Use of Mobile Marketing in Presidential Campaign Subject of Keynote
HOUSTON – Houston’s Marketer of the Year (MOTY) will be announced March 2, 2009 by the American Marketing Association Houston Chapter at an evening reception being held at the Alley Theatre.
The AMA Houston 2008 MOTY winner is chosen from 33 Best of Category winners by a panel of marketing professionals from outside the Houston area. The MOTY event will also honor these 33 Houston companies, organizations and institutions that were voted “Best of Category” by the chapter’s more than 1000 members for outstanding marketing efforts in their respective industries. Best of Category winners for 2008, selected from 176 nominated firms, include Administaff; Blue Bell Creameries; BMC Software; Carrabba’s Italian Grill; CB Richard Ellis; CenterPoint Energy; Continental Airlines; David Taylor Cadillac; David Weekley Homes; El Paso Corporation; Energy Alloys; Fulbright & Jaworski; Gallery Furniture; Greater Houston Partnership; Hotel ZaZa; House of Blues Houston; Houston Business Journal; Houston Food Bank; Houston Livestock Show and Rodeo; Houston Museum of Natural Science; Igloo Products; John Moore Services; Kelsey Seybold Clinic; Martha Turner Properties; MD Anderson Cancer Center; Mieko Mahi Photography & Video; Mustang Engineering; PKF Texas; Rice University; Shell Oil Company; Sterling Bank; Theatre Under The Stars (TUTS); and Weatherford International.
The announcement of the 2008 MOTY will be accompanied by keynote speaker Kevin Bertram, the founder and CEO of Distributive Networks, which had a major role in managing mobile marketing for the successful Obama for President campaign. Distributive Networks is one of the nation’s most successful mobile technology companies and has enabled innovative, customized mobile messaging solutions for such clients as Obama for America, AOL, AT&T, Avis Budget Group, BET, Boost Mobile, Cable & Wireless, CBS, D.C. United, Disney, Johnson & Johnson, Kaiser Permanente, MTV, VeriSign, Vodafone, Viacom, Armani Exchange, and the Washington Capitals.
The MOTY event is underwritten in part by the Houston Business Journal, the presenting sponsor. Platinum sponsors include Paladin Staffing and Pierpont Communications; Gold sponsors are Aquent, Brookwoods Group, Continental Airlines, and Sterling Bank. Silver sponsors are Business Wire, MD Anderson, Sabre Marketing, and Weatherford International Ltd. In-kind sponsors include the Alley Theatre, Commercial Audio/Video, Getty Images, Houston Style Magazine, Newman & Newman, and Ventures Marketing Group. Information on AMA Houston’s Marketer of the Year event is available at www.amahouston.org or http://www.houston.marketingpower2.com/. Tickets are available online at www.regonline.com/MOTY08.
About the American Marketing Association – Houston Chapter
The Houston Chapter of the American Marketing Association is the area’s leading professional marketing organization and the nation’s second largest chapter. AMA Houston is currently Chapter of the Year and has won this national award three times in five years. AMA Houston connects more than 1,000 members with diverse marketing expertise from a variety of industries. For event and membership information, please visit www.amahouston.org.