource Insight features objective expertise covering a wide range of topics from sales and marketing strategies to online research and competitive analysis. New editorial content is added frequently to keep readers abreast of the latest trends, expertise, and ideas. Readers gain a broad range of perspectives by viewing both the original article as well as comments contributed by community members. Users can also share articles they like through social media services such as LinkedIn, Digg, and Facebook.



Some examples of articles posted include: “Sales Prospecting by Geography to Save on Travel Budgets,” “Analyzing Search and Market Trends with Google Insights” and “Using Corporate Social Responsibility Reports for Company Research.”

This new free resource can be found at http://insight.onesource.com.

About OneSource Information Services, Inc.

OneSource, an infoGROUP company, delivers prospect and business intelligence information on millions of companies and executives worldwide – optimizing clients’ sales and marketing efforts and assisting with business-to-business research activities. OneSource combines and organizes content from over 50 world-class suppliers and supports over 70 unique data fields, providing unparalleled data accuracy and information depth, delivered through the Web, CRM integrations, and information portals.

OneSource is headquartered in Concord, MA, with offices located in North America, Europe, Australia, and Asia. For more information, please visit www.onesource.com.

About infoGROUP

infoGROUP (www.infoGROUP.com) (NASDAQ: IUSA), founded in 1972, is the leading provider of business and consumer databases for sales leads & mailing lists, database marketing services, data processing services and sales and marketing solutions. Content is the essential ingredient in every marketing program, and infoGROUP has the most comprehensive data in the industry, and is the only company to own 12 proprietary databases under one roof. The infoGROUP database powers the directory services of the top Internet traffic-generating sites. Nearly 4 million customers use infoGROUP products and services to find new customers, grow their sales, and for other direct marketing, telemarketing, customer analysis and credit reference purposes. infoGROUP headquarters are located at 5711 S. 86th Circle, Omaha, NE 68127 and can be contacted at (402) 593-4500. To know more about Sales Leads, click www.infoGROUP.com.

Otilia is the founder and editor of AdOperationsOnline.com, launched in 2008. She currently provides online business consulting through her company, RightFit Media, and blogs about all things online at www.otiliaotlacan.com.
Otilia Otlacan
View all posts by Otilia Otlacan
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Category: Digital Marketing, Internet Marketing Services